{"id":10480,"date":"2019-01-23T02:18:11","date_gmt":"2019-01-23T02:18:11","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=10480"},"modified":"2021-11-29T17:49:25","modified_gmt":"2021-11-29T10:49:25","slug":"ty-le-chuyen-doi-trong-seo-yeu-to-quyet-dinh-su-thanh-cong-cua-quang-cao","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/ty-le-chuyen-doi-trong-seo-yeu-to-quyet-dinh-su-thanh-cong-cua-quang-cao","title":{"rendered":"T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO &#8211; Y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a qu\u1ea3ng c\u00e1o"},"content":{"rendered":"\n<p>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO hay c\u00f2n g\u1ecdi l\u00e0 Conversion Rate Optimization (CRO). \u0110\u00e2y l\u00e0 c\u00f4ng th\u1ee9c \u0111\u1ec3 so s\u00e1nh t\u1ed5ng s\u1ed1 kh\u00e1ch truy c\u1eadp v\u00e0o m\u1ed9t trang web v\u1edbi s\u1ed1 ng\u01b0\u1eddi c\u00f3 h\u00e0nh \u0111\u1ed9ng c\u00f3 gi\u00e1 tr\u1ecb trong s\u1ed1 \u0111\u00f3. T\u1ef7 l\u1ec7 n\u00e0y v\u00f4 c\u00f9ng h\u1eefu \u00edch cho c\u00e1c Seoer. \u0110\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00f3 s\u1eed d\u1ee5ng c\u00e1c d\u1eef li\u1ec7u truy c\u1eadp web \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp th\u1ecb kh\u00e1c nhau \u0111\u1ec3 t\u0103ng doanh s\u1ed1 b\u00e1n s\u1ea3n ph\u1ea9m. V\u1eady \u00edch l\u1ee3i c\u1ee7a <em>t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 g\u00ec?<\/em> Sau \u0111\u00e2y, ch\u00fang t\u00f4i s\u1ebd gi\u00fap b\u1ea1n l\u00e0m r\u00f5.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-10481\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-1024x576.jpg\" alt=\"t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 g\u00ec\" width=\"700\" height=\"394\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-1024x576.jpg 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-300x169.jpg 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-768x432.jpg 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-610x343.jpg 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed-20x11.jpg 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/\u00e3AaSs\u00e1-compressed.jpg 1227w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><em>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 g\u00ec?<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i gi\u00fap t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn<\/strong><\/h2>\n\n\n\n<p>C\u00f9ng v\u1edbi ng\u00e2n s\u00e1ch \u0111\u1ea7u t\u01b0 th\u00ec m\u1ed9t l\u01b0\u1ee3ng truy c\u1eadp nh\u1ea5t \u0111\u1ecbnh. N\u00f3 s\u1ebd gi\u00fap cho b\u1ea1n c\u00f3 th\u1ec3 khi\u1ebfn cho nhi\u1ec1u ng\u01b0\u1eddi \u0111\u0103ng k\u00fd, nhi\u1ec1u \u0111\u01a1n h\u00e0ng. Thay v\u00ec ch\u1ec9 \u0111\u1ed5 th\u00eam ti\u1ec1n v\u00e0 ngu\u1ed3n l\u1ef1c cho c\u00e1c ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3ng c\u00e1o ho\u1eb7c truy\u1ec1n th\u00f4ng truy\u1ec1n th\u1ed1ng. Ho\u1eb7c b\u1ea1n c\u00f3 \u0111\u1ea7u t\u01b0 v\u1ec1 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ed1 l\u01b0\u1ee3ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng truy c\u1eadp. L\u00fac n\u00e0y t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO c\u1ee7a b\u1ea1n c\u0169ng kh\u00f4ng th\u1ec3 cao h\u01a1n khi s\u1eed d\u1ee5ng nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p l\u1ed7i th\u1eddi c\u0169 k\u1ef9.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\"><div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/google-tag-manager-la-gi-ma-nguoi-lam-seo-khong-the-thieu\/\">Google tag manager l\u00e0 g\u00ec m\u00e0 ng\u01b0\u1eddi l\u00e0m SEO kh\u00f4ng th\u1ec3 thi\u1ebfu<\/a><\/div>\n\n\n\n<p>V\u1edbi ch\u1ec9 m\u1ed9t ch\u00fat n\u1ed7 l\u1ef1c thay \u0111\u1ed5i v\u00e0 t\u1ed1i \u01b0u h\u01a1n website, doanh thu v\u00e0 l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p c\u0169ng c\u00f3 th\u1ec3 t\u0103ng l\u00ean g\u1ea5p \u0111\u00f4i. Trong khi d\u00f9 c\u00f3 c\u00f9ng m\u1ed9t m\u1ee9c gi\u00e1, c\u00f9ng m\u1ed9t l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ea7u v\u00e0o. Nh\u01b0ng vi\u1ec7c ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean <a href=\"https:\/\/adsplus.vn\/dich-vu-quang-cao-facebook\/\"><strong>m\u1ea1ng x\u00e3 h\u1ed9i<\/strong><\/a> s\u1ebd khi\u1ebfn ph\u1ec5u b\u00e1n h\u00e0ng \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. CRO gi\u00fap ti\u1ebft ki\u1ec7m chi ph\u00ed trung b\u00ecnh thu h\u00fat 1 kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>N\u1ebfu c\u00f3 th\u1ec3 t\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00ean nhi\u1ec1u l\u1ea7n m\u00e0 b\u1ea1n ch\u1ec9 c\u1ea7n tr\u1ea3 1 n\u1eeda chi ph\u00ed trung b\u00ecnh \u0111\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c m\u1ed9t kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t m\u00f3n h\u1eddi qu\u00e1 l\u1edbn khi b\u1ea1n s\u1eed d\u1ee5ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO. V\u00ed d\u1ee5, b\u1ea1n ph\u1ea3i chi ra m\u1ed9t s\u1ed1 ti\u1ec1n l\u00e0 20 tri\u1ec7u, ban \u0111\u1ea7u b\u1ea1n ph\u1ea3i b\u1ecf ra 100 ngh\u00ecn \u0111\u1ec3 c\u00f3 kho\u1ea3ng 200 kh\u00e1ch h\u00e0ng. Nh\u01b0ng b\u1eb1ng n\u1ed7 l\u1ef1c t\u1ed1i \u01b0u website v\u00e0 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i, c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm,&#8230;Chi ph\u00ed n\u00e0y gi\u1ea3m xu\u1ed1ng c\u00f2n 50 ngh\u00ecn. \u1ede quy m\u00f4 c\u00e0ng l\u1edbn th\u00ec t\u00e1c \u0111\u1ed9ng c\u1ee7a s\u1ef1 thay \u0111\u1ed5i n\u00e0y c\u00e0ng r\u00f5 r\u1ec7t.<\/p>\n\n\n\n<p>Nh\u01b0 v\u1eady, m\u1ee9c chi ph\u00ed b\u1ea1n b\u1ecf ra ch\u1ec9 b\u1eb1ng 1 n\u1eeda chi ph\u00ed th\u00f4ng th\u01b0\u1eddng m\u00e0 b\u1ea1n ph\u1ea3i chi tr\u1ea3. \u0110\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 thu h\u00fat m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch nh\u1ea5t \u0111\u1ecbnh. M\u1ee5c ti\u00eau n\u00e0y l\u00e0 qu\u00e1 ti\u1ebft ki\u1ec7m, qu\u00e1 l\u1eddi cho b\u1ea1n v\u00e0 gi\u00fap b\u1ea1n t\u0103ng l\u1ee3i nhu\u1eadn l\u00ean.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/loi-ich-cua-seo\/\">L\u1ee3i \u00edch c\u1ee7a SEO: B\u00ed m\u1eadt m\u00e0 kh\u00f4ng ph\u1ea3i ai c\u0169ng bi\u1ebft<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/seo-va-google-ads\/\">Nh\u1eefng \u0111i\u1ec1u c\u01a1 b\u1ea3n v\u1ec1 SEO v\u00e0 Google Ads<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. T\u1ea1o m\u00f4i tr\u01b0\u1eddng cho doanh nghi\u1ec7p t\u00ecm ki\u1ebfm nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n<\/strong><\/h2>\n\n\n\n<p>CRO gi\u00fap cho b\u1ea1n t\u1ed1i \u0111a h\u00f3a \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn. V\u1edbi m\u1ee9c l\u1ee3i nhu\u1eadn cao, b\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u ti\u1ec1n h\u01a1n \u0111\u1ec3 \u0111\u1ea7u t\u01b0 cho c\u00e1c vi\u1ec7c kh\u00e1c. \u0110\u01a1n gi\u1ea3n nh\u1ea5t l\u00e0 \u0111\u1ea7u t\u01b0 th\u00eam \u0111\u1ec3 c\u00f3 nhi\u1ec1u kh\u00e1ch h\u00e0ng bi\u1ebft \u0111\u1ebfn b\u1ea1n h\u01a1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Gi\u00fap doanh nghi\u1ec7p hi\u1ec3u kh\u00e1ch h\u00e0ng h\u01a1n<\/strong><\/h2>\n\n\n\n<p>Quy tr\u00ecnh th\u1ef1c hi\u1ec7n theo d\u00f5i t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO g\u1eafn li\u1ec1n v\u1edbi vi\u1ec7c quan s\u00e1t, th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng. Th\u1eadm ch\u00ed l\u00e0 k\u1ec3 t\u1eeb l\u1ea7n \u0111\u1ea7u m\u00e0 h\u1ecd truy c\u1eadp cho \u0111\u1ebfn khi h\u1ecd ho\u00e0n t\u1ea5t c\u1ea3 chuy\u1ec3n \u0111\u1ed5i c\u1ee5 th\u1ec3 v\u00e0 kh\u00f4ng ch\u1ec9 d\u1eebng \u1edf \u0111\u00f3. Qu\u00e1 tr\u00ecnh n\u00e0y s\u1ebd mang \u0111\u1ebfn c\u00e1i nh\u00ecn \u0111\u1ea7y d\u00f9 nh\u1ea5t, chi ti\u1ebft nh\u1ea5t cho ng\u01b0\u1eddi theo d\u00f5i. Ng\u01b0\u1eddi l\u00e0m Marketing v\u00e0 c\u1ea3 <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/xu-huong-thi-truong\/kinh-doanh-online\/\"><strong>doanh nghi\u1ec7p<\/strong><\/a> v\u1ec1 ng\u01b0\u1eddi d\u00f9ng m\u1ed9t c\u00e1ch s\u00e2u s\u1eafc nh\u1ea5t, ch\u00e2n th\u1ef1c nh\u1ea5t.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-10482\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-1024x682.jpg\" alt=\"t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 g\u00ec 1\" width=\"700\" height=\"466\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-1024x682.jpg 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-300x200.jpg 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-768x512.jpg 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-610x407.jpg 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed-20x13.jpg 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/pexels-photo-981294-compressed.jpg 1280w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><em>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 g\u00ec?<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\"><div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/bat-mi-5-cach-tim-tu-khoa-tren-google-hieu-qua-nhat-nam-2018\/\">B\u1eadt m\u00ed 5 c\u00e1ch t\u00ecm t\u1eeb kh\u00f3a tr\u00ean Google hi\u1ec7u qu\u1ea3 nh\u1ea5t n\u0103m 2018<\/a><\/div>\n\n\n\n<p>C\u00e1c t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c c\u1ee7a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i SEO \u0111\u00e3 v\u01b0\u1ee3t qua nh\u1eefng ph\u1ea1m vi m\u00e0 m\u1ed9t website mang \u0111\u1ebfn cho b\u1ea1n c\u00f2n mang t\u1edbi \u0111\u1ed9ng l\u1ef1c m\u1ea1nh m\u1ebd \u0111\u1ec3 cho doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n h\u01a1n n\u1eefa. V\u00ec v\u1eady, c\u00f3 th\u1ec3 n\u00f3i, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng hay th\u1ea5t b\u1ea1i c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<p>Nh\u01b0 v\u1eady, b\u00e0i vi\u1ebft n\u00e0y Adsplus.vn \u0111\u00e3 ch\u1ec9 ra cho b\u1ea1n bi\u1ebft nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o quan tr\u1ecdng t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. Hy v\u1ecdng b\u1ea1n s\u1ebd hi\u1ec3u \u0111\u01b0\u1ee3c b\u1ea3n ch\u1ea5t c\u1ee7a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong Seo \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 nh\u01b0 mong \u0111\u1ee3i.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Google.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO hay c\u00f2n g\u1ecdi l\u00e0 Conversion Rate Optimization (CRO). \u0110\u00e2y l\u00e0 c\u00f4ng th\u1ee9c \u0111\u1ec3 so s\u00e1nh t\u1ed5ng s\u1ed1 kh\u00e1ch truy c\u1eadp v\u00e0o m\u1ed9t trang web v\u1edbi s\u1ed1 ng\u01b0\u1eddi c\u00f3 h\u00e0nh \u0111\u1ed9ng c\u00f3 gi\u00e1 tr\u1ecb trong s\u1ed1 \u0111\u00f3. T\u1ef7 l\u1ec7 n\u00e0y v\u00f4 c\u00f9ng h\u1eefu \u00edch cho c\u00e1c Seoer. \u0110\u1eb7c bi\u1ec7t l\u00e0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[56],"tags":[357,270,410],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO - Y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a qu\u1ea3ng c\u00e1o<\/title>\n<meta name=\"description\" content=\"T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trong SEO l\u00e0 c\u00f4ng th\u1ee9c \u0111\u1ec3 so s\u00e1nh t\u1ed5ng s\u1ed1 kh\u00e1ch truy c\u1eadp v\u00e0o m\u1ed9t trang web. 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