{"id":11846,"date":"2019-05-13T18:03:10","date_gmt":"2019-05-13T18:03:10","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=11846"},"modified":"2019-05-19T19:49:55","modified_gmt":"2019-05-19T19:49:55","slug":"tuyet-chieu-giup-chay-quang-cao-ban-hang-online-tren-facebook-hieu-qua","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/tuyet-chieu-giup-chay-quang-cao-ban-hang-online-tren-facebook-hieu-qua","title":{"rendered":"Tuy\u1ec7t chi\u00eau gi\u00fap ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><strong>V\u1edbi xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 4.0, ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ch\u01b0a bao gi\u1edd d\u1ec5 d\u00e0ng \u0111\u1ebfn th\u1ebf. Tr\u01b0\u1edbc \u0111\u00e2y, khi mu\u1ed1n kinh doanh online, b\u1ea1n ph\u1ea3i l\u1eadp website, \u0111\u01b0a th\u00f4ng tin s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh l\u00ean \u0111\u1ec3 kh\u00e1ch h\u00e0ng t\u1ef1 t\u00ecm \u0111\u1ebfn. <\/strong><strong>Ng\u00e0y nay, nh\u1edd s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng nh\u01b0 c\u00e1c trang m\u1ea1ng \u0111i\u1ec7n t\u1eed \u0111\u00e3 m\u1edf ra nhi\u1ec1u lo\u1ea1i h\u00ecnh marketing m\u1edbi mang \u0111\u1ebfn m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng l\u1edbn. V\u1edbi \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ki\u1ebfm \u0111\u01b0\u1ee3c ngh\u00ecn \u0111\u01a1n h\u00e0ng m\u1ed7i ng\u00e0y t\u1eeb vi\u1ec7c ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook. <\/strong><strong>B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 m\u1ed9t s\u1ed1 c\u00e1ch l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online v\u00e0 m\u1ed9t s\u1ed1 b\u00ed k\u00edp.<\/strong><\/p>\n<h2><span style=\"font-size: 18pt; font-family: verdana, geneva, sans-serif;\"><strong>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook hi\u1ec7u qu\u1ea3?<\/strong><\/span><\/h2>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>1. X\u00e1c \u0111\u1ecbnh \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau<\/strong><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11861 size-full\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949.png\" alt=\"qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online 01\" width=\"700\" height=\"525\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949-300x225.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38831949-610x458.png 610w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><em>X\u00e1c \u0111\u1ecbnh \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau<\/em><\/p>\n<p>C\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau tr\u00ean Facebook, sau \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 ti\u00eau ch\u00ed c\u01a1 b\u1ea3n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u00fang kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng hi\u1ec7u qu\u1ea3:<\/p>\n<ul>\n<li>\u0110\u1ed9 tu\u1ed5i: \u0110\u1ed9 tu\u1ed5i \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c nh\u00f3m kh\u00e1c nhau \u0111\u1ec3 d\u1ec5 d\u00e0ng \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o. C\u00e1c nh\u00f3m \u0111\u1ed9 tu\u1ed5i l\u1ea7n l\u01b0\u1ee3t l\u00e0 18-24, 25-34, 35-44, 45-54, 55-64, 65 tr\u1edf l\u00ean v\u00e0 kh\u00f4ng x\u00e1c \u0111\u1ecbnh.<\/li>\n<li>Audience Insights: l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap ch\u00fang ta c\u00f3 th\u1ec3 ph\u00e2n t\u00edch c\u00e1c nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean m\u1ed9t s\u1ed1 \u0111\u1eb7c \u0111i\u1ec3m v\u1ec1 nh\u00e2n kh\u1ea9u h\u1ecdc, h\u00e0nh vi, t\u01b0\u01a1ng t\u00e1c\u2026 v\u00e0 n\u00f3 \u0111\u01b0\u1ee3c xem l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t, quy\u1ebft \u0111\u1ecbnh vi\u1ec7c ch\u1ea1y qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 hi\u1ec7u qu\u1ea3 hay kh\u00f4ng.<\/li>\n<li>H\u00e0nh vi: Hi\u1ec3u \u0111\u01b0\u1ee3c th\u00f3i quen mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 c\u01a1 s\u1edf \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u1ecba \u0111i\u1ec3m, th\u1eddi gian, c\u00e1ch th\u1ee9c cung \u1ee9ng s\u1ea3n ph\u1ea9m \u0111\u1ebfn tay h\u1ecd v\u00e0 gi\u00fap b\u1ea1n ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 h\u00e0nh vi t\u01b0\u01a1ng t\u00e1c v\u1edbi s\u1ea3n ph\u1ea9m nhi\u1ec1u nh\u1ea5t.<\/li>\n<\/ul>\n<p><strong>Xem th\u00eam:<\/strong><\/p>\n<p style=\"text-align: center;\">\u00a0 <div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/meo-hay-giup-tim-kiem-khach-hang-muc-tieu-tren-facebook\/\">M\u1eb9o hay gi\u00fap t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau tr\u00ean Facebook<\/a><\/div>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>2. L\u00e0m Content t\u1ed1t<\/strong><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11862 size-full\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057.png\" alt=\"qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online 02\" width=\"700\" height=\"525\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057-300x225.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832057-610x458.png 610w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Content ph\u1ea3i s\u00e1ng t\u1ea1o, kh\u00e1c bi\u1ec7t v\u00e0 thu h\u00fat<\/em><\/p>\n<p>M\u1ed9t s\u1ed1 ti\u00eau ch\u00ed c\u01a1 b\u1ea3n v\u1ec1 m\u1ed9t b\u00e0i Content chu\u1ea9n:<\/p>\n<ul>\n<li>Ph\u1ea3i g\u00e2y s\u1ef1 thu h\u00fat v\u00e0 ch\u00fa \u00fd ngay t\u1eeb ti\u00eau \u0111\u1ec1 b\u00e0i Content: Ti\u00eau \u0111\u1ec1 ng\u1eafn g\u1ecdn v\u00e0 h\u1ea5p d\u1eabn s\u1ebd thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng ngay l\u1eadp t\u1ee9c.<\/li>\n<li>N\u1ed9i dung c\u1ea7n c\u00f3 s\u1ef1 s\u00e1ng t\u1ea1o, \u0111\u00e1nh v\u00e0o t\u00e2m l\u00fd c\u1ee7a kh\u00e1ch h\u00e0ng: \u1ea3nh v\u00e0 n\u1ed9i dung qu\u1ea3ng c\u00e1o ph\u1ea3i th\u1eadt s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 kh\u00e1c bi\u1ec7t so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. V\u00ec Facebook lu\u00f4n \u01b0u ti\u00ean nh\u1eefng b\u00e0i vi\u1ebft c\u00f3 t\u00ednh s\u00e1ng t\u1ea1o v\u00e0 m\u1edbi m\u1ebb. Ngo\u00e0i ra, \u0111\u00e1nh v\u00e0o t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng v\u00e0 vi\u1ebft b\u00e0i d\u1ef1a tr\u00ean xu h\u01b0\u1edbng c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng l\u00e0 m\u1ed9t b\u00ed k\u00edp gi\u00fap b\u1ea1n thu h\u00fat kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3.<\/li>\n<li>N\u1ed9i dung b\u00e0i ph\u1ea3i ch\u1ea5t l\u01b0\u1ee3ng: 1 b\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 1 b\u00e0i vi\u1ebft cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 nh\u1eefng th\u00f4ng tin m\u00e0 kh\u00e1ch h\u00e0ng c\u1ea7n v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li>M\u00e0u s\u1eafc trong qu\u1ea3ng c\u00e1o: Y\u1ebfu t\u1ed1 m\u00e0u s\u1eafc trong \u1ea3nh qu\u1ea3ng c\u00e1o c\u0169ng v\u00f4 c\u00f9ng quan tr\u1ecdng.<\/li>\n<\/ul>\n<p><strong>Xem th\u00eam:\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\"><div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/bo-tui-15-cach-viet-content-hap-dan\/\">B\u1ecf t\u00fai 15 c\u00e1ch vi\u1ebft content h\u1ea5p d\u1eabn<\/a><\/div>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>3. Theo d\u00f5i ch\u1ec9 s\u1ed1 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean Facebook\u00a0<\/strong><\/span><\/h3>\n<p>B\u1ea1n ph\u1ea3i th\u01b0\u1eddng xuy\u00ean theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 \u0111\u1ec3 xem b\u1ea1n c\u00f3 \u0111ang ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 hay kh\u00f4ng? M\u1ed9t s\u1ed1 ch\u1ec9 s\u1ed1 qu\u1ea3ng c\u00e1o tr\u00ean Facebook:<\/p>\n<ul>\n<li>Theo d\u00f5i CTR \u0111o l\u01b0\u1eddng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o Facebook.<\/li>\n<li>CPC l\u00e0 ch\u1ec9 s\u1ed1 qu\u1ea3ng c\u00e1o facebook gi\u00fap \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a b\u00e0i qu\u1ea3ng c\u00e1o.<\/li>\n<li>Impression (l\u01b0\u1ee3t hi\u1ec3n th\u1ecb): gi\u00e1m s\u00e1t l\u01b0\u1ee3t hi\u1ec3n th\u1ecb \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 \u0111\u00e1ng tin c\u1eady.<\/li>\n<\/ul>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>4. <\/strong><strong>\u0110\u1eebng qu\u00ean ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o c\u1ee7a Facebook<\/strong><\/span><\/h3>\n<p>B\u1ea1n n\u00ean h\u1ebft s\u1ee9c th\u1eadn tr\u1ecdng v\u1ec1 c\u00e1c ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o \u0111\u1ec3 kh\u00f4ng b\u1ecb kh\u00f3a t\u00e0i kho\u1ea3n nh\u01b0:<\/p>\n<ul>\n<li style=\"text-align: left;\">\u00a0 H\u00ecnh \u1ea3nh ho\u1eb7c video ph\u1ea3n c\u1ea3m mang t\u00ednh ng\u01b0\u1eddi l\u1edbn 18+<\/li>\n<li style=\"text-align: left;\">\u00a0 H\u00ecnh \u1ea3nh vi ph\u1ea1m b\u1ea3n quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<li style=\"text-align: left;\">\u00a0 N\u1ed9i dung b\u00e0i vi\u1ebft ch\u1ee9a nh\u1eefng t\u1eeb ng\u1eef ph\u1ea3n c\u1ea3m<\/li>\n<li style=\"text-align: left;\">\u00a0 Facebook c\u1ea5m \u0111\u0103ng c\u00e1c h\u00ecnh \u1ea3nh b\u1ea1o l\u1ef1c<\/li>\n<\/ul>\n<h2><span style=\"font-size: 18pt; font-family: verdana, geneva, sans-serif;\"><strong>B\u00ed k\u00edp ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online hi\u1ec7u qu\u1ea3 b\u1eb1ng Facebook Ads<\/strong><\/span><\/h2>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>1. T\u1ea1o ra Canvas Ads h\u1ea5p d\u1eabn (Mobile Marketing)<\/strong><\/span><\/h3>\n<p>Canvas Ads \u0111\u01b0\u1ee3c coi l\u00e0 s\u1ef1 ti\u1ebfn h\u00f3a v\u01b0\u1ee3t b\u1eadc v\u1ec1 c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o tr\u00ean Facebook. Khi Canvas Ads xu\u1ea5t hi\u1ec7n, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 vu\u1ed1t ngang m\u00e0n h\u00ecnh \u0111\u1ec3 xem chu\u1ed7i h\u00ecnh \u1ea3nh hi\u1ec3n th\u1ecb hay ph\u00f3ng to \u0111\u1ec3 xem chi ti\u1ebft h\u00ecnh \u1ea3nh, khi\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng v\u00e0 thu h\u00fat h\u01a1n so v\u1edbi m\u1ed9t giao di\u1ec7n website b\u00ecnh th\u01b0\u1eddng. Canvas Ads gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 th\u1ecfa s\u1ee9c s\u00e1ng t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online marketing tr\u00ean Facebook \u0111\u1ec3 qu\u1ea3ng c\u00e1o tr\u1edf n\u00ean h\u1ea5p d\u1eabn h\u01a1n trong m\u1eaft ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11864 size-full\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1.png\" alt=\"Canvas Ads\" width=\"700\" height=\"525\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1-300x225.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832112-1-610x458.png 610w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Qu\u1ea3ng c\u00e1o tr\u00ean Canvas Ads<\/em><\/p>\n<p>Theo th\u1ed1ng k\u00ea c\u1ee7a Facebook cho th\u1ea5y, c\u00f3 53% ng\u01b0\u1eddi d\u00f9ng th\u1eed nghi\u1ec7m xem h\u1ebft m\u1ed9t n\u1eeda th\u00f4ng tin qu\u1ea3ng c\u00e1o tr\u00ean Canvas Ads.<\/p>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>2. S\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o Carousel \u0111\u1ec3 gi\u1edbi thi\u1ec7u h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m<\/strong><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11865 size-full\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195.png\" alt=\"Carousel Ads\" width=\"700\" height=\"525\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195-300x225.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_38832195-610x458.png 610w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Qu\u1ea3ng c\u00e1o Carousel Ads<\/em><\/p>\n<p>Carousel Ads cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 qu\u00e9t nhi\u1ec1u h\u00ecnh \u1ea3nh ho\u1eb7c video s\u1ea3n ph\u1ea9m kh\u00e1c nhau t\u1eeb m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o. Ngo\u00e0i ra, n\u00f3 \u0111\u01b0\u1ee3c li\u00ean k\u1ebft t\u1edbi c\u00e1c Landing Pages kh\u00e1c nhau \u1edf m\u1ed7i k\u00eanh qu\u1ea3ng c\u00e1o Carousel. Qu\u1ea3ng n\u00e0y n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 cho c\u1ea3 desktop v\u00e0 mobile.<\/p>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>3. Qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/strong><\/span><\/h3>\n<p>L\u00e0 m\u1ed9t \u0111\u1ecbnh d\u1ea1ng gi\u00fap ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online t\u1ed1n \u00edt chi ph\u00ed nh\u01b0ng mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao tr\u00ean Facebook. Gi\u00fap b\u1ea1n thu th\u1eadp \u0111\u01b0\u1ee3c th\u00f4ng tin kh\u00e1ch h\u00e0ng c\u00f3 th\u1ebf s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o \u0111\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh \u0111\u1ec3 Re-marketing.<\/p>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>4. S\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o Re-marketing (Ti\u1ebfp th\u1ecb l\u1ea1i)<\/strong><\/span><\/h3>\n<p>Qu\u1ea3ng c\u00e1o Re-marketing l\u00e0 qu\u1ea3ng c\u00e1o l\u1ea1i s\u1ea3n ph\u1ea9m v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u00e3 t\u01b0\u01a1ng t\u00e1c v\u1edbi qu\u1ea3ng c\u00e1o tr\u01b0\u1edbc \u0111\u00f3 v\u00e0 gi\u00fap gia t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>5. M\u1ed9t s\u1ed1 th\u00f4ng s\u1ed1 k\u1ef9 thu\u1eadt c\u1ee7a qu\u1ea3ng c\u00e1o (tham kh\u1ea3o)<\/strong><\/span><\/h3>\n<p><strong>Qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh: <\/strong><\/p>\n<ul>\n<li>K\u00edch c\u1ee1: 1,200&#215;628 pixels<\/li>\n<li>T\u1ef7 l\u1ec7: 1.91:1<\/li>\n<li>Text: 90 k\u00fd t\u1ef1<\/li>\n<li>Ti\u00eau \u0111\u1ec1: 25 k\u00fd t\u1ef1<\/li>\n<li>Link m\u00f4 t\u1ea3: 30 k\u00fd t\u1ef1<\/li>\n<\/ul>\n<p><strong>Qu\u1ea3ng c\u00e1o video: <\/strong><\/p>\n<ul>\n<li>\u0110\u1ecbnh d\u1ea1ng: .mov or .mp4<\/li>\n<li>T\u1ef7 l\u1ec7: 16:9<\/li>\n<li>\u0110\u1ed9 ph\u00e2n gi\u1ea3i t\u1ed1t nh\u1ea5t: t\u1ed1i thi\u1ec3u 720p<\/li>\n<li>Dung l\u01b0\u1ee3ng file: t\u1ed1i \u0111a 2.3 GB<\/li>\n<li>K\u00edch c\u1ee1 \u1ea3nh thumbnail: 1,200&#215;675 pixels<\/li>\n<li>Text: 90 k\u00fd t\u1ef1<\/li>\n<li>Ti\u00eau \u0111\u1ec1: 25 k\u00fd t\u1ef1<\/li>\n<li>Link m\u00f4 t\u1ea3: 30 k\u00fd t\u1ef1<\/li>\n<\/ul>\n<p><strong>Qu\u1ea3ng c\u00e1o Carousel:<\/strong><\/p>\n<ul>\n<li>K\u00edch c\u1ee1: 1,080&#215;1,080 pixels<\/li>\n<li>T\u1ef7 l\u1ec7: 1:1<\/li>\n<li>Text: 90 k\u00fd t\u1ef1<\/li>\n<li>Ti\u00eau \u0111\u1ec1: 40 k\u00fd t\u1ef1<\/li>\n<li>Link m\u00f4 t\u1ea3: 20 k\u00fd t\u1ef1<\/li>\n<\/ul>\n<h3><span style=\"font-size: 14pt; font-family: verdana, geneva, sans-serif;\"><strong>6. S\u1eed d\u1ee5ng Facebook Analytics<\/strong><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11866 size-full\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5.png\" alt=\"Facebook Analytics qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online 03\" width=\"700\" height=\"525\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5-300x225.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/untitled-5c-20i_172-5-610x458.png 610w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><em>S\u1eed d\u1ee5ng t\u00ednh n\u0103ng Facebook Analytics<\/em><\/p>\n<p>S\u1eed d\u1ee5ng Facebook Analytics nh\u1eb1m gi\u00fap b\u1ea1n hi\u1ec3u v\u00e0 t\u1ed1i \u01b0u to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean c\u00e1c k\u00eanh m\u00e0 b\u1ea1n s\u1eed d\u1ee5ng gi\u00fap t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. N\u00f3 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng ch\u00ednh x\u00e1c v\u00e0 \u0111\u00e1ng tin c\u1eady.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u1edbi xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 4.0, ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ch\u01b0a bao gi\u1edd d\u1ec5 d\u00e0ng \u0111\u1ebfn th\u1ebf. Tr\u01b0\u1edbc \u0111\u00e2y, khi mu\u1ed1n kinh doanh online, b\u1ea1n ph\u1ea3i l\u1eadp website, \u0111\u01b0a th\u00f4ng tin s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh l\u00ean \u0111\u1ec3 kh\u00e1ch h\u00e0ng t\u1ef1 t\u00ecm \u0111\u1ebfn. Ng\u00e0y nay, nh\u1edd s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11866,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[52],"tags":[551,344,528],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tuy\u1ec7t chi\u00eau gi\u00fap ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook hi\u1ec7u qu\u1ea3<\/title>\n<meta name=\"description\" content=\"B\u1ea1n ch\u1ec9 c\u1ea7n l\u00e0m \u0111\u00fang c\u00e1c kh\u00e2u qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, b\u1ea1n c\u00f3 th\u1ec3 ki\u1ebfm \u0111\u01b0\u1ee3c ngh\u00ecn \u0111\u01a1n h\u00e0ng m\u1ed7i ng\u00e0y t\u1eeb vi\u1ec7c ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/tuyet-chieu-giup-chay-quang-cao-ban-hang-online-tren-facebook-hieu-qua\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tuy\u1ec7t chi\u00eau gi\u00fap ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook hi\u1ec7u qu\u1ea3\" \/>\n<meta property=\"og:description\" content=\"B\u1ea1n ch\u1ec9 c\u1ea7n l\u00e0m \u0111\u00fang c\u00e1c kh\u00e2u qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, b\u1ea1n c\u00f3 th\u1ec3 ki\u1ebfm \u0111\u01b0\u1ee3c ngh\u00ecn \u0111\u01a1n h\u00e0ng m\u1ed7i ng\u00e0y t\u1eeb vi\u1ec7c ch\u1ea1y qu\u1ea3ng c\u00e1o b\u00e1n h\u00e0ng online tr\u00ean Facebook.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/tuyet-chieu-giup-chay-quang-cao-ban-hang-online-tren-facebook-hieu-qua\" \/>\n<meta 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