{"id":11969,"date":"2019-05-17T14:39:05","date_gmt":"2019-05-17T14:39:05","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=11969"},"modified":"2019-05-19T18:53:55","modified_gmt":"2019-05-19T18:53:55","slug":"quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet","title":{"rendered":"Qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube v\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft"},"content":{"rendered":"

Youtube l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i d\u1eabn \u0111\u1ea7u v\u1ec1 cu\u1ed9c c\u00e1ch m\u1ea1ng video. L\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng m\u1ea1ng c\u00f3 h\u00e0ng tr\u0103m n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea3i l\u00ean m\u1ed7i ph\u00fat v\u00e0 h\u00e0ng t\u1ef7 l\u01b0\u1ee3t xem m\u1ed7i ng\u00e0y. C\u00f3 h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet xem video tr\u1ef1c tuy\u1ebfn m\u1ed7i ng\u00e0y trong h\u01a1n m\u1ed9t gi\u1edd. Nh\u01b0 th\u1ebf, Youtube \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t ph\u1ea7n c\u1ea7n thi\u1ebft trong m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p. C\u00f9ng t\u00ecm hi\u1ec3u c\u00e1c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube d\u01b0\u1edbi \u0111\u00e2y nh\u00e9.<\/strong><\/p>\n

\"qu\u1ea3ng<\/p>\n

Qu\u1ea3ng c\u00e1o Banner tr\u00ean Youtube v\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft<\/em><\/p>\n

Qu\u1ea3ng c\u00e1o l\u1edbp ph\u1ee7 YouTube (YouTube Overlay Ads)<\/span><\/h2>\n

L\u00e0 c\u00e1c bi\u1ec3u ng\u1eef h\u00ecnh ch\u1eef nh\u1eadt \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean 20% d\u01b0\u1edbi c\u00f9ng c\u1ee7a tr\u00ecnh ph\u00e1t video. Ch\u00fang c\u00f3 th\u1ec3 l\u00e0 v\u0103n b\u1ea3n v\u00e0 ch\u00fang ch\u1ec9 hi\u1ec3n th\u1ecb b\u00ean trong m\u1ed9t video qu\u1ea3ng c\u00e1o \u0111ang ph\u00e1t<\/p>\n

\"qu\u1ea3ng<\/p>\n

M\u1ed9t h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube – qu\u1ea3ng c\u00e1o l\u1edbp ph\u1ee7<\/em><\/p>\n

Qu\u1ea3ng c\u00e1o b\u1ed9i thu YouTube (YouTube Bumper Ads)<\/span><\/h2>\n

L\u00e0 m\u1ed9t d\u1ea1ng qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o t\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. N\u00f3 ph\u00e1t tr\u01b0\u1edbc, trong ho\u1eb7c sau m\u1ed9t video trong kho\u1ea3ng 6 gi\u00e2y ho\u1eb7c ng\u1eafn h\u01a1n. C\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o tr\u1ea3 ti\u1ec1n d\u1ef1a tr\u00ean s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb. Theo k\u1ebft qu\u1ea3 ph\u00e2n t\u00edch v\u1ec1 chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o b\u1ed9i thu n\u00e0y, c\u00f3 489 chi\u1ebfn d\u1ecbch b\u1ed9i thu trong \u0111\u00f3 c\u00f3 61% \u0111\u00e3 th\u00fac \u0111\u1ea9y s\u1ef1 gia t\u0103ng \u0111\u00e1ng k\u1ec3 v\u1ec1 nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u \u1edf m\u1ee9c trung b\u00ecnh 9%.<\/p>\n

Xem th\u00eam:<\/strong><\/p>\n

B\u1ea3ng gi\u00e1 qu\u1ea3ng c\u00e1o tr\u00ean Youtube v\u00e0 nh\u1eefng l\u1ee3i \u00edch n\u00f3 mang l\u1ea1i<\/a><\/div>\n

Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb tr\u00ean YouTube (YouTube Display Ads)<\/span><\/h2>\n

Hi\u1ec3n th\u1ecb \u1edf b\u00ean ph\u1ea3i g\u00f3c m\u00e0n h\u00ecnh c\u1ee7a c\u00e1c video \u0111ang ph\u00e1t v\u00e0 ch\u1ec9 hi\u1ec3n th\u1ecb tr\u00ean m\u00e1y t\u00ednh. Ch\u00fang c\u00f3 nhi\u1ec1u k\u00edch c\u1ee1 v\u00e0 \u0111\u1ecbnh d\u1ea1ng nh\u01b0 h\u00ecnh \u1ea3nh v\u00e0 ho\u1ea1t h\u00ecnh. Kh\u00f4ng h\u1ed7 tr\u1ee3 \u00e2m thanh t\u1ef1 \u0111\u1ed9ng ph\u00e1t \u0111\u1ec3 kh\u00f4ng can thi\u1ec7p v\u00e0o tr\u00ecnh ph\u00e1t video. C\u00e1ch th\u1ee9c hi\u1ec3n th\u1ecb d\u01b0\u1edbi d\u1ea1ng h\u00ecnh \u1ea3nh thu nh\u1ecf v\u00e0 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi xem click \u0111\u1ec3 xem.<\/p>\n

\"h\u00ecnh<\/p>\n

H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o banner \u0111\u01b0\u1ee3c \u0111\u1eb7t ngay g\u00f3c ph\u1ea3i tr\u00ean tr\u00ecnh ph\u00e1t video<\/em><\/p>\n

Hi\u1ec3n th\u1ecb ngay tr\u00ean trang ch\u1ee7 Youtube, \u0111\u00e2y l\u00e0 h\u00ecnh th\u1ee9c hi\u1ec3n th\u1ecb \u0111\u1ed9c quy\u1ec1n banner, clip t\u1ea1i trang ch\u1ee7 Youtube. Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb to\u00e0n th\u1eddi gian trong 1 ng\u00e0y. H\u00ecnh th\u1ee9c n\u00e0y ti\u1ebfp c\u1eadn v\u1edbi to\u00e0n b\u1ed9 ng\u01b0\u1eddi truy c\u1eadp v\u00e0o trang Youtube tr\u00ean c\u00e1c thi\u1ebft b\u1ecb: laptop, mobile,\u2026<\/p>\n

\"hi\u1ec3n<\/p>\n

Hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u1edf v\u1ecb tr\u00ed \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi nh\u00ecn th\u1ea5y\u00a0<\/em><\/p>\n

Nh\u1eefng banner qu\u1ea3ng c\u00e1o n\u00e0y c\u00f2n xu\u1ea5t hi\u1ec7n tr\u00ean trang m\u1ea1ng hi\u1ec3n th\u1ecb trong h\u1ec7 th\u1ed1ng c\u1ee7a Google. C\u00e1c trang web n\u1ed9i dung \u0111\u1ed1i t\u00e1c c\u1ee7a Google nh\u01b0 VnExpress, D\u00e2n tr\u00ed,…<\/p>\n

Nh\u1eefng l\u01b0u \u00fd \u0111\u1ec3 t\u1ea1o qu\u1ea3ng c\u00e1o Youtube tuy\u1ec7t v\u1eddi<\/span><\/h2>\n

Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb tr\u00ean Youtube r\u1ea5t ph\u00f9 h\u1ee3p \u0111\u1ec3 th\u00fac \u0111\u1ea9y c\u00e1c nh\u1ea5p chu\u1ed9t \u0111\u1ebfn c\u00e1c trang \u0111\u00edch sau nh\u1ea5p chu\u1ed9t ch\u00ednh. \u0110\u1ec3 t\u1ea1o ra m\u1ed9t qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c ch\u00fa \u00fd, thu h\u00fat, b\u1ea1n c\u1ea7n k\u1ebft h\u1ee3p m\u1ed9t s\u1ed1 \u0111\u1ec1 xu\u1ea5t c\u1ee7a Google v\u1edbi m\u1ed9t s\u1ed1 th\u1ef1c ti\u1ec5n t\u1ed1t nh\u1ea5t v\u1ec1 qu\u1ea3ng c\u00e1o \u0111\u1ec3 t\u1ea1o qu\u1ea3ng c\u00e1o tr\u00ean Youtube hi\u1ec7u qu\u1ea3.<\/p>\n

T\u1eadp trung h\u01b0\u1edbng v\u00e0o m\u1ee5c ti\u00eau<\/span><\/h3>\n

Youtube cho ph\u00e9p h\u01b0\u1edbng v\u00e0o m\u1ee5c ti\u00eau ch\u00ednh x\u00e1c, v\u00ec v\u1eady h\u00e3y \u0111\u1ea3m b\u1ea3o b\u1ea1n c\u00f3 l\u01b0\u1ee3ng ng\u01b0\u1eddi xem “\u0111\u00f3ng \u0111inh” tr\u01b0\u1edbc khi ch\u1ea1y chi\u1ebfn d\u1ecbch. S\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a qu\u1ea3ng c\u00e1o ph\u1ee5 thu\u1ed9c v\u00e0o ng\u01b0\u1eddi b\u1ea1n ti\u1ebfp c\u1eadn. V\u00ed d\u1ee5 nh\u01b0 nh\u00e2n kh\u1ea9u h\u1ecdc: tu\u1ed5i t\u00e1c, gi\u1edbi t\u00ednh, thu nh\u1eadp h\u1ed9 gia \u0111\u00ecnh,…<\/p>\n

Ngo\u00e0i ra, n\u00ean h\u01b0\u1edbng t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng quan t\u00e2m \u0111\u1ebfn m\u1ed9t ch\u1ee7 \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n hay \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u00e3 nghi\u00ean c\u1ee9u c\u00e1c s\u1ea3n ph\u1ea9m li\u00ean quan \u0111\u1ebfn b\u1ea1n. H\u01a1n th\u1ebf, b\u1ea1n kh\u00f4ng n\u00ean b\u1ecf qua vi\u1ec7c ti\u1ebfp th\u1ecb l\u1ea1i (Re-marketing) \u0111\u1ed1i t\u01b0\u1ee3ng d\u1ef1a tr\u00ean s\u1ef1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a h\u1ecd v\u1edbi qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n

Xem th\u00eam:<\/strong><\/p>\n

C\u1eadp nh\u1eadt xu h\u01b0\u1edbng qu\u1ea3ng c\u00e1o video tr\u1ef1c tuy\u1ebfn hot nh\u1ea5t hi\u1ec7n nay<\/a><\/div>\n

L\u00e0m cho n\u00f3 b\u1eaft m\u1eaft<\/span><\/h3>\n

C\u00e1c banner qu\u1ea3ng c\u00e1o tr\u00ean Youtube n\u1eb1m \u1edf v\u1ecb tr\u00ed m\u00e0 ch\u00fang ph\u1ea3i c\u1ea1nh tranh v\u1edbi c\u00e1c h\u00ecnh thu nh\u1ecf c\u1ee7a video c\u00f3 li\u00ean quan. V\u00ec v\u1eady \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd, b\u1ea1n c\u00f3 th\u1ec3 xem qua m\u1ed9t v\u00e0i y\u00eau c\u1ea7u v\u1ec1 banner:<\/p>\n

    \n
  • N\u00ean \u0111\u1ecbnh d\u1ea1ng banner qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n d\u01b0\u1edbi d\u1ea1ng .GIF<\/li>\n
  • T\u1ea1o qu\u1ea3ng c\u00e1o v\u1edbi m\u00e0u \u0111\u1eadm s\u1ebd t\u01b0\u01a1ng ph\u1ea3n v\u1edbi n\u1ec1n tr\u1eafng c\u1ee7a YouTube<\/li>\n
  • N\u00ean ch\u1ecdn k\u00edch th\u01b0\u1edbc h\u00ecnh \u1ea3nh l\u1edbn h\u01a1n thay v\u00ec nh\u1ecf h\u01a1n<\/li>\n<\/ul>\n

    C\u00f3 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (Call-to-Action) v\u00e0 l\u00e0m r\u00f5 l\u1ee3i \u00edch<\/span><\/h3>\n

    C\u01a1 h\u1ed9i ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n v\u00e0 nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd r\u1ea5t mong manh. B\u1ea1n ph\u1ea3i l\u00e0m h\u1ecd k\u00edch th\u00edch v\u1edbi l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng v\u00e0 l\u00e0m n\u1ed5i b\u1eadt \u01b0u \u0111\u00e3i so v\u1edbi nh\u1eefng doanh nghi\u1ec7p kh\u00e1c tr\u00ean Youtube. \u0110\u00f3 l\u00e0 y\u1ebfu t\u1ed1 ch\u00ednh g\u00f3p ph\u1ea7n v\u00e0o kh\u1ea3 n\u0103ng nh\u1ea5p c\u1ee7a qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Youtube l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i d\u1eabn \u0111\u1ea7u v\u1ec1 cu\u1ed9c c\u00e1ch m\u1ea1ng video. L\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng m\u1ea1ng c\u00f3 h\u00e0ng tr\u0103m n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea3i l\u00ean m\u1ed7i ph\u00fat v\u00e0 h\u00e0ng t\u1ef7 l\u01b0\u1ee3t xem m\u1ed7i ng\u00e0y. C\u00f3 h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet xem video tr\u1ef1c tuy\u1ebfn m\u1ed7i ng\u00e0y trong h\u01a1n m\u1ed9t gi\u1edd. Nh\u01b0 th\u1ebf, Youtube […]<\/p>\n","protected":false},"author":1,"featured_media":11975,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[54],"tags":[626,627,590],"yoast_head":"\nQu\u1ea3ng c\u00e1o banner tr\u00ean Youtube v\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft<\/title>\n<meta name=\"description\" content=\"Youtube l\u00e0 m\u1ed9t ph\u1ea7n c\u1ea7n thi\u1ebft g\u1ea7n nh\u01b0 trong m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p. Sau \u0111\u00e2y c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube nh\u00e9.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube v\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft\" \/>\n<meta property=\"og:description\" content=\"Youtube l\u00e0 m\u1ed9t ph\u1ea7n c\u1ea7n thi\u1ebft g\u1ea7n nh\u01b0 trong m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p. Sau \u0111\u00e2y c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube nh\u00e9.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdsplusVietnam\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-17T14:39:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-19T18:53:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/05\/quang-cao-banner-tren-youtube-va-nhung-dieu-nen-biet-4-e1558103927523.png\" \/>\n\t<meta property=\"og:image:width\" content=\"672\" \/>\n\t<meta property=\"og:image:height\" content=\"442\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"wdt_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"wdt_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adsplus.vn\/blog\/quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet\",\"url\":\"https:\/\/adsplus.vn\/blog\/quang-cao-banner-tren-youtube-va-nhung-dieu-ban-can-biet\",\"name\":\"Qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube v\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft\",\"isPartOf\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#website\"},\"datePublished\":\"2019-05-17T14:39:05+00:00\",\"dateModified\":\"2019-05-19T18:53:55+00:00\",\"author\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a\"},\"description\":\"Youtube l\u00e0 m\u1ed9t ph\u1ea7n c\u1ea7n thi\u1ebft g\u1ea7n nh\u01b0 trong m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p. 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