{"id":12216,"date":"2019-06-22T03:21:57","date_gmt":"2019-06-22T03:21:57","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=12216"},"modified":"2019-06-22T03:21:57","modified_gmt":"2019-06-22T03:21:57","slug":"nhung-bi-quyet-huu-ich-ma-adsplus-mang-lai-cho-quang-cao-nganh-du-lich","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/nhung-bi-quyet-huu-ich-ma-adsplus-mang-lai-cho-quang-cao-nganh-du-lich","title":{"rendered":"Nh\u1eefng b\u00ed quy\u1ebft h\u1eefu \u00edch m\u00e0 Adsplus mang l\u1ea1i cho qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch"},"content":{"rendered":"

B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng hi\u1ec7n nay qu\u1ea3ng c\u00e1o Google ch\u00ednh l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch mang l\u1ea1i doanh thu cao cho c\u00e1c doanh nghi\u1ec7p v\u00e0 mang kh\u00e1ch h\u00e0ng v\u1ec1 v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3. V\u1eady \u0111\u00e2u m\u1edbi l\u00e0 b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed1i \u01b0u nh\u1ea5t. Adsplus s\u1ebd chia s\u1ebd cho b\u1ea1n 7 b\u00ed quy\u1ebft sau \u0111\u1ec3 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o Google Adwords nh\u00e9!<\/b><\/p>\n

X\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau ch\u1ea1y Google Ads<\/b><\/h2>\n

\u0110\u00e2y ch\u00ednh l\u00e0 b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads hi\u1ec7u qu\u1ea3 m\u00e0 Adsplus mu\u1ed1n gi\u1edbi thi\u1ec7u t\u1edbi b\u1ea1n \u0111\u1ea7u ti\u00ean. C\u00f3 r\u1ea5t nhi\u1ec1u m\u1ee5c ti\u00eau khi m\u1ed9t doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n qu\u1ea3ng c\u00e1o tr\u00ean Google v\u00ed d\u1ee5 nh\u01b0 gia t\u0103ng \u0111\u01a1n h\u00e0ng, t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, thu h\u00fat kh\u00e1ch h\u00e0ng gh\u00e9 th\u0103m website c\u1ee7a b\u1ea1n, n\u00e2ng cao t\u1ec9 l\u1ec7 click chu\u1ed9t, qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh c\u00f4ng ty hay t\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean Google. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o s\u1ebd gi\u00fap c\u00e1c Marketer ch\u1ecdn \u0111\u01b0\u1ee3c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o nh\u01b0 CPC, CPM, CPV,\u2026 \u00a0v\u00e0 \u0111\u1ec1 ra chi\u1ebfn l\u01b0\u1ee3c chi ti\u00eau hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed1i \u01b0u nh\u1ea5t.<\/span><\/p>\n

\"qu\u1ea3ng<\/p>\n

X\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng<\/em><\/p>\n

Xem th\u00eam:<\/p>\n

C\u00e1c b\u01b0\u1edbc ch\u1ea1y qu\u1ea3ng c\u00e1o Google Adwords cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u<\/a><\/div>\n

L\u00ean danh s\u00e1ch t\u1eeb kh\u00f3a chi ti\u1ebft khi ch\u1ea1y qu\u1ea3ng c\u00e1o cho ng\u00e0nh du l\u1ecbch<\/b><\/h2>\n

\"qu\u1ea3ng<\/p>\n

L\u00ean danh s\u00e1ch t\u1eeb kh\u00f3a chi ti\u1ebft<\/em><\/p>\n

B\u1ed9 t\u1eeb kh\u00f3a chi ti\u1ebft ch\u00ednh l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Google. H\u00e3y b\u1eaft \u0111\u1ea7u t\u1eeb nh\u1eefng t\u1eeb kh\u00f3a m\u1ea7m, \u0111\u00f3 ch\u00ednh l\u00e0 t\u1eeb kh\u00f3a ch\u00ednh v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n \u0111ang cung c\u1ea5p. C\u00f3 4 nh\u00f3m t\u1eeb kh\u00f3a ch\u00ednh b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o \u0111\u00f3 l\u00e0:<\/span><\/p>\n

Nh\u00f3m t\u1eeb kh\u00f3a th\u01b0\u01a1ng hi\u1ec7u<\/span><\/p>\n

Nh\u00f3m t\u1eeb kh\u00f3a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<\/span><\/p>\n

Nh\u00f3m t\u1eeb kh\u00f3a \u0111\u1ed1i th\u1ee7<\/span><\/p>\n

Nh\u00f3m t\u1eeb kh\u00f3a s\u1edf th\u00edch<\/span><\/p>\n

Ngo\u00e0i ra, b\u1ea1n c\u1ea7n th\u00eam c\u00e1c t\u1eeb kh\u00f3a ng\u1eafn, t\u1eeb kh\u00f3a d\u00e0i, c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan kh\u00e1c n\u1eefa \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u1eefng t\u1eeb kh\u00f3a b\u1ea1n l\u1ef1a ch\u1ecdn l\u00e0 t\u1eeb kh\u00f3a kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm.<\/span><\/p>\n

Test nhi\u1ec1u m\u1eabu qu\u1ea3ng c\u00e1o kh\u00e1c nhau<\/b><\/h2>\n

Th\u1eadt sai l\u1ea7m khi ch\u1ec9 s\u1eed d\u1ee5ng \u0111\u00fang m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o trong m\u1ed9t chi\u1ebfn d\u1ecbch Marketing v\u00e0 l\u1ea1i c\u00f2n s\u1eed d\u1ee5ng ch\u00fang nhi\u1ec1u l\u1ea7n trong su\u1ed1t chi\u1ebfn d\u1ecbch n\u1eefa. T\u1ea1i sao \u0111\u00f3 l\u1ea1i l\u00e0 sai l\u1ea7m? B\u1edfi v\u00ec b\u1ea1n ch\u1ec9 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 tr\u00ean m\u1ed9t qu\u1ea3ng c\u00e1o \u0111\u00f3 nh\u01b0ng kh\u00f4ng h\u1ec1 hay r\u1eb1ng n\u1ebfu b\u1ea1n ch\u1ea1y nh\u1eefng qu\u1ea3ng c\u00e1o kh\u00e1c s\u1ebd thu v\u1ec1 \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n.<\/span><\/p>\n

\"qu\u1ea3ng<\/p>\n

Test nhi\u1ec1u m\u1eabu qu\u1ea3ng c\u00e1o<\/em><\/p>\n

Th\u00eam v\u00e0o \u0111\u00f3, ch\u1ea1y m\u1ed9t qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c quanh n\u0103m, su\u1ed1t th\u00e1ng c\u00f9ng target s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y spam v\u00e0 s\u1ebd \u1ea9n qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn vi\u1ec7c gi\u1ea3m t\u1ec9 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0 m\u1ee9c \u0111\u1ed9 hi\u1ec3n th\u1ecb c\u1ee7a qu\u1ea3ng c\u00e1o.<\/span><\/p>\n

Ngo\u00e0i ra, b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n lo\u1ea1i kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau th\u00e0nh c\u00e1c nh\u00f3m nh\u1ecf v\u00e0 t\u1ea1o nh\u1eefng tin qu\u1ea3ng c\u00e1o ri\u00eang ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng. Khi qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau s\u1ebd quan t\u00e2m nhi\u1ec1u h\u01a1n. Khi test th\u1eed nhi\u1ec1u m\u1eabu tin qu\u1ea3ng c\u00e1o, b\u1ea1n s\u1ebd bi\u1ebft r\u1eb1ng \u0111\u00e2u l\u00e0 th\u00f4ng \u0111i\u1ec7p m\u00e0 kh\u00e1ch h\u00e0ng y\u00eau th\u00edch nh\u1ea5t s\u1ebd gi\u00fap t\u1ea1o n\u00ean b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads hi\u1ec7u qu\u1ea3 cho ri\u00eang b\u1ea1n.<\/span><\/p>\n

S\u1eed d\u1ee5ng th\u00eam c\u00e1c ti\u1ec7n \u00edch m\u1edf r\u1ed9ng c\u0169ng l\u00e0 c\u00e1ch hay \u0111\u1ec3 qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch<\/b><\/h2>\n

Tr\u00ean Google Ads c\u00f3 r\u1ea5t nhi\u1ec1u ti\u1ec7n \u00edch m\u1edf r\u1ed9ng. T\u1ed1t nh\u1ea5t b\u1ea1n h\u00e3y l\u00e0m \u0111\u1ea7y \u0111\u1ee7 c\u00e1c m\u1ee5c m\u00e0 Google g\u1ee3i \u00fd \u0111\u1ec3 t\u0103ng \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng cho qu\u1ea3ng c\u00e1o c\u0169ng nh\u01b0 \u0111\u01b0\u1ee3c Google hi\u1ec3n th\u1ecb t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o.<\/span><\/p>\n

\"qu\u1ea3ng<\/p>\n

T\u1ea1o th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o chuy\u00ean nghi\u1ec7p \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3t click<\/span><\/em><\/p>\n

M\u1ed9t s\u1ed1 ti\u1ec7n \u00edch Google cho ph\u00e9p hi\u1ec3n th\u1ecb \u0111\u00f3 l\u00e0: Ti\u1ec7n \u00edch v\u1ecb tr\u00ed, ti\u1ec7n \u00edch tin nh\u1eafn, ti\u1ec7n \u00edch khuy\u1ebfn m\u00e3i, ti\u1ec7n \u00edch t\u1ef1 \u0111\u1ed9ng, ti\u1ec7n \u00edch ch\u00fa th\u00edch.<\/span><\/p>\n

Th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u00eam v\u00e0o c\u00e1c \u0111\u01b0\u1eddng d\u1eabn m\u1edf r\u1ed9ng nh\u1eb1m t\u0103ng t\u1ef7 l\u1ec7 click chu\u1ed9t, nh\u1eafm ch\u00ednh x\u00e1c v\u00e0o c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng, kh\u00e1ch h\u00e0ng c\u00f3 nhu c\u1ea7u. B\u1ea1n c\u0169ng n\u00ean \u0111\u01a1n gi\u1ea3n h\u00f3a tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng, t\u1ea1o th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o chuy\u00ean nghi\u1ec7p h\u01a1n v\u00e0 t\u1ed1i \u01b0u ch\u00fang k\u1ef9 c\u00e0ng h\u01a1n.<\/span><\/p>\n

S\u1eed d\u1ee5ng c\u00e1c t\u1eeb kh\u00f3a d\u00e0i \u0111\u1ec3 qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch hi\u1ec7u qu\u1ea3<\/b><\/h2>\n

T\u00f9y v\u00e0o m\u1ed7i ng\u00e0nh, vi\u1ec7c s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a d\u00e0i hay ng\u1eafn l\u00e0m t\u1eeb kh\u00f3a ch\u00ednh l\u00e0 kh\u00e1c nhau. \u00a0V\u00ed d\u1ee5 nh\u01b0 v\u1ec1 m\u1ea3ng marketing, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng c\u00e1c t\u1eeb kh\u00f3a d\u00e0i l\u00e0m t\u1eeb kh\u00f3a ch\u00ednh, t\u1eeb kh\u00f3a ng\u1eafn l\u00e0 c\u00e1c t\u1eeb kh\u00f3a ph\u1ee5. Vi\u1ec7c s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a d\u00e0i t\u0103ng \u0111\u1ed9 ch\u00ednh x\u00e1c khi t\u00ecm ki\u1ebfm \u0111\u1ed1i v\u1edbi nhu c\u1ea7u t\u00ecm ki\u1ebfm c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/span><\/p>\n

\"qu\u1ea3ng<\/p>\n

Qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch hi\u1ec7u qu\u1ea3<\/em><\/p>\n

Xem th\u00eam:<\/p>\n

5 b\u01b0\u1edbc l\u1ef1a ch\u1ecdn t\u1eeb kh\u00f3a cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Google Adwords<\/a><\/div>\n

Tuy v\u1eady, d\u00f9 l\u00e0 ch\u00ednh hay ph\u1ee5, vi\u1ec7c c\u00f3 m\u1eb7t c\u1ee7a t\u1eeb kh\u00f3a d\u00e0i c\u0169ng s\u1ebd gi\u00fap t\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n t\u1eeb kh\u00f3a ng\u1eafn. V\u1edbi t\u1eeb kh\u00f3a d\u00e0i, traffic \u0111\u00f4i l\u00fac th\u1ea5p nh\u01b0ng gi\u00e1 th\u1ea7u c\u0169ng kh\u00f4ng cao. \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads b\u1ea1n n\u00ean l\u01b0u \u00fd.<\/span><\/p>\n

Kh\u00f4ng n\u00ean \u0111\u1ec3 l\u00e3ng ph\u00ed nh\u1eefng c\u00fa click chu\u1ed9t<\/b><\/h2>\n

R\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi l\u00e3ng ph\u00ed nh\u1eefng c\u00fa click chu\u1ed9t khi h\u1ecd nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o v\u00e0 li\u1ec1n out ra ngay kh\u1ecfi website. \u0110i\u1ec1u n\u00e0y \u0111\u1ed3ng ngh\u0129a v\u1edbi t\u1ec9 l\u1ec7 tho\u00e1t trang c\u1ef1c k\u00ec cao, n\u00f3 l\u00e0m gi\u1ea3m hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Google s\u1ebd \u0111\u00e1nh gi\u00e1 tin qu\u1ea3ng c\u00e1o kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb, kh\u00e1ch h\u00e0ng tho\u00e1t trang nhi\u1ec1u th\u00ec Google s\u1ebd kh\u00f4ng \u01b0u ti\u00ean hi\u1ec3n th\u1ecb nhi\u1ec1u.<\/span><\/p>\n

Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads hi\u1ec7u qu\u1ea3 m\u00e0 c\u00e1c Marketer c\u0169ng n\u00ean tham kh\u1ea3o n\u1ebfu mong mu\u1ed1n s\u1eed d\u1ee5ng k\u00eanh online n\u00e0y \u0111\u1ec3 t\u0103ng doanh thu cho doanh nghi\u1ec7p.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng hi\u1ec7n nay qu\u1ea3ng c\u00e1o Google ch\u00ednh l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch mang l\u1ea1i doanh thu cao cho c\u00e1c doanh nghi\u1ec7p v\u00e0 mang kh\u00e1ch h\u00e0ng v\u1ec1 v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3. V\u1eady \u0111\u00e2u m\u1edbi l\u00e0 b\u00ed quy\u1ebft qu\u1ea3ng c\u00e1o Google Ads hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed1i \u01b0u nh\u1ea5t. Adsplus s\u1ebd […]<\/p>\n","protected":false},"author":1,"featured_media":12292,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[62],"tags":[648,649,650],"yoast_head":"\nNh\u1eefng b\u00ed quy\u1ebft h\u1eefu \u00edch m\u00e0 Adsplus mang l\u1ea1i cho qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch<\/title>\n<meta name=\"description\" content=\"C\u00e1c doanh nghi\u1ec7p chi nhi\u1ec1u ti\u1ec1n \u0111\u1ec3 qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch nh\u01b0ng kh\u00f4ng hi\u1ec7u qu\u1ea3. H\u00e3y c\u00f9ng xem Adsplus chia s\u1ebb b\u00ed quy\u1ebft h\u1eefu \u00edch cho b\u1ea1n nh\u00e9!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/nhung-bi-quyet-huu-ich-ma-adsplus-mang-lai-cho-quang-cao-nganh-du-lich\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nh\u1eefng b\u00ed quy\u1ebft h\u1eefu \u00edch m\u00e0 Adsplus mang l\u1ea1i cho qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch\" \/>\n<meta property=\"og:description\" content=\"C\u00e1c doanh nghi\u1ec7p chi nhi\u1ec1u ti\u1ec1n \u0111\u1ec3 qu\u1ea3ng c\u00e1o ng\u00e0nh du l\u1ecbch nh\u01b0ng kh\u00f4ng hi\u1ec7u qu\u1ea3. 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