{"id":16430,"date":"2021-02-03T09:55:00","date_gmt":"2021-02-03T02:55:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=16430"},"modified":"2021-02-03T14:39:29","modified_gmt":"2021-02-03T07:39:29","slug":"facebook-va-google-ai-manh-hon","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/facebook-va-google-ai-manh-hon","title":{"rendered":"Facebook hay Google ai m\u1ea1nh h\u01a1n?"},"content":{"rendered":"\n<p>\u1ea2nh h\u01b0\u1edfng t\u1eeb \u0111\u1ea1i d\u1ecbch \u0111\u00e3 khi\u1ebfn Facebook v\u00e0 Google b\u1ecb s\u1ee5t gi\u1ea3m doanh thu nghi\u00eam tr\u1ecdng. L\u00fd do l\u00e0 v\u00ec nhu c\u1ea7u qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn tr\u00ean to\u00e0n c\u1ea7u gi\u1ea3m \u0111i. \u0110\u1ed3ng th\u1eddi, h\u00e0ng lo\u1ea1t c\u00e1o bu\u1ed9c v\u1ec1 thu\u1ebf quan hay \u0111\u1ed9c quy\u1ec1n c\u0169ng khi\u1ebfn c\u00e1c \u00f4ng l\u1edbn c\u00f4ng ngh\u1ec7 n\u00e0y g\u1eb7p ph\u1ea3i nguy c\u01a1 chia r\u1ebd kh\u00e1 cao. V\u1eady c\u00f9ng t\u00ecm hi\u1ec3u xem Facebook hay Google ai l\u00e0 &#8220;\u00d4ng Tr\u00f9m Cu\u1ed1i&#8221; m\u1ea1nh nh\u1ea5t?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Facebook &#8211; &#8220;G\u00e3 kh\u1ed5ng l\u1ed3&#8221; \u0111\u00e3 l\u1ecdt v\u00e0o t\u1ea7m ng\u1eafm<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"375\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/02\/facebook-ga-khong-lo-canh-tranh-voi-google.jpg\" alt=\"facebook hay google ai l\u00e0 k\u1ebb m\u1ea1nh h\u01a1n\n\" class=\"wp-image-16569\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/02\/facebook-ga-khong-lo-canh-tranh-voi-google.jpg 600w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/02\/facebook-ga-khong-lo-canh-tranh-voi-google-300x188.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n\n\n\n<p>Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, Facebook v\u01b0\u1edbng ph\u1ea3i kh\u00f4ng \u00edt l\u00f9m x\u00f9m li\u00ean quan t\u1edbi c\u00e1c th\u01b0\u01a1ng v\u1ee5 th\u00e2u t\u00f3m. \u0110\u1eb7c bi\u1ec7t l\u00e0 tin t\u1ee9c v\u1ec1 th\u00e2u t\u00f3m hai n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 <a href=\"https:\/\/adsplus.vn\/blog\/san-pham-moi-cua-instagram-reels-ra-mat-nguoi-dung\/\">Instagram<\/a> v\u00e0 WhatsApp. C\u00e1c c\u00e1o bu\u1ed9c v\u1ec1 h\u00e0nh vi \u0111\u1ed9c quy\u1ec1n s\u1ebd kh\u00f4ng c\u00f3 h\u1ed3i k\u1ebft trong t\u01b0\u01a1ng lai g\u1ea7n. Tuy nhi\u00ean, \u0111\u00e2y v\u1eabn kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u c\u00f3 th\u1ec3 g\u00e2y \u1ea3nh h\u01b0\u1edfng qu\u00e1 l\u1edbn cho Facebook. Facebook \u0111\u00e3 k\u1ecbp thu v\u1ec1 m\u1ed9t kho\u1ea3n l\u1ee3i nhu\u1eadn k\u1ebfch x\u00f9 d\u00f9 bu\u1ed9c ph\u1ea3i tho\u00e1i v\u1ed1n kh\u1ecfi Instagram v\u00e0 Whatsapp.<\/p>\n\n\n\n<p>Doanh s\u1ed1 b\u00e1n qu\u1ea3ng c\u00e1o c\u1ee7a Facebook \u0111\u00e3 s\u1ee5t gi\u1ea3m nghi\u00eam tr\u1ecdng v\u00e0o \u0111\u1ea7u n\u0103m 2020. D\u00f9 v\u1eady, doanh thu c\u1ee7a Facebook \u0111\u00e3 ph\u1ee5c h\u1ed3i. \u0110\u1ed3ng th\u1eddi, ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng nh\u1edd nhu c\u1ea7u ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u1ee7a c\u00e1c doanh nghi\u1ec7p nh\u1ecf. Trong qu\u00fd III\/2020, doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a h\u00e3ng n\u00e0y \u0111\u00e3 t\u0103ng 22% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i. D\u00f9 ph\u1ea3i t\u1eeb b\u1ecf Instagram v\u00e0 WhatsApp th\u00ec Facebook v\u1eabn c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng vi\u1ec7c n\u00e0y \u0111\u1ec3 th\u00fac \u0111\u1ea9y c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh k\u00ednh th\u1ef1c t\u1ebf \u1ea3o v\u00e0 ti\u1ec1n k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n\n\n\n<p>Theo c\u00e1c b\u00e1o c\u00e1o t\u00e0i ch\u00ednh \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1 v\u00e0o cu\u1ed1i th\u00e1ng 9\/2020, Facebook \u0111ang n\u1eafm kho\u1ea3ng 55,6 t\u1ef7 USD ti\u1ec1n m\u1eb7t v\u00e0 c\u00f3 kho\u1ea3n n\u1ee3 ch\u1ee9ng kho\u00e1n b\u1eb1ng 0. Hi\u1ec7n t\u1ea1i, 99% doanh thu c\u1ee7a Facebook l\u00e0 d\u1ef1a tr\u00ean qu\u1ea3ng c\u00e1o. Nh\u01b0ng trong th\u1eddi gian t\u1edbi, \u0111\u1ebf ch\u1ebf n\u00e0y s\u1ebd ho\u00e0n to\u00e0n kh\u00e1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Google &#8211; khi t\u00ecm ki\u1ebfm kh\u00f4ng c\u00f2n l\u00e0 m\u1ee5c \u0111\u00edch duy nh\u1ea5t<\/strong><\/h2>\n\n\n\n<p>T\u00ecnh h\u00ecnh c\u1ee7a Google c\u0169ng kh\u00f4ng kh\u00e1c anh b\u1ea1n Facebook l\u00e0 bao. Google c\u0169ng kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi t\u1ea7m m\u1eaft c\u1ee7a c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd. C\u00f4ng ty n\u00e0y c\u0169ng b\u1ecb v\u01b0\u1edbng v\u00e0o kh\u00f4ng \u00edt c\u00e1o bu\u1ed9c t\u1eeb gi\u1edbi ch\u1ee9c. \u0110\u00f3 l\u00e0 v\u1ec1 vi\u1ec7c c\u00f3 h\u00e0nh vi ch\u1ed1ng l\u1ea1i c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh qu\u1ea3ng c\u00e1o v\u00e0 t\u00ecm ki\u1ebfm tr\u00ean internet. Trong th\u1eddi gian ch\u1edd \u0111\u1ee3i phi\u00ean t\u00f2a x\u00e9t x\u1eed di\u1ec5n ra, Google bu\u1ed9c ph\u1ea3i tho\u00e1t kh\u1ecfi qu\u1ea3ng c\u00e1o s\u1ed1 b\u1eb1ng c\u00e1ch t\u1ef1 \u0111a d\u1ea1ng h\u00f3a c\u00e1c l\u0129nh v\u1ef1c kinh doanh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>80% doanh thu qu\u00fd III\/2020 c\u1ee7a Google v\u1eabn \u0111\u1ebfn t\u1eeb qu\u1ea3ng c\u00e1o. Tuy nhi\u00ean, Google Cloud \u0111\u00e3 v\u01b0\u1ee3t l\u00ean v\u1edbi m\u1ee9c doanh thu t\u0103ng 45% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. Google Other, bao g\u1ed3m Youtube, d\u00f2ng thi\u1ebft b\u1ecb Pixel v\u00e0 c\u1eeda h\u00e0ng \u1ee9ng d\u1ee5ng c\u0169ng chi\u1ebfm 12% t\u1ed5ng doanh thu. Google c\u0169ng t\u00edch c\u1ef1c r\u00f3t v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng ty kh\u1edfi nghi\u1ec7p, c\u00f4ng ngh\u1ec7. Google \u0111ang t\u00ecm ki\u1ebfm v\u00e0 mong mu\u1ed1n chi\u1ebfm l\u0129nh c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi.<\/p>\n\n\n\n<p>Nh\u1eafc \u0111\u1ebfn ti\u1ec1n m\u1eb7t, ch\u1ec9 trong 9 th\u00e1ng \u0111\u1ea7u n\u0103m 2020, Google v\u1eabn c\u00f3 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn t\u1eeb d\u00f2ng ti\u1ec1n t\u1ef1 do l\u00e0 20%. Kho\u1ea3n n\u1ee3 c\u1ee7a Google ch\u1ec9 l\u00e0 13,9 t\u1ef7 tr\u00ean t\u1ed5ng l\u01b0\u1ee3ng ti\u1ec1n m\u1eb7t g\u1ea7n 132,6 t\u1ef7 USD. Google \u0111\u01b0\u1ee3c xem l\u00e0 chi\u1ebfc t\u00fai ch\u1ee9a ti\u1ec1n c\u00f3 \u0111\u00e1y s\u00e2u nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ai m\u1ea1nh h\u01a1n ai?<\/strong><\/h2>\n\n\n\n<p>Google v\u00e0 Facebook \u0111\u1ec1u l\u00e0 nh\u1eefng t\u00ean tu\u1ed5i l\u1edbn trong ng\u00e0nh c\u00f4ng ngh\u1ec7. C\u1ea3 2 \u0111ang c\u00f3 nguy c\u01a1 \u0111\u1ed1i m\u1eb7t v\u1edbi \u0111\u1ed9ng th\u00e1i qu\u1ea3n l\u00fd c\u1ee9ng r\u1eafn c\u1ee7a M\u1ef9 v\u00e0o n\u0103m t\u1edbi. M\u1eb7c d\u00f9 v\u1eady, th\u00ec c\u1ea3 Facebook hay l\u1eabn Google \u0111\u1ec1u kh\u00f4ng d\u1ec5 b\u1ecb l\u1eadt \u0111\u1ed5.<\/p>\n\n\n\n<p>Theo Nicholas Rossolillo, m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 c\u1ee7a Money Fool th\u00ec Google \u0111ang c\u00f3 nh\u1eefng \u0111\u1ed9ng th\u00e1i s\u1ebd ph\u1ee5c h\u1ed3i m\u1ea3ng kinh doanh qu\u1ea3ng c\u00e1o t\u1ed1t h\u01a1n v\u00e0o n\u0103m t\u1edbi. \u0110\u1ed3ng th\u1eddi, c\u00e1c m\u1ea3ng c\u00f3 ch\u1ec9 s\u1ed1 t\u0103ng tr\u01b0\u1edfng cao nh\u01b0 Google Cloud c\u00f3 th\u1ec3 g\u1eb7t h\u00e1i th\u00e0nh c\u00f4ng khi \u0111\u1ea1t \u0111\u1ebfn quy m\u00f4 \u0111\u1ee7 \u0111\u1ec3 b\u1eaft \u0111\u1ea7u sinh l\u1eddi. C\u00e1c ngu\u1ed3n thu \u0111a d\u1ea1ng c\u1ee7a Google c\u0169ng gi\u00fap c\u00f4ng ty n\u00e0y c\u00f3 s\u1ee9c n\u1eb7ng h\u01a1n Facebook sau nh\u1eefng l\u00f9m x\u00f9m v\u1ec1 kh\u1ee7ng ho\u1ea3ng x\u1eed l\u00fd tin gi\u1ea3 c\u1ee7a Facebook th\u1eddi gian v\u1eeba qua.<\/p>\n\n\n\n<p>V\u1eady l\u00e0 Google hay Facebook c\u00f3 ti\u1ec1m l\u1ef1c m\u1ea1nh h\u01a1n? D\u00f9 b\u00ean n\u00e0o m\u1ea1nh h\u01a1n trong cu\u1ed9c chi\u1ebfn n\u00e0y th\u00ec nh\u1eefng \u0111\u1ebf ch\u1ebf c\u00f4ng ngh\u1ec7 v\u1eabn \u0111ang v\u01b0\u01a1n l\u00ean m\u1ed9t c\u00e1ch m\u1ea1nh m\u1ebd b\u1ea5t ch\u1ea5p c\u00e1c c\u00e1o bu\u1ed9c v\u00e0 nh\u1eefng \u0111\u1ed9ng th\u00e1i c\u1ee9ng r\u1eafn t\u1eeb ch\u00ednh ph\u1ee7 c\u00e1c n\u01b0\u1edbc. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Adsplus.vn<\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Google v\u00e0 c\u00e1c Tips ch\u1ea1y Google Ads hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u1ea2nh h\u01b0\u1edfng t\u1eeb \u0111\u1ea1i d\u1ecbch \u0111\u00e3 khi\u1ebfn Facebook v\u00e0 Google b\u1ecb s\u1ee5t gi\u1ea3m doanh thu nghi\u00eam tr\u1ecdng. L\u00fd do l\u00e0 v\u00ec nhu c\u1ea7u qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn tr\u00ean to\u00e0n c\u1ea7u gi\u1ea3m \u0111i. \u0110\u1ed3ng th\u1eddi, h\u00e0ng lo\u1ea1t c\u00e1o bu\u1ed9c v\u1ec1 thu\u1ebf quan hay \u0111\u1ed9c quy\u1ec1n c\u0169ng khi\u1ebfn c\u00e1c \u00f4ng l\u1edbn c\u00f4ng ngh\u1ec7 n\u00e0y g\u1eb7p ph\u1ea3i nguy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[928],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FACEBOOK hay GOOGLE ai l\u00e0 \u00d4NG TR\u00d9M m\u1ea1nh h\u01a1n ? [NEWS]<\/title>\n<meta name=\"description\" content=\"C\u00e1c \u0111\u1ebf ch\u1ebf c\u00f4ng ngh\u1ec7 nh\u01b0 Facebook hay Google ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd. C\u00e1c gi\u1edbi ch\u1ee9c \u0111ang th\u1ef1c hi\u1ec7n c\u00e1c \u0111\u1ed9ng th\u00e1i nh\u1eb1m gi\u1ea3m thi\u1ec7u \u1ea3nh h\u01b0\u1edfng t\u1eeb h\u1ecd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/facebook-va-google-ai-manh-hon\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FACEBOOK hay GOOGLE ai l\u00e0 \u00d4NG TR\u00d9M m\u1ea1nh h\u01a1n ? [NEWS]\" \/>\n<meta property=\"og:description\" content=\"C\u00e1c \u0111\u1ebf ch\u1ebf c\u00f4ng ngh\u1ec7 nh\u01b0 Facebook hay Google ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd. 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