{"id":16802,"date":"2021-02-23T17:00:00","date_gmt":"2021-02-23T10:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=16802"},"modified":"2021-03-03T09:07:02","modified_gmt":"2021-03-03T02:07:02","slug":"chien-luoc-digital-marketing-nam-2021-25-cac-thuc-hien-theo-xu-huong","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/chien-luoc-digital-marketing-nam-2021-25-cac-thuc-hien-theo-xu-huong","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing n\u0103m 2021: 25 khuy\u1ebfn ngh\u1ecb thi\u1ebft th\u1ef1c \u0111\u1ec3 th\u1ef1c hi\u1ec7n theo xu h\u01b0\u1edbng m\u1edbi [Ph\u1ea7n 1]"},"content":{"rendered":"\n

M\u1ee5c \u0111\u00edch c\u1ee7a nh\u1eefng \u0111\u1ec1 xu\u1ea5t n\u00e0y nh\u1ea7m gi\u00fap n\u00e2ng cao nh\u1eadn th\u1ee9c th\u00f4ng qua c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n cho chi\u1ebfn l\u01b0\u1ee3c Digital Marketing 2021<\/a>. Trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng, s\u1ebd t\u1eadp trung v\u00e0o nh\u1eefng thay \u0111\u1ed5i \u0111\u1ed1i v\u1edbi ti\u1ebfp th\u1ecb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 t\u00ecm ki\u1ebfm. \u0110\u00e2y l\u00e0 hai k\u00eanh quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb. M\u1eb7c d\u00f9 vi\u1ec7c s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f3 l\u1eadp tr\u00ecnh ti\u1ebfp t\u1ee5c gia t\u0103ng gi\u1eefa c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn h\u01a1n. \u0110\u00e2y s\u1ebd l\u00e0 chi\u1ebfn l\u01b0\u1ee3c Digital Marketing r\u1ea5t quan tr\u1ecdng cho n\u0103m 2021.<\/p>\n\n\n\n

\"Chi\u1ebfn<\/figure><\/div>\n\n\n\n

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\u0110\u1ec1 xu\u1ea5t 1. T\u00ecm ki\u1ebfm kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n: Theo d\u00f5i c\u00e1c c\u1eadp nh\u1eadt c\u1ed1t l\u00f5i v\u00e0 EAT<\/strong><\/h2>\n\n\n\n

Trong n\u0103m 2020, c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt c\u1ed1t l\u00f5i \u0111\u00e3 c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb t\u1ef1 nhi\u00ean. \u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p trong m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c. Khi 4 nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh n\u00e0y v\u1ec1 t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt c\u1ed1t l\u00f5i m\u1edbi nh\u1ea5t c\u1ee7a Google cho th\u1ea5y.<\/p>\n\n\n\n

Trong l\u1eddi khuy\u00ean c\u1ee7a h\u1ecd. Nh\u1eefng \u0111i\u1ec1u qu\u1ea3n tr\u1ecb vi\u00ean web n\u00ean bi\u1ebft v\u1ec1 c\u00e1c c\u1eadp nh\u1eadt c\u1ed1t l\u00f5i c\u1ee7a Google. Google gi\u1ea3i th\u00edch nh\u1eefng \u0111i\u1ec1u n\u00e0y nh\u01b0 sau:<\/p>\n\n\n\n

\u201cM\u1ed7i ng\u00e0y, Google th\u01b0\u1eddng ph\u00e1t h\u00e0nh m\u1ed9t ho\u1eb7c nhi\u1ec1u thay \u0111\u1ed5i \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 c\u1ea3i thi\u1ec7n k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u1ee7a ch\u00fang t\u00f4i. H\u1ea7u h\u1ebft kh\u00f4ng \u0111\u00e1ng ch\u00fa \u00fd nh\u01b0ng gi\u00fap ch\u00fang t\u00f4i t\u1eebng b\u01b0\u1edbc ti\u1ebfp t\u1ee5c c\u1ea3i thi\u1ec7n.<\/p>\n\n\n\n

M\u1ee5c \u0111\u00edch c\u1ee7a ch\u00fang t\u00f4i l\u00e0 x\u00e1c nh\u1eadn nh\u1eefng c\u1eadp nh\u1eadt \u0111\u00f3 khi ch\u00fang t\u00f4i c\u1ea3m th\u1ea5y c\u00f3 th\u00f4ng tin h\u1eefu \u00edch m\u00e0 qu\u1ea3n tr\u1ecb vi\u00ean web, nh\u00e0 s\u1ea3n xu\u1ea5t n\u1ed9i dung ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi kh\u00e1c c\u00f3 th\u1ec3 l\u1ea5y v\u1ec1 ch\u00fang “.<\/p>\n\n\n\n

V\u1ec1 t\u01b0 v\u1ea5n v\u00e0 c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh g\u1ea7n \u0111\u00e2y h\u01a1n. Th\u01b0\u1eddng \u0111\u1ec1 c\u1eadp \u0111\u1ebfn t\u1ea7m quan tr\u1ecdng l\u00e2u d\u00e0i c\u1ee7a ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung. \u1ea2nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c t\u00edn hi\u1ec7u Chuy\u00ean m\u00f4n, Th\u1ea9m quy\u1ec1n v\u00e0 Ni\u1ec1m tin. V\u00ec v\u1eady, b\u1ea5t k\u1ef3 ai nghi\u00eam t\u00fac v\u1ec1 vi\u1ec7c c\u1ea1nh tranh trong t\u00ecm ki\u1ebfm. N\u00ean l\u1ea5y m\u1ed9t b\u1ea3n sao c\u1ee7a c\u00e1c nguy\u00ean t\u1eafc ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm m\u1edbi nh\u1ea5t \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 n\u1ed9i dung c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 2. T\u00ecm ki\u1ebfm kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n: Xem x\u00e9t c\u00e1c c\u01a1 h\u1ed9i t\u1eeb d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac v\u00e0 c\u00e1c t\u00ednh n\u0103ng c\u1ee7a SERPs.<\/strong><\/h2>\n\n\n\n

Bill Slawski v\u1edbi t\u01b0 c\u00e1ch l\u00e0 ng\u01b0\u1eddi theo s\u00e1t c\u00e1c b\u1eb1ng s\u00e1ng ch\u1ebf v\u00e0 c\u1ea3i ti\u1ebfn m\u1edbi nh\u1ea5t c\u1ee7a Google. V\u00ec v\u1eady, khi anh \u1ea5y ph\u00e1t \u00e2m d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac s\u1ebd t\u0103ng t\u1ea7m quan tr\u1ecdng v\u00e0 ph\u00e1t tri\u1ec3n n\u00f3 \u0111\u00e1ng \u0111\u1ec3 l\u1eafng nghe.<\/p>\n\n\n\n

Trong b\u00e0i vi\u1ebft n\u00e0y, Bluearray \u0111\u01b0a ra d\u1ef1 \u0111o\u00e1n v\u1ec1 c\u00e1ch d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac s\u1ebd thay \u0111\u1ed5i trong t\u01b0\u01a1ng lai. Nh\u1eefng d\u1ef1 \u0111o\u00e1n n\u00e0y \u0111\u00e3 tr\u1edf th\u00e0nh s\u1ef1 th\u1eadt khi v\u00e0o th\u00e1ng 9 n\u0103m 2020. C\u00f3 th\u1ec3 th\u1ea5y m\u1ed9t v\u00ed d\u1ee5 \u0111\u1ea7u ti\u00ean v\u1ec1 \u0111o\u1ea1n th\u00f4ng tin c\u00f3 c\u1ea5u tr\u00fac trong SERPs. \u0110\u00e2y l\u00e0 b\u1eb1ng ch\u1ee9ng v\u1ec1 xu h\u01b0\u1edbng trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 3. T\u00ecm ki\u1ebfm kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n: T\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i v\u1eabn \u0111\u01b0\u1ee3c th\u1ed5i ph\u1ed3ng nh\u01b0ng s\u1ebd mang l\u1ea1i \u00edt hi\u1ec7u qu\u1ea3 cho h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n

Xin l\u1ed7i, t\u00f4i ph\u1ea3i \u0111\u1ec1 c\u1eadp \u0111\u1ebfn v\u1ea5n \u0111\u1ec1 n\u00e0y v\u00ec ch\u00fang ta v\u1eabn th\u01b0\u1eddng th\u1ea5y khuy\u1ebfn c\u00e1o ng\u1edb ng\u1ea9n r\u1eb1ng T\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i l\u00e0 xu h\u01b0\u1edbng s\u1ed1 m\u1ed9t m\u00e0 c\u00e1c doanh nghi\u1ec7p ph\u1ea3i t\u1eadp trung v\u00e0o. N\u1ebfu ngh\u0129 l\u1ea1i, b\u1ea1n c\u00f3 th\u1ec3 nh\u1edb d\u1ef1 \u0111o\u00e1n n\u0103m 2014 th\u01b0\u1eddng \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn sai r\u1eb1ng “t\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i s\u1ebd t\u0103ng 50% t\u1ed5ng s\u1ed1 t\u00ecm ki\u1ebfm v\u00e0o n\u0103m 2020”. <\/p>\n\n\n\n

Ch\u00fang ta \u0111ang \u1edf n\u0103m 2020 v\u00e0 n\u00f3 v\u1eabn \u0111ang \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o r\u1ed9ng r\u00e3i. T\u1ea5t nhi\u00ean, vi\u1ec7c s\u1eed d\u1ee5ng loa th\u00f4ng minh \u0111\u00e3 t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3. Nh\u01b0ng th\u1ef1c t\u1ebf l\u00e0 c\u00e1c t\u00ecm ki\u1ebfm d\u1ef1a tr\u00ean gi\u1ecdng n\u00f3i tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n c\u00f3 t\u00e1c \u0111\u1ed9ng t\u1ed1i thi\u1ec3u \u0111\u1ebfn vi\u1ec7c th\u1ef1c hi\u1ec7n SEO th\u1ef1c t\u1ebf cho h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p.<\/p>\n\n\n\n

\u0110\u1ed3ng \u00fd v\u1edbi quan \u0111i\u1ec3m c\u1ee7a Cameo Digital. Ng\u01b0\u1eddi gi\u1ea3i th\u00edch t\u00e1c \u0111\u1ed9ng h\u1ea1n ch\u1ebf c\u1ee7a t\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i. Khi h\u1ecd nh\u1eadn x\u00e9t r\u1eb1ng b\u1ea5t k\u1ec3 s\u1ef1 h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi t\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i c\u00f3 t\u0103ng l\u00ean hay kh\u00f4ng. Tr\u00f2 ch\u01a1i h\u1ea7u nh\u01b0 v\u1eabn gi\u1ed1ng nhau \u0111\u1ed1i v\u1edbi SEO. H\u1ecd gi\u1ea3i th\u00edch r\u1eb1ng T\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i li\u00ean quan \u0111\u1ebfn vi\u1ec7c s\u1eed d\u1ee5ng l\u1ec7nh b\u1eb1ng gi\u1ecdng n\u00f3i. \u0110\u1ec3 truy xu\u1ea5t th\u00f4ng tin b\u1ea1n mu\u1ed1n t\u1eeb c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u1edbi hai lo\u1ea1i t\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i. M\u1ed7i lo\u1ea1i kh\u00e1c nhau v\u1ec1 lo\u1ea1i \u0111\u1ea7u ra c\u1ee7a ch\u00fang. Tuy nhi\u00ean, ch\u1ec9 c\u00e1i \u0111\u1ea7u ti\u00ean trong s\u1ed1 n\u00e0y c\u00f3 li\u00ean quan \u0111\u1ebfn SEO:<\/p>\n\n\n\n

Lo\u1ea1i 1:<\/strong> <\/h4>\n\n\n\n

Khi ng\u01b0\u1eddi d\u00f9ng ch\u1ecdn s\u1eed d\u1ee5ng kh\u1ea9u l\u1ec7nh thay v\u00ec nh\u1eadp truy v\u1ea5n v\u00e0o Google. \u0110\u00e2y \u0111\u01b0\u1ee3c coi nh\u01b0 m\u1ed9t t\u00ecm ki\u1ebfm web b\u00ecnh th\u01b0\u1eddng. D\u1eef li\u1ec7u c\u1ee7a ch\u00fang s\u1ebd \u0111\u01b0\u1ee3c thu th\u1eadp trong Google Search Console, v\u00ec v\u1eady SEO nh\u01b0 b\u00ecnh th\u01b0\u1eddng.<\/p>\n\n\n\n

Lo\u1ea1i 2:<\/strong> <\/h4>\n\n\n\n

Khi ng\u01b0\u1eddi d\u00f9ng ch\u1ecdn s\u1eed d\u1ee5ng kh\u1ea9u l\u1ec7nh \u0111\u1ec3 nh\u1eadn c\u00e2u tr\u1ea3 l\u1eddi b\u1eb1ng gi\u1ecdng n\u00f3i. \u0110\u00e2y l\u00e0 tr\u01b0\u1eddng h\u1ee3p c\u1ee7a nhi\u1ec1u loa th\u00f4ng minh nh\u01b0 Google Home v\u00e0 Amazon Alexa. Nh\u1eefng t\u00ecm ki\u1ebfm n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u0103ng nh\u1eadp trong Google Search Console v\u00e0 c\u00f3 r\u1ea5t \u00edt li\u00ean quan \u0111\u1ebfn SEO.<\/p>\n\n\n\n

V\u00ec v\u1eady, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng m\u1ecdi thay \u0111\u1ed5i d\u1ef1a tr\u00ean gi\u1ecdng n\u00f3i trong h\u00e0nh vi t\u00ecm ki\u1ebfm. B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o c\u00e1c nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n c\u1ee7a SEO. Nh\u01b0 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t v\u1ec1 t\u1ed1i \u01b0u h\u00f3a tr\u00ean trang, d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac v\u00e0 t\u1ea1o n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng. V\u1edbi m\u1ee9c \u0111\u1ed9 chuy\u00ean m\u00f4n cao \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u00ecm ki\u1ebfm \u0111ang ph\u00e1t tri\u1ec3n c\u00e1c h\u00e0nh vi. Bao g\u1ed3m nhi\u1ec1u truy v\u1ea5n tr\u00f2 chuy\u1ec7n h\u01a1n.<\/p>\n\n\n\n

Nh\u1eefng thay \u0111\u1ed5i trong h\u00e0nh vi c\u1ee7a t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y. B\u1edfi c\u00e1c truy v\u1ea5n tho\u1ea1i \u0111\u1ecba ph\u01b0\u01a1ng ng\u00e0y c\u00e0ng t\u0103ng l\u00e0 r\u1ea5t quan tr\u1ecdng. \u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a n\u1ebfu b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn ng\u01b0\u1eddi mua \u0111\u1ecba ph\u01b0\u01a1ng.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 4. T\u00ecm ki\u1ebfm c\u00f3 tr\u1ea3 ti\u1ec1n: \u0110\u00e1nh gi\u00e1 k\u1ef9 vi\u1ec7c s\u1eed d\u1ee5ng t\u1ed1i \u01b0u h\u00f3a h\u1ecdc m\u00e1y<\/strong><\/h2>\n\n\n\n

M\u1eb7c d\u00f9 nghi\u00ean c\u1ee9u cho th\u1ea5y r\u1eb1ng \u0111\u1ea1i \u0111a s\u1ed1 c\u00e1c doanh nghi\u1ec7p cho bi\u1ebft h\u1ecd kh\u00f4ng s\u1eed d\u1ee5ng m\u00e1y h\u1ecdc trong n\u1ed9i b\u1ed9. Nh\u01b0ng nhi\u1ec1u ng\u01b0\u1eddi s\u1ebd s\u1eed d\u1ee5ng n\u00f3 nh\u01b0 m\u1ed9t d\u1ecbch v\u1ee5 b\u00ean ngo\u00e0i. V\u00ec n\u00f3 l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a t\u00ecm ki\u1ebfm kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n v\u00e0 c\u00f3 tr\u1ea3 ti\u1ec1n. \u0110\u1eb7c bi\u1ec7t cung c\u1ea5p c\u00e1c t\u00f9y ch\u1ecdn trong Google Ads.<\/p>\n\n\n\n

B\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y ti\u1ec1n t\u1ed1 ‘SMART’ \u0111\u01b0\u1ee3c g\u1eafn v\u00e0o ng\u00e0y c\u00e0ng nhi\u1ec1u D\u1ecbch v\u1ee5 c\u1ee7a Google. M\u1ee5c \u0111\u00edch l\u00e0 gi\u00fap c\u00e1c doanh nghi\u1ec7p qu\u1ea3n l\u00fd s\u1ef1 ph\u1ee9c t\u1ea1p c\u1ee7a vi\u1ec7c nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o \u0111\u1ec3 t\u0103ng ROI, \u0111\u1ed3ng th\u1eddi b\u1ea3o v\u1ec7 doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a Google. M\u1ed9t s\u1ed1 trong s\u1ed1 n\u00e0y n\u00ean \u0111\u01b0\u1ee3c \u0111i\u1ec1u tr\u1ecb m\u1ed9t c\u00e1ch th\u1eadn tr\u1ecdng. <\/p>\n\n\n\n

V\u00ed d\u1ee5: <\/strong><\/h4>\n\n\n\n

M\u1ee5c ti\u00eau th\u00f4ng minh trong Analytics \u0111\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 ti\u1ebfp th\u1ecb t\u00edch c\u1ef1c l\u00e0 g\u00ec thay v\u00ec doanh nghi\u1ec7p ch\u1ec9 \u0111\u1ecbnh k\u1ebft qu\u1ea3 \u0111\u00f3, \u0111i\u1ec1u n\u00e0y t\u1ed1t h\u01a1n.<\/p>\n\n\n\n

C\u00e1c chi\u1ebfn d\u1ecbch th\u00f4ng minh trong Google Ads \u0111\u00e3 \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u. \u0110\u1ec3 \u0111\u01a1n gi\u1ea3n h\u00f3a quy tr\u00ecnh qu\u1ea3n l\u00fd Google Ads ph\u1ee9c t\u1ea1p cho c\u00e1c doanh nghi\u1ec7p nh\u1ecf. Tuy nhi\u00ean, c\u00f3 nh\u1eefng nh\u01b0\u1ee3c \u0111i\u1ec3m l\u1edbn trong vi\u1ec7c gi\u1ea3m hi\u1ec3u bi\u1ebft v\u00e0 ki\u1ec3m so\u00e1t c\u00e1c chi\u1ebfn d\u1ecbch. Ngh\u0129a l\u00e0 c\u00e1c doanh nghi\u1ec7p nh\u1ecf c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n nhanh h\u01a1n gi\u1ea3i ph\u00e1p n\u00e0y.<\/p>\n\n\n\n

M\u1ed9t s\u1ed1 ng\u01b0\u1eddi xem vi\u1ec7c \u00e1p d\u1ee5ng AI l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t. H\u1ecd \u0111\u00e3 \u0111\u00fang khi \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 ROI. Nh\u01b0ng quan \u0111i\u1ec3m l\u00e0 c\u00e1c doanh nghi\u1ec7p n\u00ean n\u1eafm b\u1eaft Machine Learning v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c k\u1ef9 n\u0103ng \u0111\u1ec3 hi\u1ec3u n\u00f3. <\/p>\n\n\n\n

V\u00ed d\u1ee5: <\/strong><\/h4>\n\n\n\n

\u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh c\u1ee7a Google. C\u00f3 th\u1ec3 gi\u00fap qu\u1ea3n l\u00fd vi\u1ec7c \u0111\u1eb7t gi\u00e1 th\u1ea7u tr\u00ean c\u00e1c kho s\u1ea3n ph\u1ea9m l\u1edbn tr\u00ean Google Shopping. Nh\u01b0ng ch\u00fang ta ph\u1ea3i \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 t\u00ednh n\u0103ng \u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh th\u1ef1c s\u1ef1 th\u00f4ng minh \u0111\u1ebfn m\u1ee9c n\u00e0o?. B\u00e0i vi\u1ebft n\u00e0y t\u1eeb \u0111\u1ea1i l\u00fd Precis gi\u1edbi thi\u1ec7u m\u1ed9t s\u1ed1 c\u01a1 ch\u1ebf. \u0110\u1eb1ng sau t\u00ednh n\u0103ng \u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh cho Google Shopping. V\u00e0 \u0111\u1ec1 xu\u1ea5t ph\u01b0\u01a1ng ph\u00e1p th\u1ef1c t\u1ebf \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a hi\u1ec7u qu\u1ea3 cho kho\u1ea3ng kh\u00f4ng qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. B\u00e0i vi\u1ebft n\u00e0y t\u1eeb White Shark Media cung c\u1ea5p th\u00eam c\u00e1c v\u00ed d\u1ee5 v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt ph\u00e2n t\u00edch cho h\u1ecdc m\u00e1y. M\u00e0 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb n\u00ean n\u1eafm v\u1eefng thay v\u00ec ch\u1ec9 coi Machine Learning nh\u01b0 m\u1ed9t h\u1ed9p \u0111en.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 5. Th\u1eed nghi\u1ec7m t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p h\u01a1n khi c\u00e1c n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o ph\u00e1t tri\u1ec3n<\/strong><\/h2>\n\n\n\n

V\u1edbi h\u01a1n 2\/3 chi ti\u00eau cho qu\u1ea3ng c\u00e1o k\u1ef9 thu\u1eadt s\u1ed1 hi\u1ec7n nay l\u00e0 d\u00e0nh cho Facebook v\u00e0 Google. Vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y \u0111ang tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n bao gi\u1edd h\u1ebft. Tuy nhi\u00ean, nghi\u00ean c\u1ee9u c\u1ee7a Boston Consulting Group cho th\u1ea5y. Ch\u1ec9 c\u00f3 9% nh\u00e0 ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c t\u00e1c \u0111\u1ed9ng c\u1ee7a s\u1ef1 thay \u0111\u1ed5i 10% trong chi ti\u00eau ti\u1ebfp th\u1ecb.<\/p>\n\n\n\n

Vi\u1ec7c s\u1eed d\u1ee5ng ph\u00e2n b\u1ed5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n. \u0110\u1ec3 hi\u1ec3u c\u00e1c h\u00e0nh tr\u00ecnh ph\u1ee9c t\u1ea1p c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n. C\u0169ng nh\u01b0 c\u00e1c v\u1ecb tr\u00ed \u0111\u1eb7t qu\u1ea3ng c\u00e1o kh\u00e1c nhau. <\/p>\n\n\n\n

V\u00ed d\u1ee5: <\/strong><\/h4>\n\n\n\n

Ch\u1ec9 tr\u00ean Facebook, m\u1ed9t qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n \u1edf nhi\u1ec1u v\u1ecb tr\u00ed kh\u00e1c nhau. Ch\u1eb3ng h\u1ea1n nh\u01b0 trong B\u1ea3ng tin Facebook, trong C\u00e2u chuy\u1ec7n Instagram, C\u00e2u chuy\u1ec7n ho\u1eb7c trong B\u00e0i vi\u1ebft t\u1ee9c th\u1eddi. <\/p>\n\n\n\n

C\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh v\u1ec1 IQ c\u1ee7a Facebook n\u00e0y cho th\u1ea5y c\u00e1c c\u00f4ng ty ti\u00ean ti\u1ebfn h\u01a1n \u0111ang l\u00e0m vi\u1ec7c nh\u01b0 th\u1ebf n\u00e0o trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng t\u00f9y ch\u1ec9nh v\u1ecb tr\u00ed \u0111\u1eb7t qu\u1ea3ng c\u00e1o m\u1edbi c\u1ee7a Facebook \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 6. Xem x\u00e9t vi\u1ec7c thay \u0111\u1ed5i vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i video nh\u01b0 TikTok v\u00e0 Reels<\/strong><\/h2>\n\n\n\n

Trong th\u1eddi k\u1ef3 \u0111\u1ea1i d\u1ecbch, vi\u1ec7c s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i t\u0103ng l\u00ean m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean. V\u00ec v\u1eady h\u00e3y thay \u0111\u1ed5i t\u1ea7m quan tr\u1ecdng t\u01b0\u01a1ng \u0111\u1ed1i c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p t\u1ea1o ra nh\u1eadn th\u1ee9c. TikTok<\/strong><\/a> \u0111\u00e1ng ch\u00fa \u00fd l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng video x\u00e3 h\u1ed9i ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n ph\u1ed5 bi\u1ebfn tr\u00ean to\u00e0n c\u1ea7u. Nh\u01b0 \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y t\u1eeb Global Web Index.<\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

V\u1edbi vi\u1ec7c TikTok m\u1edf r\u1ed9ng c\u00e1c t\u00f9y ch\u1ecdn qu\u1ea3ng c\u00e1o v\u00e0 xu\u1ea5t b\u1ea3n c\u00e1c c\u00e2u chuy\u1ec7n v\u1ec1 c\u00e1ch n\u1ec1n t\u1ea3ng c\u1ee7a n\u00f3 c\u00f3 th\u1ec3 t\u0103ng \u00fd \u0111\u1ecbnh mua h\u00e0ng, n\u00f3 s\u1ebd l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng \u0111\u00e1ng xem v\u00e0o n\u0103m 2021 khi d\u1ecbch v\u1ee5 c\u1ee7a n\u00f3 \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u00ecnh l\u1ea1i sau khi mua. <\/p>\n\n\n\n

\u0110\u00e1p l\u1ea1i, Facebook \u0111\u00e3 ph\u00e1t h\u00e0nh Instagram Reels<\/strong><\/a>. V\u00ec v\u1eady s\u1ebd r\u1ea5t th\u00fa v\u1ecb khi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng video d\u1ea1ng ng\u1eafn n\u00e0y. Ch\u1eb3ng h\u1ea1n nh\u01b0 xem b\u00e0i \u0111\u0103ng c\u1ee7a ch\u00fang t\u00f4i cho th\u1ea5y c\u00e1ch ng\u01b0\u1eddi s\u00e1ng t\u1ea1o \u0111ang s\u1eed d\u1ee5ng Instagram Reels<\/strong><\/a>.<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 7. Xem x\u00e9t c\u00e1c t\u00f9y ch\u1ecdn t\u01b0\u01a1ng t\u00e1c cho c\u00e1c n\u1ec1n t\u1ea3ng nh\u1eafn tin<\/strong><\/h2>\n\n\n\n

M\u1ed7i m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec1u h\u1ed7 tr\u1ee3 nh\u1eafn tin tr\u1ef1c ti\u1ebfp v\u00e0 nh\u00f3m. T\u1ea5t nhi\u00ean, c\u00f3 r\u1ea5t nhi\u1ec1u \u1ee9ng d\u1ee5ng chuy\u00ean d\u1ee5ng nh\u01b0 WhatsApp, Messenger v\u00e0 Snapchat. Nh\u1eefng \u0111i\u1ec1u n\u00e0y c\u0169ng mang l\u1ea1i nhi\u1ec1u c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn kh\u00e1n gi\u1ea3 h\u01a1n. Nh\u01b0 \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n \u0111\u1ed9c \u0111\u00e1o trong \u0111\u1ed3 h\u1ecda th\u00f4ng tin v\u1ec1 m\u1ea1ng x\u00e3 h\u1ed9i \/ n\u1ec1n t\u1ea3ng nh\u1eafn tin th\u00fa v\u1ecb n\u00e0y. T\u01b0\u01a1ng t\u1ef1 nh\u01b0 \u0111\u1ed3 h\u1ecda th\u00f4ng tin \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u00e0m h\u00ecnh \u1ea3nh c\u00e1ch \u0111\u00e2y h\u01a1n 10 n\u0103m. Trong cu\u1ed1n s\u00e1ch Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1: Chi\u1ebfn l\u01b0\u1ee3c, Tri\u1ec3n khai v\u00e0 Th\u1ef1c h\u00e0nh \u0111\u1ec3 nh\u1eafc ng\u01b0\u1eddi \u0111\u1ecdc suy ngh\u0129 k\u00edch th\u01b0\u1edbc \u0111\u00f3 quan tr\u1ecdng. Nh\u01b0ng k\u00edch th\u01b0\u1edbc kh\u00f4ng ph\u1ea3i l\u00e0 t\u1ea5t c\u1ea3 v\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 \u1edf kh\u1eafp m\u1ecdi n\u01a1i c\u00f9ng m\u1ed9t l\u00fac. N\u00ean \u0111i\u1ec1u ch\u1ec9nh th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh \u2026<\/p>\n\n\n\n

\"Chi\u1ebfn<\/figure>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 8. \u200b\u200bCu\u1ed9c chi\u1ebfn quy\u1ec1n ri\u00eang t\u01b0: Xem x\u00e9t t\u00e1c \u0111\u1ed9ng c\u1ee7a vi\u1ec7c t\u0103ng c\u01b0\u1eddng b\u1ea3o v\u1ec7 quy\u1ec1n ri\u00eang t\u01b0 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed1i v\u1edbi hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o<\/strong><\/h2>\n\n\n\n

C\u00f3 v\u1ebb nh\u01b0 \u0111\u00e3 l\u00e2u k\u1ec3 t\u1eeb khi GDPR \u0111\u01b0\u1ee3c ra m\u1eaft v\u00e0o th\u00e1ng 5 n\u0103m 2018. N\u00f3 \u0111\u00e3 gi\u00fap th\u1ef1c thi t\u00ednh minh b\u1ea1ch h\u01a1n v\u1ec1 quy\u1ec1n ri\u00eang t\u01b0. V\u1edbi c\u00e1c lu\u1eadt t\u01b0\u01a1ng t\u1ef1 \u0111\u01b0\u1ee3c ban h\u00e0nh \u1edf Hoa K\u1ef3. C\u00f9ng v\u1edbi nhi\u1ec1u c\u1eeda s\u1ed5 b\u1eadt l\u00ean ch\u1ecdn tham gia cookie g\u00e2y phi\u1ec1n nhi\u1ec5u. Nh\u1eefng ph\u00e1t tri\u1ec3n m\u1edbi nh\u1ea5t v\u1ec1 quy\u1ec1n ri\u00eang t\u01b0 cho th\u1ea5y. S\u1ef1 ch\u00eanh l\u1ec7ch gi\u1eefa nh\u1eefng ng\u01b0\u1eddi ch\u01a1i l\u1edbn h\u01a1n trong n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1. Chrome \u0111\u00e3 v\u00e0 \u0111ang t\u0103ng c\u01b0\u1eddng quy\u1ec1n ri\u00eang t\u01b0 trong khi v\u1eabn b\u1ea3o v\u1ec7 l\u1ee3i \u00edch qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

Nh\u01b0ng m\u1ed9t thay \u0111\u1ed5i l\u1edbn h\u01a1n \u0111ang di\u1ec5n ra v\u1edbi vi\u1ec7c ph\u00e1t h\u00e0nh iOS 14 c\u1ee7a Apple. V\u1edbi t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1c t\u00f9y ch\u1ecdn qu\u1ea3ng c\u00e1o v\u00e0 theo d\u00f5i trong nh\u1eefng th\u00e1ng t\u1edbi v\u1eabn ch\u01b0a r\u00f5 r\u00e0ng. Nh\u01b0ng \u0111\u00e3 thu h\u00fat \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 ti\u00eau \u0111\u1ec1 \u1ea5n t\u01b0\u1ee3ng nh\u01b0 Apple iOS 14. Li\u1ec7u c\u01a1n \u00e1c m\u1ed9ng t\u1ed3i t\u1ec7 nh\u1ea5t c\u1ee7a Facebook v\u00e0 Google c\u00f3 th\u00e0nh s\u1ef1 th\u1eadt? (Forbes) v\u00e0 c\u00e0i \u0111\u1eb7t quy\u1ec1n ri\u00eang t\u01b0 iOS 14 s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o. Facebook c\u1ea3nh b\u00e1o: Facebook lo l\u1eafng r\u1eb1ng ng\u01b0\u1eddi d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ecdn tham gia theo d\u00f5i khi \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn. (Ars Technica)<\/p>\n\n\n\n

ACT: T\u0103ng t\u01b0\u01a1ng t\u00e1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 th\u00f4ng qua tr\u1ea3i nghi\u1ec7m v\u00e0 n\u1ed9i dung k\u1ef9 thu\u1eadt s\u1ed1<\/p>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 9. Xem x\u00e9t vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf (ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p l\u1edbn h\u01a1n)<\/strong><\/h2>\n\n\n\n

Inside Design x\u00e1c \u0111\u1ecbnh xu h\u01b0\u1edbng t\u0103ng c\u01b0\u1eddng t\u1eadp trung v\u00e0o c\u00e1c h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf. M\u00e0 n\u00f3 gi\u1ea3i th\u00edch l\u00e0 “t\u1eadp h\u1ee3p c\u00e1c th\u00e0nh ph\u1ea7n c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng, \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn b\u1edfi c\u00e1c ti\u00eau chu\u1ea9n r\u00f5 r\u00e0ng, c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1eafp r\u00e1p l\u1ea1i v\u1edbi nhau \u0111\u1ec3 x\u00e2y d\u1ef1ng b\u1ea5t k\u1ef3 \u1ee9ng d\u1ee5ng n\u00e0o”.<\/p>\n\n\n\n

Hi\u1ec7u qu\u1ea3 mang l\u1ea1i l\u1ee3i \u00edch cho c\u00e1c doanh nghi\u1ec7p. Trong vi\u1ec7c gi\u1ea3m chi ph\u00ed v\u00e0 t\u0103ng chuy\u1ec3n \u0111\u1ed5i th\u00f4ng qua c\u00e1c y\u1ebfu t\u1ed1 thi\u1ebft k\u1ebf web th\u00f4ng th\u01b0\u1eddng. Cho nh\u1eefng ng\u01b0\u1eddi d\u00f9ng \u00edt c\u00f3 nhu c\u1ea7u t\u00ecm hi\u1ec3u c\u00e1c giao di\u1ec7n kh\u00e1c nhau l\u00e0 r\u1ea5t r\u00f5 r\u00e0ng. Nh\u01b0ng n\u00f3 \u0111\u1eb7t ra c\u00e2u h\u1ecfi v\u1ec1 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ed9t h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf v\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn ki\u1ec3u ho\u1eb7c th\u01b0 vi\u1ec7n m\u1eabu? V\u00e2ng, m\u1ed9t \u0111i\u1ec1u c\u1ea7n c\u00e2n nh\u1eafc l\u00e0 ph\u1ea1m vi. H\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf c\u00f3 th\u1ec3 r\u1ed9ng h\u01a1n nhi\u1ec1u so v\u1edbi c\u00e1c m\u1eabu trang web. V\u00e0 h\u01b0\u1edbng d\u1eabn phong c\u00e1ch nh\u01b0 nh\u00e0 thi\u1ebft k\u1ebf Siw Grinaker gi\u1ea3i th\u00edch:<\/p>\n\n\n\n

“H\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf duy tr\u00ec c\u00e1c y\u1ebfu t\u1ed1 tr\u1ef1c quan v\u00e0 ch\u1ee9c n\u0103ng c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n \u1edf m\u1ed9t n\u01a1i, \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c nguy\u00ean t\u1eafc th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n th\u00f4ng qua thi\u1ebft k\u1ebf, hi\u1ec7n th\u1ef1c h\u00f3a v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5. N\u00f3 c\u00f3 th\u1ec3 bao g\u1ed3m th\u01b0 vi\u1ec7n ph\u00e1c th\u1ea3o, h\u01b0\u1edbng d\u1eabn ki\u1ec3u, th\u01b0 vi\u1ec7n m\u1eabu, nguy\u00ean t\u1eafc t\u1ed5 ch\u1ee9c, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t, m\u1eabu, m\u00e3 v\u00e0 h\u01a1n th\u1ebf n\u1eefa “.<\/p>\n\n\n\n

Nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh v\u1ec1 h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf th\u00fa v\u1ecb. Ch\u00ednh l\u00e0 t\u1eeb m\u1ed9t nh\u00e0 thi\u1ebft k\u1ebf t\u1ea1i Airbnb gi\u1ea3i th\u00edch nh\u1eefng l\u1ee3i \u00edch v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn th\u1ef1c t\u1ebf. N\u00ean hoan ngh\u00eanh t\u00ednh minh b\u1ea1ch c\u1ee7a trang Thi\u1ebft k\u1ebf Airbnb. N\u01a1i c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf c\u1ee7a h\u1ecd chia s\u1ebb c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a h\u1ecd \u0111\u1ec3 \u0111\u1ed5i m\u1edbi thi\u1ebft k\u1ebf.<\/p>\n\n\n\n

\"H\u1ec7<\/figure>\n\n\n\n

\u0110\u1ec1 xu\u1ea5t 10: \u0110\u1ea3m b\u1ea3o thi\u1ebft k\u1ebf tr\u1ef1c quan ph\u00f9 h\u1ee3p v\u1edbi ng\u01b0\u1eddi theo ch\u1ee7 ngh\u0129a t\u01b0 t\u01b0\u1edfng?<\/strong><\/h2>\n\n\n\n

Tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, \u1ea5n t\u01b0\u1ee3ng \u0111\u1ea7u ti\u00ean r\u1ea5t quan tr\u1ecdng. V\u00ec v\u1eady c\u00e1c xu h\u01b0\u1edbng thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda v\u00e0 h\u00ecnh \u1ea3nh. C\u00f3 th\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ef1 \u01b0a th\u00edch \u0111\u1ed1i v\u1edbi m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. Ch\u1eafc ch\u1eafn, t\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u1ec1u c\u00f3 th\u1ec3 g\u1ecdi ra m\u1ed9t thi\u1ebft k\u1ebf web \u0111\u00e3 l\u1ed7i th\u1eddi m\u1ed9t c\u00e1ch c\u00f3 \u00fd th\u1ee9c ho\u1eb7c ch\u1ee7 quan.<\/p>\n\n\n\n

Th\u00f4ng th\u01b0\u1eddng, c\u00e1c b\u00e0i vi\u1ebft v\u1ec1 xu h\u01b0\u1edbng thi\u1ebft k\u1ebf web. S\u1ebd d\u1ef1a tr\u00ean c\u00e1c trang web c\u1ee7a nh\u00e0 thi\u1ebft k\u1ebf web. Ho\u1eb7c \u0111\u1ea1i l\u00fd \u0111\u1ea9y ranh gi\u1edbi b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 thi\u1ebft k\u1ebf m\u1edbi. M\u1eb7c d\u00f9 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p n\u00e0y c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c th\u00f4ng b\u00e1o cho c\u00e1c trang web th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00f4ng ty. Nh\u01b0ng th\u01b0\u1eddng th\u00ec kh\u00f4ng. V\u00ec v\u1eady, ph\u1ea3i xem x\u00e9t c\u00e1c xu h\u01b0\u1edbng thi\u1ebft k\u1ebf tr\u1ef1c quan. Tr\u00ean c\u00e1c trang web ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng quen thu\u1ed9c \u0111\u1ec3 xem s\u1ed1 li\u1ec7u m\u1ed9t trang web. Venngage li\u1ec7t k\u00ea c\u00e1c xu h\u01b0\u1edbng thi\u1ebft k\u1ebf web-\u0111\u1ed3 h\u1ecda n\u00e0y c\u00f3 kh\u1ea3 n\u0103ng ti\u1ebfp t\u1ee5c v\u00e0o n\u0103m 2021:<\/p>\n\n\n\n

  1. B\u1ea3ng m\u00e0u t\u1eaft ti\u1ebfng<\/li>
  2. M\u00e0u s\u1eafc Gradients<\/li>
  3. H\u00ecnh minh h\u1ecda tr\u1eebu t\u01b0\u1ee3ng & m\u01a1 m\u1ed9ng<\/li>
  4. Ph\u00f4ng ch\u1eef \u0111\u01a1n gi\u1ea3n n\u1eb7ng<\/li>
  5. D\u00f2ng ch\u1ea3y & h\u00ecnh d\u1ea1ng<\/li>
  6. H\u00ecnh \u1ea3nh ch\u00ednh h\u00e3ng & x\u00e1c th\u1ef1c<\/li>
  7. Trang \u0111\u00edch t\u1ed1i gi\u1ea3n<\/li>
  8. Ho\u1ea1t \u1ea3nh c\u00f3 th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t h\u01a1n<\/li><\/ol>\n\n\n\n

    C\u00f9ng xem b\u00e0i vi\u1ebft ti\u1ebfp theo “Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing n\u0103m 2021: 25 khuy\u1ebfn ngh\u1ecb thi\u1ebft th\u1ef1c \u0111\u1ec3 th\u1ef1c hi\u1ec7n theo xu h\u01b0\u1edbng m\u1edbi [Ph\u1ea7n 2]”. \u0110\u1ec3 ti\u1ebfp t\u1ee5c t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c theo xu h\u01b0\u1edbng Digital Marketing m\u1edbi cho n\u0103m 2021 nh\u00e9 !<\/p>\n\n\n\n

    Adsplus.vn<\/strong><\/h4>\n\n\n\n

    C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Digital Marketing v\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n