{"id":18282,"date":"2021-04-03T09:30:00","date_gmt":"2021-04-03T02:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=18282"},"modified":"2021-04-05T17:22:28","modified_gmt":"2021-04-05T10:22:28","slug":"huong-dan-share-of-voice-cho-nguoi-moi-bat-dau","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/huong-dan-share-of-voice-cho-nguoi-moi-bat-dau","title":{"rendered":"H\u01b0\u1edbng d\u1eabn Share of Voice cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u"},"content":{"rendered":"\n<p>N\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ph\u1ee5 tr\u00e1ch vi\u1ec7c thu th\u1eadp b\u00e1o c\u00e1o cho nh\u00f3m ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh. Th\u00ec b\u1ea1n bi\u1ebft c\u00f3 r\u1ea5t nhi\u1ec1u ch\u1ec9 s\u1ed1 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng. M\u1ed9t ch\u1ec9 s\u1ed1 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng ngh\u0129 s\u1ebd s\u1eed d\u1ee5ng cho m\u1ed9t s\u1ed1 k\u00eanh l\u00e0 t\u1ef7 l\u1ec7 chia s\u1ebb gi\u1ecdng n\u00f3i. Tuy nhi\u00ean, \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 li\u1ec7u linh ho\u1ea1t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng trong ph\u00e2n t\u00edch c\u1ea1nh tranh. D\u00e0nh cho c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 tr\u1ea3 ti\u1ec1n. L\u00e0 m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb, Share of Voice r\u1ea5t quan tr\u1ecdng. V\u00ec n\u00f3 gi\u00fap b\u1ea1n hi\u1ec3u th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y, ch\u00fang ta h\u00e3y xem x\u00e9t m\u1ecdi th\u1ee9 b\u1ea1n c\u1ea7n bi\u1ebft v\u1ec1 chia s\u1ebb gi\u1ecdng n\u00f3i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Share of voice (<strong>Chia s\u1ebb gi\u1ecdng n\u00f3i) l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<p>Chia s\u1ebb ti\u1ebfng n\u00f3i l\u00e0 m\u1ed9t s\u1ed1 li\u1ec7u ti\u1ebfp th\u1ecb cho ph\u00e9p b\u1ea1n so s\u00e1nh m\u1ee9c \u0111\u1ed9 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb kh\u00e1c nhau v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng s\u1ed1 li\u1ec7u n\u00e0y \u0111\u1ec3 \u0111o l\u01b0\u1eddng m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o. Hay l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. Ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Cu\u1ed1i c\u00f9ng, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y m\u1ee9c \u0111\u1ed9 cu\u1ed9c tr\u00f2 chuy\u1ec7n m\u00e0 b\u1ea1n th\u1ed1ng tr\u1ecb trong ng\u00e0nh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 th\u1ecb ph\u1ea7n kh\u00f4ng gi\u1ed1ng nh\u01b0 th\u1ecb ph\u1ea7n (xem th\u00eam \u1edf b\u00ean d\u01b0\u1edbi). Nh\u01b0ng th\u1ecb ph\u1ea7n c\u00f3 xu h\u01b0\u1edbng t\u01b0\u01a1ng quan v\u1edbi th\u1ecb ph\u1ea7n v\u00e0 doanh thu. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>V\u00ed d\u1ee5: <\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00e0ng chi\u1ebfm \u01b0u th\u1ebf trong cu\u1ed9c tr\u00f2 chuy\u1ec7n tr\u1ef1c tuy\u1ebfn. B\u1ea1n c\u00e0ng c\u00f3 nhi\u1ec1u th\u1ecb ph\u1ea7n h\u01a1n v\u00e0 b\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u quy\u1ec1n h\u1ea1n h\u01a1n gi\u1eefa nh\u1eefng ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<p>S\u1ed1 li\u1ec7u n\u00e0y ch\u1ee7 y\u1ebfu \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t c\u00e1ch \u0111\u1ec3 \u0111o l\u01b0\u1eddng m\u1ee9c \u0111\u1ed9 th\u00e0nh c\u00f4ng trong qu\u1ea3ng c\u00e1o tr\u1ea3 ti\u1ec1n. Tuy nhi\u00ean hi\u1ec7n t\u1ea1i n\u00f3 c\u00f2n nhi\u1ec1u h\u01a1n th\u1ebf n\u1eefa. B\u1ea1n c\u00f3 th\u1ec3 t\u00ednh to\u00e1n t\u1ef7 l\u1ec7 gi\u1ecdng n\u00f3i cho l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, ngo\u00e0i qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed.<\/p>\n\n\n\n<p>B\u1eb1ng c\u00e1ch t\u00ednh to\u00e1n t\u1ef7 tr\u1ecdng ti\u1ebfng n\u00f3i c\u1ee7a m\u00ecnh. B\u1ea1n s\u1ebd hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n l\u00e0m vi\u1ec7c. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>V\u00ed d\u1ee5: <\/strong><\/h4>\n\n\n\n<p>N\u1ebfu b\u1ea1n c\u00f3 t\u1ef7 l\u1ec7 ti\u1ebfng n\u00f3i l\u1edbn tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i. Nh\u01b0ng kh\u00f4ng nhi\u1ec1u v\u1ec1 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n. Th\u00ec b\u1ea1n bi\u1ebft m\u00ecnh c\u1ea7n ph\u1ea3i c\u1ea3i thi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>B\u00e2y gi\u1edd, s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa th\u1ecb ph\u1ea7n ti\u1ebfng n\u00f3i v\u00e0 th\u1ecb ph\u1ea7n l\u00e0 g\u00ec?<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Share of Voice v\u00e0 Share of Market<\/strong><\/h4>\n\n\n\n<p>Trong khi th\u1ecb ph\u1ea7n \u0111o l\u01b0\u1eddng m\u1ee9c \u0111\u1ed9 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ed9t k\u00eanh c\u1ee5 th\u1ec3. Th\u1ecb ph\u1ea7n l\u00e0 ph\u1ea7n tr\u0103m th\u1ecb tr\u01b0\u1eddng m\u00e0 m\u1ed9t c\u00f4ng ty ki\u1ec3m so\u00e1t theo doanh thu ho\u1eb7c s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. Hai ch\u1ec9 s\u1ed1 n\u00e0y t\u01b0\u01a1ng t\u1ef1 nhau v\u1ec1 kh\u00e1i ni\u1ec7m (t\u00ednh to\u00e1n m\u1ee9c \u0111\u1ed9 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a b\u1ea1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh). Nh\u01b0ng th\u1ecb ph\u1ea7n ch\u1ec9 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn t\u1ed5ng th\u1ecb ph\u1ea7n v\u00e0 th\u1ecb ph\u1ea7n ti\u1ebfng n\u00f3i c\u00f3 th\u1ec3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c th\u00e0nh c\u00f4ng trong m\u1ed9t s\u1ed1 k\u00eanh ti\u1ebfp th\u1ecb.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u00f4ng th\u1ee9c Share of Voice<\/strong><\/h4>\n\n\n\n<p>\u0110\u1ec3 t\u00ednh to\u00e1n t\u1ef7 tr\u1ecdng ti\u1ebfng n\u00f3i, h\u00e3y chia s\u1ed1 \u0111o th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n cho t\u1ed5ng s\u1ed1 \u0111o th\u1ecb tr\u01b0\u1eddng. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, l\u01b0\u1ee3t nh\u1ea5p qu\u1ea3ng c\u00e1o c\u00f3 tr\u1ea3 ti\u1ec1n ho\u1eb7c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u00ecm nh\u1eefng con s\u1ed1 n\u00e0y, b\u1ea1n s\u1ebd c\u1ea7n s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh. Ch\u1eb3ng h\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 xem x\u00e9t c\u00f4ng c\u1ee5 t\u1ef1 \u0111\u1ed9ng h\u00f3a m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a m\u00ecnh. \u0110\u1ec3 \u0111\u1ebfm xem th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n c\u00f3 bao nhi\u00eau l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp. Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 t\u00ednh to\u00e1n xem \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n c\u00f3 bao nhi\u00eau l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp. Sau khi c\u1ed9ng t\u1ea5t c\u1ea3 nh\u1eefng th\u1ee9 \u0111\u00f3 l\u1ea1i v\u1edbi nhau, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ed1 l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp c\u1ee7a m\u00ecnh cho t\u1ed5ng s\u1ed1 l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp \u0111\u1ec3 t\u00ecm t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m gi\u1ecdng n\u00f3i.<\/p>\n\n\n\n<p>Vi\u1ec7c t\u00ednh to\u00e1n t\u1ef7 l\u1ec7 Share of Voice s\u1ebd gi\u00fap b\u1ea1n bi\u1ebft \u0111\u01b0\u1ee3c k\u00eanh n\u00e0o c\u1ea7n b\u1ea1n ch\u00fa \u00fd nh\u1ea5t v\u00e0 c\u00e1ch b\u1ea1n so s\u00e1nh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. B\u00e2y gi\u1edd, h\u00e3y xem b\u1ea1n n\u00ean t\u00ednh to\u00e1n t\u1ef7 l\u1ec7 chia s\u1ebb gi\u1ecdng n\u00f3i cho nh\u1eefng k\u00eanh n\u00e0o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Share of Voice<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Qu\u1ea3ng c\u00e1o<\/strong><\/h4>\n\n\n\n<p>Khi n\u00f3i \u0111\u1ebfn qu\u1ea3ng c\u00e1o, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i t\u00ecm \u0111\u01b0\u1ee3c ti\u1ebfng n\u00f3i c\u1ee7a b\u1ea1n. \u0110\u1ec3 xem b\u1ea1n \u0111ang chi\u1ebfm bao nhi\u00eau kh\u00f4ng gian qu\u1ea3ng c\u00e1o so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u00ecm \u0111i\u1ec1u n\u00e0y, b\u1ea1n s\u1ebd chia m\u1ee9c \u0111\u1ed9 b\u1ea1n \u0111\u00e3 l\u00e0m trong m\u1ed9t s\u1ed1 li\u1ec7u qu\u1ea3ng c\u00e1o c\u00f3 tr\u1ea3 ti\u1ec1n (ch\u1eb3ng h\u1ea1n nh\u01b0 t\u1ef7 l\u1ec7 hi\u1ec3n th\u1ecb), cho t\u1ed5ng s\u1ed1 trong ng\u00e0nh.<\/p>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi qu\u1ea3ng c\u00e1o PPC, b\u1ea1n c\u00f3 th\u1ec3 xem t\u1ef7 l\u1ec7 hi\u1ec3n th\u1ecb. \u0110\u1ea1i di\u1ec7n cho s\u1ed1 l\u1ea7n qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb cho ng\u01b0\u1eddi d\u00f9ng so v\u1edbi s\u1ed1 l\u1ea7n qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb. D\u1ef1a tr\u00ean c\u00e0i \u0111\u1eb7t t\u1eeb kh\u00f3a v\u00e0 chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Chia s\u1ebb ti\u1ebfng n\u00f3i r\u1ea5t quan tr\u1ecdng trong qu\u1ea3ng c\u00e1o. V\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n l\u1eadp ng\u00e2n s\u00e1ch, \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch v\u00e0 mang l\u1ea1i cho b\u1ea1n l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/strong><\/h2>\n\n\n\n<p>Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t trong nh\u1eefng k\u00eanh ch\u00ednh. M\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng chia s\u1ebb ti\u1ebfng n\u00f3i l\u00e0m th\u01b0\u1edbc \u0111o th\u00e0nh c\u00f4ng. V\u00ec m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u01b0\u1ee3c l\u1eafng nghe.<\/p>\n\n\n\n<p>V\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng s\u1ed1 l\u01b0\u1ee3t nh\u1eafc \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u, th\u1ebb b\u1eaft \u0111\u1ea7u b\u1eb1ng #, ph\u1ea1m vi ti\u1ebfp c\u1eadn, s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 t\u00ecnh c\u1ea3m.<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u00ednh to\u00e1n, h\u00e3y s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 \u0111o l\u01b0\u1eddng l\u01b0\u1ee3t nh\u1eafc \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u. T\u00ednh to\u00e1n c\u1ee7a b\u1ea1n, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n, sau \u0111\u00f3 c\u1ed9ng nh\u1eefng con s\u1ed1 \u0111\u00f3 l\u1ea1i v\u1edbi nhau v\u00e0 chia s\u1ed1 l\u01b0\u1ee3t \u0111\u1ec1 c\u1eadp c\u1ee7a b\u1ea1n cho t\u1ed5ng.<\/p>\n\n\n\n<p>Chia s\u1ebb ti\u1ebfng n\u00f3i r\u1ea5t quan tr\u1ecdng trong m\u1ea1ng x\u00e3 h\u1ed9i. V\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh n\u00e0o \u0111ang \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp nhi\u1ec1u h\u01a1n. V\u00ec v\u1eady b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n t\u00edch nh\u1eefng g\u00ec b\u1ea1n l\u00e0m so v\u1edbi nh\u1eefng g\u00ec h\u1ecd l\u00e0m. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh c\u00e1c l\u1ed7 h\u1ed5ng trong chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh. H\u00e3y t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n xem nh\u1eefng n\u1ec1n t\u1ea3ng n\u00e0o \u0111ang l\u00e0m vi\u1ec7c cho \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n. Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng n\u00e0o n\u00f3i v\u1ec1 h\u1ecd v\u00e0 n\u01a1i h\u1ecd ph\u1ed5 bi\u1ebfn nh\u1ea5t.<\/p>\n\n\n\n<p>B\u00e2y gi\u1edd, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 h\u1ecfi, &#8220;L\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 t\u1ea1o c\u00e1c b\u00e1o c\u00e1o n\u00e0y?&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Chia s\u1ebb b\u00e1o c\u00e1o tho\u1ea1i<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 t\u1ea1o b\u00e1o c\u00e1o tho\u1ea1i chia s\u1ebb, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 t\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh \u0111\u1ec3 thu th\u1eadp c\u00e1c con s\u1ed1. B\u1ea1n c\u00f3 th\u1ec3 ch\u1ec9 c\u1ea7n t\u1ea1o m\u1ed9t trang t\u00ednh excel v\u00e0 b\u1eaft \u0111\u1ea7u t\u00ednh to\u00e1n chia s\u1ebb gi\u1ecdng n\u00f3i cho m\u1ed9t s\u1ed1 k\u00eanh bao g\u1ed3m truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, qu\u1ea3ng c\u00e1o ho\u1eb7c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1ef1 nhi\u00ean.<\/p>\n\n\n\n<p>T\u00ednh to\u00e1n t\u1ef7 l\u1ec7 chia s\u1ebb gi\u1ecdng n\u00f3i l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 bi\u1ebft b\u1ea1n ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a m\u00ecnh. Ph\u1ea7n t\u1ed1t nh\u1ea5t l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng s\u1ed1 li\u1ec7u n\u00e0y cho m\u1ed9t s\u1ed1 k\u00eanh ti\u1ebfp th\u1ecb, t\u1eeb qu\u1ea3ng c\u00e1o \u0111\u1ebfn truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Adsplus.vn<\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Marketing<\/em>. V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>N\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ph\u1ee5 tr\u00e1ch vi\u1ec7c thu th\u1eadp b\u00e1o c\u00e1o cho nh\u00f3m ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh. Th\u00ec b\u1ea1n bi\u1ebft c\u00f3 r\u1ea5t nhi\u1ec1u ch\u1ec9 s\u1ed1 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng. M\u1ed9t ch\u1ec9 s\u1ed1 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng ngh\u0129 s\u1ebd s\u1eed d\u1ee5ng cho m\u1ed9t s\u1ed1 k\u00eanh l\u00e0 t\u1ef7 l\u1ec7 chia s\u1ebb gi\u1ecdng n\u00f3i. Tuy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[108],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Share of Voice l\u00e0 g\u00ec ? 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