{"id":18568,"date":"2021-04-13T10:00:00","date_gmt":"2021-04-13T03:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=18568"},"modified":"2021-04-19T13:45:21","modified_gmt":"2021-04-19T06:45:21","slug":"cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","title":{"rendered":"C\u00e1ch vi\u1ebft m\u1eabu Google Ads hay nh\u1ea5t (C\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t)"},"content":{"rendered":"\n<p>T\u1ea1o b\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu m\u1ea1nh m\u1ebd tr\u00ean <a href=\"https:\/\/adsplus.vn\/blog\/6-meo-giup-cai-thien-chien-dich-google-ads\/\"><strong>Google Ads<\/strong><\/a> kh\u00f4ng kh\u00f3. Nh\u01b0ng \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, ch\u00fang ta ph\u1ea3i linh ho\u1ea1t c\u1ea3 ngh\u1ec7 thu\u1eadt v\u00e0 khoa h\u1ecdc. Ch\u1ec9 \u0111\u01b0\u1ee3c cung c\u1ea5p m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng nh\u1ecf k\u00fd t\u1ef1 tr\u00ean c\u00e1c trang k\u1ebft qu\u1ea3 c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SERP). V\u00ec v\u1eady ch\u00fang ta ph\u1ea3i t\u00ednh ch\u00fang.<\/p>\n\n\n\n<p>Khi vi\u1ebft m\u1eabu qu\u1ea3ng c\u00e1o, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ngh\u0129 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n. Hi\u1ec7n \u0111ang c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn m\u1eabu qu\u1ea3ng c\u00e1o, \u0111\u1ebfn trang \u0111\u00edch.<\/p>\n\n\n\n<p>N\u1ebfu c\u00f3 tr\u1ee5c tr\u1eb7c tr\u00ean \u0111\u01b0\u1eddng \u0111i ho\u1eb7c h\u1ecd c\u1ea3m th\u1ea5y c\u00f3 th\u1ec3 \u0111ang \u0111i sai \u0111\u01b0\u1eddng. H\u1ecd s\u1ebd nh\u1ea5n n\u00fat quay l\u1ea1i. T\u1ec7 h\u01a1n n\u1eefa, h\u1ecd c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh m\u1ed9t cu\u1ed9c t\u00ecm ki\u1ebfm kh\u00e1c. V\u00e0 t\u00ecm th\u1ea5y m\u1ed9t c\u00f4ng ty kh\u00e1c s\u1eb5n s\u00e0ng \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a h\u1ecd. Ngo\u00e0i ra, ch\u00fang ta \u0111\u1ec1u kh\u00f4ng mu\u1ed1n qu\u1ea3ng c\u00e1o n\u00e0o c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng; m\u00e0 kh\u00f4ng c\u00f3 trang \u0111\u00edch \u0111i k\u00e8m m\u1ea1nh m\u1ebd.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu - C\u00e1ch vi\u1ebft b\u1ea3n sao Google Ads hay nh\u1ea5t (C\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t)\" class=\"wp-image-18575\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat-300x169.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat-768x432.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat-610x343.png 610w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Kh\u00f4ng c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn ph\u00f9 h\u1ee3p v\u1edbi t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec3 vi\u1ebft qu\u1ea3ng c\u00e1o. Nh\u01b0ng l\u00e0m theo m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t s\u1ebd gi\u00fap ch\u00fang t\u00f4i th\u00e0nh c\u00f4ng h\u01a1n. V\u1edbi l\u01b0u \u00fd \u0111\u00f3, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 t\u00e1m m\u1eb9o \u0111\u1ec3 vi\u1ebft m\u1eabu qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t (\u0111\u01b0\u1ee3c sao l\u01b0u v\u1edbi c\u00e1c trang \u0111\u00edch) cho Google Ads:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. \u0110\u00f2n b\u1ea9y t\u1eeb kh\u00f3a n\u1ebfu c\u00f3 th\u1ec3<\/strong><\/h2>\n\n\n\n<p>M\u1ed9t ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t c\u1ee7a vi\u1ec7c vi\u1ebft qu\u1ea3ng c\u00e1o l\u00e0 bao g\u1ed3m c\u00e1c t\u1eeb kh\u00f3a trong m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ec3 ph\u1ea3n \u00e1nh truy v\u1ea5n c\u1ee7a ng\u01b0\u1eddi t\u00ecm ki\u1ebfm. B\u1eb1ng c\u00e1ch vi\u1ebft ng\u01b0\u1ee3c l\u1ea1i c\u00e1c c\u1ee5m t\u1eeb t\u01b0\u01a1ng t\u1ef1 nh\u01b0 nh\u1eefng g\u00ec h\u1ecd \u0111\u00e3 t\u00ecm ki\u1ebfm. \u0110\u1ec3 cho h\u1ecd bi\u1ebft r\u1eb1ng h\u1ecd \u0111ang \u1edf \u0111\u00fang n\u01a1i.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>T\u1eeb kh\u00f3a trong m\u1eabu qu\u1ea3ng c\u00e1o<\/strong><\/h3>\n\n\n\n<p>Trong th\u1ebf gi\u1edbi th\u1ef1c, n\u1ebfu b\u1ea1n g\u1ecdi m\u00f3n g\u00ec \u0111\u00f3 t\u1eeb m\u1ed9t qu\u00e1n c\u00e0 ph\u00ea. B\u1ea1n s\u1ebd mong \u0111\u1ee3i h\u1ecd g\u1ecdi ch\u00ednh x\u00e1c m\u00f3n b\u1ea1n \u0111\u00e3 \u0111\u1eb7t khi m\u00f3n \u0111\u00f3 \u0111\u00e3 s\u1eb5n s\u00e0ng. N\u1ebfu b\u1ea1n g\u1ecdi m\u1ed9t ly Americano v\u00e0 nh\u00e2n vi\u00ean pha ch\u1ebf h\u00e9t l\u00ean \u201cC\u00e0 ph\u00ea!\u201d, Th\u00ec v\u1ec1 m\u1eb7t k\u1ef9 thu\u1eadt, h\u1ecd \u0111\u00e3 \u0111\u00fang. Nh\u01b0ng b\u1ea1n kh\u00f4ng th\u1ec3 r\u00f5 ngay \u0111\u00f3 l\u00e0 c\u00e0 ph\u00ea c\u1ee7a b\u1ea1n hay c\u1ee7a ng\u01b0\u1eddi kh\u00e1c.<\/p>\n\n\n\n<p>Vi\u1ec7c th\u00eam t\u1eeb kh\u00f3a v\u00e0o m\u1eabu qu\u1ea3ng c\u00e1o kh\u00e1 \u0111\u01a1n gi\u1ea3n. Nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c t\u1eeb kh\u00f3a \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ed1t. \u0110\u1eebng ch\u1ec9 nh\u1ed3i nh\u00e9t c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t. M\u1ed9t qu\u1ea3ng c\u00e1o b\u00e3o h\u00f2a v\u1edbi c\u00e1c t\u1eeb kh\u00f3a c\u00f3 th\u1ec3 kh\u00f4ng truy\u1ec1n t\u1ea3i b\u1ea5t k\u1ef3 th\u00f4ng \u0111i\u1ec7p n\u00e0o. C\u00f3 th\u1ec3 t\u1ec7 h\u01a1n m\u1ed9t qu\u1ea3ng c\u00e1o kh\u00f4ng c\u00f3 t\u1eeb kh\u00f3a. \u0110i\u1ec1u quan tr\u1ecdng h\u01a1n l\u00e0 tr\u00ecnh b\u00e0y ch\u00ednh x\u00e1c nh\u1eefng g\u00ec b\u1ea1n \u0111ang b\u00e1n.<\/p>\n\n\n\n<p>V\u1ecb tr\u00ed t\u1eeb kh\u00f3a trong qu\u1ea3ng c\u00e1o c\u0169ng c\u00f3 th\u1ec3 \u0111\u00f3ng m\u1ed9t vai tr\u00f2 l\u1edbn. Th\u1ef1c s\u1ef1 khuy\u00ean b\u1ea1n n\u00ean ki\u1ec3m tra v\u1ecb tr\u00ed t\u1eeb kh\u00f3a trong qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. \u0110\u1ec3 xem \u0111i\u1ec1u g\u00ec ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t. \u0110\u00f4i khi n\u00f3 t\u1ed1t nh\u1ea5t trong D\u00f2ng ti\u00eau \u0111\u1ec1 1. \u0110\u00f4i khi D\u00f2ng ti\u00eau \u0111\u1ec1 2. V\u00e0 \u0111\u00f4i khi n\u00f3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ed1t nh\u1ea5t trong m\u1ed9t c\u00e2u trong m\u00f4 t\u1ea3. B\u1ea1n s\u1ebd kh\u00f4ng bi\u1ebft cho \u0111\u1ebfn khi b\u1ea1n ki\u1ec3m tra!<\/p>\n\n\n\n<p>\u0110\u00f3 ch\u1ec9 l\u00e0 th\u00e0nh ph\u1ea7n m\u1eabu qu\u1ea3ng c\u00e1o. C\u00f2n v\u1ec1 trang \u0111\u00edch?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>T\u1eeb kh\u00f3a trong Trang \u0111\u00edch<\/strong><\/h3>\n\n\n\n<p>Vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c t\u1eeb kh\u00f3a t\u00ecm ki\u1ebfm trong ti\u00eau \u0111\u1ec1 v\u00e0 \/ ho\u1eb7c v\u0103n b\u1ea3n \u1edf \u0111\u1ea7u trang \u0111\u00edch s\u1ebd cho kh\u00e1ch truy c\u1eadp bi\u1ebft r\u1eb1ng \u201cB\u1ea1n \u0111ang \u1edf \u0111\u00fang n\u01a1i. Ch\u00fang t\u00f4i c\u00f3 nh\u1eefng g\u00ec b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm. \u201d (\u201c\u0110\u00e2y l\u00e0 caff\u00e8 Americano c\u1ee7a b\u1ea1n,\u201d n\u1ebfu b\u1ea1n mu\u1ed1n.)<\/p>\n\n\n\n<p>Th\u1eadt kh\u00f4ng may, vi\u1ec7c ho\u00e1n \u0111\u1ed5i v\u0103n b\u1ea3n tr\u00ean c\u00e1c trang \u0111\u00edch kh\u00f4ng ho\u00e0n to\u00e0n d\u1ec5 d\u00e0ng nh\u01b0 th\u1ef1c hi\u1ec7n trong m\u1eabu qu\u1ea3ng c\u00e1o. N\u1ebfu c\u00e1c trang \u0111\u00edch c\u1ee7a b\u1ea1n c\u1ea7n \u0111\u01b0\u1ee3c m\u00e3 h\u00f3a c\u1ee9ng. Th\u00ec logic c\u00f3 th\u1ec3 g\u1ee3i \u00fd r\u1eb1ng b\u1ea1n c\u1ea7n t\u1ea1o m\u1ed9t trang m\u1edbi cho t\u1eebng c\u1ee5m t\u1eeb kh\u00f3a kh\u00e1c nhau m\u00e0 b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, theo \u00fd ki\u1ebfn \u200b\u200bc\u1ee7a t\u00f4i, tr\u1eeb khi b\u1ea1n \u0111ang th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u1ef1c k\u1ef3 cao qua c\u00e1c trang \u0111\u00f3, \u0111i\u1ec1u n\u00e0y l\u00e0 kh\u00f4ng c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n<p>Thay v\u00e0o \u0111\u00f3, h\u00e3y ch\u1ecdn m\u1ed9t s\u1ed1 c\u1ee5m t\u1eeb ph\u1ed5 bi\u1ebfn, c\u00f3 th\u1ec3 l\u00e0 bi\u1ebfn th\u1ec3 \u0111\u01b0\u1ee3c t\u00ecm ki\u1ebfm nhi\u1ec1u nh\u1ea5t c\u1ee7a t\u1eeb kh\u00f3a c\u1ee7a b\u1ea1n v\u00e0 bi\u1ebfn ch\u00fang th\u00e0nh ti\u00eau \u0111\u1ec1. L\u00fd t\u01b0\u1edfng nh\u1ea5t l\u00e0 s\u1ed1 l\u01b0\u1ee3ng trang b\u1ea1n c\u1ea7n t\u1ea1o s\u1ebd gi\u1ea3m xu\u1ed1ng t\u00f9y thu\u1ed9c v\u00e0o s\u1ed1 l\u01b0\u1ee3ng c\u1ee5m t\u1eeb kh\u00f3a b\u1ea1n c\u00f3 trong t\u00e0i kho\u1ea3n c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>V\u00ed d\u1ee5:<\/strong><\/h4>\n\n\n\n<p>H\u00e3y l\u1ea5y m\u1ed9t v\u00ed d\u1ee5: T\u00f4i \u0111ang qu\u1ea3ng c\u00e1o ph\u1ea7n m\u1ec1m l\u1eadp l\u1ecbch cho nh\u00e2n vi\u00ean l\u00e0m vi\u1ec7c theo gi\u1edd.<\/p>\n\n\n\n<p>D\u00f2ng ti\u00eau \u0111\u1ec1 c\u01a1 b\u1ea3n c\u00f3 th\u1ec3 l\u00e0 \u201cPh\u1ea7n m\u1ec1m l\u1eadp l\u1ecbch cho nh\u00e2n vi\u00ean\u201d, m\u1ed9t truy v\u1ea5n \u0111i\u1ec3n h\u00ecnh trong t\u00e0i kho\u1ea3n. D\u1ec5 d\u00e0ng v\u00e0 \u0111\u1ebfn m\u1ee9c. Nh\u01b0ng trang s\u1eed d\u1ee5ng d\u00f2ng ti\u00eau \u0111\u1ec1 n\u00e0y c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c c\u1ee5m t\u1eeb g\u1ea7n gi\u1ed1ng, nh\u01b0ng kh\u00f4ng ch\u00ednh x\u00e1c. C\u1ee5m t\u1eeb \u0111\u00f3: l\u1eadp l\u1ecbch cho nh\u00e2n vi\u00ean, c\u00f4ng c\u1ee5 l\u1eadp l\u1ecbch cho nh\u00e2n vi\u00ean, l\u1eadp l\u1ecbch cho nh\u00e2n vi\u00ean theo gi\u1edd, v.v.<\/p>\n\n\n\n<p>C\u1ed1 g\u1eafng vi\u1ebft c\u00e1c d\u00f2ng ti\u00eau \u0111\u1ec1 c\u00f3 th\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u c\u1ee5m t\u1eeb \u0111\u1ec3 h\u1ea1n ch\u1ebf s\u1ed1 trang b\u1ea1n c\u1ea7n vi\u1ebft. V\u00e0 l\u00e0m \u0111i\u1ec1u n\u00e0y trong khi c\u0169ng ti\u1ebfn g\u1ea7n nh\u1ea5t c\u00f3 th\u1ec3 v\u1edbi truy v\u1ea5n t\u00ecm ki\u1ebfm ban \u0111\u1ea7u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. C\u1ee5 th\u1ec3 nh\u01b0 truy v\u1ea5n c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/strong><\/h2>\n\n\n\n<p>M\u1ed7i khi m\u1ed9t ng\u01b0\u1eddi ti\u1ebfn h\u00e0nh t\u00ecm ki\u1ebfm, truy v\u1ea5n c\u1ee7a h\u1ecd s\u1ebd c\u00f3 m\u1ed9t m\u1ee9c \u0111\u1ed9 c\u1ee5 th\u1ec3. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi t\u00ednh c\u1ee5 th\u1ec3 c\u1ee7a ch\u00fang c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t.<\/p>\n\n\n\n<p>N\u00f3i c\u00e1ch kh\u00e1c, n\u1ebfu ch\u00fang kh\u00f4ng c\u1ee5 th\u1ec3, b\u1ea1n c\u00f3 th\u1ec3 gi\u1eef cho m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh t\u01b0\u01a1ng \u0111\u1ed1i r\u1ed9ng v\u00e0 bao g\u1ed3m nh\u1eefng \u0111i\u1ec1u c\u01a1 b\u1ea3n. N\u1ebfu h\u1ecd c\u1ee5 th\u1ec3 h\u01a1n, b\u1ea1n n\u00ean th\u1eed \u0111\u1ed1i s\u00e1nh v\u1edbi b\u1ea5t k\u1ef3 truy v\u1ea5n n\u00e0o c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>V\u00ed d\u1ee5<\/strong>:<\/h4>\n\n\n\n<p>H\u00e3y s\u1eed d\u1ee5ng v\u00ed d\u1ee5 v\u1ec1 gi\u00e0y. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh d\u1ef1a tr\u00ean c\u00e1c m\u1ee9c \u0111\u1ed9 t\u00ecm ki\u1ebfm kh\u00e1c nhau:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"913\" height=\"500\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-19.png\" alt=\"\" class=\"wp-image-18569\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-19.png 913w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-19-300x164.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-19-768x421.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-19-610x334.png 610w\" sizes=\"(max-width: 913px) 100vw, 913px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<p>Ph\u1ea7n duy nh\u1ea5t \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh l\u00e0 d\u00f2ng ti\u00eau \u0111\u1ec1 \u0111\u1ea7u ti\u00ean, nh\u01b0ng n\u00f3 t\u1ea1o ra m\u1ed9t ch\u1ee7 \u0111\u1ec1 ch\u1eb7t ch\u1ebd h\u01a1n nhi\u1ec1u v\u1edbi truy v\u1ea5n v\u00e0 cho h\u1ecd bi\u1ebft h\u1ecd \u0111ang \u1edf \u0111\u00fang n\u01a1i.<\/p>\n\n\n\n<p>Nguy\u00ean t\u1eafc t\u01b0\u01a1ng t\u1ef1 c\u0169ng di\u1ec5n ra v\u1edbi trang \u0111\u00edch v\u00e0 th\u1eadm ch\u00ed c\u00f3 kh\u1ea3 n\u0103ng quan tr\u1ecdng h\u01a1n ch\u00ednh m\u1eabu qu\u1ea3ng c\u00e1o. M\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n nh\u1eefng g\u00ec h\u1ecd c\u1ea7n. Ti\u1ebfp t\u1ee5c v\u00ed d\u1ee5 v\u1ec1 gi\u00e0y \u1edf tr\u00ean, \u0111\u00e2y l\u00e0 c\u00e1c trang ti\u1ec1m n\u0103ng m\u00e0 b\u1ea1n mu\u1ed1n h\u01b0\u1edbng m\u1ecdi ng\u01b0\u1eddi \u0111\u1ebfn:<\/p>\n\n\n\n<ul><li>\u201cGi\u00e0y\u201d: www.example.com<\/li><li>\u201cGi\u00e0y n\u1eef\u201d: www.example.com\/women<\/li><li>\u201cGi\u00e0y Nike d\u00e0nh cho n\u1eef\u201d: www.example.com\/women\/nike<\/li><\/ul>\n\n\n\n<p>R\u00f5 r\u00e0ng, \u0111\u00e2y l\u00e0 m\u1ed9t trang web gi\u1ea3 m\u1ea1o, nh\u01b0ng c\u00e1c trang \u0111\u00edch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng c\u00e0ng kh\u1edbp c\u00e0ng t\u1ed1t v\u1edbi truy v\u1ea5n. M\u1ed7i l\u1ea7n ch\u00fang t\u00f4i th\u00eam m\u1ed9t t\u1eeb \u2014 t\u1eeb \u201cgi\u00e0y\u201d th\u00e0nh \u201cgi\u00e0y n\u1eef\u201d v\u00e0 t\u1eeb \u201cgi\u00e0y n\u1eef\u201d th\u00e0nh \u201cgi\u00e0y nike n\u1eef\u201d \u2014ch\u00fang t\u00f4i s\u1ebd t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 nhu c\u1ea7u c\u1ee7a h\u1ecd v\u00e0 c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p \u0111i\u1ec1u \u0111\u00f3 v\u1edbi m\u1ed9t trang \u0111\u00edch c\u1ee5 th\u1ec3 h\u01a1n.<\/p>\n\n\n\n<p>M\u1ed7i khi ai \u0111\u00f3 t\u00ecm ki\u1ebfm, h\u1ecd s\u1ebd cho b\u1ea1n bi\u1ebft h\u1ecd mu\u1ed1n g\u00ec. L\u1eafng nghe h\u1ecd v\u00e0 cung c\u1ea5p k\u1ebft qu\u1ea3 c\u00e0ng c\u1ee5 th\u1ec3 c\u00e0ng t\u1ed1t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Lu\u00f4n Bao g\u1ed3m K\u00eau g\u1ecdi H\u00e0nh \u0111\u1ed9ng<\/strong><\/h2>\n\n\n\n<p>Ch\u1ea1y qu\u1ea3ng c\u00e1o v\u00ec mu\u1ed1n kh\u00e1ch truy c\u1eadp th\u1ef1c hi\u1ec7n m\u1ed9t h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3. \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ng\u01b0\u1eddi, \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 mua h\u00e0ng. \u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c, n\u00f3 c\u00f3 th\u1ec3 c\u00f3 ngh\u0129a l\u00e0 \u0111i\u1ec1n v\u00e0o bi\u1ec3u m\u1eabu kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. B\u1ea5t k\u1ec3 h\u00e0nh \u0111\u1ed9ng l\u00e0 g\u00ec, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 s\u1eed d\u1ee5ng c\u1ee5m t\u1eeb \u0111\u00f3 trong m\u1eabu qu\u1ea3ng c\u00e1o. Ho\u1eb7c cung c\u1ea5p cho h\u1ecd manh m\u1ed1i v\u1ec1 nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n.<\/p>\n\n\n\n<p>S\u1eed d\u1ee5ng l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng trong m\u1eabu qu\u1ea3ng c\u00e1o gi\u00fap \u0111\u1ecbnh h\u00ecnh tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch truy c\u1eadp. N\u00f3 c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 m\u1eabu qu\u1ea3ng c\u00e1o \u0110\u1ee7 \u0111i\u1ec1u ki\u1ec7n \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp trong ph\u1ea7n ti\u1ebfp theo. Khi h\u1ecd hi\u1ec3u nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n h\u1ecd l\u00e0m, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 gi\u00fap lo\u1ea1i b\u1ecf nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng quan t\u00e2m. Th\u1ef1c h\u00e0nh n\u00e0y gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m chi ph\u00ed nh\u1ea5p chu\u1ed9t.<\/p>\n\n\n\n<p>Khi kh\u00e1ch truy c\u1eadp \u0111\u00e3 \u0111\u1eb7t k\u1ef3 v\u1ecdng c\u1ee7a h\u1ecd v\u1edbi m\u1eabu qu\u1ea3ng c\u00e1o. H\u1ecd n\u00ean nh\u1ea5p qua trang \u0111\u00edch ph\u1ea3n \u00e1nh c\u00f9ng m\u1ed9t l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng. N\u1ebfu b\u1ea1n \u0111\u00e3 y\u00eau c\u1ea7u h\u1ecd \u201cMua ngay\u201d trong m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Th\u00ec h\u1ecd s\u1ebd c\u00f3 c\u01a1 h\u1ed9i mua tr\u00ean trang \u0111\u00edch. N\u1ebfu b\u1ea1n ch\u1ec9 y\u00eau c\u1ea7u h\u1ecd \u201cT\u00ecm hi\u1ec3u th\u00eam\u201d trong b\u00e0i ads c\u1ee7a b\u1ea1n. Th\u00ec h\u00e3y \u0111\u1ea3m b\u1ea3o trang \u0111\u00edch ch\u1ee9a th\u00f4ng tin h\u1ecd c\u1ea7n \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh xem c\u00f3 th\u1ef1c hi\u1ec7n mua h\u00e0ng hay kh\u00f4ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Ki\u1ec3m tra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn t\u00e2m l\u00fd \u0111\u1ec3 t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p<\/strong><\/h2>\n\n\n\n<p>Th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong m\u1eabu qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t \u0111i\u1ec3m b\u00e1n h\u00e0ng quan tr\u1ecdng. Nh\u01b0ng n\u00f3 kh\u00f4ng c\u1ea7n ph\u1ea3i nh\u00e0m ch\u00e1n. N\u1ebfu c\u00f3 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, SERP \u0111ang tr\u1edf n\u00ean qu\u00e1 t\u1ea3i v\u1edbi c\u00f9ng m\u1ed9t lo\u1ea1i th\u00f4ng \u0111i\u1ec7p nh\u1ea1t nh\u1ebdo cho t\u1ea5t c\u1ea3 c\u00e1c v\u00f9ng qu\u1ea3ng c\u00e1o. \u0110\u00f3 l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n n\u1ed5i b\u1eadt gi\u1eefa \u0111\u00e1m \u0111\u00f4ng.<\/p>\n\n\n\n<p>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ki\u1ec3m tra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn t\u00e2m l\u00fd kh\u00e1c nhau \u0111\u1ed1i v\u1edbi m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ec3 bi\u1ebft c\u00e1ch n\u00e0o ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 t\u00f3m t\u1eaft nhanh v\u1ec1 c\u00e1c lo\u1ea1i ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn sao ch\u00e9p qu\u1ea3ng c\u00e1o ch\u00ednh:<\/strong><\/h4>\n\n\n\n<p><strong>T\u00ednh n\u0103ng:<\/strong> l\u00e0m n\u1ed5i b\u1eadt c\u00e1c kh\u00eda c\u1ea1nh v\u1eadt ch\u1ea5t ho\u1eb7c v\u00f4 h\u00ecnh c\u1ee7a s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5. (B\u1ed9 nh\u1edb \u0111\u1ea7y)<\/p>\n\n\n\n<p><strong>L\u1ee3i \u00edch:<\/strong> n\u00eau ra nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c m\u00e0 kh\u00e1ch truy c\u1eadp s\u1ebd c\u00f3 t\u1eeb s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5. (Ng\u1ee7 ngon h\u01a1n)<\/p>\n\n\n\n<p><strong>V\u1ea5n \u0111\u1ec1:<\/strong> t\u1eadp trung v\u00e0o v\u1ea5n \u0111\u1ec1 th\u1ef1c t\u1ebf \u0111ang b\u00e0n \u0111\u1ec3 li\u00ean quan \u0111\u1ebfn v\u1ea5n \u0111\u1ec1 m\u00e0 kh\u00e1ch \u0111ang c\u1ed1 g\u1eafng gi\u1ea3i quy\u1ebft. (M\u1ec7t m\u1ecfi v\u00ec l\u00e3ng ph\u00ed th\u1eddi gian?)<\/p>\n\n\n\n<p><strong>Gi\u1ea3i ph\u00e1p:<\/strong> t\u1eadp trung v\u00e0o gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 m\u00e0 kh\u00e1ch \u0111ang g\u1eb7p ph\u1ea3i. (Ti\u1ebft ki\u1ec7m th\u1eddi gian)<\/p>\n\n\n\n<p><strong>L\u1eddi ch\u1ee9ng th\u1ef1c:<\/strong> s\u1eed d\u1ee5ng ph\u1ea3n h\u1ed3i \/ l\u1eddi ch\u1ee9ng th\u1ef1c th\u1ef1c t\u1ebf \u0111\u1ec3 t\u1eadn d\u1ee5ng b\u1eb1ng ch\u1ee9ng x\u00e3 h\u1ed9i. (\u201cS\u1ea3n ph\u1ea9m n\u00e0y \u0111\u00e3 thay \u0111\u1ed5i cu\u1ed9c \u0111\u1eddi t\u00f4i.\u201d)<\/p>\n\n\n\n<p><strong>Nh\u1eadn x\u00e9t:<\/strong> \u0111\u00e1nh gi\u00e1 c\u1ee7a b\u00ean th\u1ee9 ba v\u1ec1 s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5, kh\u00f4ng ph\u1ea3i t\u1eeb kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p><strong>\u0110\u1ee9ng \u0111\u1ea7u L\u1edbp:<\/strong> g\u1ecdi ra m\u1ecdi gi\u1ea3i th\u01b0\u1edfng, x\u1ebfp h\u1ea1ng, v.v. \u0111\u1ec3 th\u1ec3 hi\u1ec7n b\u1ea1n l\u00e0 ng\u01b0\u1eddi gi\u1ecfi nh\u1ea5t. (Gi\u1ea3i th\u01b0\u1edfng h\u1ea1ng m\u1ee5c xu\u1ea5t s\u1eafc nh\u1ea5t, 2018)<\/p>\n\n\n\n<p><strong>S\u01a1 tuy\u1ec3n:<\/strong> lo\u1ea1i b\u1ecf nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n tr\u01b0\u1edbc khi h\u1ecd nh\u1ea5p v\u00e0o. (\u201cChuy\u1ebfn tham quan sang tr\u1ecdng\u201d, c\u1ed1 g\u1eafng lo\u1ea1i b\u1ecf nh\u1eefng du kh\u00e1ch m\u1eb7c c\u1ea3)<\/p>\n\n\n\n<p>Sau khi b\u1ea1n \u0111\u00e3 ki\u1ec3m tra nh\u1eefng g\u00ec ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t, h\u00e3y ph\u1ea3n chi\u1ebfu \u0111i\u1ec1u \u0111\u00f3 tr\u00ean trang \u0111\u00edch \u0111\u1ec3 t\u1ea1o c\u1ea3m gi\u00e1c g\u1eafn k\u1ebft t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i. Ch\u1ecdn h\u00ecnh \u1ea3nh v\u00e0 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng ph\u1ea3n \u00e1nh nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u00f3 n\u1ebfu c\u00f3 th\u1ec3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. Kh\u00f4ng b\u00e1n m\u1ed9t h\u00f3a \u0111\u01a1n h\u00e0ng h\u00f3a sai<\/strong><\/h2>\n\n\n\n<p>T\u00f4i \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn v\u1ea5n \u0111\u1ec1 n\u00e0y tr\u01b0\u1edbc \u0111\u00e2y, nh\u01b0ng n\u00f3 v\u1eabn l\u1eb7p l\u1ea1i v\u00e0 do \u0111\u00f3, n\u00f3 l\u00e0 m\u1ee5c h\u00e0ng c\u1ee7a ch\u00ednh danh s\u00e1ch n\u00e0y:<\/p>\n\n\n\n<p>Trang \u0111\u00edch c\u1ee7a b\u1ea1n s\u1ebd sao l\u01b0u nh\u1eefng g\u00ec c\u00f3 trong m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>M\u1eabu qu\u1ea3ng c\u00e1o v\u00e0 trang \u0111\u00edch c\u1ea7n ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng c\u00f9ng nhau. B\u1ea5t k\u1ec3 m\u1eabu n\u00e0o \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 th\u00f4ng \u0111i\u1ec7p v\u00e0 phi\u1ebfu mua h\u00e0ng ph\u1ea3i \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ebfn trang \u0111\u00edch \u0111\u1ec3 c\u00f3 tr\u1ea3i nghi\u1ec7m g\u1eafn k\u1ebft.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Khi k\u1ebft n\u1ed1i n\u00e0y b\u1ecb h\u1ecfng, n\u00f3 c\u00f3 th\u1ec3 tr\u00f4ng gi\u1ed1ng nh\u01b0 sau:<\/strong><\/h4>\n\n\n\n<p>M\u1ed9t kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u1ef1c hi\u1ec7n t\u00ecm ki\u1ebfm, nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o c\u00f3 n\u1ed9i dung \u201cgi\u1ea3m gi\u00e1 20%\u201d ch\u1ec9 \u0111\u1ec3 \u0111\u1ebfn trang \u0111\u00edch v\u00e0 ph\u00e1t hi\u1ec7n ra \u01b0u \u0111\u00e3i \u0111\u00e3 h\u1ebft h\u1ea1n \u2014 ho\u1eb7c t\u1ec7 h\u01a1n, kh\u00f4ng h\u1ec1 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn n\u00f3. Th\u1eadt l\u00e0 b\u1ef1c b\u1ed9i!<\/p>\n\n\n\n<p>Nh\u01b0 ch\u00fang ta \u0111\u00e3 th\u1ea3o lu\u1eadn tr\u01b0\u1edbc \u0111\u00f3, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 khi\u1ebfn kh\u00e1ch truy c\u1eadp ngh\u0129 v\u1ec1 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u1edf giai \u0111o\u1ea1n sao ch\u00e9p qu\u1ea3ng c\u00e1o. N\u1ebfu l\u1eddi g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u0111\u00f3 kh\u00f4ng c\u00f3 tr\u00ean trang \u0111\u00edch, th\u00ec nh\u1eefng k\u00fd t\u1ef1 qu\u00fd gi\u00e1 \u0111\u00f3 trong m\u1eabu qu\u1ea3ng c\u00e1o, c\u0169ng nh\u01b0 c\u00e1i gi\u00e1 b\u1ea1n ph\u1ea3i tr\u1ea3 cho l\u1ea7n nh\u1ea5p, \u0111\u00e3 b\u1ecb l\u00e3ng ph\u00ed. H\u1ecd kh\u00f4ng c\u00f2n s\u1eb5n s\u00e0ng \u0111\u1ec3 ho\u00e0n th\u00e0nh h\u00e0nh \u0111\u1ed9ng chuy\u1ec3n \u0111\u1ed5i m\u00e0 b\u1ea1n \u0111\u00e3 y\u00eau c\u1ea7u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6. S\u1eed d\u1ee5ng Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng Qu\u1ea3ng c\u00e1o Gi\u1ed1ng nh\u01b0 \u0110i\u00ean r\u1ed3<\/strong><\/h2>\n\n\n\n<p>Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o gi\u1ed1ng h\u1ec7t nh\u01b0 \u00e2m thanh c\u1ee7a ch\u00fang: ch\u00fang l\u00e0 c\u00e1c v\u00f9ng v\u0103n b\u1ea3n b\u1ed5 sung c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng k\u00edch th\u01b0\u1edbc c\u1ee7a qu\u1ea3ng c\u00e1o. C\u00f3 nhi\u1ec1u lo\u1ea1i ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o kh\u00e1c nhau theo \u00fd c\u1ee7a ch\u00fang t\u00f4i. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch \u0111\u1ea7y \u0111\u1ee7 t\u1eeb Google Ads:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"891\" height=\"807\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-20.png\" alt=\"\" class=\"wp-image-18577\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-20.png 891w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-20-300x272.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-20-768x696.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-20-610x552.png 610w\" sizes=\"(max-width: 891px) 100vw, 891px\" \/><\/figure><\/div>\n\n\n\n<p>M\u1ed7i th\u1ee9 \u0111\u1ec1u c\u00f3 c\u00e1ch s\u1eed d\u1ee5ng v\u00e0 m\u1ee5c \u0111\u00edch, v\u00e0 t\u00f4i s\u1ebd kh\u00f4ng \u0111i v\u00e0o chi ti\u1ebft t\u1eebng c\u00e1i. Nh\u1eefng th\u1ee9 c\u00f3 l\u1ee3i cho h\u1ea7u h\u1ebft m\u1ecdi doanh nghi\u1ec7p l\u00e0 Li\u00ean k\u1ebft trang web, Ti\u1ec7n \u00edch ch\u00fa th\u00edch m\u1edf r\u1ed9ng v\u00e0 \u0110o\u1ea1n m\u00e3 c\u00f3 c\u1ea5u tr\u00fac.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Li\u00ean k\u1ebft trang web (Sitelinks)<\/strong><\/h3>\n\n\n\n<p>Li\u00ean k\u1ebft trang web ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 v\u0103n b\u1ea3n v\u00e0 li\u00ean k\u1ebft b\u1ed5 sung c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb c\u00f9ng v\u1edbi m\u1eabu qu\u1ea3ng c\u00e1o. T\u1ed1t nh\u1ea5t, b\u1ea1n n\u00ean t\u1eadn d\u1ee5ng nh\u1eefng \u0111i\u1ec1u n\u00e0y \u0111\u1ec3 th\u00eam th\u00f4ng tin h\u1ed7 tr\u1ee3 v\u00e0o m\u1eabu qu\u1ea3ng c\u00e1o ch\u00ednh trong nh\u00f3m qu\u1ea3ng c\u00e1o. V\u1ec1 c\u01a1 b\u1ea3n, ch\u00fang ho\u1ea1t \u0111\u1ed9ng nh\u01b0 \u0111i\u1ec1u h\u01b0\u1edbng t\u1ea1i ch\u1ed7, nh\u01b0ng tr\u1ef1c ti\u1ebfp trong SERPs.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"819\" height=\"301\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-21.png\" alt=\"\" class=\"wp-image-18578\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-21.png 819w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-21-300x110.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-21-768x282.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-21-610x224.png 610w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ti\u1ec7n \u00edch ch\u00fa th\u00edch (Callout Extensions)<\/strong><\/h3>\n\n\n\n<p>Ti\u1ec7n \u00edch ch\u00fa th\u00edch m\u1edf r\u1ed9ng th\u1eadm ch\u00ed c\u00f2n d\u1ec5 d\u00e0ng h\u01a1n Li\u00ean k\u1ebft trang web. \u0110\u00e2y ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t d\u00f2ng v\u0103n b\u1ea3n, kh\u00f4ng d\u00e0i h\u01a1n 25 k\u00fd t\u1ef1.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"843\" height=\"307\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-22.png\" alt=\"\" class=\"wp-image-18579\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-22.png 843w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-22-300x109.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-22-768x280.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-22-610x222.png 610w\" sizes=\"(max-width: 843px) 100vw, 843px\" \/><\/figure><\/div>\n\n\n\n<p>V\u0103n b\u1ea3n n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ch\u1ec9 v\u1ec1 b\u1ea5t k\u1ef3 \u0111i\u1ec1u g\u00ec gi\u00fap h\u1ed7 tr\u1ee3 qu\u1ea3ng c\u00e1o. Tuy nhi\u00ean, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Li\u00ean k\u1ebft trang web, t\u1ed1t nh\u1ea5t l\u00e0 v\u0103n b\u1ea3n n\u00e0y c\u00f3 th\u1ec3 b\u1ed5 sung. V\u00e0 kh\u00f4ng l\u1eb7p l\u1ea1i nh\u1eefng g\u00ec trong qu\u1ea3ng c\u00e1o g\u1ed1c. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 danh s\u00e1ch nhanh c\u00e1c t\u00ednh n\u0103ng, l\u1ee3i \u00edch ho\u1eb7c th\u00f4ng tin kh\u00e1c (nh\u01b0 &#8220;Giao h\u00e0ng mi\u1ec5n ph\u00ed&#8221;) n\u1ebfu n\u00f3 kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi v\u0103n b\u1ea3n qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0110o\u1ea1n m\u00e3 c\u00f3 c\u1ea5u tr\u00fac (Structured Snippets)<\/strong><\/h3>\n\n\n\n<p>Cu\u1ed1i c\u00f9ng, \u0110o\u1ea1n m\u00e3 c\u00f3 c\u1ea5u tr\u00fac cho ph\u00e9p b\u1ea1n t\u1ea1o danh s\u00e1ch trong ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o. Ch\u1ec9 c\u1ea7n ch\u1ecdn Ti\u00eau \u0111\u1ec1 b\u1ea1n mu\u1ed1n b\u1eaft \u0111\u1ea7u danh s\u00e1ch, sau \u0111\u00f3 th\u00eam v\u00e0o c\u00e1c gi\u00e1 tr\u1ecb b\u00ean d\u01b0\u1edbi v\u1edbi m\u1ed7i gi\u00e1 tr\u1ecb 25 k\u00fd t\u1ef1.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"807\" height=\"527\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-23.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu - \u0110o\u1ea1n m\u00e3 c\u00f3 c\u1ea5u tr\u00fac\" class=\"wp-image-18580\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-23.png 807w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-23-300x196.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-23-768x502.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-23-610x398.png 610w\" sizes=\"(max-width: 807px) 100vw, 807px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<p>C\u00f3 m\u1ed9t s\u1ed1 ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o kh\u00e1c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u00eam v\u00e0o b\u1ea5t k\u1ef3 chi\u1ebfn d\u1ecbch n\u00e0o. Th\u01b0\u1eddng xuy\u00ean h\u01a1n kh\u00f4ng th\u00ec t\u1ed1t nh\u1ea5t l\u00e0 b\u1ea1n n\u00ean c\u00f3 c\u00e0ng nhi\u1ec1u lo\u1ea1i ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o t\u1ea1i ch\u1ed7 c\u00e0ng t\u1ed1t \u0111\u1ec3 c\u00f3 th\u1ec3 g\u1ecdi b\u1ea5t k\u1ef3 lo\u1ea1i ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o n\u00e0o trong s\u1ed1 ch\u00fang b\u1ea5t k\u1ef3 l\u00fac n\u00e0o.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, c\u00f3 m\u1ed9t c\u1ea3nh b\u00e1o cho \u0111i\u1ec1u n\u00e0y. \u0110\u1eebng qu\u00ean v\u1ec1 l\u00fd do ch\u00ednh c\u1ee7a qu\u1ea3ng c\u00e1o. \u0110\u00f4i khi m\u1ed9t ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh v\u00e0 m\u1ed9t lo\u1ea1i kh\u00e1c s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb th\u01b0\u1eddng xuy\u00ean h\u01a1n, c\u00f3 kh\u1ea3 n\u0103ng l\u00e0m gi\u1ea3m hi\u1ec7u su\u1ea5t. H\u00e3y ghi nh\u1edb \u0111i\u1ec1u n\u00e0y khi thi\u1ebft l\u1eadp ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o. C\u00f3 ph\u1ea1m vi bao ph\u1ee7 \u0111\u1ea7y \u0111\u1ee7 nh\u1ea5t c\u00f3 th\u1ec3, nh\u01b0ng \u0111\u1eebng hy sinh hi\u1ec7u su\u1ea5t cho b\u1ea5t \u0111\u1ed9ng s\u1ea3n qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>7. T\u1eadn d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng qu\u1ea3ng c\u00e1o \u0111\u1ed9ng<\/strong><\/h2>\n\n\n\n<p>Ngo\u00e0i ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o, c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng kh\u00e1c \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t c\u00f3 th\u1ec3. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 \u1ea3nh ch\u1ee5p m\u00e0n h\u00ecnh c\u1ee7a ba t\u00ednh n\u0103ng qu\u1ea3ng c\u00e1o \u0111\u1ed9ng \u0111\u01b0\u1ee3c cung c\u1ea5p tr\u00ean n\u1ec1n t\u1ea3ng Google Ads. B\u1ea1n c\u00f3 th\u1ec3 k\u00edch ho\u1ea1t menu th\u1ea3 xu\u1ed1ng n\u00e0y b\u1eb1ng c\u00e1ch nh\u1eadp {v\u00e0o m\u00e0n h\u00ecnh t\u1ea1o qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"720\" height=\"536\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu - t\u1eadn d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng qu\u1ea3ng c\u00e1o \u0111\u1ed9ng\" class=\"wp-image-18581\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24.png 720w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24-300x223.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24-530x396.png 530w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-24-610x454.png 610w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ch\u00e8n t\u1eeb kh\u00f3a<\/strong><\/h3>\n\n\n\n<p>Ch\u00e8n t\u1eeb kh\u00f3a (tr\u01b0\u1edbc \u0111\u00e2y l\u00e0 Ch\u00e8n t\u1eeb kh\u00f3a \u0111\u1ed9ng ho\u1eb7c DKI). \u0110\u00e2y l\u00e0 phi\u00ean b\u1ea3n c\u01a1 b\u1ea3n nh\u1ea5t c\u1ee7a qu\u1ea3ng c\u00e1o \u0111\u1ed9ng. \u0110\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ed1t nh\u1ea5t n\u1ebfu c\u1ea5u tr\u00fac chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e2n \u0111o\u1ea1n m\u1ea1nh. Ch\u00e8n T\u1eeb kho\u00e1 cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o thay th\u1ebf m\u1ed9t t\u1eeb kho\u00e1 t\u00ecm ki\u1ebfm thay cho v\u0103n b\u1ea3n m\u1eb7c \u0111\u1ecbnh trong m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, v\u0103n b\u1ea3n c\u00f3 t\u1eeb kh\u00f3a s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng n\u1ebfu k\u1ebft h\u1ee3p v\u0103n b\u1ea3n c\u1ed9ng v\u1edbi DKI qu\u00e1 d\u00e0i. H\u00e3y xem v\u00ed d\u1ee5 d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"721\" height=\"674\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-25.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu ch\u00e8n t\u1eeb kh\u00f3a\" class=\"wp-image-18582\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-25.png 721w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-25-300x280.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-25-610x570.png 610w\" sizes=\"(max-width: 721px) 100vw, 721px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<p>\u1ede \u0111\u00e2y, \u0111\u00e3 th\u00eam \u201cGi\u00e0y c\u1ee7a ph\u1ee5 n\u1eef\u201d l\u00e0m v\u0103n b\u1ea3n gi\u1eef ch\u1ed7. N\u1ebfu t\u1eeb kh\u00f3a k\u00edch ho\u1ea1t qu\u1ea3ng c\u00e1o n\u00e0y d\u00e0i d\u01b0\u1edbi 13 k\u00fd t\u1ef1. Th\u00ec v\u0103n b\u1ea3n t\u1eeb kh\u00f3a \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c th\u00eam v\u00e0o thay cho &#8220;Gi\u00e0y c\u1ee7a ph\u1ee5 n\u1eef&#8221;.<\/p>\n\n\n\n<p><strong>V\u00ed d\u1ee5:<\/strong> n\u1ebfu t\u1eeb kh\u00f3a l\u00e0 \u201cGi\u00e0y ch\u01a1i qu\u1ea7n v\u1ee3t\u201d, th\u00ec d\u00f2ng ti\u00eau \u0111\u1ec1 b\u00e2y gi\u1edd s\u1ebd th\u00e0nh \u201cGi\u00e1 t\u1ed1t cho gi\u00e0y qu\u1ea7n v\u1ee3t\u201d. Nh\u01b0ng n\u1ebfu t\u1eeb kh\u00f3a qu\u00e1 d\u00e0i, ch\u1eb3ng h\u1ea1n nh\u01b0 &#8220;gi\u00e0y ch\u1ea1y b\u1ed9 n\u1eef&#8221;, th\u00ec d\u00f2ng ti\u00eau \u0111\u1ec1 s\u1ebd th\u00e0nh &#8220;Gi\u00e1 t\u1ed1t tr\u00ean gi\u00e0y n\u1eef&#8221; v\u00ec v\u0103n b\u1ea3n gi\u1eef ch\u1ed7 s\u1ebd \u1edf l\u1ea1i.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>H\u00e0m IF<\/strong><\/h3>\n\n\n\n<p>T\u00ednh n\u0103ng qu\u1ea3ng c\u00e1o \u0111\u1ed9ng n\u00e0y cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o t\u1ea1o c\u00e2u l\u1ec7nh &#8220;n\u1ebfu, th\u00ec&#8221; trong m\u1eabu qu\u1ea3ng c\u00e1o. D\u1ef1a tr\u00ean thi\u1ebft b\u1ecb c\u1ee7a ng\u01b0\u1eddi d\u00f9ng ho\u1eb7c \u0111\u1ed1i t\u01b0\u1ee3ng m\u00e0 h\u1ecd thu\u1ed9c v\u1ec1.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"823\" height=\"396\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-26.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu - H\u00e0m IF\" class=\"wp-image-18583\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-26.png 823w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-26-300x144.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-26-768x370.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-26-610x294.png 610w\" sizes=\"(max-width: 823px) 100vw, 823px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<p>IF Functions c\u00f3 th\u1ec3 m\u1ea1nh m\u1ebd \u0111\u00e1ng kinh ng\u1ea1c. N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng kh\u00e1c nhau cho ai \u0111\u00f3 tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng so v\u1edbi m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n (&#8220;G\u1ecdi cho ch\u00fang t\u00f4i&#8221; so v\u1edbi &#8220;\u0110i\u1ec1n v\u00e0o bi\u1ec3u m\u1eabu&#8221;). Ho\u1eb7c n\u1ebfu b\u1ea1n mu\u1ed1n gi\u1ea3m gi\u00e1 cho ng\u01b0\u1eddi d\u00f9ng trong c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee5 th\u1ec3, nh\u01b0 hi\u1ec7n t\u1ea1i kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>H\u00e0m IF c\u00f3 m\u1ed9t s\u1ed1 c\u00f4ng d\u1ee5ng th\u1ef1c s\u1ef1 m\u1ea1nh m\u1ebd. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecdc th\u00eam trong b\u00e0i \u0111\u0103ng n\u00e0y c\u1ee7a Joe Martinez \u0111\u1ec3 c\u00f3 th\u00eam \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ch\u00fang.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1eadn d\u1ee5ng H\u00e0m IF \u0111\u1ec3 t\u1ea1o m\u1ed9t l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng kh\u00e1c. Ho\u1eb7c \u0111\u01b0a ra \u0111\u1ec1 ngh\u1ecb m\u1edbi t\u00f9y thu\u1ed9c v\u00e0o thi\u1ebft b\u1ecb ho\u1eb7c \u0111\u1ed1i t\u01b0\u1ee3ng. Th\u00ec \u0111i\u1ec1u c\u1ea7n thi\u1ebft l\u00e0 \u0111\u1ea3m b\u1ea3o n\u00f3 \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ebfn trang \u0111\u00edch. H\u00e3y ch\u1eafc ch\u1eafn r\u1eb1ng b\u1ea1n kh\u00f4ng tr\u00eau ch\u1ecdc gi\u1ea3m gi\u00e1 20% cho m\u1eabu qu\u1ea3ng c\u00e1o, sau \u0111\u00f3 kh\u00f4ng cung c\u1ea5p n\u00f3 khi h\u1ecd truy c\u1eadp trang \u0111\u00edch (th\u00eam v\u1ec1 \u0111i\u1ec1u n\u00e0y b\u00ean d\u01b0\u1edbi).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0110\u1ebfm ng\u01b0\u1ee3c<\/strong><\/h3>\n\n\n\n<p>Cu\u1ed1i c\u00f9ng, \u0110\u1ebfm ng\u01b0\u1ee3c c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi. \u0110\u1ec3 t\u1ea1o ra s\u1ef1 kh\u1ea9n c\u1ea5p trong m\u1eabu qu\u1ea3ng c\u00e1o. M\u00e0 kh\u00f4ng c\u1ea7n thay \u0111\u1ed5i qu\u1ea3ng c\u00e1o th\u1ee7 c\u00f4ng cho m\u1ed7i ng\u00e0y, gi\u1edd ho\u1eb7c ph\u00fat. Cho \u0111\u1ebfn khi phi\u1ebfu mua h\u00e0ng h\u1ebft h\u1ea1n. T\u1ea5t c\u1ea3 nh\u1eefng g\u00ec m\u00e0 c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o ph\u1ea3i l\u00e0m l\u00e0 \u0111i\u1ec1n v\u00e0o ti\u1ec7n \u00edch tr\u00ecnh t\u1ea1o v\u00e0 Google s\u1ebd l\u00e0m ph\u1ea7n c\u00f2n l\u1ea1i!<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-27.png\" alt=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu\" class=\"wp-image-18584\" width=\"580\" height=\"370\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-27.png 863w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-27-300x192.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-27-768x490.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/image-27-610x389.png 610w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu<\/em><\/p>\n\n\n\n<p>V\u1edbi \u0110\u1ebfm ng\u01b0\u1ee3c, \u0111i\u1ec1u b\u1eaft bu\u1ed9c l\u00e0 th\u1eddi gian trong m\u1eabu qu\u1ea3ng c\u00e1o v\u00e0 th\u1eddi gian tr\u00ean trang web; ph\u1ea3i kh\u1edbp v\u1edbi nhau c\u00e0ng ch\u1eb7t ch\u1ebd c\u00e0ng t\u1ed1t. Ch\u00fa \u00fd \u0111\u1ebfn m\u00fai gi\u1edd \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o \u01b0u \u0111\u00e3i kh\u00f4ng k\u1ebft th\u00fac qu\u00e1 s\u1edbm. Ho\u1eb7c ch\u1ea1y qu\u00e1 mu\u1ed9n trong qu\u1ea3ng c\u00e1o. Nh\u1eefng \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y ra thay \u0111\u1ed5i hi\u1ec7u su\u1ea5t ho\u1eb7c li\u00ean k\u1ebft th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng t\u1ed1t. T\u00f9y thu\u1ed9c v\u00e0o l\u1ed7i \u0111\u01b0\u1ee3c t\u1ea1o ra.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>8. Quy t\u1eafc s\u1ed1 1: Ch\u00fang t\u00f4i lu\u00f4n n\u00f3i chuy\u1ec7n v\u1edbi m\u1ecdi ng\u01b0\u1eddi<\/strong><\/h2>\n\n\n\n<p>Th\u1ef1c hi\u1ec7n theo nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t \u1edf tr\u00ean m\u00e0 b\u1ea1n c\u00f3 th\u1ec3. Nh\u01b0ng \u0111\u1eebng qu\u00ean l\u00fd do ch\u00fang ta c\u00f3 m\u1eb7t \u1edf \u0111\u00e2y: kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng!<\/p>\n\n\n\n<p>Trong m\u1ecdi qu\u1ea3ng c\u00e1o v\u00e0 tr\u00ean m\u1ecdi trang \u0111\u00edch, ch\u00fang t\u00f4i lu\u00f4n tr\u00f2 chuy\u1ec7n v\u1edbi m\u1ecdi ng\u01b0\u1eddi. \u0110i\u1ec1u cu\u1ed1i c\u00f9ng ch\u00fang ta n\u00ean l\u00e0m tr\u01b0\u1edbc khi kh\u1edfi ch\u1ea1y b\u1ea5t k\u1ef3 m\u1eabu qu\u1ea3ng c\u00e1o ho\u1eb7c trang \u0111\u00edch m\u1edbi n\u00e0o l\u00e0 ki\u1ec3m tra k\u1ef9 l\u01b0\u1ee1ng trang \u0111\u00f3:<\/p>\n\n\n\n<ul><li>\u0110\u00e2y c\u00f3 ph\u1ea3i l\u00e0 th\u1ee9 t\u00f4i s\u1ebd nh\u1ea5p v\u00e0o kh\u00f4ng?<\/li><li>\u0110i\u1ec1u n\u00e0y nghe c\u00f3 h\u1ea5p d\u1eabn kh\u00f4ng?<\/li><li>Qu\u1ea3ng c\u00e1o n\u00e0y c\u00f3 \u00fd ngh\u0129a kh\u00f4ng hay ch\u1ec9 l\u00e0 m\u1ed9t lo\u1ea1t c\u00e1c t\u1eeb kh\u00f3a b\u1ecb k\u1eb9t l\u1ea1i v\u1edbi nhau?<\/li><li>Trang \u0111\u00edch c\u00f3 tr\u1ea3 l\u1eddi l\u1eddi h\u1ee9a \u0111\u01b0\u1ee3c \u0111\u1eb7t ra trong b\u1ea3n qu\u1ea3ng c\u00e1o kh\u00f4ng?<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Ph\u1ea7n k\u1ebft lu\u1eadn<\/strong><\/h4>\n\n\n\n<p>Vi\u1ebft <a href=\"https:\/\/adsplus.vn\/blog\/6-meo-giup-cai-thien-chien-dich-google-ads\/\"><strong>qu\u1ea3ng c\u00e1o cho Google Ads<\/strong><\/a> l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa ngh\u1ec7 thu\u1eadt v\u00e0 khoa h\u1ecdc. N\u00f3 \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i nh\u00ecn xa h\u01a1n ch\u00ednh qu\u1ea3ng c\u00e1o \u0111\u1ebfn trang \u0111\u00edch. C\u00f3 m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p k\u1ef9 thu\u1eadt t\u1ed1t nh\u1ea5t \u0111\u1ec3 l\u00e0m theo m\u00e0 t\u00f4i \u0111\u00e3 n\u00eau \u1edf \u0111\u00e2y. Nh\u01b0ng ch\u00fang ta c\u0169ng c\u1ea7n khai th\u00e1c kh\u00eda c\u1ea1nh ngh\u1ec7 thu\u1eadt c\u1ee7a m\u00ecnh khi n\u00f3i chuy\u1ec7n v\u1edbi ng\u01b0\u1eddi kh\u00e1c. N\u1ebfu m\u1eabu qu\u1ea3ng c\u00e1o ch\u1ec9 thu\u1ea7n t\u00fay l\u00e0 thu\u1eadt to\u00e1n, th\u00ec m\u1ecdi ng\u01b0\u1eddi s\u1ebd gi\u00e0u c\u00f3 ngay b\u00e2y gi\u1edd.<\/p>\n\n\n\n<p>H\u00e3y th\u1eed c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t n\u00e0y v\u00e0 cho ch\u00fang t\u00f4i bi\u1ebft k\u1ebft qu\u1ea3 c\u1ee7a b\u1ea1n! Chi\u1ebfn thu\u1eadt n\u00e0o gi\u00fap b\u1ea1n nhi\u1ec1u nh\u1ea5t? B\u1ea1n \u0111\u00e3 th\u1ea5y \u0111i\u1ec1u g\u00ec ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t trong m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh? Chia s\u1ebb v\u1edbi ch\u00fang t\u00f4i trong c\u00e1c \u00fd ki\u1ebfn!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Adsplus.vn<\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Google<\/em>. V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ea1o b\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu m\u1ea1nh m\u1ebd tr\u00ean Google Ads kh\u00f4ng kh\u00f3. Nh\u01b0ng \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, ch\u00fang ta ph\u1ea3i linh ho\u1ea1t c\u1ea3 ngh\u1ec7 thu\u1eadt v\u00e0 khoa h\u1ecdc. Ch\u1ec9 \u0111\u01b0\u1ee3c cung c\u1ea5p m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng nh\u1ecf k\u00fd t\u1ef1 tr\u00ean c\u00e1c trang k\u1ebft qu\u1ea3 c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SERP). V\u00ec v\u1eady ch\u00fang ta [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18575,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[58],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]<\/title>\n<meta name=\"description\" content=\"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]\" \/>\n<meta property=\"og:description\" content=\"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdsplusVietnam\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-13T03:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-19T06:45:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"wdt_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"wdt_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"28 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat\",\"url\":\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat\",\"name\":\"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]\",\"isPartOf\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#website\"},\"datePublished\":\"2021-04-13T03:00:00+00:00\",\"dateModified\":\"2021-04-19T06:45:21+00:00\",\"author\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a\"},\"description\":\"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.\",\"breadcrumb\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/adsplus.vn\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"C\u00e1ch vi\u1ebft m\u1eabu Google Ads hay nh\u1ea5t (C\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/adsplus.vn\/blog\/#website\",\"url\":\"https:\/\/adsplus.vn\/blog\/\",\"name\":\"Adsplus Blog\",\"description\":\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/adsplus.vn\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"vi\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a\",\"name\":\"wdt_admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/14bae4dc78b1caa11a03c166786aedd7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/14bae4dc78b1caa11a03c166786aedd7?s=96&d=mm&r=g\",\"caption\":\"wdt_admin\"},\"url\":\"https:\/\/adsplus.vn\/blog\/author\/root\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]","description":"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","og_locale":"vi_VN","og_type":"article","og_title":"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]","og_description":"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.","og_url":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","og_site_name":"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online","article_publisher":"https:\/\/www.facebook.com\/AdsplusVietnam\/","article_published_time":"2021-04-13T03:00:00+00:00","article_modified_time":"2021-04-19T06:45:21+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/04\/cach-viet-ban-sao-google-ads-hay-nhat.png","type":"image\/png"}],"author":"wdt_admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"wdt_admin","Est. reading time":"28 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","url":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat","name":"B\u00e0i vi\u1ebft qu\u1ea3ng c\u00e1o m\u1eabu Google Ads v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p [UPDATE]","isPartOf":{"@id":"https:\/\/adsplus.vn\/blog\/#website"},"datePublished":"2021-04-13T03:00:00+00:00","dateModified":"2021-04-19T06:45:21+00:00","author":{"@id":"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a"},"description":"B\u00e0i vi\u1ebft cho m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o Google Ads l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 v\u1ec1 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n c\u00f3 t\u1eeb truy v\u1ea5n, \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ebfn trang \u0111\u00edch.","breadcrumb":{"@id":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/adsplus.vn\/blog\/cach-bai-viet-ban-sao-quang-cao-google-ads-hay-nhat-cac-phuong-phap-hay-nhat#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/adsplus.vn\/blog\/"},{"@type":"ListItem","position":2,"name":"C\u00e1ch vi\u1ebft m\u1eabu Google Ads hay nh\u1ea5t (C\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t)"}]},{"@type":"WebSite","@id":"https:\/\/adsplus.vn\/blog\/#website","url":"https:\/\/adsplus.vn\/blog\/","name":"Adsplus Blog","description":"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adsplus.vn\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"vi"},{"@type":"Person","@id":"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a","name":"wdt_admin","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/14bae4dc78b1caa11a03c166786aedd7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/14bae4dc78b1caa11a03c166786aedd7?s=96&d=mm&r=g","caption":"wdt_admin"},"url":"https:\/\/adsplus.vn\/blog\/author\/root"}]}},"_links":{"self":[{"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/posts\/18568"}],"collection":[{"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/comments?post=18568"}],"version-history":[{"count":0,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/posts\/18568\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/media\/18575"}],"wp:attachment":[{"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/media?parent=18568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/categories?post=18568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adsplus.vn\/blog\/wp-json\/wp\/v2\/tags?post=18568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}