{"id":19136,"date":"2021-05-06T14:00:00","date_gmt":"2021-05-06T07:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=19136"},"modified":"2022-09-29T16:41:26","modified_gmt":"2022-09-29T09:41:26","slug":"101-insights-cho-cong-viec-va-cuoc-song-phan-2","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/101-insights-cho-cong-viec-va-cuoc-song-phan-2","title":{"rendered":"101 Insights cho c\u00f4ng vi\u1ec7c v\u00e0 cu\u1ed9c s\u1ed1ng [PH\u1ea6N 2]"},"content":{"rendered":"\n<p><strong>M\u1eb7c d\u00f9 r\u1ea5t nhi\u1ec1u \u00fd t\u01b0\u1edfng tr\u00f4ng quen thu\u1ed9c, nh\u01b0ng nhi\u1ec1u \u00fd t\u01b0\u1edfng s\u1ebd g\u00e2y ng\u1ea1c nhi\u00ean v\u00e0 h\u1eefu \u00edch ngay l\u1eadp t\u1ee9c cho m\u1ed7i ng\u00e0y c\u1ee7a b\u1ea1n. Ngo\u00e0i ra, c\u0169ng gi\u00fap b\u1ea1n trong vi\u1ec7c t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">51. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111o l\u01b0\u1eddng cu\u1ed9c s\u1ed1ng c\u1ee7a b\u1ea1n<\/h2>\n\n\n\n<p>Gi\u1ed1ng nh\u01b0 kh\u00f4ng v\u1ee5 l\u1ee3i, b\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh d\u1ef1a v\u00e0o s\u1ee9 m\u1ec7nh c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n l\u00e0 ng\u01b0\u1eddi y\u00eau th\u00edch v\u1edf k\u1ecbch RENT, b\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh trong nh\u1eefng m\u00f9a y\u00eau th\u01b0\u01a1ng.<\/p>\n\n\n\n<p>Clayton Christensen d\u1ea1y ch\u00fang ta \u0111o l\u01b0\u1eddng cu\u1ed9c s\u1ed1ng d\u1ef1a tr\u00ean&nbsp;<strong>nh\u1eefng ng\u01b0\u1eddi m\u00e0 ch\u00fang ta ti\u1ebfp x\u00fac v\u1edbi cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd<\/strong>&nbsp;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">52. Quy\u1ec1n l\u1ef1c th\u00f4ng tin l\u00e0 d\u1ea1ng quy\u1ec1n l\u1ef1c nh\u1ea5t th\u1eddi<\/h2>\n\n\n\n<p>C\u00f3 s\u00e1u c\u01a1 s\u1edf c\u1ee7a quy\u1ec1n l\u1ef1c x\u00e3 h\u1ed9i: quy\u1ec1n l\u1ef1c khen th\u01b0\u1edfng, quy\u1ec1n l\u1ef1c c\u01b0\u1ee1ng ch\u1ebf, quy\u1ec1n l\u1ef1c tham kh\u1ea3o, quy\u1ec1n l\u1ef1c h\u1ee3p ph\u00e1p, quy\u1ec1n l\u1ef1c chuy\u00ean gia v\u00e0 quy\u1ec1n l\u1ef1c th\u00f4ng tin.<\/p>\n\n\n\n<p>Th\u00f4ng tin l\u00e0 d\u1ea1ng quy\u1ec1n l\u1ef1c nh\u1ea5t th\u1eddi.&nbsp;N\u1eafm gi\u1eef th\u00f4ng tin l\u00e0 h\u00ecnh th\u1ee9c quy\u1ec1n l\u1ef1c y\u1ebfu nh\u1ea5t.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n quy\u1ec1n l\u1ef1c b\u1ec1n h\u01a1n th\u00ec h\u00e3y l\u00e0m vi\u1ec7c tr\u00ean nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">53. Ki\u1ec3m tra suy ngh\u0129 c\u1ee7a b\u1ea1n \u0111\u1ec3 ch\u1ed1ng l\u1ea1i suy ngh\u0129 m\u00e9o m\u00f3<\/h2>\n\n\n\n<p>T\u00e2m tr\u00ed c\u1ee7a ch\u00fang ta c\u0169ng c\u00f3 nh\u1eefng sai s\u00f3t c\u1ee7a n\u00f3. Ki\u1ec3m tra suy ngh\u0129 c\u1ee7a b\u1ea1n.&nbsp;Suy ngh\u0129 c\u1ee7a ch\u00fang ta c\u00f3 nh\u1eefng c\u1ea1m b\u1eaby li\u1ec7u c\u00f3 ph\u1ea3i \u0111\u00f3 l\u00e0 th\u00e0nh ki\u1ebfn \u200b\u200bv\u1ec1 nh\u1eadn th\u1ee9c, m\u00f4 h\u00ecnh t\u01b0 duy m\u00e9o m\u00f3 hay sai s\u00f3t logic.<\/p>\n\n\n\n<p>Nh\u1eadn ra nh\u1eefng suy ngh\u0129 kh\u00f4ng t\u1ed1t cho b\u1ea1n.<\/p>\n\n\n\n<p>Th\u1eed th\u00e1ch t\u01b0 duy c\u1ee7a ch\u00ednh b\u1ea1n, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong nh\u1eefng t\u00ecnh hu\u1ed1ng m\u00e0 suy ngh\u0129 ho\u1eb7c c\u1ea3m gi\u00e1c c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u1eb7c bi\u1ec7t hi\u1ec7u qu\u1ea3. V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y m\u00ecnh c\u00f3 th\u00f3i quen \u0111i \u0111\u1ebfn nh\u1eefng k\u1ebft lu\u1eadn ti\u00eau c\u1ef1c m\u00e0 kh\u00f4ng c\u00f3 d\u1eef ki\u1ec7n th\u1ef1c t\u1ebf, ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ec3 nh\u1eefng c\u1ea3m x\u00fac ti\u00eau c\u1ef1c c\u1ea3n tr\u1edf vi\u1ec7c gi\u1ea3i th\u00edch t\u00ecnh hu\u1ed1ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">54. \u0110\u1ed9ng l\u1ef1c n\u1ed9i so v\u1edbi \u0111\u1ed9ng l\u1ef1c ngo\u1ea1i &#8211; T\u00ecm \u0111\u1ed9ng l\u1ef1c c\u1ee7a b\u1ea1n t\u1eeb trong ra ngo\u00e0i<\/h2>\n\n\n\n<p>\u0110\u1eebng th\u00fac \u0111\u1ea9y b\u1ea3n th\u00e2n b\u1eb1ng c\u00e1ch v\u1eeba \u0111\u1ea5m v\u1eeba xoa. M\u00e0 n\u00ean t\u00ecm \u0111\u1ed9ng l\u1ef1c v\u00e0 th\u00fac \u0111\u1ea9y b\u1ea3n th\u00e2n t\u1eeb trong ra ngo\u00e0i.<\/p>\n\n\n\n<p>M\u1ed9t c\u00e1ch \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y l\u00e0 k\u1ebft n\u1ed1i nh\u1eefng g\u00ec b\u1ea1n l\u00e0m v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n.&nbsp;V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n coi tr\u1ecdng vi\u1ec7c h\u1ecdc, th\u00ec h\u00e3y bi\u1ebfn m\u1ecdi th\u1ee9 b\u1ea1n l\u00e0m th\u00e0nh c\u01a1 h\u1ed9i \u0111\u1ec3 h\u1ecdc \u0111i\u1ec1u g\u00ec \u0111\u00f3 m\u1edbi. N\u1ebfu b\u1ea1n th\u00edch phi\u00eau l\u01b0u, th\u00ec h\u00e3y bi\u1ebfn nh\u1eefng g\u00ec b\u1ea1n l\u00e0m th\u00e0nh nh\u1eefng cu\u1ed9c phi\u00eau l\u01b0u ho\u00e0nh tr\u00e1ng.<\/p>\n\n\n\n<p>\u0110\u1eebng nh\u00ecn v\u00e0o ph\u1ea7n th\u01b0\u1edfng ho\u1eb7c s\u1ef1 c\u00f4ng nh\u1eadn b\u00ean ngo\u00e0i. H\u00e3y l\u00e0m m\u1ecdi th\u1ee9 cho c\u00f4ng vi\u1ec7c \u0111\u01b0\u1ee3c ho\u00e0n th\u00e0nh t\u1ed1t v\u00e0 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi b\u1ea3n th\u00e2n tr\u01b0\u1edbc ti\u00ean. \u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 b\u1ea1n t\u00ecm hi\u1ec3u <a href=\"https:\/\/adsplus.vn\/blog\/cach-phan-tich-insight-khach-hang\/\">insight<\/a> kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">55. Phi l\u00fd tr\u00ed &#8211; S\u1ef1 l\u1ea1c quan b\u1ea9m sinh, l\u00f2ng tham v\u00e0 s\u1ef1 thi\u1ebfu hi\u1ec3u bi\u1ebft c\u1ee7a ch\u00fang ta d\u1eabn \u0111\u1ebfn nh\u1eefng quy\u1ebft \u0111\u1ecbnh h\u00e0ng ng\u00e0y t\u1ed3i t\u1ec7<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n cam k\u1ebft thay \u0111\u1ed5i b\u1ea3n th\u00e2n, th\u00ec h\u00e3y h\u00e0nh \u0111\u1ed9ng nh\u01b0 th\u1ec3 m\u1ed7i quy\u1ebft \u0111\u1ecbnh th\u1ef1c s\u1ef1 c\u00f3 gi\u00e1 tr\u1ecb.<\/p>\n\n\n\n<p><strong>Peter Ubel<\/strong>, m\u1ed9t nh\u00e0 khoa h\u1ecdc h\u00e0nh vi, n\u00f3i r\u1eb1ng, &#8220;Kh\u00f4ng ai b\u1ecb \u0111au tim v\u00ec h\u1ecd c\u00f2n thi\u1ebfu 20 ph\u00fat so v\u1edbi m\u1ee5c ti\u00eau t\u1eadp th\u1ec3 d\u1ee5c.&nbsp;Tuy nhi\u00ean, cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00fang ta, th\u1eadm ch\u00ed c\u1ea3 v\u00f2ng eo c\u1ee7a ch\u00fang ta, l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a h\u00e0ng ng\u00e0n quy\u1ebft \u0111\u1ecbnh v\u00e0 h\u00e0nh vi nh\u01b0 v\u1eady. \u0110\u1ec3 c\u1ea3i thi\u1ec7n b\u1ea3n th\u00e2n, ch\u00fang ta ph\u1ea3i h\u00e0nh \u0111\u1ed9ng. Gi\u1ed1ng nh\u01b0 m\u1ed7i quy\u1ebft \u0111\u1ecbnh \u0111\u1ec1u c\u00f3 nh\u1eefng h\u1eadu qu\u1ea3 quan tr\u1ecdng \u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">56. \u0110\u00f3 l\u00e0 qu\u1ea3n l\u00fd n\u0103ng l\u01b0\u1ee3ng, kh\u00f4ng ph\u1ea3i qu\u1ea3n l\u00fd th\u1eddi gian<\/h2>\n\n\n\n<p>T\u1ea5t c\u1ea3 ch\u00fang ta ch\u1ec9 c\u00f3 24 gi\u1edd trong m\u1ed9t ng\u00e0y.&nbsp;Ph\u1ea7n linh ho\u1ea1t l\u00e0 n\u0103ng l\u01b0\u1ee3ng. Nh\u1eefng ng\u01b0\u1eddi qu\u1ea3n l\u00fd \u0111\u01b0\u1ee3c n\u0103ng l\u01b0\u1ee3ng c\u1ee7a m\u00ecnh s\u1ebd ho\u00e0n th\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u vi\u1ec7c h\u01a1n v\u1edbi \u00edt n\u1ed7 l\u1ef1c h\u01a1n.<\/p>\n\n\n\n<p>Trong&nbsp;<strong>The Power of Full Engagement<\/strong>, Jim Loehr v\u00e0 Tony Schwartz d\u1ea1y ch\u00fang ta r\u1eb1ng qu\u1ea3n l\u00fd n\u0103ng l\u01b0\u1ee3ng, kh\u00f4ng ph\u1ea3i l\u00e0 qu\u1ea3n l\u00fd th\u1eddi gian, m\u00e0 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u su\u1ea5t cao b\u1ec1n v\u1eefng, c\u0169ng nh\u01b0 s\u1ee9c kh\u1ecfe, h\u1ea1nh ph\u00fac v\u00e0 c\u00e2n b\u1eb1ng cu\u1ed9c s\u1ed1ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">57. K\u1ef9 thu\u1eadt gh\u00e9p h\u00ecnh &#8211; Gh\u00e9p n\u1ed1i m\u1ecdi ng\u01b0\u1eddi l\u1ea1i \u0111\u1ec3 v\u01b0\u1ee3t qua \u0111\u1ecbnh ki\u1ebfn<\/h2>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t \u0111\u1ec3 khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi v\u01b0\u1ee3t qua \u0111\u1ecbnh ki\u1ebfn \u200b\u200bc\u1ee7a h\u1ecd l\u00e0 \u0111\u1ec3 h\u1ecd c\u00f9ng tham gia v\u00e0o m\u1ed9t d\u1ef1 \u00e1n.<\/p>\n\n\n\n<p>Trong su\u1ed1t d\u1ef1 \u00e1n, h\u1ecd h\u1ecdc \u0111\u01b0\u1ee3c r\u1eb1ng t\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u1ec1u l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 nhu c\u1ea7u, c\u1ea3m x\u00fac, hy v\u1ecdng v\u00e0 \u01b0\u1edbc m\u01a1 c\u01a1 b\u1ea3n v\u00e0 d\u1ec5 b\u1ecb t\u1ed5n th\u01b0\u01a1ng. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">58. S\u1ef1 h\u00e0i l\u00f2ng trong c\u00f4ng vi\u1ec7c &#8211; Quy\u1ec1n t\u1ef1 ch\u1ee7, b\u1ea3n s\u1eafc, \u00fd ngh\u0129a ph\u1ea3n h\u1ed3i v\u00e0 s\u1ef1 \u0111a d\u1ea1ng<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n th\u1ef1c s\u1ef1 y\u00eau th\u00edch c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh, h\u00e3y t\u1eadp trung v\u00e0o c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m sau: <\/p>\n\n\n\n<p>S\u1ef1 \u0111a d\u1ea1ng v\u1ec1 k\u1ef9 n\u0103ng<\/p>\n\n\n\n<p>Nh\u1eadn d\u1ea1ng nhi\u1ec7m v\u1ee5 <\/p>\n\n\n\n<p>\u00dd ngh\u0129a nhi\u1ec7m v\u1ee5<\/p>\n\n\n\n<p>Quy\u1ec1n t\u1ef1 ch\u1ee7, ph\u1ea3n h\u1ed3i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">59. C\u1eeda s\u1ed5 Johari &#8211; Ch\u00fang ta c\u00f3 nh\u1eefng \u0111i\u1ec3m m\u00f9<\/h2>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 l\u00e0 b\u1ea1n ph\u1ea3i bi\u1ebft v\u00e0 th\u1ec3 hi\u1ec7n b\u1ea3n th\u00e2n \u0111\u1ee7.&nbsp;N\u1ebfu hi\u1ec3u r\u00f5 v\u1ec1 b\u1ea3n th\u00e2n, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb th\u00f4ng tin li\u00ean quan \u0111\u1ec3 c\u1ea3i thi\u1ec7n giao ti\u1ebfp v\u00e0 k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c.<\/p>\n\n\n\n<p>M\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ec3 gi\u00fap b\u1ea1n \u0111i\u1ec1u n\u00e0y l\u00e0 Johari Window.<\/p>\n\n\n\n<p>C\u1eeda s\u1ed5 Johari \u0111\u01b0\u1ee3c t\u1ea1o th\u00e0nh t\u1eeb b\u1ed1n g\u00f3c:<\/p>\n\n\n\n<ol><li>\u201cB\u1ea3n th\u00e2n c\u1edfi m\u1edf\u201d &#8211; Nh\u1eefng g\u00ec ng\u01b0\u1eddi kh\u00e1c bi\u1ebft v\u1ec1 b\u1ea1n v\u00e0 b\u1ea1n c\u0169ng bi\u1ebft<\/li><li>\u201cB\u1ea3n th\u00e2n m\u00f9 qu\u00e1ng\u201d &#8211; Nh\u1eefng g\u00ec ng\u01b0\u1eddi kh\u00e1c bi\u1ebft v\u1ec1 b\u1ea1n, nh\u01b0ng b\u1ea1n th\u00ec kh\u00f4ng.<\/li><li>\u201cB\u1ea3n th\u00e2n ti\u1ec1m \u1ea9n\u201d &#8211; Nh\u1eefng g\u00ec ng\u01b0\u1eddi kh\u00e1c kh\u00f4ng bi\u1ebft v\u1ec1 b\u1ea1n, nh\u01b0ng b\u1ea1n th\u00ec c\u00f3.&nbsp;\u0110\u00f3 l\u00e0 b\u00ed m\u1eadt c\u1ee7a b\u1ea1n<\/li><li>\u201cB\u1ea3n th\u00e2n ch\u01b0a bi\u1ebft\u201d &#8211; Nh\u1eefng g\u00ec ng\u01b0\u1eddi kh\u00e1c kh\u00f4ng bi\u1ebft v\u1ec1 b\u1ea1n v\u00e0 b\u1ea1n c\u0169ng v\u1eady.<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">60. Phong c\u00e1ch h\u1ecdc t\u1eadp &#8211; Bi\u1ebft b\u1ea1n th\u00edch \u201c\u00c2m thanh\u201d, \u201cH\u00ecnh \u1ea3nh\u201d hay \u201cTh\u1ea9m m\u1ef9\u201d<\/h2>\n\n\n\n<p>\u00dd ch\u00ednh l\u00e0: ch\u00fang ta c\u00f3 xu h\u01b0\u1edbng th\u00edch t\u01b0\u01a1ng t\u00e1c, ti\u1ebfp nh\u1eadn v\u00e0 x\u1eed l\u00fd th\u00f4ng tin.<\/p>\n\n\n\n<p>T\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u1ec1u c\u00f3 m\u1ed9t module ch\u00ednh.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: t\u00f9y ch\u1ecdn &#8220;\u00e2m thanh&#8221; c\u00f3 th\u1ec3 n\u00f3i ch\u1eadm h\u01a1n, \u0111\u1eb7c bi\u1ec7t v\u00e0 ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n\n\n\n<p>T\u00f9y ch\u1ecdn &#8220;tr\u1ef1c quan&#8221;, c\u00f3 th\u1ec3 n\u00f3i nhanh h\u01a1n, s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh v\u00e0 ph\u00e9p \u1ea9n d\u1ee5, v.v.<\/p>\n\n\n\n<p>S\u1edf th\u00edch &#8220;Kinesthetic&#8221; c\u00f3 th\u1ec3 n\u00f3i r\u1ea5t ch\u1eadm v\u00e0 th\u1ef1c s\u1ef1 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng qua nh\u1eefng g\u00ec h\u1ecd \u0111ang n\u00f3i.<\/p>\n\n\n\n<p>C\u00e1ch b\u1ea1n s\u1eed d\u1ee5ng c\u00e1c phong c\u00e1ch h\u1ecdc t\u1eadp v\u00e0 s\u1edf th\u00edch t\u01b0\u01a1ng t\u00e1c n\u00e0y l\u00e0 x\u00e1c \u0111\u1ecbnh s\u1edf th\u00edch c\u1ee7a b\u1ea1n v\u00e0 \u0111\u01b0a th\u00f4ng tin ho\u1eb7c tr\u1ea3i nghi\u1ec7m v\u00e0o c\u00e1c h\u00ecnh th\u1ee9c c\u00f3 \u00fd ngh\u0129a h\u01a1n \u0111\u1ed1i v\u1edbi b\u1ea1n.<\/p>\n\n\n\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c ch\u1ebf \u0111\u1ed9 n\u00e0y \u0111\u1ec3 k\u1ebft n\u1ed1i t\u1ed1t h\u01a1n v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c b\u1eb1ng c\u00e1ch \u0111\u01b0a m\u1ecdi th\u1ee9 v\u00e0o c\u00e1c h\u00ecnh th\u1ee9c m\u00e0 h\u1ecd hi\u1ec3u r\u00f5 h\u01a1n ho\u1eb7c th\u00edch h\u01a1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">61. \u00cdt h\u01a1n l\u00e0 nhi\u1ec1u h\u01a1n<\/h2>\n\n\n\n<p>\u00cdt h\u01a1n c\u00f3 ngh\u0129a l\u00e0 t\u1eadp trung nhi\u1ec1u h\u01a1n.<\/p>\n\n\n\n<p>Quy t\u1eafc 80\/20&nbsp;cho bi\u1ebft ch\u00fang ta \u0111\u1ea1t \u0111\u01b0\u1ee3c 80% k\u1ebft qu\u1ea3 t\u1eeb 20% ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>Ngh\u1ecbch l\u00fd c\u1ee7a s\u1ef1 l\u1ef1a ch\u1ecdn:&nbsp;n\u00f3i r\u1eb1ng nhi\u1ec1u l\u1ef1a ch\u1ecdn h\u01a1n l\u00e0 m\u1ed9t \u0111i\u1ec1u t\u1ed3i t\u1ec7.<\/p>\n\n\n\n<p>Trong&nbsp;s\u1ee9c m\u1ea1nh c\u1ee7a s\u1ef1 \u00cdt h\u01a1n&nbsp;, Leo Babauta th\u00fac \u0111\u1ea9y \u00fd t\u01b0\u1edfng r\u1eb1ng &#8220;\u00edt h\u01a1n&#8221; l\u00e0 &#8220;nhi\u1ec1u h\u01a1n&#8221;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">62. Linchpin &#8211; Kh\u00f4ng th\u1ec3 thi\u1ebfu<\/h2>\n\n\n\n<p>Khi b\u1ea1n th\u1ef1c s\u1ef1 gi\u1ecfi, h\u1ecd th\u01b0\u1eddng g\u1ecdi b\u1ea1n l\u00e0 Cracker Jack.&nbsp;B\u00e2y gi\u1edd h\u1ecd g\u1ecdi b\u1ea1n l\u00e0 Linchpin.<\/p>\n\n\n\n<p>Linchpin l\u00e0 ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 thi\u1ebfu.<\/p>\n\n\n\n<p>Trong&nbsp;Linchpin&nbsp;, Seth Godin chia s\u1ebb nh\u1eefng c\u00e1ch \u0111\u1ec3 tr\u1edf n\u00ean kh\u00f4ng th\u1ec3 thi\u1ebfu trong c\u00f4ng vi\u1ec7c.&nbsp;M\u1ed9t c\u00e2y c\u1ed9t v\u01b0\u1ee3t l\u00ean tr\u00ean v\u00e0 v\u01b0\u1ee3t ra ngo\u00e0i s\u1ef1 k\u00eau g\u1ecdi c\u1ee7a nhi\u1ec7m v\u1ee5.<\/p>\n\n\n\n<p>Gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t c\u00e2y \u0111inh ghim \u0111\u01b0\u1ee3c \u0111o b\u1eb1ng \u0111\u00f3ng g\u00f3p, kh\u00f4ng ph\u1ea3i th\u1eddi gian.&nbsp;M\u1ed9t c\u00e2y \u0111inh ghim ph\u00e1 v\u1ee1 c\u00e1c quy t\u1eafc \u0111\u1ec3 thay \u0111\u1ed5i tr\u00f2 ch\u01a1i, c\u1ed1ng hi\u1ebfn h\u1ebft m\u00ecnh v\u00e0 l\u00e0m nhi\u1ec1u t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt h\u01a1n.<\/p>\n\n\n\n<p>Linchpin v\u01b0\u1ee3t l\u00ean tr\u00ean hi\u1ec7n tr\u1ea1ng \u0111\u1ec3 t\u1ea1o ra v\u00e0 mang l\u1ea1i nhi\u1ec1u gi\u00e1 tr\u1ecb h\u01a1n, \u0111\u1ed3ng th\u1eddi bi\u1ebfn th\u1ebf gi\u1edbi tr\u1edf th\u00e0nh m\u1ed9t n\u01a1i t\u1ed1t \u0111\u1eb9p h\u01a1n.&nbsp;M\u1ed9t c\u00e2y \u0111inh ghim kh\u00f4ng \u0111i theo con \u0111\u01b0\u1eddng d\u1ec5 d\u00e0ng.<\/p>\n\n\n\n<p>Ch\u1ea5p nh\u1eadn nh\u1eefng th\u00e1ch th\u1ee9c, l\u00e0m nh\u1eefng g\u00ec quan tr\u1ecdng v\u00e0 bi\u1ebfn m\u1ecdi th\u1ee9 th\u00e0nh hi\u1ec7n th\u1ef1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">63. Li\u00ean k\u1ebft insight v\u1edbi nh\u1eefng t\u00ecnh c\u1ea3m t\u1ed1t \u0111\u1eb9p<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n \u00e1p d\u1ee5ng m\u1ed9t th\u00f3i quen m\u1edbi, h\u00e3y li\u00ean k\u1ebft insight v\u1edbi nh\u1eefng c\u1ea3m gi\u00e1c t\u1ed1t \u0111\u1eb9p. C\u1ea3m x\u00fac c\u1ee7a ch\u00fang ta gi\u00fap ch\u00fang ta duy tr\u00ec n\u00f3. N\u1ebfu b\u1ea1n kh\u00f4ng th\u00edch c\u1ea3m gi\u00e1c c\u1ee7a n\u00f3, r\u1ea5t c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd kh\u00f4ng ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c \u0111\u00f3. B\u1ea1n c\u00f3 th\u1ec3 thay \u0111\u1ed5i c\u1ea3m gi\u00e1c c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch s\u1eafp x\u1ebfp l\u1ea1i \u00fd ngh\u0129a c\u1ee7a n\u00f3 \u0111\u1ed1i v\u1edbi b\u1ea1n.<\/p>\n\n\n\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 thay \u0111\u1ed5i c\u1ea3m gi\u00e1c c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch l\u00e0m theo c\u00e1ch kh\u00e1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">64. H\u1ec7 th\u1ed1ng ph\u00e2n c\u1ea5p nhu c\u1ea7u c\u1ee7a Maslow &#8211; Di chuy\u1ec3n b\u1ea3n th\u00e2n l\u00ean cao<\/h2>\n\n\n\n<p>Maslow \u0111\u00e3 x\u00e1c \u0111\u1ecbnh m\u1ed9t t\u1eadp h\u1ee3p c\u00e1c nhu c\u1ea7u m\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u00f3 xu h\u01b0\u1edbng chia s\u1ebb chung. N\u00f3 bao g\u1ed3m:<\/p>\n\n\n\n<ol><li>Nhu c\u1ea7u sinh l\u00fd<\/li><li>Nhu c\u1ea7u an to\u00e0n<\/li><li>T\u00ecnh y\u00eau v\u00e0 s\u1ef1 thu\u1ed9c v\u1ec1<\/li><li>K\u00ednh tr\u1ecdng<\/li><li>T\u1ef1 hi\u1ec7n th\u1ef1c h\u00f3a<\/li><li>T\u1ef1 si\u00eau vi\u1ec7t<\/li><\/ol>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1ef1 l\u00e0m quen v\u1edbi h\u1ec7 th\u1ed1ng ph\u00e2n c\u1ea5p nhu c\u1ea7u c\u1ee7a Maslow, n\u00f3 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1c tr\u00ecnh \u0111i\u1ec1u khi\u1ec3n c\u1ee7a ng\u01b0\u1eddi kh\u00e1c c\u0169ng nh\u01b0 c\u1ee7a ch\u00ednh b\u1ea1n.<\/p>\n\n\n\n<p>Th\u1eadt kh\u00f3 \u0111\u1ec3 chuy\u1ec3n l\u00ean cao, n\u1ebfu b\u1ea1n lo l\u1eafng v\u1ec1 c\u00e1c nhu c\u1ea7u c\u01a1 b\u1ea3n.<\/p>\n\n\n\n<p>B\u1ea1n c\u00e0ng \u00edt ph\u1ea3i lo l\u1eafng v\u1ec1 nh\u1eefng \u0111i\u1ec1u c\u01a1 b\u1ea3n, b\u1ea1n c\u00e0ng c\u00f3 th\u1ec3 n\u00e2ng cao kh\u1ea3 n\u0103ng t\u1ef1 hi\u1ec7n th\u1ef1c h\u00f3a v\u00e0 si\u00eau vi\u1ec7t h\u01a1n. N\u1ebfu b\u1ea1n l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 l\u00fac t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng th\u00ec ch\u00fac m\u1eebng b\u1ea1n \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">65. Ng\u01b0\u1eddi c\u1ed1 v\u1ea5n l\u00e0 con \u0111\u01b0\u1eddng t\u1eaft<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u00ecm \u0111\u01b0\u1ee3c m\u1ed9t ng\u01b0\u1eddi c\u1ed1 v\u1ea5n t\u1ed1t, b\u1ea1n c\u00f3 th\u1ec3 b\u1ecf qua nhi\u1ec1u n\u0103m con \u0111\u01b0\u1eddng c\u1ee7a m\u00ecnh v\u00e0 tr\u00e1nh \u0111\u01b0\u1ee3c nh\u1eefng c\u1ea1m b\u1eaby \u0111au \u0111\u1edbn.<\/p>\n\n\n\n<p>M\u1ed9t ng\u01b0\u1eddi c\u1ed1 v\u1ea5n v\u1edbi b\u1ea3n \u0111\u1ed3 t\u1ed1t v\u00e0 m\u00f4 h\u00ecnh t\u1ed1t c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u1eadp trung v\u00e0o nh\u1eefng g\u00ec quan tr\u1ecdng v\u00e0 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa v\u1ecb tr\u00ed c\u1ee7a b\u1ea1n v\u00e0 v\u1ecb tr\u00ed b\u1ea1n mu\u1ed1n.<\/p>\n\n\n\n<p>R\u1ea5t c\u00f3 th\u1ec3 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec b\u1ea1n mu\u1ed1n h\u1ecdc ho\u1eb7c gi\u1ecfi, b\u1ea1n \u0111\u1ec1u c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y ai \u0111\u00f3 \u0111\u00e3 t\u1eebng \u1edf \u0111\u00f3 v\u00e0 l\u00e0m \u0111i\u1ec1u \u0111\u00f3, \u0111\u1ed3ng th\u1eddi c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n th\u0103ng ti\u1ebfn nhanh h\u01a1n so v\u1edbi vi\u1ec7c th\u1eed v\u00e0 sai, ho\u1eb7c ch\u1ec9 \u0111i ra ngo\u00e0i m\u1ed9t m\u00ecnh.<\/p>\n\n\n\n<p>Li\u00ean h\u1ec7 v\u1edbi tr\u01b0\u1eddng h\u1ee3p b\u1ea1n t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng, th\u00ec quy\u1ebft \u0111\u1ecbnh ch\u1ecdn m\u1ed9t ng\u01b0\u1eddi c\u1ed1 v\u1ea5n l\u00e0 h\u1ee3p l\u00fd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">66. Bi\u1ec3u hi\u1ec7n vi m\u00f4 &#8211; B\u1ea1n th\u1ef1c s\u1ef1 c\u1ea3m th\u1ea5y nh\u01b0 th\u1ebf n\u00e0o trong nh\u00e1y m\u1eaft<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n bi\u1ebft ch\u01b0\u01a1ng tr\u00ecnh&nbsp;<strong>Lie to Me<\/strong>&nbsp;, b\u1ea1n c\u00f3 th\u1ec3 quen thu\u1ed9c v\u1edbi thu\u1eadt ng\u1eef bi\u1ec3u th\u1ee9c vi m\u00f4. Bi\u1ec3u hi\u1ec7n vi m\u00f4 l\u00e0 m\u1ed9t bi\u1ec3u hi\u1ec7n ng\u1eafn g\u1ecdn, kh\u00f4ng t\u1ef1 ch\u1ee7 tr\u00ean khu\u00f4n m\u1eb7t. Kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c bi\u1ec3u c\u1ea3m khu\u00f4n m\u1eb7t th\u00f4ng th\u01b0\u1eddng, r\u1ea5t kh\u00f3 \u0111\u1ec3 che gi\u1ea5u c\u00e1c ph\u1ea3n \u1ee9ng bi\u1ec3u hi\u1ec7n vi m\u00f4, ngay c\u1ea3 khi b\u1ea1n bi\u1ebft ch\u00fang ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">67. Phong c\u00e1ch t\u01b0 duy \u2014 Bi\u1ebft b\u1ea1n th\u00edch \u201cTr\u1eebu t\u01b0\u1ee3ng\u201d, \u201cC\u1ee5 th\u1ec3\u201d, \u201cNg\u1eabu nhi\u00ean\u201d v\u00e0 \u201cTu\u1ea7n t\u1ef1\u201d<\/h2>\n\n\n\n<p>M\u00f4 h\u00ecnh Phong c\u00e1ch T\u01b0 duy c\u1ee7a Dr.Gregorc gi\u00fap ch\u00fang ta hi\u1ec3u c\u00e1ch ch\u00fang ta mu\u1ed1n nh\u1eadn th\u1ee9c v\u00e0 s\u1eafp x\u1ebfp th\u00f4ng tin.<\/p>\n\n\n\n<p>Nh\u1eadn th\u1ee9c l\u00e0 v\u1ec1 c\u00e1ch ch\u00fang ta n\u1eafm b\u1eaft th\u00f4ng tin v\u00e0 chuy\u1ec3n n\u00f3 th\u00e0nh t\u00ednh tr\u1eebu t\u01b0\u1ee3ng ho\u1eb7c c\u1ee5 th\u1ec3. S\u1eafp x\u1ebfp l\u00e0 v\u1ec1 c\u00e1ch ch\u00fang ta mu\u1ed1n s\u1eafp x\u1ebfp th\u00f4ng tin theo th\u1ee9 t\u1ef1 ng\u1eabu nhi\u00ean ho\u1eb7c tu\u1ea7n t\u1ef1.<\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u00f4 h\u00ecnh n\u00e0y \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 phong c\u00e1ch h\u1ecdc t\u1eadp c\u1ee7a ch\u00ednh m\u00ecnh, c\u0169ng nh\u01b0 \u0111\u1ec3 hi\u1ec3u c\u00e1ch ng\u01b0\u1eddi kh\u00e1c c\u1ea7n xem ho\u1eb7c nghe th\u00f4ng tin. H\u1ecd c\u1ea7n n\u00f3 \u201ctr\u1eebu t\u01b0\u1ee3ng\u201d hay \u201cc\u1ee5 th\u1ec3\u201d h\u01a1n?&nbsp;H\u1ecd c\u1ea7n n\u00f3 &#8220;ng\u1eabu nhi\u00ean&#8221; hay &#8220;tu\u1ea7n t\u1ef1&#8221; h\u01a1n? C\u00f3 th\u1ec3 b\u1ea1n c\u1ea7n gi\u1ea3i th\u00edch \u0111i\u1ec1u g\u00ec \u0111\u00f3 v\u1edbi \u0111\u1ed3ng nghi\u1ec7p theo c\u00e1ch c\u1ee5 th\u1ec3 ho\u1eb7c tu\u1ea7n t\u1ef1 h\u01a1n.<\/p>\n\n\n\n<p>M\u1eb7t kh\u00e1c, c\u00f3 th\u1ec3 b\u1ea1n \u0111ang \u0111\u00e1nh m\u1ea5t chi ti\u1ebft c\u1ee7a ch\u00fang v\u00e0 ch\u00fang c\u1ea7n s\u1ef1 tr\u1eebu t\u01b0\u1ee3ng \u1edf c\u1ea5p \u0111\u1ed9 cao h\u01a1n.<\/p>\n\n\n\n<p>Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y b\u1ea1n ph\u1ea3i c\u1ea9n th\u1eadn khi t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">68. Mirror Cells &#8211; Kh\u1ec9 th\u1ea5y, kh\u1ec9 l\u00e0m l\u00e0 \u0111\u00fang<\/h2>\n\n\n\n<p>T\u1ebf b\u00e0o th\u1ea7n kinh ph\u1ea3n chi\u1ebfu v\u1ec1 c\u01a1 b\u1ea3n l\u00e0 nh\u1eefng t\u1ebf b\u00e0o ph\u1ee9c t\u1ea1p c\u00f3 th\u1ec3 ph\u1ea3n chi\u1ebfu \u00fd \u0111\u1ecbnh ho\u1eb7c c\u1ea3m x\u00fac c\u1ee7a ng\u01b0\u1eddi kh\u00e1c. T\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u1ec1u c\u00f3 ch\u00fang.&nbsp;Tr\u00ean th\u1ef1c t\u1ebf, con ng\u01b0\u1eddi c\u00f3 nhi\u1ec1u h\u01a1n b\u1ea5t k\u1ef3 lo\u00e0i \u0111\u1ed9ng v\u1eadt n\u00e0o. T\u1ebf b\u00e0o g\u01b0\u01a1ng gi\u00fap gi\u1ea3i th\u00edch b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec t\u1eeb \u0111\u1ed3ng c\u1ea3m \u0111\u1ebfn b\u1eaft ch\u01b0\u1edbc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">69. Thi\u00ean nhi\u00ean \u01b0u \u0111\u00e3i s\u1ef1 linh ho\u1ea1t<\/h2>\n\n\n\n<p>Ch\u00fang ta c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 lo\u00e0i th\u00f4ng minh nh\u1ea5t hay nhanh nh\u1ea5t t\u1ed3n t\u1ea1i. Ch\u00fang ta linh ho\u1ea1t nh\u1ea5t.<\/p>\n\n\n\n<p>Nh\u01b0 Charles Darwin \u0111\u00e3 n\u00f3i, \u201cN\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 lo\u00e0i m\u1ea1nh nh\u1ea5t trong s\u1ed1 c\u00e1c lo\u00e0i s\u1ed1ng s\u00f3t, c\u0169ng kh\u00f4ng ph\u1ea3i lo\u00e0i th\u00f4ng minh nh\u1ea5t s\u1ed1ng s\u00f3t.&nbsp;N\u00f3 l\u00e0 th\u1ee9 d\u1ec5 th\u00edch nghi nh\u1ea5t v\u1edbi s\u1ef1 thay \u0111\u1ed5i. \u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">70. Nh\u1eefng m\u1eb7t \u0111\u1ed1i l\u1eadp thu h\u00fat, nh\u01b0ng nh\u1eefng \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed3ng r\u00e0ng bu\u1ed9c<\/h2>\n\n\n\n<p>Gi\u00e1 tr\u1ecb l\u00e0 thanh truy\u1ec1n s\u00e1ng.&nbsp;Ch\u00fang t\u00f4i k\u1ebft n\u1ed1i \u1edf c\u00e1c gi\u00e1 tr\u1ecb. M\u1eb7c d\u00f9 ch\u00fang ta c\u00f3 th\u1ec3 th\u00edch nh\u1eefng th\u1ee9 kh\u00e1c bi\u1ec7t v\u00e0 s\u1ef1 \u0111a d\u1ea1ng l\u00e0 gia v\u1ecb c\u1ee7a cu\u1ed9c s\u1ed1ng, nh\u01b0ng ch\u00ednh nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c chia s\u1ebb s\u1ebd mang ch\u00fang ta \u0111\u1ebfn v\u1edbi nhau v\u00e0 cu\u1ed1i c\u00f9ng g\u1eafn k\u1ebft ch\u00fang ta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">71. \u0110\u1ecbnh lu\u1eadt Parkinson &#8211; Th\u1eddi gian m\u1edf r\u1ed9ng \u0111\u1ec3 l\u1ea5p \u0111\u1ea7y b\u00ecnh ch\u1ee9a c\u1ee7a n\u00f3<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n vi\u1ec7c g\u00ec \u0111\u00f3 \u0111\u01b0\u1ee3c ho\u00e0n th\u00e0nh nhanh h\u01a1n, th\u00ec h\u00e3y cho n\u00f3 \u00edt th\u1eddi gian h\u01a1n.<\/p>\n\n\n\n<p>Theo \u0110\u1ecbnh lu\u1eadt Parkinson, &#8220;&#8221; C\u00f4ng vi\u1ec7c m\u1edf r\u1ed9ng \u0111\u1ec3 l\u1ea5p \u0111\u1ea7y th\u1eddi gian c\u00f3 s\u1eb5n \u0111\u1ec3 ho\u00e0n th\u00e0nh. &#8220;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">72. Hi\u1ec7u \u1ee9ng Pygmalion &#8211; B\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec b\u1ea1n mong \u0111\u1ee3i.<\/h2>\n\n\n\n<p>\u0110\u00f3 l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c t\u1ef1 ho\u00e0n th\u00e0nh l\u1eddi ti\u00ean tri v\u1ec1 s\u1ef1 mong \u0111\u1ee3i c\u1ee7a ng\u01b0\u1eddi kh\u00e1c.&nbsp;N\u1ebfu b\u1ea1n nh\u00ecn qua c\u1eb7p k\u00ednh m\u00e0u hoa h\u1ed3ng, ch\u00fang kh\u00f4ng th\u1ec3 l\u00e0m sai \u0111\u01b0\u1ee3c.&nbsp;N\u1ebfu b\u1ea1n mong \u0111\u1ee3i \u0111i\u1ec1u t\u1ed3i t\u1ec7 nh\u1ea5t, b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c \u0111i\u1ec1u t\u1ed3i t\u1ec7 nh\u1ea5t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">73. C\u00f3 \u0111i c\u00f3 l\u1ea1i c\u1ee7a s\u1ef1 th\u00edch &#8211; T\u00f4i th\u00edch b\u1ea1n v\u00ec b\u1ea1n th\u00edch t\u00f4i<\/h2>\n\n\n\n<p>N\u00f3i chung, t\u00f4i th\u00edch nh\u1eefng ng\u01b0\u1eddi th\u00edch t\u00f4i.&nbsp;Khi ch\u00fang ta kh\u00f4ng th\u00edch b\u1ea3n th\u00e2n, ch\u00fang ta kh\u00f4ng th\u00edch nh\u1eefng ng\u01b0\u1eddi th\u00edch ch\u00fang ta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">74. Tr\u1ea3 l\u1ea1i may m\u1eafn &#8211; C\u00e2u h\u1ecfi kh\u00f4ng ph\u1ea3i l\u00e0 &#8220;B\u1ea1n c\u00f3 may m\u1eafn kh\u00f4ng?&#8221;&nbsp;nh\u01b0ng &#8220;B\u1ea1n c\u00f3 nh\u1eadn \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn cao nh\u1edd may m\u1eafn kh\u00f4ng?&#8221;<\/h2>\n\n\n\n<p>Jim Collins n\u00f3i r\u1eb1ng c\u00e1ch \u0111\u1ec3 t\u1eadn d\u1ee5ng may m\u1eafn l\u00e0 xem may m\u1eafn nh\u01b0 m\u1ed9t s\u1ef1 ki\u1ec7n, kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t th\u1ee9 h\u00e0o quang kh\u00f4ng th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<p>Theo Collins, m\u1ed9t \u201cs\u1ef1 ki\u1ec7n may m\u1eafn\u201d \u0111\u01b0\u1ee3c \u0111\u1eb7c tr\u01b0ng b\u1edfi 3 \u0111i\u1ec1u:<\/p>\n\n\n\n<ol><li>\u0110\u1ed9c l\u1eadp v\u1edbi h\u00e0nh \u0111\u1ed9ng c\u1ee7a c\u00e1c di\u1ec5n vi\u00ean ch\u00ednh<\/li><li>H\u1eadu qu\u1ea3 \u0111\u00e1ng k\u1ec3 ti\u1ec1m \u1ea9n<\/li><li>M\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 kh\u00f4ng th\u1ec3 \u0111o\u00e1n tr\u01b0\u1edbc<\/li><\/ol>\n\n\n\n<p>Collins n\u00f3i, \u201cKh\u1ea3 n\u0103ng \u0111\u1ea1t \u0111\u01b0\u1ee3c T\u1ef7 l\u1ec7 ho\u00e0n v\u1ed1n may m\u1eafn (ROL) cao v\u00e0o nh\u1eefng th\u1eddi \u0111i\u1ec3m quan tr\u1ecdng c\u00f3 t\u00e1c \u0111\u1ed9ng nh\u00e2n l\u00ean r\u1ea5t l\u1edbn \u0111\u1ed1i v\u1edbi 10Xers<\/p>\n\n\n\n<p>H\u1ecd thu nh\u1ecf \u0111\u1ec3 nh\u1eadn bi\u1ebft khi n\u00e0o m\u1ed9t s\u1ef1 ki\u1ec7n may m\u1eafn \u0111\u00e3 x\u1ea3y ra v\u00e0 \u0111\u1ec3 xem x\u00e9t li\u1ec7u h\u1ecd c\u00f3 n\u00ean \u0111\u1ec3 n\u00f3 ph\u00e1 v\u1ee1 k\u1ebf ho\u1ea1ch c\u1ee7a h\u1ecd hay kh\u00f4ng \u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">75. \u201cTh\u1ecfa m\u00e3n\u201d \u0111\u1ec3 ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c<\/h2>\n\n\n\n<p>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00e1c chuy\u00ean gia \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh h\u01a1n?<\/p>\n\n\n\n<p>Trong&nbsp;Ngu\u1ed3n s\u1ee9c m\u1ea1nh&nbsp;, Gary Klein d\u1ea1y ch\u00fang ta r\u1eb1ng h\u1ecd \u201cth\u1ecfa m\u00e3n\u201d. H\u1ecd t\u00ecm ra gi\u1ea3i ph\u00e1p \u0111\u1ea7u ti\u00ean ph\u00f9 h\u1ee3p v\u1edbi ho\u00e0n c\u1ea3nh.&nbsp;C\u00e1c chuy\u00ean gia r\u00fat ra t\u1eeb kinh nghi\u1ec7m c\u1ee7a h\u1ecd v\u00e0 th\u1ef1c hi\u1ec7n kh\u1edbp m\u1eabu nhanh ch\u00f3ng.<\/p>\n\n\n\n<p>B\u1ea1n th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 coi tr\u1ef1c gi\u00e1c nh\u01b0 m\u1ed9t m\u00f4 h\u00ecnh nhanh ch\u00f3ng kh\u1edbp v\u1edbi m\u00f4 ph\u1ecfng tinh th\u1ea7n. T\u00ean ch\u00ednh th\u1ee9c h\u01a1n cho \u0111i\u1ec1u n\u00e0y l\u00e0 Quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean c\u00f4ng nh\u1eadn ho\u1eb7c RPD.<\/p>\n\n\n\n<p>\u201cRPD l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh v\u1ec1 c\u00e1ch m\u1ecdi ng\u01b0\u1eddi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng, hi\u1ec7u qu\u1ea3 khi \u0111\u1ed1i m\u1eb7t v\u1edbi c\u00e1c t\u00ecnh hu\u1ed1ng ph\u1ee9c t\u1ea1p. Trong m\u00f4 h\u00ecnh n\u00e0y, ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh \u0111\u01b0\u1ee3c gi\u1ea3 \u0111\u1ecbnh l\u00e0 t\u1ea1o ra m\u1ed9t h\u01b0\u1edbng h\u00e0nh \u0111\u1ed9ng kh\u1ea3 thi, so s\u00e1nh n\u00f3 v\u1edbi nh\u1eefng r\u00e0ng bu\u1ed9c do t\u00ecnh hu\u1ed1ng \u00e1p \u0111\u1eb7t v\u00e0 ch\u1ecdn h\u01b0\u1edbng h\u00e0nh \u0111\u1ed9ng \u0111\u1ea7u ti\u00ean kh\u00f4ng b\u1ecb t\u1eeb ch\u1ed1i.<\/p>\n\n\n\n<p>RPD \u0111\u00e3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 trong c\u00e1c nh\u00f3m kh\u00e1c nhau bao g\u1ed3m y t\u00e1 ICU, ch\u1ec9 huy khu ch\u1eefa ch\u00e1y, ng\u01b0\u1eddi ch\u01a1i c\u1edd vua v\u00e0 c\u00e1c nh\u00e0 giao d\u1ecbch th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n \u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">76. Hi\u1ec7u qu\u1ea3 b\u1ea3n th\u00e2n &#8211; Ni\u1ec1m tin v\u1ec1 hi\u1ec7u qu\u1ea3 b\u1ea3n th\u00e2n x\u00e1c \u0111\u1ecbnh c\u00e1ch b\u1ea1n suy ngh\u0129, c\u1ea3m nh\u1eadn, th\u00fac \u0111\u1ea9y b\u1ea3n th\u00e2n v\u00e0 h\u00e0nh x\u1eed<\/h2>\n\n\n\n<p>Hi\u1ec7u qu\u1ea3 b\u1ea3n th\u00e2n l\u00e0 ni\u1ec1m tin c\u1ee7a b\u1ea1n v\u00e0o kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng trong m\u1ed9t t\u00ecnh hu\u1ed1ng c\u1ee5 th\u1ec3.<\/p>\n\n\n\n<p>Trong&nbsp;90 ng\u00e0y \u0111\u1ea7u ti\u00ean&nbsp;, Michael Watkins d\u1ea1y ch\u00fang ta r\u1eb1ng ch\u00fang ta c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng hi\u1ec7u qu\u1ea3 b\u1ea3n th\u00e2n th\u00f4ng qua ba tr\u1ee5 c\u1ed9t:<\/p>\n\n\n\n<ol><li>Tr\u1ee5 c\u1ed9t 1: \u00c1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng<\/li><li>Tr\u1ee5 c\u1ed9t 2: Th\u1ef1c thi k\u1ef7 lu\u1eadt c\u00e1 nh\u00e2n<\/li><li>Tr\u1ee5 c\u1ed9t 3: X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng h\u1ed7 tr\u1ee3 c\u1ee7a b\u1ea1n.<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">77. T\u00ecnh hu\u1ed1ng so v\u1edbi \u0111i\u1ec1u ki\u1ec7n &#8211; \u0110\u00f3 l\u00e0 b\u1ea1n l\u00e0 ai, hay ho\u00e0n c\u1ea3nh khi\u1ebfn b\u1ea1n l\u00e0m \u0111i\u1ec1u \u0111\u00f3?<\/h2>\n\n\n\n<p>L\u00fd thuy\u1ebft ph\u00e2n b\u1ed5 l\u00e0 c\u00e1ch ch\u00fang ta g\u1eafn \u00fd ngh\u0129a v\u1edbi h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi kh\u00e1c ho\u1eb7c c\u1ee7a ch\u00ednh m\u00ecnh. M\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 ghi nh\u1edb \u0111i\u1ec1u n\u00e0y l\u00e0 \u201cho\u00e0n c\u1ea3nh so v\u1edbi b\u1ed1 tr\u00ed\u201d. C\u00f3 ph\u1ea3i ai \u0111\u00f3 x\u1ea5u t\u00ednh (t\u00ednh c\u00e1ch) hay \u0111\u00e3 x\u1ea3y ra m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 t\u1ed3i t\u1ec7 (t\u00ecnh hu\u1ed1ng)?<\/p>\n\n\n\n<p>Ch\u00fang ta c\u00f3 xu h\u01b0\u1edbng gi\u1ea3i th\u00edch h\u00e0nh vi c\u1ee7a ch\u00ednh m\u00ecnh theo t\u00ecnh hu\u1ed1ng. M\u1eb7t kh\u00e1c, ch\u00fang ta c\u00f3 xu h\u01b0\u1edbng gi\u1ea3i th\u00edch h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi kh\u00e1c v\u1ec1 t\u00ednh c\u00e1ch ho\u1eb7c t\u00ednh c\u00e1ch c\u1ee7a h\u1ecd (v\u00ed d\u1ee5: \u201cH\u1ecd ch\u1ec9 l\u00e0 m\u1ed9t k\u1ebb ng\u1ed1c.\u201d)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">78. C\u00e1i nh\u1ecf m\u1edbi c\u00e1i l\u1edbn &#8211; Nh\u1eadn c\u00e1i nh\u1ecf.&nbsp;Suy ngh\u0129 l\u1edbn.<\/h2>\n\n\n\n<p>Trong th\u1ebf gi\u1edbi Darwin, nh\u1ecf l\u00e0 b\u1ea1n c\u1ee7a b\u1ea1n. \u0110\u00f3 l\u00e0 ch\u00eca kh\u00f3a c\u1ee7a s\u1ef1 linh ho\u1ea1t.&nbsp;N\u00f3 c\u0169ng l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 nhanh h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n<p>Trong&nbsp;Small is the New Big&nbsp;, Seth Godin d\u1ea1y ch\u00fang ta r\u1eb1ng c\u00e1i nh\u1ecf l\u00e0 c\u00e1i l\u1edbn m\u1edbi v\u00e0 \u0111\u00f3 l\u00e0 c\u00e1ch ch\u00fang ta t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n, khi ch\u00fang ta chuy\u1ec3n t\u1eeb kh\u00e1i qu\u00e1t h\u00f3a sang chuy\u00ean m\u00f4n h\u00f3a v\u00e0 si\u00eau c\u1ea1nh tranh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">79. Cho vay x\u00e3 h\u1ed9i &#8211; Nhi\u1ec1u tay h\u01a1n, kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 \u00edt c\u00f4ng vi\u1ec7c h\u01a1n<\/h2>\n\n\n\n<p>C\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi, h\u1ecd c\u00e0ng l\u00e0m vi\u1ec7c \u00edt v\u1ea5t v\u1ea3 h\u01a1n.&nbsp;C\u00e1c nh\u00e0 nghi\u00ean c\u1ee9u ph\u00e1t hi\u1ec7n ra r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi l\u00e0m vi\u1ec7c theo nh\u00f3m \u00edt ch\u0103m ch\u1ec9 h\u01a1n.<\/p>\n\n\n\n<p>Khi c\u1ea3m th\u1ea5y \u00e1p l\u1ef1c b\u1ecb chia s\u1ebb b\u1edfi ng\u01b0\u1eddi kh\u00e1c, m\u1ecdi ng\u01b0\u1eddi s\u1ebd kh\u00f4ng n\u1ed7 l\u1ef1c nhi\u1ec1u nh\u01b0 tr\u01b0\u1edbc n\u1ebfu h\u1ecd c\u1ea3m th\u1ea5y c\u00f3 tr\u00e1ch nhi\u1ec7m v\u1edbi c\u00e1 nh\u00e2n m\u00ecnh.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0, nhi\u1ec1u tay h\u01a1n kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 c\u00f4ng vi\u1ec7c nh\u1eb9 nh\u00e0ng h\u01a1n, \u0111\u1eb7c bi\u1ec7t n\u1ebfu b\u1ea1n l\u00e0 ng\u01b0\u1eddi ph\u1ea3i nh\u1eb7t nh\u1ea1nh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">80. N\u00f3i v\u1edbi nhu c\u1ea7u giao ti\u1ebfp c\u1ee7a m\u1ecdi ng\u01b0\u1eddi &#8211; H\u00e0nh \u0111\u1ed9ng, Ch\u00ednh x\u00e1c, Ph\u00ea duy\u1ec7t v\u00e0 \u0110\u00e1nh gi\u00e1 cao<\/h2>\n\n\n\n<p>C\u00e1c nhu c\u1ea7u giao ti\u1ebfp l\u00e0 h\u00e0nh \u0111\u1ed9ng, \u0111\u1ed9 ch\u00ednh x\u00e1c, s\u1ef1 ch\u1ea5p thu\u1eadn v\u00e0 s\u1ef1 \u0111\u00e1nh gi\u00e1 cao. <\/p>\n\n\n\n<p>Ti\u1ebfn s\u0129 Rick Kirschner&nbsp;, t\u00e1c gi\u1ea3 b\u00e1n ch\u1ea1y nh\u1ea5t c\u1ee7a&nbsp;\u0110\u1ed1i ph\u00f3 v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 \u0111\u1ee9ng&nbsp;v\u00e0&nbsp;c\u00e1ch nh\u1ea5p v\u00e0o v\u1edbi m\u1ecdi ng\u01b0\u1eddi&nbsp;khuy\u00ean ch\u00fang ta r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi cung c\u1ea5p cho ch\u00fang ta manh m\u1ed1i cho d\u00f9 h\u1ecd c\u1ea7n nghe h\u00e0nh \u0111\u1ed9ng, \u0111\u1ed9 ch\u00ednh x\u00e1c, s\u1ef1 ch\u1ea5p thu\u1eadn hay th\u00f4ng tin.<\/p>\n\n\n\n<p>N\u1ebfu ch\u00fang ta ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c manh m\u1ed1i, ch\u00fang ta c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n v\u1edbi nhu c\u1ea7u v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n trong giao ti\u1ebfp c\u1ee7a ch\u00fang ta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">81. B\u1eaft \u0111\u1ea7u v\u1edbi l\u00fd do t\u1ea1i sao &#8211; Suy ngh\u0129, h\u00e0nh \u0111\u1ed9ng v\u00e0 giao ti\u1ebfp t\u1eeb trong ra ngo\u00e0i.<\/h2>\n\n\n\n<p>T\u1ea1i sao b\u1ea1n l\u1ea1i l\u00e0m th\u1ebf?&nbsp;Trong&nbsp;&#8220;B\u1eaft \u0111\u1ea7u&#8221; v\u1edbi &#8220;T\u1ea1i sao&#8221;&nbsp;, Simon Sinek ph\u00e1t hi\u1ec7n ra r\u1eb1ng nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u00f3 \u1ea3nh h\u01b0\u1edfng l\u1edbn nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi \u0111\u1ec1u suy ngh\u0129, h\u00e0nh \u0111\u1ed9ng v\u00e0 giao ti\u1ebfp theo c\u00f9ng m\u1ed9t c\u00e1ch.<\/p>\n\n\n\n<p>T\u1eeb trong ra ngo\u00e0i.&nbsp;H\u1ecd b\u1eaft \u0111\u1ea7u v\u1edbi &#8220;T\u1ea1i sao.&#8221;<\/p>\n\n\n\n<p>H\u1ecd l\u00e1i xe t\u1eeb &#8220;T\u1ea1i sao&#8221;, sau \u0111\u00f3 &#8220;L\u00e0m th\u1ebf n\u00e0o&#8221;, r\u1ed3i &#8220;C\u00e1i g\u00ec.&#8221; Simon g\u1ecdi \u00fd t\u01b0\u1edfng n\u00e0y l\u00e0 \u201cV\u00f2ng tr\u00f2n v\u00e0ng\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">82. H\u1ea1nh ph\u00fac t\u1ed5ng h\u1ee3p &#8211; H\u1ea1nh ph\u00fac b\u1ecba \u0111\u1eb7t c\u0169ng t\u1ed1t nh\u01b0 giao d\u1ecbch th\u1ef1c.<\/h2>\n\n\n\n<p>Dan Gilbert khuy\u00ean ch\u00fang ta r\u1eb1ng \u0111\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 \u201csour grape\u201d c\u00f3 ngh\u0129a l\u00e0 tuy kh\u00f4ng c\u00f3 g\u00ec c\u1ea3 nh\u1eefng c\u1ed1 gi\u1ea3 b\u1ed9 nh\u01b0 l\u00e0 kh\u00f4ng mu\u1ed1n m\u1ed9t v\u00e0i th\u1ee9.<\/p>\n\n\n\n<p>Ch\u00fang ta c\u00f3 th\u1ec3 t\u1ea1o ra h\u1ea1nh ph\u00fac cho ri\u00eang m\u00ecnh, v\u00e0 n\u00f3 c\u0169ng hi\u1ec7u qu\u1ea3 nh\u01b0 h\u1ea1nh ph\u00fac th\u1ef1c s\u1ef1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">83. Hi\u1ec7u \u1ee9ng N\u1ed7 l\u1ef1c &#8211; T\u1ea1i sao m\u1ed9t s\u1ed1 ng\u01b0\u1eddi \u0111\u1ea1t \u0111\u01b0\u1ee3c ti\u1ec1m n\u0103ng c\u1ee7a h\u1ecd trong khi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c th\u00ec kh\u00f4ng<\/h2>\n\n\n\n<p>Theo Carol Dweck, nh\u00e0 T\u00e2m l\u00fd h\u1ecdc Stanford, kh\u00f4ng ph\u1ea3i t\u00e0i n\u0103ng m\u00e0 ch\u00ednh n\u1ed7 l\u1ef1c m\u1edbi t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t. V\u00e0 n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n b\u1ecb gi\u1edbi h\u1ea1n ho\u1eb7c gi\u1ea3i ph\u00f3ng b\u1edfi suy ngh\u0129 c\u1ee7a b\u1ea1n.&nbsp;\u0110\u00f3 l\u00e0 li\u1ec7u b\u1ea1n c\u00f3 nh\u00ecn nh\u1eadn kh\u1ea3 n\u0103ng nh\u01b0 m\u1ed9t th\u1ee9 \u0111\u01b0\u1ee3c t\u1ea1o ra, kh\u00f4ng ph\u1ea3i \u0111\u01b0\u1ee3c sinh ra hay kh\u00f4ng. <\/p>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng \u0111i\u1ec1u t\u1ed1t nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a nh\u1eefng g\u00ec b\u1ea1n c\u00f3 l\u00e0 khen th\u01b0\u1edfng cho n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Khi t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng m\u00e0 b\u1ea1n t\u00ecm \u0111\u01b0\u1ee3c ti\u1ec1m n\u0103ng t\u1eeb h\u1ecd, th\u00ec b\u00e3n \u0111\u00e3 th\u00e0nh c\u00f4ng m\u1ed9t ph\u1ea7n r\u1ed3i \u0111\u1ea5y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">84. T\u1ea7m nh\u00ecn xa &#8211; &#8220;N\u1ebfu l\u00e0 g\u00ec&#8221;<\/h2>\n\n\n\n<p>Ch\u00fang ta kh\u00f4ng th\u1ec3 \u0111o\u00e1n tr\u01b0\u1edbc \u0111\u01b0\u1ee3c t\u01b0\u01a1ng lai, nh\u01b0ng ch\u00fang ta c\u00f3 th\u1ec3 ch\u01a1i tr\u00f2 ch\u01a1i &#8220;\u0110i\u1ec1u g\u00ec x\u1ea3y ra n\u1ebfu&#8221;<\/p>\n\n\n\n<p>Trong&nbsp;The Art of the Long View&nbsp;, Peter Schwartz khuy\u00ean ch\u00fang ta v\u01b0\u1ee3t ra kh\u1ecfi vi\u1ec7c d\u1ef1 b\u00e1o t\u01b0\u01a1ng lai v\u00e0 th\u1ef1c s\u1ef1 chu\u1ea9n b\u1ecb cho n\u00f3, b\u1eb1ng c\u00e1ch \u0111\u01b0a ra c\u00e1c t\u00ecnh hu\u1ed1ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">85. Ngh\u1ecbch l\u00fd c\u1ee7a s\u1ef1 l\u1ef1a ch\u1ecdn &#8211; Nhi\u1ec1u h\u01a1n l\u00e0 \u00edt h\u01a1n<\/h2>\n\n\n\n<p>Nhi\u1ec1u l\u1ef1a ch\u1ecdn h\u01a1n c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn m\u1ed9t quy\u1ebft \u0111\u1ecbnh k\u00e9m h\u01a1n ho\u1eb7c ho\u00e0n to\u00e0n kh\u00f4ng \u0111\u01b0a ra \u0111\u01b0\u1ee3c quy\u1ebft \u0111\u1ecbnh v\u00e0 ph\u00e2n t\u00edch t\u00ea li\u1ec7t.<\/p>\n\n\n\n<p>Trong&nbsp;Ngh\u1ecbch l\u00fd c\u1ee7a s\u1ef1 l\u1ef1a ch\u1ecdn&nbsp;, Barry Schwartz ph\u1ed5 bi\u1ebfn \u00fd t\u01b0\u1edfng r\u1eb1ng nhi\u1ec1u h\u01a1n l\u00e0 \u00edt h\u01a1n khi n\u00f3i \u0111\u1ebfn s\u1ef1 l\u1ef1a ch\u1ecdn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">86. S\u1ee9c m\u1ea1nh c\u1ee7a B\u1ea3n s\u1eafc &#8211;  Ngu\u1ed3n g\u1ed1c  c\u1ee7a m\u00ecnh trong m\u1ed9t th\u1ee9 g\u00ec \u0111\u00f3 l\u00e2u b\u1ec1n<\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n b\u1eaft r\u1ec5 s\u1ef1 t\u1ef1 ch\u1ea5p nh\u1eadn v\u00e0 \u00fd th\u1ee9c v\u1ec1 b\u1ea3n th\u00e2n \u1edf v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh, th\u00ec b\u1ea1n kh\u00f4ng c\u00f3 ch\u1ed7 \u0111\u1ee9ng v\u1eefng ch\u1eafc.&nbsp;Thay v\u00e0o \u0111\u00f3, h\u00e3y b\u1eaft ngu\u1ed3n t\u1eeb m\u1ed9t th\u1ee9 g\u00ec \u0111\u00f3 l\u00e2u b\u1ec1n, trong khi t\u1eadn h\u01b0\u1edfng h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n \u0111\u1ed9c \u0111\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">87. S\u1ee9c m\u1ea1nh c\u1ee7a s\u1ef1 h\u1ed1i ti\u1ebfc &#8211; Suy ng\u1eabm v\u1ec1 \u0111i\u1ec1u t\u1ed3i t\u1ec7 nh\u1ea5t c\u1ee7a b\u1ea1n, \u0111\u1ec3 ph\u00e1t huy h\u1ebft kh\u1ea3 n\u0103ng c\u1ee7a b\u1ea1n<\/h2>\n\n\n\n<p>Trong&nbsp;59 gi\u00e2y: Suy ngh\u0129 m\u1ed9t ch\u00fat, thay \u0111\u1ed5i nhi\u1ec1u&nbsp;, Richard Wiseman n\u00f3i, \u201cnghi\u00ean c\u1ee9u \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi Charles Abraham v\u00e0 Paschal Sheeran \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng ch\u1ec9 c\u1ea7n suy ngh\u0129 trong gi\u00e2y l\u00e1t v\u1ec1 vi\u1ec7c b\u1ea1n s\u1ebd h\u1ed1i h\u1eadn v\u00ec kh\u00f4ng \u0111\u1ebfn ph\u00f2ng t\u1eadp th\u1ec3 d\u1ee5c s\u1ebd gi\u00fap th\u00fac \u0111\u1ea9y b\u1ea1n tr\u00e8o ra kh\u1ecfi gh\u1ebf d\u00e0i v\u00e0 l\u00ean m\u1ed9t chi\u1ebfc xe \u0111\u1ea1p t\u1eadp th\u1ec3 d\u1ee5c. \u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">88. Nguy\u00ean t\u1eafc T\u01b0\u01a1ng ph\u1ea3n &#8211; T\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 t\u01b0\u01a1ng \u0111\u1ed1i<\/h2>\n\n\n\n<p>Th\u1eadt d\u1ec5 d\u00e0ng \u0111\u1ec3 m\u1ea5t quan \u0111i\u1ec3m.&nbsp;M\u1ecdi th\u1ee9 tr\u00f4ng \u0111\u1eb9p h\u01a1n khi b\u1ea1n so s\u00e1nh ch\u00fang v\u1edbi nh\u1eefng th\u1ee9 tr\u00f4ng t\u1ec7 h\u01a1n.&nbsp;Hai tr\u0103m \u0111\u00f4 la c\u00f3 v\u1ebb nh\u1ecf so v\u1edbi hai ngh\u00ecn \u0111\u00f4 la.<\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nguy\u00ean t\u1eafc t\u01b0\u01a1ng ph\u1ea3n khi \u0111\u00e0m ph\u00e1n ph\u00ed, gi\u1ea3i th\u00edch gi\u00e1 tr\u1ecb ho\u1eb7c \u0111\u01a1n gi\u1ea3n l\u00e0 thay \u0111\u1ed5i quan \u0111i\u1ec3m c\u1ee7a b\u1ea1n. N\u00f3 ho\u1ea1t \u0111\u1ed9ng b\u1eb1ng c\u00e1ch thay \u0111\u1ed5i h\u1ec7 quy chi\u1ebfu c\u1ee7a b\u1ea1n. Ch\u1ec9 khi b\u1ea1n ngh\u0129 m\u1ecdi th\u1ee9 t\u1ed3i t\u1ec7, h\u00e3y nh\u1edb r\u1eb1ng ch\u00fang lu\u00f4n c\u00f3 th\u1ec3 t\u1ed3i t\u1ec7 h\u01a1n.<\/p>\n\n\n\n<p>\u0110\u00e2y c\u0169ng l\u00e0 th\u1ee9 m\u00e0 c\u00e1c con d\u1ed1c tr\u01a1n tr\u01b0\u1ee3t \u0111\u01b0\u1ee3c t\u1ea1o ra.&nbsp;Th\u1eadt d\u1ec5 d\u00e0ng \u0111\u1ec3 c\u1eafn m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 nh\u1ecf khi so s\u00e1nh. V\u1eady l\u00fac t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng b\u1ea1n n\u00ean c\u00e2n b\u1eb1ng nh\u1eefng h\u00e0nh vi mua s\u1eafn c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">89. Nguy\u00ean t\u1eafc Ti\u1ebfn b\u1ed9 &#8211; Ch\u00fang t\u00f4i mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c ti\u1ebfn b\u1ed9<\/h2>\n\n\n\n<p>Ngay c\u1ea3 m\u1ed9t ti\u1ebfn b\u1ed9 nh\u1ecf c\u0169ng s\u1ebd gi\u00fap ch\u00fang ta t\u1ea1o n\u00ean m\u1ed9t ng\u00e0y c\u1ee7a ch\u00fang ta m\u1ed9t ch\u1eb7ng \u0111\u01b0\u1eddng d\u00e0i.&nbsp;\u0110\u00f3 l\u00e0 s\u1ef1 ti\u1ebfn b\u1ed9 kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 ho\u00e0n h\u1ea3o.&nbsp;V\u00e0 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng. Ti\u1ebfn b\u1ed9 l\u00e0 m\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a l\u1edbn nh\u1ea5t \u0111\u1ec3 nh\u00e2n vi\u00ean g\u1eafn b\u00f3 v\u00e0 h\u00e0i l\u00f2ng v\u1edbi c\u00f4ng vi\u1ec7c.<\/p>\n\n\n\n<p>Ti\u1ebfn b\u1ed9 l\u00e0 ch\u1ea5t x\u00fac t\u00e1c cho nh\u1eefng c\u1ea3m x\u00fac t\u00edch c\u1ef1c, \u0111\u1ed9ng l\u1ef1c m\u1ea1nh m\u1ebd v\u00e0 nh\u1eadn th\u1ee9c thu\u1eadn l\u1ee3i v\u1ec1 t\u1ed5 ch\u1ee9c, c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1ed3ng nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Trong&nbsp;Nguy\u00ean t\u1eafc Ti\u1ebfn b\u1ed9&nbsp;, Teresa Amabile v\u00e0 Steven Kramer d\u1ea1y ch\u00fang ta c\u00e1ch k\u00edch ho\u1ea1t hai l\u1ef1c gi\u00fap th\u00fac \u0111\u1ea9y s\u1ef1 ti\u1ebfn b\u1ed9:<\/p>\n\n\n\n<ol><li>Ch\u1ea5t x\u00fac t\u00e1c \u2014 c\u00e1c s\u1ef1 ki\u1ec7n tr\u1ef1c ti\u1ebfp t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho c\u00f4ng vi\u1ec7c d\u1ef1 \u00e1n, ch\u1eb3ng h\u1ea1n nh\u01b0 m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng v\u00e0 quy\u1ec1n t\u1ef1 ch\u1ee7<\/li><li>Ng\u01b0\u1eddi nu\u00f4i d\u01b0\u1ee1ng \u2014 c\u00e1c s\u1ef1 ki\u1ec7n gi\u1eefa c\u00e1c c\u00e1 nh\u00e2n nh\u1eb1m n\u00e2ng cao tinh th\u1ea7n cho ng\u01b0\u1eddi lao \u0111\u1ed9ng, bao g\u1ed3m c\u1ea3 s\u1ef1 khuy\u1ebfn kh\u00edch v\u00e0 th\u1ec3 hi\u1ec7n s\u1ef1 t\u00f4n tr\u1ecdng.<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">90. B\u00ed m\u1eadt c\u1ee7a \u201cCu\u1ed9c s\u1ed1ng t\u1ed1t \u0111\u1eb9p\u201d &#8211; D\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n<\/h2>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t \u0111\u1ec3 s\u1ed1ng \u201cCu\u1ed9c s\u1ed1ng t\u1ed1t \u0111\u1eb9p\u201d l\u00e0 t\u00ecm c\u00e1ch d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm c\u00e1ch \u0111\u1ec3 l\u00e0m nhi\u1ec1u h\u01a1n nh\u1eefng g\u00ec b\u1ea1n y\u00eau th\u00edch t\u1ea1i n\u01a1i l\u00e0m vi\u1ec7c. T\u1ea5t c\u1ea3 b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c tr\u01b0\u1edbc ti\u00ean b\u1ea1n ph\u1ea3i bi\u1ebft gi\u00e1 tr\u1ecb c\u1ee7a m\u00ecnh th\u1ef1c s\u1ef1 l\u00e0 g\u00ec.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">91. Hai c\u00e2u h\u1ecfi v\u1ec1 h\u1ea1nh ph\u00fac &#8211; \u201cB\u1ea1n h\u1ea1nh ph\u00fac nh\u01b0 th\u1ebf n\u00e0o?\u201d V\u00e0 \u201cB\u1ea1n h\u1ea1nh ph\u00fac v\u1edbi cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh nh\u01b0 th\u1ebf n\u00e0o?\u201d<\/h2>\n\n\n\n<p>Daniel Kahnenman d\u1ea1y ch\u00fang ta r\u1eb1ng c\u00f3 hai c\u00e2u h\u1ecfi \u0111\u1ed1i v\u1edbi h\u1ea1nh ph\u00fac.<\/p>\n\n\n\n<p>M\u1ed9t l\u00e0 b\u1ea1n c\u1ea3m th\u1ea5y th\u1ebf n\u00e0o trong th\u1eddi \u0111i\u1ec3m n\u00e0y, v\u00e0 hai l\u00e0 v\u1ec1 s\u1ef1 vi\u00ean m\u00e3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">92. H\u00e3y ngh\u0129 nh\u1eefng suy ngh\u0129 ph\u1ee5c v\u1ee5 b\u1ea1n<\/h2>\n\n\n\n<p>M\u1ed9t k\u1ef9 n\u0103ng b\u1ea1n c\u00f3 th\u1ec3 h\u1ecdc h\u00f4m nay c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ecbnh h\u00ecnh m\u1ed9t kho\u1ea3nh kh\u1eafc t\u1ed1t h\u01a1n, m\u1ed9t ng\u00e0y t\u1ed1t h\u01a1n v\u00e0 th\u1eadm ch\u00ed l\u00e0 m\u1ed9t ng\u00e0y mai t\u1ed1t h\u01a1n?&nbsp;\u2026 Th\u1eadt \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 h\u1ecdc v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nhanh ch\u00f3ng, nh\u01b0ng c\u1ea7n ph\u1ea3i luy\u1ec7n t\u1eadp \u0111\u1ec3 th\u00e0nh th\u1ea1o.<\/p>\n\n\n\n<p>\u0110\u00e2y r\u1ed3i\u2026 H\u00e3y ngh\u0129 nh\u1eefng suy ngh\u0129 ph\u1ee5c v\u1ee5 b\u1ea1n.&nbsp;L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c h\u00e0nh?&nbsp;\u2026 \u0110\u01a1n gi\u1ea3n ch\u1ec9 c\u1ea7n t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n, \u201c\u00dd ngh\u0129 \u0111\u00f3 c\u00f3 ph\u1ee5c v\u1ee5 b\u1ea1n kh\u00f4ng?\u201d, Ho\u1eb7c \u201cSuy ngh\u0129 n\u00e0o s\u1ebd gi\u00fap t\u00f4i t\u1ed1t h\u01a1n?\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">93. T\u01b0 duy \u201cTo-Go\u201d so v\u1edbi \u201cTo-Date\u201d &#8211; T\u1eadp trung v\u00e0o nh\u1eefng g\u00ec ph\u00eda tr\u01b0\u1edbc b\u1ea1n, hay ph\u00eda sau b\u1ea1n?<\/h2>\n\n\n\n<p>V\u1ea5n \u0111\u1ec1 l\u00e0 n\u1ebfu b\u1ea1n r\u1ea5t cam k\u1ebft v\u1edbi m\u1ed9t m\u1ee5c ti\u00eau, th\u00ec h\u00e3y t\u1eadp trung v\u00e0o vi\u1ec7c c\u00f2n l\u1ea1i bao nhi\u00eau.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n kh\u00f4ng cam k\u1ebft cao, th\u00ec h\u00e3y t\u1eadp trung v\u00e0o m\u1ee9c \u0111\u1ed9 b\u1ea1n \u0111\u00e3 l\u00e0m \u0111\u01b0\u1ee3c cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y hi\u1ec7u qu\u1ea3 b\u1edfi v\u00ec n\u1ebfu b\u1ea1n cam k\u1ebft v\u1edbi m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh, th\u00ec vi\u1ec7c t\u1eadp trung v\u00e0o nh\u1eefng vi\u1ec7c c\u00f2n ph\u1ea3i l\u00e0m s\u1ebd gi\u00fap th\u00fac \u0111\u1ea9y b\u1ea1n.<\/p>\n\n\n\n<p>N\u00f3 c\u0169ng ho\u1ea1t \u0111\u1ed9ng v\u00ec n\u1ebfu b\u1ea1n kh\u00f4ng cam k\u1ebft v\u1edbi m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh, th\u00ec t\u1ed1t h\u01a1n l\u00e0 b\u1ea1n n\u00ean t\u1eadp trung v\u00e0o m\u1ee9c \u0111\u1ed9 b\u1ea1n \u0111\u00e3 l\u00e0m \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<p>N\u00f3 gi\u1ed1ng nh\u01b0 t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n, &#8220;T\u00f4i c\u00f3 cam k\u1ebft kh\u00f4ng?&#8221;, V\u00e0 n\u1ebfu b\u1ea1n th\u1ea5y r\u1eb1ng b\u1ea1n \u0111ang d\u00e0nh th\u1eddi gian v\u00e0 n\u0103ng l\u01b0\u1ee3ng, th\u00ec b\u1ea1n quy\u1ebft \u0111\u1ecbnh m\u1ee5c ti\u00eau l\u00e0 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">94. Kh\u1ea9n c\u1ea5p so v\u1edbi Quan tr\u1ecdng &#8211; T\u1eadp trung v\u00e0o nh\u1eefng g\u00ec th\u1ef1c s\u1ef1 quan tr\u1ecdng<\/h2>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a \u0111\u1ec3 qu\u1ea3n l\u00fd th\u1eddi gian l\u00e0 t\u00ecm ra \u0111i\u1ec1u g\u00ec quan tr\u1ecdng v\u00e0 \u0111i\u1ec1u g\u00ec kh\u1ea9n c\u1ea5p.<\/p>\n\n\n\n<p>Stephen Covey khuy\u00ean ch\u00fang ta r\u1eb1ng ch\u00fang ta s\u1ed1ng cu\u1ed9c s\u1ed1ng t\u1ed1t nh\u1ea5t v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n b\u1eb1ng c\u00e1ch d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho nh\u1eefng vi\u1ec7c kh\u00f4ng kh\u1ea9n c\u1ea5p nh\u01b0ng quan tr\u1ecdng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">95. S\u1eed d\u1ee5ng c\u0103ng th\u1eb3ng \u0111\u1ec3 tr\u1edf n\u00ean t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n &#8211; Ph\u00e2n bi\u1ec7t gi\u1eefa c\u0103ng th\u1eb3ng v\u00e0 lo l\u1eafng.<\/h2>\n\n\n\n<p>C\u0103ng th\u1eb3ng l\u00e0 ph\u1ea3n \u1ee9ng &#8220;chi\u1ebfn \u0111\u1ea5u ho\u1eb7c b\u1ecf ch\u1ea1y&#8221; c\u1ee7a c\u01a1 th\u1ec3 b\u1ea1n.&nbsp;Lo l\u1eafng l\u00e0 ph\u1ea3n \u1ee9ng nh\u1eadn th\u1ee9c c\u1ee7a b\u1ea1n. \u0110\u00f3 l\u00e0 c\u00e1ch di\u1ec5n gi\u1ea3i c\u1ee7a b\u1ea1n v\u1ec1 c\u1ea3m gi\u00e1c c\u1ee7a b\u1ea1n.&nbsp;Lo l\u1eafng l\u00e0 k\u1ebb th\u00f9, kh\u00f4ng ph\u1ea3i c\u0103ng th\u1eb3ng. Khi b\u1ea1n c\u00f2n tr\u1ebb, b\u1ea1n li\u00ean k\u1ebft hi\u1ec7u su\u1ea5t k\u00e9m v\u00e0 s\u1ef1 lo l\u1eafng c\u1ee7a m\u00ecnh v\u1edbi c\u0103ng th\u1eb3ng.<\/p>\n\n\n\n<p>B\u1ea1n kh\u00f4ng bi\u1ebft r\u1eb1ng b\u1ea1n kh\u00f4ng c\u00f3 k\u1ef9 n\u0103ng. T\u1ea5t c\u1ea3 nh\u1eefng g\u00ec b\u1ea1n bi\u1ebft l\u00e0 khi b\u1ea1n c\u1ea3m th\u1ea5y c\u0103ng th\u1eb3ng, b\u1ea1n \u0111\u00e3 kh\u00f4ng th\u1ec3 hi\u1ec7n t\u1ed1t. V\u1edbi suy ngh\u0129 \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 bi\u1ebfn c\u00e1c t\u00ecnh hu\u1ed1ng c\u0103ng th\u1eb3ng cao th\u00e0nh m\u00e0n tr\u00ecnh di\u1ec5n t\u1ed1t nh\u1ea5t c\u1ee7a m\u00ecnh. M\u1ed9t \u0111i\u1ec1u c\u1ea7n l\u01b0u \u00fd l\u00e0 c\u0103ng th\u1eb3ng c\u00f3 th\u1ec3 gi\u00fap ch\u00fang ta th\u1ef1c hi\u1ec7n c\u00e1c c\u00f4ng vi\u1ec7c \u0111\u01a1n gi\u1ea3n, c\u00e1c c\u00f4ng vi\u1ec7c th\u1ec3 ch\u1ea5t v\u00e0 c\u00e1c c\u00f4ng vi\u1ec7c m\u00e0 ch\u00fang t\u00f4i \u0111\u00e3 luy\u1ec7n t\u1eadp t\u1ed1t h\u01a1n. N\u00f3 c\u00f3 th\u1ec3 c\u1ea3n tr\u1edf vi\u1ec7c th\u1ef1c hi\u1ec7n m\u1ed9t nhi\u1ec7m v\u1ee5 ph\u1ee9c t\u1ea1p ho\u1eb7c h\u1ecdc m\u1ed9t nhi\u1ec7m v\u1ee5 m\u1edbi.<\/p>\n\n\n\n<p>Khi t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng b\u1ea1n kh\u00f4ng n\u00ean c\u0103ng th\u1eb3ng v\u00e0 lo l\u1eafng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">96. \u00dd ch\u00ed s\u1ee9c m\u1ea1nh gi\u1ed1ng nh\u01b0 c\u01a1 b\u1eafp<\/h2>\n\n\n\n<p>\u0110\u1eebng r\u01a1i v\u00e0o b\u1eaby khi ngh\u0129 r\u1eb1ng b\u1ea1n c\u00f3 ho\u1eb7c kh\u00f4ng c\u00f3.&nbsp;B\u1ea1n th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng s\u1ee9c m\u1ea1nh \u00fd ch\u00ed c\u1ee7a m\u00ecnh. Trong&nbsp;\u00dd ch\u00ed: Kh\u00e1m ph\u00e1 l\u1ea1i s\u1ee9c m\u1ea1nh v\u0129 \u0111\u1ea1i nh\u1ea5t c\u1ee7a con ng\u01b0\u1eddi&nbsp;, Roy Baumeister d\u1ea1y ch\u00fang ta r\u1eb1ng s\u1ee9c m\u1ea1nh \u00fd ch\u00ed gi\u1ed1ng nh\u01b0 m\u1ed9t c\u01a1 b\u1eafp m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u1ee7ng c\u1ed1 n\u00f3 b\u1eb1ng c\u00e1ch luy\u1ec7n t\u1eadp.<\/p>\n\n\n\n<p>B\u1ea1n c\u0169ng c\u1ea7n bi\u1ebft r\u1eb1ng s\u1ee9c m\u1ea1nh \u00fd ch\u00ed l\u00e0 m\u1ed9t ngu\u1ed3n l\u1ef1c c\u00f3 h\u1ea1n, v\u00e0 n\u00f3 s\u1ebd hao m\u00f2n khi s\u1eed d\u1ee5ng qu\u00e1 m\u1ee9c. \u0110\u1eebng \u0111\u1ed1t ch\u00e1y s\u1ee9c m\u1ea1nh \u00fd ch\u00ed c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch l\u00e3ng ph\u00ed n\u00f3 v\u00e0o nh\u1eefng vi\u1ec7c nh\u1ecf m\u00e0 kh\u00f4ng c\u00f3 \u00fd ngh\u0129a l\u1edbn lao. \u0110\u00fang v\u1eady, vi\u1ec7c t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng ph\u1ea3i c\u1ea7n \u00fd m\u1ea1nh m\u1ebd, kh\u00f4ng n\u00ean b\u1ecf cu\u1ed9c gi\u1eefa ch\u1eebng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">97. \u0110\u01b0\u1eddng cong Hi\u1ec7u su\u1ea5t Con ng\u01b0\u1eddi Yerkes-Dodson &#8211; \u0110\u1eebng l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 h\u01a1n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u00edt h\u01a1n.<\/h2>\n\n\n\n<p>D\u00e0nh th\u1eddi gian cho th\u1eddi gian ch\u1ebft.&nbsp;Tr\u00e1nh duy tr\u00ec m\u1ee9c \u0111\u1ed9 c\u0103ng th\u1eb3ng v\u01b0\u1ee3t qu\u00e1 kh\u1ea3 n\u0103ng c\u1ee7a b\u1ea1n. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 h\u01a1n, nh\u01b0ng s\u1ea3n xu\u1ea5t \u00edt h\u01a1n. Trong l\u00fac t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng tranh vi\u1ec7c t\u00ecm nhi\u1ec1u nh\u01b0ng kh\u00f4ng hi\u1ec3u nhi\u1ec1u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">98. B\u1ea1n l\u00e0 ng\u01b0\u1eddi b\u1ea1n g\u1eafn b\u00f3 <\/h2>\n\n\n\n<p>B\u1ea1n th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 coi m\u1ea1ng c\u1ee7a m\u00ecnh nh\u01b0 m\u1ed9t v\u00f9ng ch\u1ee9a cho ph\u00e9p ho\u1eb7c gi\u1edbi h\u1ea1n b\u1ea1n. B\u1ea1n l\u00e0 t\u1ed5ng th\u1ec3 c\u1ee7a m\u1ea1ng l\u01b0\u1edbi c\u1ee7a b\u1ea1n v\u00e0 b\u1ea1n l\u00e0 ng\u01b0\u1eddi b\u1ea1n g\u1eafn b\u00f3 v\u1edbi. B\u1ea1n k\u1ebft th\u00fac vi\u1ec7c l\u00e0m m\u1eabu cho b\u1ea1n b\u00e8 c\u1ee7a b\u1ea1n.H\u1ecd c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n b\u1ea1n, ho\u1eb7c h\u1ecd c\u00f3 th\u1ec3 gi\u1eef b\u1ea1n l\u1ea1i.&nbsp;N\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn nh\u1eefng g\u00ec b\u1ea1n ngh\u0129 v\u1ec1, c\u00e1ch b\u1ea1n c\u1ea3m th\u1ea5y v\u00e0 nh\u1eefng g\u00ec b\u1ea1n l\u00e0m.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 b\u1ea1n c\u00f3 th\u1ec3 v\u01b0\u1ee3t l\u00ean tr\u00ean b\u1ea5t k\u1ef3 th\u1eed th\u00e1ch n\u00e0o, nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i t\u00ecm \u0111\u01b0\u1ee3c c\u00e0ng nhi\u1ec1u ngu\u1ed3n h\u1ed7 tr\u1ee3 v\u00e0 x\u00e2y d\u1ef1ng n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc cho th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n c\u00e0ng t\u1ed1t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">99. B\u1ea1n ph\u00e1t tri\u1ec3n nhanh h\u01a1n trong th\u1ebf m\u1ea1nh c\u1ee7a m\u00ecnh<\/h2>\n\n\n\n<p>Ch\u1eafc ch\u1eafn b\u1ea1n c\u00f3 th\u1ec3 kh\u1eafc ph\u1ee5c nh\u1eefng \u0111i\u1ec3m y\u1ebfu c\u1ee7a m\u00ecnh v\u00e0 c\u1ea3i thi\u1ec7n ch\u00fang. Ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng t\u1ed1c th\u00e0nh c\u00f4ng b\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o \u0111i\u1ec3m m\u1ea1nh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>Trong&nbsp;ti\u1ebfn tr\u00ecnh \u0111\u01b0a \u0111i\u1ec3m m\u1ea1nh c\u1ee7a b\u1ea1n v\u00e0o c\u00f4ng vi\u1ec7c&nbsp;, Marcus Buckingham cung c\u1ea5p c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 ph\u00e1t tri\u1ec3n th\u1ebf m\u1ea1nh c\u1ee7a ch\u00fang ta v\u00e0 d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho th\u1ebf m\u1ea1nh c\u1ee7a ch\u00fang ta trong c\u00f4ng vi\u1ec7c.<\/p>\n\n\n\n<p>Trong&nbsp;S\u1ee9c m\u1ea1nh v\u00e0 \u0110\u1ee9c t\u00ednh c\u1ee7a Nh\u00e2n v\u1eadt&nbsp;, Martin Seligman cung c\u1ea5p cho ch\u00fang ta m\u1ed9t ng\u00f4n ng\u1eef v\u1ec1 \u0111i\u1ec3m m\u1ea1nh v\u00e0 cung c\u1ea5p c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 ph\u00e1t tri\u1ec3n \u0111i\u1ec3m m\u1ea1nh c\u1ee7a ch\u00fang ta. \u00c1p d\u1ee5ng ngay th\u1ebf m\u1ea1nh c\u1ee7a b\u1ea1n v\u00e0o vi\u1ec7c t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng, xem th\u1eed hi\u1ec7u qu\u1ea3 ngay nh\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">100. Suy ngh\u0129 c\u1ee7a b\u1ea1n \u0111\u1ecbnh h\u00ecnh c\u1ea3m x\u00fac c\u1ee7a b\u1ea1n<\/h2>\n\n\n\n<p>V\u00e0 \u0111i\u1ec1u ng\u01b0\u1ee3c l\u1ea1i c\u0169ng \u0111\u00fang &#8211; c\u1ea3m x\u00fac c\u1ee7a b\u1ea1n \u0111\u1ecbnh h\u00ecnh suy ngh\u0129 c\u1ee7a b\u1ea1n. N\u1ebfu b\u1ea1n bi\u1ebft \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 thay \u0111\u1ed5i c\u1ea3m gi\u00e1c c\u1ee7a m\u00ecnh. L\u00e0m sao? Thay \u0111\u1ed5i tr\u1ecdng t\u00e2m c\u1ee7a b\u1ea1n. Nh\u1edb l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thay \u0111\u1ed5i ti\u00eau \u0111i\u1ec3m c\u1ee7a b\u1ea1n? \u0110\u1eb7t m\u1ed9t c\u00e2u h\u1ecfi kh\u00e1c. N\u1ebfu b\u1ea1n mu\u1ed1n c\u1ea3m th\u1ea5y t\u1ed1t h\u01a1n ngay t\u1ea1i \u0111\u00e2y, ngay b\u00e2y gi\u1edd, h\u00e3y t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n xem ph\u1ea7n y\u00eau th\u00edch nh\u1ea5t trong ng\u00e0y c\u1ee7a b\u1ea1n l\u00e0 g\u00ec.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">101. Hi\u1ec7u \u1ee9ng Zeigarnik &#8211; S\u1eed d\u1ee5ng \u201cQuy t\u1eafc Ch\u1ec9 v\u00e0i ph\u00fat\u201d \u0111\u1ec3 \u0111\u00e1nh b\u1ea1i s\u1ef1 tr\u00ec ho\u00e3n<\/h2>\n\n\n\n<p>\u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 l\u1ea7n g\u1ea7n nh\u1ea5t ch\u00fang ta c\u00f3 m\u1ed9t vi\u00ean \u0111\u1ea1n b\u1ea1c cho s\u1ef1 tr\u00ec ho\u00e3n.&nbsp;Ch\u00fang t\u00f4i mu\u1ed1n k\u1ebft th\u00fac nh\u1eefng g\u00ec ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u.&nbsp;C\u00e1ch \u0111\u1ec3 \u0111\u00e1nh b\u1ea1i s\u1ef1 tr\u00ec ho\u00e3n r\u1ea5t \u0111\u01a1n gi\u1ea3n: L\u00e0m vi\u1ec7c trong \u201cch\u1ec9 m\u1ed9t v\u00e0i ph\u00fat\u201d. Ch\u00fang t\u00f4i c\u00f3 xu h\u01b0\u1edbng ho\u00e0n th\u00e0nh nh\u1eefng g\u00ec ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 l\u00fd do ch\u00ednh \u0111\u00e1ng \u0111\u1ec3 \u201cch\u1ec9 c\u1ea7n b\u1eaft \u0111\u1ea7u\u201d.&nbsp;H\u00e3y b\u1eaft \u0111\u1ea7u t\u1eeb nh\u1eefng vi\u1ec7c nh\u1ecf, b\u1edfi v\u00ec ch\u00fang ta c\u0169ng kh\u00f4ng th\u00edch b\u1eaft \u0111\u1ea7u nh\u1eefng g\u00ec m\u00e0 ch\u00fang ta kh\u00f4ng th\u1ec3 ho\u00e0n th\u00e0nh. N\u1ebfu ch\u00fang ta kh\u00f4ng ho\u00e0n th\u00e0nh nh\u1eefng g\u00ec ch\u00fang ta b\u1eaft \u0111\u1ea7u, n\u00f3 c\u00f3 xu h\u01b0\u1edbng quanh qu\u1ea9n trong t\u00e2m tr\u00ed ch\u00fang ta.<\/p>\n\n\n\n<p>Scott Hanselman g\u1ecdi \u0111\u00e2y l\u00e0&nbsp;c\u00e2n n\u1eb7ng ngo\u1ea1i c\u1ea3m. Hi\u1ec7u \u1ee9ng Zeigarnik gi\u00fap gi\u1ea3i th\u00edch \u0111i\u1ec1u n\u00e0y.&nbsp;Hi\u1ec7u \u1ee9ng Zeigarnik n\u00f3i r\u1eb1ng ch\u00fang ta ghi nh\u1edb c\u00e1c nhi\u1ec7m v\u1ee5 ch\u01b0a ho\u00e0n th\u00e0nh ho\u1eb7c b\u1ecb gi\u00e1n \u0111o\u1ea1n t\u1ed1t h\u01a1n nh\u1eefng nhi\u1ec7m v\u1ee5 ch\u00fang ta ho\u00e0n th\u00e0nh.<\/p>\n\n\n\n<p>Xem&nbsp;Hi\u1ec7u \u1ee9ng Zeigarnik&nbsp;v\u00e0&nbsp;H\u1ed3i h\u1ed9p. \u0110\u00e2y c\u00f3 ph\u1ea3i l\u00e0 k\u1ebft th\u00fac? Kh\u00f4ng. N\u00f3 ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 s\u1ef1 kh\u1edfi \u0111\u1ea7u. <\/p>\n\n\n\n<p>H\u00e3y tho\u1ea3i m\u00e1i chia s\u1ebb th\u00f4ng tin chi ti\u1ebft ho\u1eb7c h\u00e0nh \u0111\u1ed9ng t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u1eefng ng\u01b0\u1eddi kh\u00e1c \u0111\u1ec3 n\u00e2ng t\u1ea7m cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd. Kh\u00f4ng ch\u1ec9 t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng, m\u00e0 trong l\u00fac t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng th\u00ec b\u1ea1n n\u00ean th\u1eed truy\u1ec1n nh\u1eefng n\u0103ng l\u01b0\u1ee3ng t\u00edch c\u1ef1c t\u1edbi h\u1ecd.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Adsplus.vn<\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Marketing<\/em>. V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u1eb7c d\u00f9 r\u1ea5t nhi\u1ec1u \u00fd t\u01b0\u1edfng tr\u00f4ng quen thu\u1ed9c, nh\u01b0ng nhi\u1ec1u \u00fd t\u01b0\u1edfng s\u1ebd g\u00e2y ng\u1ea1c nhi\u00ean v\u00e0 h\u1eefu \u00edch ngay l\u1eadp t\u1ee9c cho m\u1ed7i ng\u00e0y c\u1ee7a b\u1ea1n. Ngo\u00e0i ra, c\u0169ng gi\u00fap b\u1ea1n trong vi\u1ec7c t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng. 51. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111o l\u01b0\u1eddng cu\u1ed9c s\u1ed1ng c\u1ee7a b\u1ea1n Gi\u1ed1ng nh\u01b0 kh\u00f4ng v\u1ee5 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1183,110,921],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>101 Insights cho c\u00f4ng vi\u1ec7c v\u00e0 cu\u1ed9c s\u1ed1ng [PH\u1ea6N 2]<\/title>\n<meta name=\"description\" content=\"Nh\u1eefng Insight ti\u1ebfp theo s\u1ebd g\u00e2y ng\u1ea1c nhi\u00ean cho b\u1ea1n. R\u1ea5t h\u1eefu \u00edch m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng ngay v\u00e0o cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh v\u00e0 t\u00ecm hi\u1ec3u insight kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/101-insights-cho-cong-viec-va-cuoc-song-phan-2\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"101 Insights cho c\u00f4ng vi\u1ec7c v\u00e0 cu\u1ed9c s\u1ed1ng [PH\u1ea6N 2]\" \/>\n<meta property=\"og:description\" content=\"Nh\u1eefng Insight ti\u1ebfp theo s\u1ebd g\u00e2y ng\u1ea1c nhi\u00ean cho b\u1ea1n. 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