{"id":20488,"date":"2021-06-17T08:30:00","date_gmt":"2021-06-17T01:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=20488"},"modified":"2021-06-17T09:52:56","modified_gmt":"2021-06-17T02:52:56","slug":"kinh-nghien-ban-my-pham-online-tu-cac-ong-lon","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/kinh-nghien-ban-my-pham-online-tu-cac-ong-lon","title":{"rendered":"Kinh nghi\u1ec7m b\u00e1n m\u1ef9 ph\u1ea9m online t\u1eeb c\u00e1c \u00f4ng l\u1edbn"},"content":{"rendered":"\n

Alan O\u2019Neill, m\u1ed9t chuy\u00ean gia b\u00e1n l\u1ebb c\u1ee7a Kara Change Management chuy\u00ean gi\u00fap qu\u1ea3n l\u00fd c\u00e1c c\u1eeda h\u00e0ng b\u00e1ch h\u00f3a. \u00d4ng \u0111\u00e3 cho bi\u1ebft c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p \u0111ang \u0111i \u0111\u1ea7u trong c\u00e1c xu h\u01b0\u1edbng m\u1edbi nh\u1ea5t. O\u2019Neill cho bi\u1ebft m\u1ecdi th\u1ee9 \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eafp \u0111\u1eb7t m\u1ed9t c\u00e1ch t\u1ec9 m\u1ec9. Do \u0111\u00f3, v\u1edbi m\u1ed9t s\u1ed1 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u00e0 c\u00e1c th\u1ee7 thu\u1eadt c\u1ee7a m\u1ed9t nh\u00e0 kinh doanh. Vi\u1ec7c mua c\u00e1c s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p kh\u00f4ng c\u00f2n l\u00e0 n\u1ed7i s\u1ee3 h\u00e3i hay t\u1ed1n k\u00e9m c\u1ee7a kh\u00e1ch h\u00e0ng. Sau \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 kinh nghi\u1ec7m b\u00e1n m\u1ef9 ph\u1ea9m online t\u1eeb c\u00e1c \u00f4ng l\u1edbn.<\/p>\n\n\n\n

\"kinh<\/figure>\n\n\n\n

Tanith Carey cung c\u1ea5p cho doanh nghi\u1ec7p nhi\u1ec1u c\u00e1ch th\u1ee9c ti\u1ebfp th\u1ecb kh\u00e1c nhau. N\u00f3 khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi chi nhi\u1ec1u ti\u1ec1n h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd c\u00f3 th\u1ec3 th\u1ef1c s\u1ef1 c\u1ea7n ho\u1eb7c kh\u00f4ng th\u1ef1c s\u1ef1 c\u1ea7n ho\u1eb7c mu\u1ed1n.<\/p>\n\n\n\n

Sau \u0111\u00e2y 8 c\u00e1ch ti\u1ebfp th\u1ecb c\u1ee7a c\u00e1c \u00f4ng l\u1edbn \u0111\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng chi nhi\u1ec1u ti\u1ec1n h\u01a1n cho m\u1ef9 ph\u1ea9m<\/p>\n\n\n\n

\u00c1nh s\u00e1ng \u0111\u1ec3 t\u1ea1o \u1ea3o gi\u00e1c v\u1ec1 v\u1ebb ngo\u00e0i tr\u1ebb trung h\u01a1n<\/strong><\/h2>\n\n\n\n
\"\u00c1nh<\/figure>\n\n\n\n

Nhi\u1ec1u c\u1eeda h\u00e0ng b\u00e1ch h\u00f3a c\u00f3 h\u1ec7 th\u1ed1ng chi\u1ebfu s\u00e1ng d\u1ea1ng d\u1ea3i th\u01b0\u1eddng cao tr\u00ean tr\u1ea7n nh\u00e0. V\u00e0, k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng d\u1eabn \u0111\u1ebfn l\u00e0n da c\u1ee7a ng\u01b0\u1eddi mua s\u1eafm c\u00f3 m\u00e0u xanh l\u1ee5c ho\u1eb7c xanh lam. C\u00e1c ph\u00f2ng l\u00e0m \u0111\u1eb9p \u0111\u00e3 l\u1eafp \u0111\u1eb7t \u0111\u00e8n chi\u1ebfu s\u00e1ng tr\u1eafng. N\u00f3 cho ph\u00e9p ng\u01b0\u1eddi ti\u00eau d\u00f9ng x\u00e1c \u0111\u1ecbnh t\u00f4ng m\u00e0u trang \u0111i\u1ec3m v\u00e0 m\u00e0u s\u1eafc h\u1ecd mu\u1ed1n v\u00e0 l\u00e0m cho h\u1ecd tr\u00f4ng h\u1ea5p d\u1eabn. \u0110\u00e8n b\u00f3ng LED cung c\u1ea5p \u00e1nh s\u00e1ng tinh khi\u1ebft v\u00e0 t\u1ea1o ra m\u1ed9t khung c\u1ea3nh th\u00e2n m\u1eadt, \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a.<\/p>\n\n\n\n

T\u01b0 duy th\u1ecb gi\u00e1c c\u1ee7a MD Karl McKeever cho bi\u1ebft. \u0110\u00e8n LED cung c\u1ea5p cho m\u1ecdi ng\u01b0\u1eddi m\u1ed9t c\u00e1i nh\u00ecn tr\u1ebb trung h\u01a1n, gi\u1ed1ng nh\u01b0 studio ch\u1ee5p \u1ea3nh.<\/p>\n\n\n\n

Son m\u00f4i quy\u1ebfn r\u0169<\/strong> <\/h2>\n\n\n\n
\"Son<\/figure>\n\n\n\n

Son m\u00f4i c\u00f3 m\u00e0u s\u1eafc t\u01b0\u01a1i s\u00e1ng th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111\u1eb7t tr\u00ean qu\u1ea7y v\u00e0 tr\u01b0\u1edbc c\u1eeda h\u00e0ng \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng mua nhi\u1ec1u h\u01a1n. \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00fac k\u1ebft t\u1eeb kinh nghi\u1ec7m b\u00e1n m\u1ef9 ph\u1ea9m<\/a> online c\u1ee7a c\u00e1c \u00f4ng l\u1edbn.<\/p>\n\n\n\n

McKeever cho bi\u1ebft n\u00f3 t\u01b0\u01a1ng t\u1ef1 nh\u01b0 \u0111\u1ed3 ng\u1ecdt trong si\u00eau th\u1ecb. Son m\u00f4i \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t s\u1ef1 mua h\u00e0ng b\u1ed1c \u0111\u1ed3ng. \u00d4ng cho bi\u1ebft n\u00f3 t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e1ch c\u00e1c si\u00eau th\u1ecb s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m t\u01b0\u01a1i s\u1ed1ng \u0111\u1ec3 ch\u1ee9ng minh c\u00e1c ch\u1ee9ng ch\u1ec9 v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a h\u1ecd. McKeever cho bi\u1ebft vi\u1ec7c \u0111\u1eb7t son b\u00f3ng v\u00e0 son m\u00f4i \u1edf ph\u00eda tr\u01b0\u1edbc l\u00e0 m\u1ed9t c\u00e1ch ch\u1eafc ch\u1eafn. \u0110i\u1ec1u n\u00e0y \u0111\u1ec3 c\u00e1c nh\u00e0 b\u00e1n l\u1ebb th\u1ec3 hi\u1ec7n s\u1ef1 m\u1edbi m\u1ebb.<\/p>\n\n\n\n

B\u00e1n theo combo ba s\u1ea3n ph\u1ea9m<\/strong><\/h2>\n\n\n\n
\"B\u00e1n<\/figure><\/div>\n\n\n\n

H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi kh\u00f4ng \u0111\u1ec3 l\u1ea1i qu\u1ea7y trang \u0111i\u1ec3m ch\u1ec9 v\u1edbi m\u1ed9t s\u1ea3n ph\u1ea9m trang \u0111i\u1ec3m trong t\u00fai c\u1ee7a h\u1ecd. V\u00e0, kh\u00f4ng ch\u1ec9 v\u00ec ph\u1ee5 n\u1eef ngh\u0129 r\u1eb1ng h\u1ecd ph\u1ea3i chi m\u1ed9t s\u1ed1 ti\u1ec1n l\u1edbn khi \u0111\u1ebfn qu\u1ea7y l\u00e0m \u0111\u1eb9p.<\/p>\n\n\n\n

O\u2019Neill cho bi\u1ebft ba l\u00e0 con s\u1ed1 k\u1ef3 di\u1ec7u v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a nh\u00e2n vi\u00ean l\u00e0 b\u00e1n \u0111\u01b0\u1ee3c ba s\u1ea3n ph\u1ea9m. \u00d4ng cho bi\u1ebft ba l\u00e0 m\u1ed9t con s\u1ed1 th\u1ef1c t\u1ebf. V\u00ec n\u00f3 kh\u00f4ng l\u00e0m cho kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y nh\u01b0 h\u1ecd \u0111\u00e3 mua qu\u00e1 nhi\u1ec1u ho\u1eb7c mua qu\u00e1 m\u1ee9c. O\u2019Neill cho bi\u1ebft \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o \u0111\u1ec3 c\u00f3 th\u1ec3 b\u00e1n th\u00eam cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng. T\u1eeb \u0111\u00f3 khi\u1ebfn kh\u00e1ch h\u00e0ng mua nhi\u1ec1u h\u01a1n d\u1ef1 ki\u1ebfn. Do \u0111\u00f3, n\u1ebfu ai \u0111\u00f3 v\u00e0o ch\u1ec9 \u0111\u1ec3 mua son m\u00f4i. Nh\u00e2n vi\u00ean c\u0169ng s\u1ebd th\u1eed b\u00e1n cho h\u1ecd m\u1ed9t lo\u1ea1i kem l\u00f3t m\u00f4i. N\u1ebfu m\u1ed9t ng\u01b0\u1eddi \u0111ang t\u00ecm ki\u1ebfm mascara, h\u1ecd c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn b\u00fat k\u1ebb m\u1eaft.<\/p>\n\n\n\n

Kh\u00f4ng c\u00f3 gi\u00e1 tr\u00ean s\u1ea3n ph\u1ea9m<\/strong><\/h2>\n\n\n\n
\"Kh\u00f4ng<\/figure><\/div>\n\n\n\n

M\u1ef9 ph\u1ea9m \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t trong nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1eaft ti\u1ec1n nh\u1ea5t m\u00e0 ph\u1ee5 n\u1eef c\u1ea7n mua. V\u00e0, gi\u00e1 c\u00e0ng cao, nh\u00e3n c\u1ee7a n\u00f3 s\u1ebd c\u00e0ng nh\u1ecf. Gi\u00e1 th\u01b0\u1eddng kh\u00f4ng \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y tr\u00ean k\u1ec7 qu\u1ea7y m\u1ef9 ph\u1ea9m. C\u00f3 ngh\u0129a l\u00e0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd c\u1ea7n ph\u1ea3i ch\u1ecdn m\u00f3n h\u00e0ng \u0111\u1ec3 t\u00ecm hi\u1ec3u ho\u1eb7c nh\u1edd ai \u0111\u00f3 mua gi\u00fap. Nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u00ec b\u1ea5t c\u1ee9 l\u00fd do g\u00ec, c\u1ea3m th\u1ea5y \u0111\u00e2y l\u00e0 th\u1eddi \u0111i\u1ec3m h\u1ecd ph\u1ea3i mua s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

Ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng th\u01b0\u1eddng th\u1ea5y c\u00e1c phi\u1ebfu gi\u1ea3m gi\u00e1 v\u00ec h\u1ecd c\u1ea3m th\u1ea5y gi\u00e1 cao l\u00e0 b\u1eb1ng ch\u1ee9ng cho th\u1ea5y c\u00e1c m\u1eb7t h\u00e0ng \u0111\u00f3 c\u00f3 hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

Tam gi\u00e1c ma thu\u1eadt<\/strong><\/h2>\n\n\n\n

Doanh s\u1ed1 b\u00e1n h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1eefng th\u1ee9 duy nh\u1ea5t \u0111\u1ebfn v\u1edbi s\u1ed1 l\u01b0\u1ee3ng ba – m\u00e0n h\u00ecnh c\u0169ng v\u1eady. Khi m\u1ed9t kh\u00e1ch h\u00e0ng nh\u00ecn l\u00ean, h\u1ecd s\u1ebd th\u1ea5y nh\u1eefng chai r\u01b0\u1ee3u \u0111\u1eaft ti\u1ec1n \u0111\u01b0\u1ee3c x\u1ebfp th\u00e0nh h\u00e0ng ba. <\/p>\n\n\n\n

Theo McKeever, tam gi\u00e1c c\u00e2n n\u00e0y c\u1ef1c k\u1ef3 hi\u1ec7u qu\u1ea3. N\u00f3 ph\u00e1t ra \u00fd t\u01b0\u1edfng r\u1eb1ng m\u1eaft \u0111i th\u1eb3ng v\u00e0o gi\u1eefa. C\u00e1c s\u1ea3n ph\u1ea9m cao nh\u1ea5t n\u1eb1m \u1edf gi\u1eefa (th\u01b0\u1eddng \u0111\u1eaft h\u01a1n). V\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m nh\u1ecf h\u01a1n, r\u1ebb h\u01a1n \u0111\u1ec3 l\u00e0m cho nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1eaft ti\u1ec1n h\u01a1n tr\u00f4ng h\u1ea5p d\u1eabn h\u01a1n.<\/p>\n\n\n\n

T\u1eb7ng c\u00e1c m\u1eabu d\u00f9ng th\u1eed<\/strong><\/h2>\n\n\n\n
\"T\u1eb7ng<\/figure><\/div>\n\n\n\n

C\u00e1c c\u00f4ng ty m\u1ef9 ph\u1ea9m s\u1ebd chi h\u00e0ng tri\u1ec7u \u0111\u00f4 la h\u00e0ng n\u0103m \u0111\u1ec3 ph\u00e1t c\u00e1c m\u1eabu m\u1ef9 ph\u1ea9m mi\u1ec5n ph\u00ed. Th\u01b0\u1eddng l\u00e0 th\u00f4ng qua giveaway ho\u1eb7c m\u00e1y ki\u1ec3m tra \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y tr\u00ean qu\u1ea7y. H\u1ecd l\u00e0m \u0111i\u1ec1u n\u00e0y v\u00ec kh\u1ee9u gi\u00e1c ho\u1eb7c x\u00fac gi\u00e1c c\u1ee7a m\u1ed9t ng\u01b0\u1eddi s\u1ebd k\u00edch ho\u1ea1t ph\u1ea3n \u1ee9ng khi\u1ebfn h\u1ecd mua s\u1ea3n ph\u1ea9m. \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00fac k\u1ebft t\u1eeb kinh nghi\u1ec7m b\u00e1n m\u1ef9 ph\u1ea9m online c\u1ee7a c\u00e1c \u00f4ng l\u1edbn.<\/p>\n\n\n\n

O\u2019Neil cho bi\u1ebft c\u00e1c gi\u00e1c quan nh\u01b0 kh\u1ee9u gi\u00e1c v\u00e0 x\u00fac gi\u00e1c – th\u00fac \u0111\u1ea9y h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. N\u1ebfu m\u1ed9t ng\u01b0\u1eddi l\u00e1i th\u1eed m\u1ed9t chi\u1ebfc xe. H\u1ecd c\u00f3 kh\u1ea3 n\u0103ng mua chi\u1ebfc xe \u0111\u00f3 cao h\u01a1n 60%. Con s\u1ed1 n\u00e0y c\u00f2n cao h\u01a1n khi x\u00e9t v\u1ec1 nhan s\u1eafc. <\/p>\n\n\n\n

\u0110\u1ecbnh v\u1ecb v\u1ecb tr\u00ed tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m<\/strong><\/h2>\n\n\n\n

Trong th\u1eddi gian d\u00e0i nh\u1ea5t, qu\u1ea7y trang \u0111i\u1ec3m \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y \u1edf l\u1ed1i v\u00e0o c\u1ee7a c\u00e1c c\u1eeda h\u00e0ng b\u00e1ch h\u00f3a. Trong th\u1eddi gian \u0111\u1ea7u, n\u00f3 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n kh\u00f4ng th\u1ef1c t\u1ebf. O\u2019Neill cho bi\u1ebft qu\u1ea7y b\u00e1n n\u01b0\u1edbc hoa \u1edf ph\u00eda tr\u01b0\u1edbc v\u00ec n\u00f3 \u0111\u00e1nh b\u1eadt m\u00f9i c\u1ee7a th\u1ebf gi\u1edbi b\u00ean ngo\u00e0i.<\/p>\n\n\n\n

Ng\u00e0y nay, qu\u1ea7y m\u1ef9 ph\u1ea9m \u1edf ph\u00eda tr\u01b0\u1edbc t\u1ea1o ra m\u1ed9t b\u1ea7u kh\u00f4ng kh\u00ed quy\u1ebfn r\u0169. Tr\u00ean th\u1ef1c t\u1ebf, b\u1ed9 ph\u1eadn trang \u0111i\u1ec3m c\u1ee7a m\u1ed9t c\u1eeda h\u00e0ng c\u00f3 xu h\u01b0\u1edbng mang l\u1ea1i nhi\u1ec1u l\u1ee3i nhu\u1eadn nh\u1ea5t. Th\u01b0\u1eddng chi\u1ebfm 15% ho\u1ea1t \u0111\u1ed9ng kinh doanh h\u00e0ng n\u0103m c\u1ee7a c\u1eeda h\u00e0ng. Do \u0111\u00f3, l\u00fd do n\u00f3 v\u1eabn \u1edf tr\u01b0\u1edbc c\u1eeda h\u00e0ng.<\/p>\n\n\n\n

Nh\u00e2n vi\u00ean m\u1eb7c \u0111\u1ed3ng ph\u1ee5c tr\u1eafng<\/strong><\/h2>\n\n\n\n

\u0110i\u1ec1u quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd l\u00e0 nh\u00e2n vi\u00ean m\u1ef9 ph\u1ea9m th\u01b0\u1eddng c\u1ea7m theo chai n\u01b0\u1edbc hoa. S\u1eb5n s\u00e0ng x\u1ecbt v\u00e0o ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1ea5t c\u1ee9 khi n\u00e0o h\u1ecd c\u00f3 th\u1ec3. V\u00e0, kh\u00f4ng c\u00f3 g\u00ec ng\u1ea1c nhi\u00ean khi m\u1ecdi ng\u01b0\u1eddi \u0111ang n\u00e9 tr\u00e1nh nh\u1eefng ng\u01b0\u1eddi n\u00e0y sang tr\u00e1i v\u00e0 ph\u1ea3i. H\u00e3y nh\u1edb r\u1eb1ng h\u1ecd kh\u00f4ng th\u1ec3 \u0111\u1ee9ng \u1edf ph\u00eda sau \u0111\u1ec3 ch\u1edd m\u1ecdi ng\u01b0\u1eddi \u0111i c\u00f9ng. H\u1ecd ph\u1ea3i h\u00f2a nh\u1eadp v\u00e0 c\u1ed1 g\u1eafng thu h\u00fat kh\u00e1ch h\u00e0ng b\u1eb1ng m\u1ed9t chi\u1ebfn thu\u1eadt b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 tuy\u1ec3n d\u1ee5ng. Khi \u0111\u1ebfn qu\u1ea7y, c\u00e1c c\u00f4ng ty l\u00e0m \u0111\u1eb9p s\u1ebd \u0111\u1ecbnh v\u1ecb l\u1ea1i h\u1ecd nh\u01b0 nh\u1eefng nh\u00e0 t\u01b0 v\u1ea5n ho\u1eb7c gia s\u01b0 l\u00e0m \u0111\u1eb9p.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi qu\u1ea7n \u00e1o m\u00e0u tr\u1eafng. Ch\u00fang ta c\u1ea7n ph\u1ea3i l\u00e0m cho ch\u00fang tr\u00f4ng nh\u01b0 th\u1ec3 h\u1ecd \u0111\u01b0\u1ee3c b\u00e1c s\u0129 da li\u1ec5u k\u00ea \u0111\u01a1n trang \u0111i\u1ec3m v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c\u2026 ch\u1ee9 kh\u00f4ng ch\u1ec9 b\u00e1n ch\u00fang.<\/p>\n\n\n\n

\"kinh<\/figure><\/div>\n\n\n\n

Adsplus.vn<\/strong><\/h4>\n\n\n\n

C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Kinh doanh. V\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n