{"id":23313,"date":"2021-09-18T09:30:00","date_gmt":"2021-09-18T02:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=23313"},"modified":"2021-09-16T17:40:05","modified_gmt":"2021-09-16T10:40:05","slug":"google-tung-ban-cap-nhat-google-analytic-4-ecommerce","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/google-tung-ban-cap-nhat-google-analytic-4-ecommerce","title":{"rendered":"Google tung b\u1ea3n c\u1eadp nh\u1eadt Google Analytic 4 Ecommerce"},"content":{"rendered":"\n<p>B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u h\u01a1n v\u1ec1 c\u00e1ch m\u00e0 <a href=\"https:\/\/adsplus.vn\/dich-vu-quang-cao-google-adwords-tai-adsplus-vn\/\"><strong>Google<\/strong><\/a> Analytic 4 Ecommerce ho\u1ea1t \u0111\u1ed9ng. Th\u00eam v\u00e0o \u0111\u00f3 l\u00e0 c\u00e1ch m\u00e0 n\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/google-analytics-4-ecommerce.png\" alt=\"google analytics 4 ecommerce\" class=\"wp-image-23461\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/google-analytics-4-ecommerce.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/google-analytics-4-ecommerce-300x169.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/google-analytics-4-ecommerce-768x432.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>V\u1edbi thu\u1ed9c t\u00ednh Google Analytic 4, vi\u1ec7c tri\u1ec3n khai Ecommerce c\u00f3 m\u1ed9t ch\u00fat kh\u00e1c bi\u1ec7t so v\u1edbi phi\u00ean b\u1ea3n c\u0169. N\u00f3 c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Universal Analytics. N\u1ebfu ch\u00fang ta so s\u00e1nh Google Analytics 4 v\u1edbi Universal Analytics. Th\u00ec b\u1ea1n s\u1ebd th\u1ea5y m\u1ed9t s\u1ed1 \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed3ng v\u00e0 kh\u00e1c bi\u1ec7t nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Thay \u0111\u1ed5i gi\u1ea3n \u0111\u1ed3<\/strong><\/h2>\n\n\n\n<p>Trong khi thi\u1ebft l\u1eadp c\u00e1c s\u1ef1 ki\u1ec7n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. B\u1ea1n c\u1ea7n chuy\u1ec3n c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 kh\u00e1c nhau nh\u01b0 chi ti\u1ebft s\u1ea3n ph\u1ea9m, \u0111\u01a1n v\u1ecb ti\u1ec1n t\u1ec7, khuy\u1ebfn m\u1ea1i, v.v.<\/p>\n\n\n\n<p>\u0110\u1ec3 cung c\u1ea5p cho b\u1ea1n m\u1ed9t v\u00ed d\u1ee5, tr\u01b0\u1edbc \u0111\u00e2y trong Universal Analytics. N\u1ebfu b\u1ea1n mu\u1ed1n chuy\u1ec3n t\u00ean s\u1ea3n ph\u1ea9m. B\u1ea1n \u0111\u00e3 s\u1eed d\u1ee5ng t\u00ean s\u1ea3n ph\u1ea9m \u0111\u1ec3 chuy\u1ec3n n\u00f3 b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng &#8216;name&#8217;. Nh\u01b0ng trong tr\u01b0\u1eddng h\u1ee3p GA4, n\u00f3 ch\u1ec9 l\u00e0 &#8216;item_name&#8217;.<\/p>\n\n\n\n<p>M\u1ed9t v\u00ed d\u1ee5 kh\u00e1c, n\u1ebfu b\u1ea1n mu\u1ed1n \u0111o l\u01b0\u1eddng khuy\u1ebfn m\u1ea1i trong ph\u00e2n t\u00edch ph\u1ed5 qu\u00e1t. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 v\u01b0\u1ee3t qua \u0111i\u1ec1u n\u00e0y b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng &#8216;promoClick&#8217;. Nh\u01b0ng trong tr\u01b0\u1eddng h\u1ee3p GA4, n\u00f3 hi\u1ec7n \u0111\u00e3 \u0111\u01b0\u1ee3c thay \u0111\u1ed5i th\u00e0nh &#8216;select_promotion&#8217;.<\/p>\n\n\n\n<p>B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y s\u1ebd cung c\u1ea5p cho b\u1ea1n th\u00f4ng tin chi ti\u1ebft v\u1ec1 c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 v\u00e0 thay \u0111\u1ed5i kh\u00e1c nhau.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"946\" height=\"640\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-153.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23314\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-153.png 946w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-153-300x203.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-153-768x520.png 768w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"948\" height=\"662\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-154.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23315\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-154.png 948w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-154-300x209.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-154-768x536.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-154-100x70.png 100w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Tri\u1ec3n khai l\u1edbp d\u1eef li\u1ec7u<\/strong><\/h2>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 \u0111ang ngh\u0129 \u0111\u1ebfn vi\u1ec7c c\u1eadp nh\u1eadt l\u1edbp d\u1eef li\u1ec7u c\u1ee7a m\u00ecnh theo c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 m\u1edbi, nh\u01b0ng h\u00e3y \u0111\u1ee3i! N\u1ebfu b\u1ea1n \u0111ang s\u1eed d\u1ee5ng Universal Analytics cho trang web th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a m\u00ecnh. Th\u00ec b\u1ea1n \u0111\u1eebng c\u1eadp nh\u1eadt thi\u1ebft l\u1eadp hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>L\u00fd do \u0111\u1eb1ng sau \u0111i\u1ec1u n\u00e0y l\u00e0 c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 m\u1edbi kh\u00f4ng t\u01b0\u01a1ng th\u00edch ng\u01b0\u1ee3c. V\u00e0 do \u0111\u00f3 c\u00f3 th\u1ec3 ph\u00e1 v\u1ee1 thi\u1ebft l\u1eadp (Universal Analytics) hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Tin t\u1ed1t l\u00e0 \u0111\u1ed1i v\u1edbi ph\u1ea7n l\u1edbn c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3, ch\u00fang t\u01b0\u01a1ng th\u00edch v\u1ec1 ph\u00eda tr\u01b0\u1edbc. V\u00e0 <a href=\"https:\/\/adsplus.vn\/quang-cao-google-shopping\/\"><strong>Google<\/strong><\/a> s\u1ebd d\u1ecbch c\u00e1c s\u1ef1 ki\u1ec7n Universal Analytics c\u1ee7a b\u1ea1n sang c\u00e1c s\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh Web v\u00e0 \u1ee9ng d\u1ee5ng GA4.<\/p>\n\n\n\n<p>\u0110i\u1ec1u t\u1ed1t nh\u1ea5t c\u1ea7n l\u00e0m \u0111\u1ec3 gi\u1eef cho c\u1ea3 hai phi\u00ean b\u1ea3n ph\u00e2n t\u00edch lu\u00f4n ho\u1ea1t \u0111\u1ed9ng v\u00e0 ch\u1ea1y. V\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u1eadp nh\u1eadt thi\u1ebft l\u1eadp hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n \u0111\u1ec3 th\u00eam DataLayer. V\u00e0 b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 th\u1ea5y l\u01b0\u1ee3c \u0111\u1ed3 \u1ee9ng d\u1ee5ng GA4 c\u1ee5 th\u1ec3 c\u00f9ng v\u1edbi c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 hi\u1ec7n t\u1ea1i. B\u1eb1ng c\u00e1ch n\u00e0y, n\u00f3 s\u1ebd kh\u00f4ng ph\u00e1 v\u1ee1 Universal Analytics c\u1ee7a b\u1ea1n. Do \u0111\u00f3, Web + \u1ee9ng d\u1ee5ng GA4 c\u0169ng s\u1ebd c\u00f3 c\u00e1c l\u01b0\u1ee3c \u0111\u1ed3 b\u1eaft bu\u1ed9c.<\/p>\n\n\n\n<p>B\u00e2y gi\u1edd, h\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c thi\u1ebft l\u1eadp theo d\u00f5i Google Analytic 4 Ecommerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Thi\u1ebft l\u1eadp theo d\u00f5i Google Analytic 4 Ecommerce b\u1eb1ng Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google<\/strong><\/h2>\n\n\n\n<p>L\u01b0u \u00fd: C\u00e1c s\u1ef1 ki\u1ec7n Google Analytic 4 Ecommerce c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c tri\u1ec3n khai b\u1eb1ng th\u1ebb trang web to\u00e0n c\u1ea7u (gtag.js). Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, l\u1eddi khuy\u00ean cho b\u1ea1n l\u00e0 s\u1eed d\u1ee5ng Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google.<\/p>\n\n\n\n<p>Trong khi tri\u1ec3n khai theo d\u00f5i th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. B\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh ho\u1eb7c s\u1eeda \u0111\u1ed5i DataLayer c\u1ee7a m\u00ecnh tr\u00ean trang. V\u00e0 \u0111i\u1ec1u n\u00e0y c\u1ea7n c\u00f4ng vi\u1ec7c ph\u00e1t tri\u1ec3n \u0111\u1ec3 c\u1eadp nh\u1eadt c\u00e1c gi\u00e1 tr\u1ecb.<\/p>\n\n\n\n<p>DataLayer \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh bi\u1ebfn DataLayer trong GTM.<\/p>\n\n\n\n<p>Th\u1ef1c hi\u1ec7n theo c\u00e1c b\u01b0\u1edbc d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 t\u1ea1o bi\u1ebfn DataLayer th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 1: \u0110\u0103ng nh\u1eadp v\u00e0o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google v\u00e0 nh\u1ea5p v\u00e0o &#8216;Bi\u1ebfn&#8217; trong menu b\u00ean tr\u00e1i.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"296\" height=\"317\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-155.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23316\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-155.png 296w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-155-280x300.png 280w\" sizes=\"(max-width: 296px) 100vw, 296px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 2: Nh\u1ea5n ch\u1ecdn &#8220;New-M\u1edbi&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"725\" height=\"215\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-156.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23317\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-156.png 725w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-156-300x89.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-156-720x215.png 720w\" sizes=\"(max-width: 725px) 100vw, 725px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 3: \u0110\u1eb7t t\u00ean ri\u00eang cho bi\u1ebfn c\u1ee7a b\u1ea1n v\u00e0 nh\u1ea5p v\u00e0o &#8220;C\u1ea5u h\u00ecnh bi\u1ebfn &#8211; Variable Configuration&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"593\" height=\"390\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-157.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23318\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-157.png 593w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-157-300x197.png 300w\" sizes=\"(max-width: 593px) 100vw, 593px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 4: M\u1ed9t l\u1edbp ph\u1ee7 s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 d\u01b0\u1edbi \u0111\u00e2y. Ch\u1ecdn bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"682\" height=\"457\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-159.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23320\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-159.png 682w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-159-300x201.png 300w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 5: C\u1ea5u h\u00ecnh bi\u1ebfn s\u1ebd m\u1edf ra nh\u01b0 b\u00ean d\u01b0\u1edbi. Nh\u1eadp &#8221; ecommerce.item&#8221; l\u00e0m t\u00ean bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"429\" height=\"495\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-160.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23321\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-160.png 429w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-160-260x300.png 260w\" sizes=\"(max-width: 429px) 100vw, 429px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 6: Nh\u1ea5p v\u00e0o m\u1ee5c &#8220;Save &#8211; L\u01b0u&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"336\" height=\"123\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-161.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23322\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-161.png 336w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-161-300x110.png 300w\" sizes=\"(max-width: 336px) 100vw, 336px\" \/><\/figure><\/div>\n\n\n\n<p>N\u1ed9i dung sau \u0111\u00e2y s\u1ebd cung c\u1ea5p cho b\u1ea1n chi ti\u1ebft v\u1ec1 m\u00e3 DataLayer, c\u1ea5u h\u00ecnh th\u1ebb GTM v\u00e0 \u0111i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1ed1 l\u01b0\u1ee3t xem \/ s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb danh s\u00e1ch s\u1ea3n ph\u1ea9m \/ m\u1eb7t h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>S\u1ef1 ki\u1ec7n n\u00e0y s\u1ebd \u0111o l\u01b0\u1eddng s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb s\u1ea3n ph\u1ea9m. B\u1ea1n c\u1ea7n k\u00edch ho\u1ea1t th\u1ebb n\u00e0y tr\u00ean c\u00e1c trang hi\u1ec3n th\u1ecb danh s\u00e1ch s\u1ea3n ph\u1ea9m. Th\u00f4ng th\u01b0\u1eddng n\u1ed9i dung n\u00e0y s\u1ebd n\u1eb1m tr\u00ean trang ch\u1ee7, c\u00e1c trang danh m\u1ee5c, v.v.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh DataLayer:<\/strong><\/h3>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng l\u01b0\u1ee3t xem \/ l\u1ea7n hi\u1ec3n th\u1ecb danh s\u00e1ch m\u1eb7t h\u00e0ng. B\u1ea1n c\u1ea7n \u0111\u1ea9y danh s\u00e1ch s\u1ea3n ph\u1ea9m v\u00e0 thu\u1ed9c t\u00ednh c\u1ee7a ch\u00fang v\u00e0o l\u1edbp d\u1eef li\u1ec7u. V\u00e0 \u0111\u1ed3ng th\u1eddi chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;view_item_list&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"804\" height=\"791\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-163.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23326\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-163.png 804w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-163-300x295.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-163-768x756.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google (Google Tag Configuration):<\/strong><\/h3>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y \u0111\u1ebfn DataLayer, b\u01b0\u1edbc ti\u1ebfp theo l\u00e0 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 l\u00e0m theo c\u00e1c b\u01b0\u1edbc d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 1: \u0110\u0103ng nh\u1eadp v\u00e0o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google v\u00e0 nh\u1ea5p v\u00e0o Th\u1ebb \u1edf menu b\u00ean tr\u00e1i.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"243\" height=\"262\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-164.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23327\"\/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 2: Nh\u1ea5p &#8220;New &#8211; M\u1edbi&#8221; \u0111\u1ec3 t\u1ea1o th\u1ebb s\u1ef1 ki\u1ec7n m\u1edbi cho thu\u1ed9c t\u00ednh GA4<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"641\" height=\"171\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-165.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23328\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-165.png 641w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-165-300x80.png 300w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 3: \u0110\u1eb7t t\u00ean ri\u00eang cho bi\u1ebfn c\u1ee7a b\u1ea1n v\u00e0 nh\u1ea5p v\u00e0o &#8220;C\u1ea5u h\u00ecnh bi\u1ebfn &#8211; Variable Configuration&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"517\" height=\"348\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-166.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23329\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-166.png 517w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-166-300x202.png 300w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 4: M\u1ed9t l\u1edbp ph\u1ee7 s\u1ebd xu\u1ea5t hi\u1ec7n \u1edf ph\u00eda b\u00ean ph\u1ea3i v\u1edbi danh s\u00e1ch c\u00e1c m\u1eabu th\u1ebb. L\u1ef1a ch\u1ecdn &#8220;Google Analytics: GA4 Event&#8221;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"634\" height=\"397\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-167.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23330\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-167.png 634w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-167-300x188.png 300w\" sizes=\"(max-width: 634px) 100vw, 634px\" \/><\/figure>\n\n\n\n<p><strong>B\u01b0\u1edbc 5: C\u1eeda s\u1ed5 c\u1ea5u h\u00ecnh th\u1ebb s\u1ebd m\u1edf ra nh\u01b0 b\u00ean d\u01b0\u1edbi. Nh\u1ea5p v\u00e0o &#8220;ch\u1ecdn th\u1ebb c\u1ea5u h\u00ecnh&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"406\" height=\"245\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-168.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23331\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-168.png 406w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-168-300x181.png 300w\" sizes=\"(max-width: 406px) 100vw, 406px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 6: <\/strong>M\u1ed9t menu th\u1ea3 xu\u1ed1ng s\u1ebd xu\u1ea5t hi\u1ec7n. B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn th\u1ebb l\u1ea7n xem trang c\u1ee7a m\u00ecnh ho\u1eb7c &#8216;None-manually Set ID&#8217; t\u1ea1o th\u00e0nh tr\u00ecnh \u0111\u01a1n th\u1ea3 xu\u1ed1ng. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"359\" height=\"354\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-169.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23335\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-169.png 359w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-169-300x296.png 300w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 7: B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 nh\u1eadp ID \u0111o GA v\u00e0o \u00f4 nh\u1eadp li\u1ec7u.<\/strong><\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y ID \u0111o l\u01b0\u1eddng c\u1ee7a m\u00ecnh trong ph\u1ea7n qu\u1ea3n tr\u1ecb trong &#8216;Lu\u1ed3ng d\u1eef li\u1ec7u&#8217;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"634\" height=\"407\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-171.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23338\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-171.png 634w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-171-300x193.png 300w\" sizes=\"(max-width: 634px) 100vw, 634px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"390\" height=\"365\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-172.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23339\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-172.png 390w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-172-300x281.png 300w\" sizes=\"(max-width: 390px) 100vw, 390px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 8: Ch\u1ec9 \u0111\u1ecbnh t\u00ean c\u1ee7a s\u1ef1 ki\u1ec7n.<\/strong><\/p>\n\n\n\n<p>T\u00ean s\u1ef1 ki\u1ec7n b\u1ea1n cung c\u1ea5p \u1edf \u0111\u00e2y s\u1ebd xu\u1ea5t hi\u1ec7n trong b\u00e1o c\u00e1o ph\u00e2n t\u00edch GA4 c\u1ee7a b\u1ea1n. B\u00e2y gi\u1edd, h\u00e3y \u0111\u1eb7t t\u00ean s\u1ef1 ki\u1ec7n l\u00e0 &#8216;view_item_list&#8217;.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"379\" height=\"389\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-173.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23340\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-173.png 379w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-173-292x300.png 292w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-173-356x364.png 356w\" sizes=\"(max-width: 379px) 100vw, 379px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 9 : Ch\u1ecdn &#8220;Event Parameters &#8211; Tham s\u1ed1 s\u1ef1 ki\u1ec7n&#8221; \u1edf menu th\u1ea3 xu\u1ed1ng<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"324\" height=\"450\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-174.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23341\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-174.png 324w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-174-216x300.png 216w\" sizes=\"(max-width: 324px) 100vw, 324px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 10: Nh\u1ea5n n\u00fat &#8220;Add Row &#8211; Th\u00eam h\u00e0ng&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"344\" height=\"240\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-175.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23342\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-175.png 344w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-175-300x209.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-175-100x70.png 100w\" sizes=\"(max-width: 344px) 100vw, 344px\" \/><\/figure><\/div>\n\n\n\n<p>B\u00e2y gi\u1edd b\u1ea1n s\u1ebd th\u1ea5y hai h\u1ed9p &#8220;Parameter Name &#8211; T\u00ean th\u00f4ng s\u1ed1&#8221; v\u00e0 &#8220;Value &#8211; Gi\u00e1 tr\u1ecb&#8221;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"634\" height=\"256\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-176.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23343\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-176.png 634w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-176-300x121.png 300w\" sizes=\"(max-width: 634px) 100vw, 634px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 11: Nh\u1eadp &#8220;Items&#8221; v\u00e0o h\u1ed9p &#8220;Parameter Name&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"672\" height=\"284\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-177.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23344\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-177.png 672w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-177-300x127.png 300w\" sizes=\"(max-width: 672px) 100vw, 672px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 12: Nh\u1ea5p v\u00e0o d\u1ea5u &#8220;+&#8221; \u1edf h\u1ed9p &#8220;Value &#8211; gi\u00e1 tr\u1ecb&#8221;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"595\" height=\"300\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-178.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23345\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-178.png 595w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-178-300x151.png 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/><\/figure>\n\n\n\n<p><strong>B\u01b0\u1edbc 13: M\u1ed9t l\u1edbp ph\u1ee7 s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 b\u00ean d\u01b0\u1edbi. Ch\u1ecdn bi\u1ebfn &#8220;GA 4 Ecommerce Datalayer&#8221;.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"595\" height=\"354\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-179.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23346\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-179.png 595w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-179-300x178.png 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 14: C\u1ea5u h\u00ecnh th\u1ebb c\u1ee7a b\u1ea1n s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 d\u01b0\u1edbi \u0111\u00e2y<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"534\" height=\"471\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-180.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23347\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-180.png 534w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-180-300x265.png 300w\" sizes=\"(max-width: 534px) 100vw, 534px\" \/><\/figure><\/div>\n\n\n\n<p>Nh\u01b0 v\u1eady l\u00e0 b\u1ea1n \u0111\u00e3 ho\u00e0n th\u00e0nh. Sau \u0111\u00e2y l\u00e0 c\u00e1c b\u01b0\u1edbc thi\u1ebft l\u1eadp c\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t (Trigger configuration)<\/strong><\/h3>\n\n\n\n<p><strong>B\u01b0\u1edbc 15: Nh\u1ea5p b\u1ea5t k\u1ef3 \u0111\u00e2u \u1edf b\u00ean d\u01b0\u1edbi n\u00fat &#8220;Triggering&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"506\" height=\"273\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-181.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23348\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-181.png 506w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-181-300x162.png 300w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 16: M\u1ed9t l\u1edbp ph\u1ee7 s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 b\u00ean d\u01b0\u1edbi. Nh\u1ea5n n\u00fat &#8220;+&#8221; \u0111\u1ec3 th\u00eam mi\u1ec1n &#8220;trigger &#8211; k\u00edch ho\u1ea1t&#8221; m\u1edbi<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"643\" height=\"161\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-182.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23349\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-182.png 643w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-182-300x75.png 300w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><\/figure>\n\n\n\n<p><strong>B\u01b0\u1edbc 17: Ch\u1ecdn m\u1ed9t t\u00ean th\u00edch h\u1ee3p cho mi\u1ec1n k\u00edch ho\u1ea1t c\u1ee7a b\u1ea1n v\u00e0 nh\u1ea5n b\u1ea5t k\u1ef3 \u0111\u00e2u \u1edf &#8220;c\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"505\" height=\"351\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-183.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23350\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-183.png 505w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-183-300x209.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-183-100x70.png 100w\" sizes=\"(max-width: 505px) 100vw, 505px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 18: M\u1ed9t l\u1edbp ph\u1ee7 s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 b\u00ean d\u01b0\u1edbi. Ch\u1ecdn &#8220;Custom Event&#8221; \u1edf trong danh s\u00e1ch<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"382\" height=\"282\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-184.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23351\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-184.png 382w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-184-300x221.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-184-80x60.png 80w\" sizes=\"(max-width: 382px) 100vw, 382px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 19: C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t s\u1ebd m\u1edf<\/strong><\/p>\n\n\n\n<p>Trong h\u1ed9p nh\u1eadp li\u1ec7u, ch\u00fang ta c\u1ea7n cung c\u1ea5p t\u00ean s\u1ef1 ki\u1ec7n. Trong s\u1ef1 ki\u1ec7n n\u00e0y, n\u00f3 l\u00e0 &#8216;view_item_list&#8217; v\u00ec n\u00f3 \u0111ang \u0111o l\u01b0\u1eddng s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb s\u1ea3n ph\u1ea9m. Nh\u1eadp &#8216;view_item_list&#8217; v\u00e0o t\u00ean s\u1ef1 ki\u1ec7n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"482\" height=\"387\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-185.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23352\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-185.png 482w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-185-300x241.png 300w\" sizes=\"(max-width: 482px) 100vw, 482px\" \/><\/figure><\/div>\n\n\n\n<p><strong>B\u01b0\u1edbc 20: Nh\u1ea5n ch\u1ecdn &#8220;L\u01b0u&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"328\" height=\"119\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-186.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23353\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-186.png 328w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-186-300x109.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-186-324x119.png 324w\" sizes=\"(max-width: 328px) 100vw, 328px\" \/><\/figure><\/div>\n\n\n\n<p>M\u1ed9t th\u1ebb ho\u00e0n ch\u1ec9nh s\u1ebd trong gi\u1ed1ng nh\u01b0 th\u1ebf n\u00e0y.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"531\" height=\"482\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-187.png\" alt=\"google analytic 4 ecommerce\" class=\"wp-image-23354\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-187.png 531w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-187-300x272.png 300w\" sizes=\"(max-width: 531px) 100vw, 531px\" \/><\/figure><\/div>\n\n\n\n<p>Xin ch\u00fac m\u1eebng!!! B\u1ea1n \u0111\u00e3 t\u1ea1o th\u00e0nh c\u00f4ng s\u1ef1 ki\u1ec7n <a href=\"https:\/\/adsplus.vn\/google-search-ads\/\"><strong>Google<\/strong><\/a> Analytic 4 Ecommerce c\u1ee7a m\u00ecnh. B\u00e2y gi\u1edd h\u00e3y l\u00e0m \u0111i\u1ec1u n\u00e0y cho c\u00e1c s\u1ef1 ki\u1ec7n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f2n l\u1ea1i.<\/p>\n\n\n\n<p>V\u00ec \u0111\u00e2y l\u00e0 ph\u01b0\u01a1ng ph\u00e1p t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o n\u00f3 trong c\u00e1c s\u1ef1 ki\u1ec7n. N\u00ean \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ef1 ki\u1ec7n kh\u00e1c, b\u00e2y gi\u1edd b\u1ea1n s\u1ebd ch\u1ec9 c\u1ea7n thay th\u1ebf m\u00e3 DataLayer. C\u0169ng nh\u01b0 c\u1ea5u h\u00ecnh th\u1ebb cu\u1ed1i c\u00f9ng v\u00e0 c\u1ea5u h\u00ecnh tr\u00ecnh k\u00edch ho\u1ea1t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1ed1 l\u1ea7n nh\u1ea5p v\u00e0o danh s\u00e1ch s\u1ea3n ph\u1ea9m \/ m\u1eb7t h\u00e0ng<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh DataLayer:<\/strong><\/h4>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng s\u1ed1 l\u1ea7n nh\u1ea5p v\u00e0o s\u1ea3n ph\u1ea9m. B\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m l\u00ean l\u1edbp d\u1eef li\u1ec7u. Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;select_item&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"821\" height=\"790\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-189.png\" alt=\"google\" class=\"wp-image-23356\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-189.png 821w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-189-300x289.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-189-768x739.png 768w\" sizes=\"(max-width: 821px) 100vw, 821px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: select_item<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): items &#8216;- {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; m\u1ee5c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &#8216;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"568\" height=\"477\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-190.png\" alt=\"google\" class=\"wp-image-23357\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-190.png 568w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-190-300x252.png 300w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;select_item&#8217;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"563\" height=\"302\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-191.png\" alt=\"google\" class=\"wp-image-23358\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-191.png 563w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-191-300x161.png 300w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ch\u1ebf \u0111\u1ed9 xem chi ti\u1ebft s\u1ea3n ph\u1ea9m \/ m\u1eb7t h\u00e0ng<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh DataLayer:<\/strong><\/h4>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng l\u01b0\u1ee3t xem s\u1ea3n ph\u1ea9m. B\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0o l\u1edbp d\u1eef li\u1ec7u. V\u00e0 \u0111\u1ed3ng th\u1eddi chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;view_item&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"824\" height=\"789\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-192.png\" alt=\"google\" class=\"wp-image-23359\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-192.png 824w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-192-300x287.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-192-768x735.png 768w\" sizes=\"(max-width: 824px) 100vw, 824px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google<\/strong><\/a> nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: view_item<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8220;items &#8216;- {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; m\u1ee5c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &#8216;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"616\" height=\"483\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-193.png\" alt=\"google\" class=\"wp-image-23360\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-193.png 616w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-193-300x235.png 300w\" sizes=\"(max-width: 616px) 100vw, 616px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;view_item<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"584\" height=\"319\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-194.png\" alt=\"google\" class=\"wp-image-23361\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-194.png 584w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-194-300x164.png 300w\" sizes=\"(max-width: 584px) 100vw, 584px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u00eam v\u00e0o gi\u1ecf h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng s\u1ed1 l\u01b0\u1ee3t th\u00eam v\u00e0o gi\u1ecf h\u00e0ng. B\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0o l\u1edbp d\u1eef li\u1ec7u. V\u00e0 \u0111\u1ed3ng th\u1eddi chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;view_item&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"803\" height=\"796\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-196.png\" alt=\"google\" class=\"wp-image-23363\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-196.png 803w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-196-300x297.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-196-150x150.png 150w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-196-768x761.png 768w\" sizes=\"(max-width: 803px) 100vw, 803px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google<\/strong><\/a> nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: add_to_cart<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; m\u1ee5c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &#8216;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"597\" height=\"476\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-198.png\" alt=\"google\" class=\"wp-image-23365\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-198.png 597w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-198-300x239.png 300w\" sizes=\"(max-width: 597px) 100vw, 597px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;add_to_cart&#8217;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"578\" height=\"315\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-199.png\" alt=\"google\" class=\"wp-image-23366\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-199.png 578w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-199-300x163.png 300w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>X\u00f3a kh\u1ecfi gi\u1ecf h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng lo\u1ea1i b\u1ecf kh\u1ecfi gi\u1ecf h\u00e0ng, ch\u00fang t\u00f4i c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u00f3 v\u00e0o l\u1edbp d\u1eef li\u1ec7u v\u00e0 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;remove_from_cart&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"779\" height=\"799\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-200.png\" alt=\"google\" class=\"wp-image-23367\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-200.png 779w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-200-292x300.png 292w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-200-768x788.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-200-356x364.png 356w\" sizes=\"(max-width: 779px) 100vw, 779px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: s\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: remove_from_cart<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8220;items &#8216;- {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; m\u1ee5c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &#8216;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"596\" height=\"455\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-201.png\" alt=\"google\" class=\"wp-image-23368\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-201.png 596w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-201-300x229.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-201-80x60.png 80w\" sizes=\"(max-width: 596px) 100vw, 596px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;remove_from_cart&#8217;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"531\" height=\"293\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-202.png\" alt=\"google\" class=\"wp-image-23369\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-202.png 531w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-202-300x166.png 300w\" sizes=\"(max-width: 531px) 100vw, 531px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1ed1 l\u01b0\u1ee3t xem \/ s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o<\/strong><\/h2>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng c\u1ea3 s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb v\u00e0 s\u1ed1 nh\u1ea5p chu\u1ed9t v\u00e0o c\u00e1c qu\u1ea3ng c\u00e1o n\u1ed9i b\u1ed9 c\u1ee7a trang web. C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i n\u00e0y bao g\u1ed3m c\u00e1c bi\u1ec3u ng\u1eef hi\u1ec3n th\u1ecb tr\u00ean trang web ho\u1eb7c \u0111\u1ec1 ngh\u1ecb giao h\u00e0ng mi\u1ec5n ph\u00ed.<\/p>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng chi ti\u1ebft l\u01b0\u1ee3t xem khuy\u1ebfn m\u1ea1i. B\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0o l\u1edbp d\u1eef li\u1ec7u. V\u00e0 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;view_promotion&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"601\" height=\"659\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-203.png\" alt=\"google\" class=\"wp-image-23370\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-203.png 601w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-203-274x300.png 274w\" sizes=\"(max-width: 601px) 100vw, 601px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: view_promotion<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; ecommerce.items &#8216;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"532\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-204.png\" alt=\"google\" class=\"wp-image-23371\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-204.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-204-300x228.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-204-80x60.png 80w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;view_promotion<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"613\" height=\"335\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-205.png\" alt=\"google\" class=\"wp-image-23372\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-205.png 613w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-205-300x164.png 300w\" sizes=\"(max-width: 613px) 100vw, 613px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1ed1 l\u1ea7n nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng chi ti\u1ebft s\u1ed1 l\u1ea7n nh\u1ea5p v\u00e0o khuy\u1ebfn m\u1ea1i. B\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0o l\u1edbp d\u1eef li\u1ec7u. V\u00e0 \u0111\u1ed3ng th\u1eddi chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;select_promotion&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"610\" height=\"660\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-206.png\" alt=\"google\" class=\"wp-image-23373\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-206.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-206-277x300.png 277w\" sizes=\"(max-width: 610px) 100vw, 610px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: select_promotion<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; ecommerce.items &#8216;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"677\" height=\"534\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-207.png\" alt=\"google\" class=\"wp-image-23374\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-207.png 677w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-207-300x237.png 300w\" sizes=\"(max-width: 677px) 100vw, 677px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;select_promotion<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"594\" height=\"344\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-208.png\" alt=\"google\" class=\"wp-image-23375\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-208.png 594w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-208-300x174.png 300w\" sizes=\"(max-width: 594px) 100vw, 594px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Qu\u1ea7y thanh to\u00e1n<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng chi ti\u1ebft ho\u1ea1t \u0111\u1ed9ng thanh to\u00e1n. L\u00fac n\u00e0y b\u1ea1n c\u1ea7n \u0111\u1ea9y s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u00f3 v\u00e0o l\u1edbp d\u1eef li\u1ec7u. Sau \u0111\u00f3 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;begin_checkout&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"896\" height=\"804\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-210.png\" alt=\"google\" class=\"wp-image-23377\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-210.png 896w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-210-300x269.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-210-768x689.png 768w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: begin_checkout<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; ecommerce.items &#8216;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"684\" height=\"535\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-211.png\" alt=\"google\" class=\"wp-image-23378\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-211.png 684w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-211-300x235.png 300w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n b\u1eb1ng &#8216;begin_checkout&#8217;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"684\" height=\"342\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-212.png\" alt=\"google\" class=\"wp-image-23379\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-212.png 684w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-212-300x150.png 300w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Mua h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng s\u1ed1 l\u1ea7n mua h\u00e0ng. B\u1ea1n c\u1ea7n \u0111\u1ea9y c\u00e1c giao d\u1ecbch, s\u1ea3n ph\u1ea9m v\u00e0 thu\u1ed9c t\u00ednh c\u1ee7a ch\u00fang l\u00ean l\u1edbp d\u1eef li\u1ec7u. Sau \u0111\u00f3 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;mua h\u00e0ng&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3 tr\u00ean trang c\u1ea3m \u01a1n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"616\" height=\"708\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-213.png\" alt=\"google\" class=\"wp-image-23380\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-213.png 616w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-213-261x300.png 261w\" sizes=\"(max-width: 616px) 100vw, 616px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: mua h\u00e0ng<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; ecommerce.items &#8216;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"782\" height=\"570\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-215.png\" alt=\"google\" class=\"wp-image-23382\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-215.png 782w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-215-300x219.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-215-768x560.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-215-324x235.png 324w\" sizes=\"(max-width: 782px) 100vw, 782px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi &#8216;mua h\u00e0ng&#8217;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"663\" height=\"376\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-216.png\" alt=\"google\" class=\"wp-image-23383\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-216.png 663w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-216-300x170.png 300w\" sizes=\"(max-width: 663px) 100vw, 663px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ec1n ho\u00e0n l\u1ea1i<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111o l\u01b0\u1eddng s\u1ed1 ti\u1ec1n ho\u00e0n l\u1ea1i. B\u1ea1n c\u1ea7n \u0111\u1ea9y chi ti\u1ebft giao d\u1ecbch l\u00ean l\u1edbp d\u1eef li\u1ec7u. Sau \u0111\u00f3 chuy\u1ec3n s\u1ef1 ki\u1ec7n &#8216;ho\u00e0n l\u1ea1i ti\u1ec1n&#8217; c\u00f9ng v\u1edbi d\u1eef li\u1ec7u \u0111\u00f3 v\u00e0o trang c\u1ea3m \u01a1n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"801\" height=\"296\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-217.png\" alt=\"google\" class=\"wp-image-23384\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-217.png 801w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-217-300x111.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-217-768x284.png 768w\" sizes=\"(max-width: 801px) 100vw, 801px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh th\u1ebb Google:<\/strong><\/h4>\n\n\n\n<p>Khi m\u00e3 tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1ea9y sang DataLayer. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u1ea5u h\u00ecnh th\u1ebb Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<ul><li>Lo\u1ea1i th\u1ebb: S\u1ef1 ki\u1ec7n GA4<\/li><li>T\u00ean s\u1ef1 ki\u1ec7n: ho\u00e0n ti\u1ec1n<\/li><li>Tham s\u1ed1 s\u1ef1 ki\u1ec7n (t\u00ean &#8211; gi\u00e1 tr\u1ecb): &#8216;items&#8217; &#8211; {{Ecommerce Items}}<\/li><li>Lo\u1ea1i bi\u1ebfn: bi\u1ebfn l\u1edbp d\u1eef li\u1ec7u &#8211; ecommerce.items &#8216;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"697\" height=\"550\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-218.png\" alt=\"google\" class=\"wp-image-23385\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-218.png 697w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-218-300x237.png 300w\" sizes=\"(max-width: 697px) 100vw, 697px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>C\u1ea5u h\u00ecnh k\u00edch ho\u1ea1t:<\/strong><\/h4>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o tr\u00ecnh k\u00edch ho\u1ea1t v\u1edbi c\u1ea5u h\u00ecnh b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<ul><li>Lo\u1ea1i tr\u00ecnh k\u00edch ho\u1ea1t: S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh<\/li><li>\u0110i\u1ec1u ki\u1ec7n k\u00edch ho\u1ea1t: s\u1ef1 ki\u1ec7n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi &#8216;ho\u00e0n l\u1ea1i ti\u1ec1n&#8217;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"713\" height=\"355\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-219.png\" alt=\"google\" class=\"wp-image-23386\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-219.png 713w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-219-300x149.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-219-324x160.png 324w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/><\/figure>\n\n\n\n<p>Trong tr\u01b0\u1eddng h\u1ee3p b\u1ea1n mu\u1ed1n \u0111o l\u01b0\u1eddng kho\u1ea3n ho\u00e0n l\u1ea1i m\u1ed9t ph\u1ea7n. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 chuy\u1ec3n danh s\u00e1ch c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 c\u00e1c thu\u1ed9c t\u00ednh c\u1ee7a ch\u00fang nh\u01b0 b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"952\" height=\"790\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-221.png\" alt=\"google\" class=\"wp-image-23388\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-221.png 952w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-221-300x249.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-221-768x637.png 768w\" sizes=\"(max-width: 952px) 100vw, 952px\" \/><\/figure><\/div>\n\n\n\n<p>Ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a c\u1ea5u h\u00ecnh Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google v\u00e0 c\u1ea5u h\u00ecnh tr\u00ecnh k\u00edch ho\u1ea1t s\u1ebd v\u1eabn nh\u01b0 c\u0169.<\/p>\n\n\n\n<p>V\u00ec v\u1eady, \u0111\u00f3 l\u00e0 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp theo d\u00f5i Google Analytic 4 Ecommerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>B\u00e1o c\u00e1o th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong GA4<\/strong><\/h2>\n\n\n\n<p>B\u00e2y gi\u1edd v\u00ec b\u1ea1n \u0111\u00e3 ho\u00e0n t\u1ea5t thi\u1ebft l\u1eadp Google Analytic 4 Ecommerce c\u1ee7a m\u00ecnh. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ee3i m\u1ed9t l\u00fac \u0111\u1ec3 t\u1ea1o d\u1eef li\u1ec7u v\u00e0 sau \u0111\u00f3 ti\u1ebfp t\u1ee5c v\u1edbi giao di\u1ec7n b\u00e1o c\u00e1o.<\/p>\n\n\n\n<p>\u0110\u1ec3 xem b\u00e1o c\u00e1o th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cho thu\u1ed9c t\u00ednh GA4 c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1ea5p v\u00e0o &#8216;Ki\u1ebfm ti\u1ec1n&#8217; trong menu b\u00e1o c\u00e1o.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"381\" height=\"432\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-222.png\" alt=\"google\" class=\"wp-image-23389\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-222.png 381w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-222-265x300.png 265w\" sizes=\"(max-width: 381px) 100vw, 381px\" \/><\/figure><\/div>\n\n\n\n<p>Sau \u0111\u00f3 nh\u1ea5n &#8220;t\u1ed5ng k\u1ebft v\u1ec1 ki\u1ebfm ti\u1ec1n&#8221;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"398\" height=\"484\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-223.png\" alt=\"google\" class=\"wp-image-23390\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-223.png 398w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-223-247x300.png 247w\" sizes=\"(max-width: 398px) 100vw, 398px\" \/><\/figure><\/div>\n\n\n\n<p>B\u1ea1n s\u1ebd th\u1ea5y c\u00e1c xu h\u01b0\u1edbng v\u00e0 b\u1ea3ng b\u00ean d\u01b0\u1edbi cung c\u1ea5p c\u00e1c chi ti\u1ebft. V\u00ed d\u1ee5 nh\u01b0 &#8216;T\u1ed5ng doanh thu&#8217;, &#8216;T\u1ed5ng s\u1ed1 ng\u01b0\u1eddi mua&#8217; v\u00e0 &#8216;Trung b\u00ecnh doanh thu mua h\u00e0ng tr\u00ean m\u1ed7i ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"721\" height=\"477\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-225.png\" alt=\"google\" class=\"wp-image-23392\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-225.png 721w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-225-300x198.png 300w\" sizes=\"(max-width: 721px) 100vw, 721px\" \/><\/figure><\/div>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n c\u00f3 b\u00e1o c\u00e1o chi ti\u1ebft h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1ea5p v\u00e0o &#8220;Mua h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed&#8221; trong menu b\u00e1o c\u00e1o.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"392\" height=\"478\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-226.png\" alt=\"google\" class=\"wp-image-23393\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-226.png 392w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-226-246x300.png 246w\" sizes=\"(max-width: 392px) 100vw, 392px\" \/><\/figure><\/div>\n\n\n\n<p>B\u1ea1n s\u1ebd th\u1ea5y b\u00e1o c\u00e1o chi ti\u1ebft nh\u01b0 b\u00ean d\u01b0\u1edbi<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"706\" height=\"437\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-227.png\" alt=\"google\" class=\"wp-image-23394\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-227.png 706w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-227-300x186.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-227-356x220.png 356w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"711\" height=\"429\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-228.png\" alt=\"google\" class=\"wp-image-23395\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-228.png 711w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-228-300x181.png 300w\" sizes=\"(max-width: 711px) 100vw, 711px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"720\" height=\"322\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-229.png\" alt=\"google\" class=\"wp-image-23396\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-229.png 720w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-229-300x134.png 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure><\/div>\n\n\n\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ki\u1ec3m tra b\u00e1o c\u00e1o k\u00eanh trong tab &#8216;Ph\u00e2n t\u00edch&#8217; b\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh c\u00e1c b\u01b0\u1edbc k\u00eanh.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"724\" height=\"395\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-230.png\" alt=\"google\" class=\"wp-image-23397\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-230.png 724w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/09\/image-230-300x164.png 300w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Google.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u h\u01a1n v\u1ec1 c\u00e1ch m\u00e0 Google Analytic 4 Ecommerce ho\u1ea1t \u0111\u1ed9ng. Th\u00eam v\u00e0o \u0111\u00f3 l\u00e0 c\u00e1ch m\u00e0 n\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o c\u1ee7a doanh nghi\u1ec7p. V\u1edbi thu\u1ed9c t\u00ednh Google Analytic 4, vi\u1ec7c tri\u1ec3n khai Ecommerce c\u00f3 m\u1ed9t ch\u00fat kh\u00e1c bi\u1ec7t so v\u1edbi phi\u00ean [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23461,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[934],"tags":[164,322],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google tung b\u1ea3n c\u1eadp nh\u1eadt Google Analytic 4 Ecommerce<\/title>\n<meta name=\"description\" content=\"Google v\u1eeba tung ra b\u1ea3n c\u1eadp nh\u1eadt Google Analytic 4 Ecommerce cho m\u1ecdi doanh nghi\u1ec7p \u0111\u1ec3 c\u00f3 th\u1ec3 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o tr\u00ean Google c\u1ee7a doanh nghi\u1ec7p\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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