{"id":24226,"date":"2021-10-26T14:30:00","date_gmt":"2021-10-26T07:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=24226"},"modified":"2021-11-01T15:18:32","modified_gmt":"2021-11-01T08:18:32","slug":"google-ads-vua-cong-bo-ban-nang-cap-cua-chien-dich-hien-thi","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/google-ads-vua-cong-bo-ban-nang-cap-cua-chien-dich-hien-thi","title":{"rendered":"Google Ads v\u1eeba c\u00f4ng b\u1ed1 b\u1ea3n n\u00e2ng c\u1ea5p c\u1ee7a chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb"},"content":{"rendered":"\n<p>G\u1ea7n \u0111\u00e2y, <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google Ads<\/strong><\/a> v\u1eeba c\u00f4ng b\u1ed1 v\u1ec1 b\u1ea3n n\u00e2ng c\u1ea5p m\u1edbi v\u1ec1 c\u00e1c chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb c\u1ee7a n\u1ec1n t\u1ea3ng. Th\u00eam v\u00e0o \u0111\u00f3, \u00f4ng l\u1edbn c\u0169ng \u1ea5n \u0111\u1ecbnh th\u1eddi gian \u00e1p d\u1ee5ng b\u1ea3n n\u00e2ng c\u1ea5p l\u00e0 th\u00e1ng 1\/2022.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/nang-cap-moi-cua-google-ads.png\" alt=\"n\u00e2ng c\u1ea5p m\u1edbi c\u1ee7a google ads\" class=\"wp-image-24364\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/nang-cap-moi-cua-google-ads.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/nang-cap-moi-cua-google-ads-300x169.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/nang-cap-moi-cua-google-ads-768x432.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb l\u00e0 tr\u1ecdng t\u00e2m trong \u0111\u1ee3t n\u00e2ng c\u1ea5p c\u1ee7a Google Ads<\/strong><\/h2>\n\n\n\n<p>Theo nh\u01b0 th\u00f4ng b\u00e1o, <a href=\"https:\/\/adsplus.vn\/dich-vu-setup-tai-khoan-quang-cao-google\/\"><strong>Google<\/strong><\/a> s\u1ebd \u0111\u01a1n gi\u1ea3n h\u00f3a quy tr\u00ecnh t\u1ea1o Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb h\u01a1n. N\u1ec1n t\u1ea3ng s\u1ebd b\u1eb1ng c\u00e1ch gi\u00fap ng\u01b0\u1eddi d\u00f9ng d\u1ec5 d\u00e0ng s\u1eed d\u1ee5ng c\u00e1c kh\u1ea3 n\u0103ng m\u00e1y h\u1ecdc n\u00e2ng cao c\u1ee7a Google trong chi\u1ebfn d\u1ecbch. \u0110\u1ec3 t\u1eeb \u0111\u00f3 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u1ed3ng th\u1eddi t\u0103ng quy\u1ec1n ki\u1ec3m so\u00e1t v\u00e0 t\u00ednh minh b\u1ea1ch \u0111\u1ed1i v\u1edbi nh\u1eefng v\u1ecb tr\u00ed ph\u00e2n ph\u1ed1i qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, Google v\u1eabn s\u1ebd t\u1eebng b\u01b0\u1edbc tri\u1ec3n khai nh\u1eefng c\u1eadp nh\u1eadt n\u00e0y. Do \u0111\u00f3, nh\u1eefng thay \u0111\u1ed5i n\u00e0y c\u00f3 th\u1ec3 ch\u01b0a \u00e1p d\u1ee5ng \u0111\u1ed1i v\u1edbi m\u1ecdi ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb chu\u1ea9n v\u00e0 th\u00f4ng minh s\u1ebd \u0111\u01b0\u1ee3c g\u1ed9p chung<\/strong><\/h2>\n\n\n\n<p>Gi\u1edd \u0111\u00e2y, Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb chu\u1ea9n v\u00e0 Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb th\u00f4ng minh s\u1ebd \u0111\u01b0\u1ee3c cung c\u1ea5p d\u01b0\u1edbi d\u1ea1ng m\u1ed9t lo\u1ea1i chi\u1ebfn d\u1ecbch chung. C\u1eadp nh\u1eadt n\u00e0y s\u1ebd gi\u00fap ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u00f2n ph\u1ea3i t\u1ef1 ch\u1ecdn m\u1ed9t trong hai lo\u1ea1i chi\u1ebfn d\u1ecbch n\u00e0y khi t\u1ea1o Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb. C\u00e1c t\u00ednh n\u0103ng m\u1edf r\u1ed9ng ti\u00eau ch\u00ed nh\u1eafm m\u1ee5c ti\u00eau d\u00e0nh cho Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb chu\u1ea9n. K\u1ebft h\u1ee3p v\u1edbi \u0111\u00f3 l\u00e0 c\u00e1c t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau t\u1ef1 \u0111\u1ed9ng trong Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb th\u00f4ng minh. T\u1ea5t c\u1ea3 t\u00ednh n\u0103ng n\u00e0y hi\u1ec7n \u0111\u00e3 c\u00f3 trong t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1019\" height=\"428\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-109.png\" alt=\"n\u00e2ng c\u1ea5p m\u1edbi c\u1ee7a google ads\" class=\"wp-image-24227\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-109.png 1019w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-109-300x126.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-109-768x323.png 768w\" sizes=\"(max-width: 1019px) 100vw, 1019px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u1eadp nh\u1eadt s\u1ebd gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o d\u1ec5 d\u00e0ng t\u00ecm th\u1ea5y \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau<\/strong><\/h2>\n\n\n\n<p>M\u1ee5c ti\u00eau trong \u0111\u1ee3t n\u00e2ng c\u1ea5p n\u00e0y \u0111\u01b0\u1ee3c n\u1ec1n t\u1ea3ng h\u01b0\u1edbng nhi\u1ec1u h\u01a1n t\u1edbi nh\u00e0 qu\u1ea3ng c\u00e1o. \u0110\u00f3 l\u00e0 gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y nh\u1eefng ph\u00e2n kh\u00fac \u0111\u1ed1i t\u01b0\u1ee3ng m\u1edbi v\u00e0 ph\u00f9 h\u1ee3p. T\u1eeb \u0111\u00e2y nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 gia t\u0103ng s\u1ed1 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb, l\u01b0\u1ee3t nh\u1ea5p ho\u1eb7c l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i. \u0110\u00e2y l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec m\u00e0 <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google Ads<\/strong><\/a> s\u1ebd mang l\u1ea1i khi ra m\u1eaft t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a. <\/p>\n\n\n\n<p>Theo nh\u01b0 c\u00f4ng b\u1ed1, t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t t\u00f9y ch\u1ecdn nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ed9c l\u1eadp. Ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 th\u00eam c\u00e1c t\u00edn hi\u1ec7u \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng nh\u1eafm m\u1ee5c ti\u00eau. T\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a hi\u1ec7n \u0111ang d\u1ef1a v\u00e0o nh\u1eefng t\u00edn hi\u1ec7u m\u00e0 b\u1ea1n \u0111\u00e3 t\u1ef1 ch\u1ecdn. V\u00ed d\u1ee5 nh\u01b0 ph\u00e2n kh\u00fac \u0111\u1ed1i t\u01b0\u1ee3ng ho\u1eb7c ph\u00e2n kh\u00fac theo ng\u1eef c\u1ea3nh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. \u0110\u1ec3 t\u1eeb \u0111\u00e2y nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 thu n\u1ea1p nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u00e3 b\u1ecb b\u1ecf l\u1ee1. Cu\u1ed1i c\u00f9ng \u0111i\u1ec1u m\u00e0 Google Ads mu\u1ed1n nh\u1eafm \u0111\u1ebfn \u0111\u00f3 l\u00e0 l\u00e0m t\u0103ng hi\u1ec7u su\u1ea5t c\u1ee7a chi\u1ebfn d\u1ecbch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"487\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-110-1024x487.png\" alt=\"google smart display\" class=\"wp-image-24228\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-110-1024x487.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-110-300x143.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-110-768x365.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/10\/image-110.png 1033w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Quy tr\u00ecnh t\u1ea1o chi\u1ebfn d\u1ecbch trong <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/kien-thuc\/quang-cao-google-ads\/\"><strong>Google Ads<\/strong><\/a> gi\u1edd \u0111\u00e2y c\u00f3 th\u00eam h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc cho t\u1eebng ph\u1ea7n c\u1ee7a chi\u1ebfn d\u1ecbch. Thay v\u00ec ph\u1ea3i di chuy\u1ec3n qua nhi\u1ec1u m\u1ee5c c\u1ee7a chi\u1ebfn d\u1ecbch \u0111\u1ec3 \u0111\u1ebfn \u0111\u01b0\u1ee3c m\u1ed9t m\u1ee5c. B\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n ngay \u0111\u1ebfn m\u1ee5c \u0111\u00f3 b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng tr\u00ecnh \u0111\u01a1n \u0111i\u1ec1u h\u01b0\u1edbng b\u00ean tr\u00e1i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1c l\u1ee3i \u00edch kh\u00e1c m\u00e0 b\u1ea3n n\u00e2ng c\u1ea5p m\u1edbi c\u1ee7a Google Ads mang l\u1ea1i<\/strong><\/h2>\n\n\n\n<ul><li><strong>H\u1ed7 tr\u1ee3 cho m\u00f4 h\u00ecnh ph\u00e2n b\u1ed5 theo h\u01b0\u1edbng d\u1eef li\u1ec7u.<\/strong> M\u00f4 h\u00ecnh ph\u00e2n b\u1ed5 theo h\u01b0\u1edbng d\u1eef li\u1ec7u ph\u00e2n b\u1ed5 t\u00edn d\u1ee5ng chuy\u1ec3n \u0111\u1ed5i. T\u1ea5t c\u1ea3 s\u1ebd d\u1ef1a tr\u00ean c\u00e1ch m\u1ecdi ng\u01b0\u1eddi t\u01b0\u01a1ng t\u00e1c v\u1edbi c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. B\u00ean c\u1ea1nh \u0111\u00f3, t\u00ednh n\u0103ng n\u00e0y c\u00f2n quy\u1ebft \u0111\u1ecbnh ai s\u1ebd tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. M\u00f4 h\u00ecnh n\u00e0y s\u1eed d\u1ee5ng d\u1eef li\u1ec7u c\u1ee7a t\u00e0i kho\u1ea3n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng l\u1edbn nh\u1ea5t \u0111\u1ebfn m\u1ee5c ti\u00eau kinh doanh c\u1ee7a b\u1ea1n. M\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0 qu\u1ea3ng c\u00e1o, t\u1eeb kh\u00f3a v\u00e0 chi\u1ebfn d\u1ecbch.<\/li><li><strong>S\u1eed d\u1ee5ng ph\u01b0\u01a1ng th\u1ee9c tr\u1ea3 ti\u1ec1n cho l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i.<\/strong> N\u1ebfu l\u00e0 nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c \u0111\u1eb7t gi\u00e1 th\u1ea7u CPA m\u1ee5c ti\u00eau. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ph\u01b0\u01a1ng th\u1ee9c tr\u1ea3 ti\u1ec1n cho l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i. \u0110\u1ec3 t\u1eeb \u0111\u00e2y b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1eadp h\u00f3a \u0111\u01a1n cho c\u00e1c l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i (thay v\u00ec c\u00e1c l\u01b0\u1ee3t nh\u1ea5p) m\u00e0 b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c \u1edf m\u1ee9c CPA m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/li><li><strong>T\u0103ng quy\u1ec1n ki\u1ec3m so\u00e1t v\u00e0 t\u00ednh minh b\u1ea1ch.<\/strong> B\u1ea1n c\u00f3 th\u1ec3 th\u00eam c\u00e1c t\u00edn hi\u1ec7u nh\u1eafm m\u1ee5c ti\u00eau. B\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 t\u00f9y ch\u1ecdn lo\u1ea1i tr\u1eeb n\u1ed9i dung v\u00e0o chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh. B\u00ean c\u1ea1nh \u0111\u00f3 b\u1ea1ng c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u00ednh n\u0103ng Th\u00f4ng tin chi ti\u1ebft v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng. \u0110\u1ec3 t\u1eeb \u0111\u00e2y b\u1ea1n s\u1ebd bi\u1ebft ki\u1ec3u kh\u00e1ch h\u00e0ng n\u00e0o s\u1ebd chuy\u1ec3n \u0111\u1ed5i khi xem qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Google.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>G\u1ea7n \u0111\u00e2y, Google Ads v\u1eeba c\u00f4ng b\u1ed1 v\u1ec1 b\u1ea3n n\u00e2ng c\u1ea5p m\u1edbi v\u1ec1 c\u00e1c chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb c\u1ee7a n\u1ec1n t\u1ea3ng. Th\u00eam v\u00e0o \u0111\u00f3, \u00f4ng l\u1edbn c\u0169ng \u1ea5n \u0111\u1ecbnh th\u1eddi gian \u00e1p d\u1ee5ng b\u1ea3n n\u00e2ng c\u1ea5p l\u00e0 th\u00e1ng 1\/2022. Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb l\u00e0 tr\u1ecdng t\u00e2m trong \u0111\u1ee3t n\u00e2ng c\u1ea5p c\u1ee7a Google Ads Theo nh\u01b0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51],"tags":[995,164],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Ads v\u1eeba c\u00f4ng b\u1ed1 b\u1ea3n n\u00e2ng c\u1ea5p c\u1ee7a chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb<\/title>\n<meta name=\"description\" content=\"Google Ads v\u1eeba c\u00f4ng b\u1ed1 b\u1ea3n n\u00e2ng c\u1ea5p m\u1edbi c\u1ee7a chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb nh\u1eb1m c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e0 qu\u1ea3ng c\u00e1o trong vi\u1ec7c t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch...\" \/>\n<meta name=\"robots\" content=\"index, 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