{"id":24475,"date":"2021-11-04T13:30:00","date_gmt":"2021-11-04T06:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=24475"},"modified":"2021-11-04T14:12:29","modified_gmt":"2021-11-04T07:12:29","slug":"facebook-khai-tu-nhan-dien-khuon-mat","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/facebook-khai-tu-nhan-dien-khuon-mat","title":{"rendered":"Facebook ch\u00ednh th\u1ee9c \u2018\u2019khai t\u1eed\u2019\u2019 ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t"},"content":{"rendered":"\n<p>Sau 10 n\u0103m ph\u00e1t h\u00e0nh, <a href=\"https:\/\/adsplus.vn\/dich-vu-quang-cao-facebook\/\">Facebook <\/a>s\u1ebd khai t\u1eed ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t do li\u00ean t\u1ee5c d\u00ednh v\u00e0o nhi\u1ec1u v\u1ee5 ki\u1ec7n ph\u00e1p l\u00fd. K\u1ec3 t\u1eeb 12\/2010 \u0111\u1ebfn nay, c\u00f3 th\u1ec3 th\u1ea5y ph\u1ea7n m\u1ec1m n\u00e0y kh\u00f4ng mang l\u1ea1i qu\u00e1 nhi\u1ec1u l\u1ee3i \u00edch nh\u01b0 mong mu\u1ed1n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/nhan-dien-khuon-mat-facebook.png\" alt=\"nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t facebook\" class=\"wp-image-24480\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/nhan-dien-khuon-mat-facebook.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/nhan-dien-khuon-mat-facebook-300x169.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/nhan-dien-khuon-mat-facebook-768x432.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Ph\u1ea7n m\u1ec1m 10 n\u0103m tu\u1ed5i<\/strong><\/h2>\n\n\n\n<p>\u0110\u01b0\u1ee3c c\u00f4ng b\u1ed1 v\u00e0o n\u0103m 2010, ph\u1ea7n m\u1ec1m n\u00e0y s\u1ebd nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t c\u1ee7a ng\u01b0\u1eddi d\u00f9ng th\u00f4ng qua h\u00ecnh m\u1eabu. Sau khi ph\u00e2n t\u00edch n\u00f3 s\u1ebd g\u1ee3i \u00fd cho ng\u01b0\u1eddi d\u00f9ng g\u1eafn th\u1ebb nh\u1eefng ng\u01b0\u1eddi xu\u1ea5t hi\u1ec7n trong \u1ea3nh, video. Ng\u01b0\u1ee3c l\u1ea1i n\u00f3 c\u0169ng s\u1ebd nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t c\u1ee7a ng\u01b0\u1eddi d\u00f9ng khi h\u1ecd tr\u00ean h\u00ecnh \u1ea3nh, video c\u1ee7a ng\u01b0\u1eddi kh\u00e1c.<\/p>\n\n\n\n<p>Theo m\u00f4 t\u1ea3, ph\u1ea7n m\u1ec1m s\u1ebd gi\u00fap ng\u01b0\u1eddi d\u00f9ng tr\u00e1nh b\u1ecb ng\u01b0\u1eddi kh\u00e1c m\u1ea1o danh hay l\u1ea1m d\u1ee5ng danh t\u00ednh. Ngo\u00e0i ra n\u00f3 c\u00f2n gi\u00fap ng\u01b0\u1eddi suy gi\u1ea3m th\u1ecb l\u1ef1c d\u1ec5 d\u00e0ng s\u1eed d\u1ee5ng Facebook.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"808\" height=\"440\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-28.png\" alt=\"facebook \" class=\"wp-image-24479\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-28.png 808w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-28-300x163.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-28-768x418.png 768w\" sizes=\"(max-width: 808px) 100vw, 808px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/tan-dung-video-short-youtube-de-xay-dung-thuong-hieu\/\">T\u1eadn d\u1ee5ng video short YouTube \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/cach-xay-dung-quang-cao-my-pham-tu-cac-thuong-hieu-my-pham\/\">H\u1ecdc h\u1ecfi c\u00e1ch Marketing t\u1eeb 80 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m h\u00e0ng \u0111\u1ea7u<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. \u2018\u2019K\u1ebf ho\u1ea1ch \u0111\u00e0o t\u1ea9u\u2019\u2019 sau h\u00e0ng lo\u1ea1t v\u1ee5 ki\u1ec7n t\u1eadp th\u1ec3<\/strong><\/h2>\n\n\n\n<p>C\u00f3 nhi\u1ec1u c\u00e2u h\u1ecfi \u0111\u1eb7t ra li\u1ec7u ph\u1ea7n m\u1ec1m n\u00e0y c\u00f3 \u0111ang x\u00e2m ph\u1ea1m quy\u1ec1n ri\u00eang t\u01b0, t\u1ea1o ra v\u1ea5n \u0111\u1ec1 v\u1ec1 n\u1ea1n ph\u00e2n bi\u1ec7t ch\u1ee7ng t\u1ed9c hay kh\u00f4ng.<\/p>\n\n\n\n<p>Quay l\u1ea1i kho\u1ea3ng th\u1eddi gian tr\u01b0\u1edbc, ph\u1ea7n m\u1ec1m n\u00e0y \u0111\u01b0\u1ee3c cho l\u00e0 vi ph\u1ea1m m\u1ed9t lo\u1ea1t c\u00e1c b\u1ed9 lu\u1eadt \u0111\u01b0\u1ee3c ban h\u00e0nh \u1edf nhi\u1ec1u n\u01a1i.<\/p>\n\n\n\n<p>Ng\u00e0y 18\/4\/2019, Facebook \u0111\u1ed1i m\u1eb7t v\u1edbi m\u1ed9t v\u1ee5 ki\u1ec7n t\u1eadp th\u1ec3 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng Facebook t\u1ea1i bang Illinois. H\u1ecd cho bi\u1ebft Facebook \u0111\u00e3 b\u1eadt ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 cho ph\u00e9p. \u0110i\u1ec1u n\u00e0y vi ph\u1ea1m \u0111\u1ea1o lu\u1eadt b\u1ea3o m\u1eadt th\u00f4ng tin sinh tr\u1eafc h\u1ecdc (BIPA) c\u1ee7a bang Illinois.<\/p>\n\n\n\n<p>12\/7, \u1ee6y ban Th\u01b0\u01a1ng m\u1ea1i li\u00ean bang M\u1ef9 \u0111\u00e3 b\u1ecf phi\u1ebfu ph\u00ea chu\u1ea9n \u00e1n ph\u1ea1t 5 t\u1ef7 USD, \u0111\u01b0\u1ee3c cho l\u00e0 \u00e1n ph\u1ea1t cao nh\u1ea5t \u0111\u1ed1i v\u1edbi m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7. Ngo\u00e0i ra Facebook c\u00f2n ph\u1ea3i chi tr\u1ea3 cho nh\u1eefng ng\u01b0\u1eddi kh\u1edfi ki\u1ec7n 550 tri\u1ec7u \u0111\u00f4. M\u1ee9c \u0111\u1ed9 thi\u1ec7t h\u1ea1i l\u00e0 kh\u00f4ng h\u1ec1 nh\u1ecf.<\/p>\n\n\n\n<p>D\u00f9 sau \u0111\u00f3 Facebook \u0111\u00e3 cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng quy\u1ec1n t\u1eeb ch\u1ed1i ph\u1ea7n m\u1ec1m, xong nh\u1eefng tranh c\u00e3i v\u1eabn li\u00ean t\u1ee5c x\u1ea3y ra.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. \u2018\u2019Khai t\u1eed\u2019\u2019 nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t &#8211; m\u1ed9t b\u01b0\u1edbc \u0111i trong k\u1ebf ho\u1ea1ch thay \u0111\u1ed5i c\u1ee5c di\u1ec7n<\/strong><\/h2>\n\n\n\n<p>Facebook \u0111ang ch\u1ecbu s\u1ef1 gi\u00e1m s\u00e1t kh\u1eaft khe t\u1eeb c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd. B\u01b0\u1edbc \u0111\u1ea7u thay \u0111\u1ed5i c\u1ee5c di\u1ec7n n\u1eb1m trong k\u1ebf ho\u1ea1ch <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/kien-thuc\/facebook-marketing\/facebook-ads\/\">marketing<\/a> c\u1ee7a Facebook ch\u00ednh l\u00e0 \u0111\u1ed5i t\u00ean th\u00e0nh Meta.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/adsplus.vn\/blog\/facebook-doi-ten-thanh-meta\/\"><img decoding=\"async\" loading=\"lazy\" width=\"808\" height=\"604\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27.png\" alt=\"facebook \u0111\u1ed5i t\u00ean meta\" class=\"wp-image-24478\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27.png 808w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27-300x224.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27-768x574.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27-80x60.png 80w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27-265x198.png 265w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/11\/image-27-530x396.png 530w\" sizes=\"(max-width: 808px) 100vw, 808px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u2018\u2019Khai t\u1eed\u2019\u2019 nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t c\u00f3 l\u1ebd l\u00e0 b\u01b0\u1edbc n\u1ed1i ti\u1ebfp trong k\u1ebf ho\u1ea1ch thay \u0111\u1ed5i c\u1ea3 trong ra ngo\u00e0i. H\u00e0nh \u0111\u1ed9ng n\u00e0y tuy mu\u1ed9n m\u00e0ng nh\u01b0ng \u0111\u00e3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c m\u1ed9t lo\u1ea1t c\u00e1c tranh c\u00e3i. \u0110\u1eb7t bi\u1ec7t h\u00e0nh \u0111\u1ed9ng n\u00e0y \u0111\u01b0\u1ee3c cho l\u00e0 ph\u00f9 h\u1ee3p trong t\u00ecnh h\u00ecnh c\u00e1c c\u00f4ng ty \u0111ang d\u00ednh nghi \u00e1n thu th\u1eadp th\u00f4ng tin ng\u01b0\u1eddi d\u00f9ng tr\u00e1i ph\u00e9p.<\/p>\n\n\n\n<p>Facebook s\u1ebd x\u00f3a t\u1ea5t c\u1ea3 nh\u1eefng d\u1eef li\u1ec7u khu\u00f4n m\u1eb7t \u0111\u00e3 l\u01b0u tr\u1eef su\u1ed1t 10 n\u0103m qua. D\u1ef1 \u0111o\u00e1n qu\u00e1 tr\u00ecnh n\u00e0y s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/33-thuat-ngu-thong-dung-trong-facebook-ads\/\">33 thu\u1eadt ng\u1eef th\u00f4ng d\u1ee5ng trong Facebook Ads<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/cach-xay-dung-content-marketing-cho-doanh-nghiep\/\">C\u00e1ch x\u00e2y d\u1ef1ng Content Marketing Team cho doanh nghi\u1ec7p<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/google-chia-se-them-du-lieu-hot-ve-quang-cao-tim-kiem\/\">Google chia s\u1ebb th\u00eam d\u1eef li\u1ec7u \u201cHOT\u201d v\u1ec1 qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm<\/a><\/li><\/ul>\n\n\n\n<p>\u00d4ng Jerome Pesenti &#8211; Ph\u00f3 Ch\u1ee7 t\u1ecbch m\u1ea3ng AI c\u1ee7a c\u00f4ng ty Meta cho bi\u1ebft th\u00e1ng 11 Facebook s\u1ebd \u0111\u00f3ng ph\u1ea7n m\u1ec1m n\u00e0y.<\/p>\n\n\n\n<p>\u00d4ng c\u0169ng kh\u1eb3ng \u0111\u1ecbnh m\u1ed7i c\u00f4ng ngh\u1ec7 \u0111\u1ec1u bao g\u1ed3m c\u1ea3 ti\u1ec1m n\u0103ng l\u1eabn nh\u1eefng ti\u1ec1m t\u00e0ng \u0111\u00e1ng lo ng\u1ea1i. Ch\u00ednh v\u00ec v\u1eady s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa hai \u0111i\u1ec1u n\u00e0y l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng.<\/p>\n\n\n\n<p>Ng\u01b0\u1eddi d\u00f9ng c\u0169ng nh\u01b0 \u0111\u1ed1i th\u1ee7 \u0111ang nh\u00ecn ch\u1eb1m ch\u1eb1m v\u00e0o t\u1eebng b\u01b0\u1edbc \u0111i c\u1ee7a Facebook. Li\u1ec7u k\u1ebf ho\u1ea1ch n\u00e0y c\u00f3 \u0111\u1ee7 t\u1ea7m \u0111\u1ec3 n\u00e2ng v\u1ecb th\u1ebf Facebook quay l\u1ea1i v\u1ecb tr\u00ed KING m\u1ea1ng x\u00e3 h\u1ed9i hay kh\u00f4ng? \u0110\u00e2y s\u1ebd l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c l\u1edbn \u0111\u1ed1i v\u1edbi Facebook trong th\u1eddi gian t\u1edbi.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Facebook.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Sau 10 n\u0103m ph\u00e1t h\u00e0nh, Facebook s\u1ebd khai t\u1eed ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t do li\u00ean t\u1ee5c d\u00ednh v\u00e0o nhi\u1ec1u v\u1ee5 ki\u1ec7n ph\u00e1p l\u00fd. K\u1ec3 t\u1eeb 12\/2010 \u0111\u1ebfn nay, c\u00f3 th\u1ec3 th\u1ea5y ph\u1ea7n m\u1ec1m n\u00e0y kh\u00f4ng mang l\u1ea1i qu\u00e1 nhi\u1ec1u l\u1ee3i \u00edch nh\u01b0 mong mu\u1ed1n. 1. Ph\u1ea7n m\u1ec1m 10 n\u0103m tu\u1ed5i \u0110\u01b0\u1ee3c c\u00f4ng b\u1ed1 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24480,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[938],"tags":[1033,998],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook ch\u00ednh th\u1ee9c \u2018\u2019khai t\u1eed\u2019\u2019 ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t<\/title>\n<meta name=\"description\" content=\"Sau 10 n\u0103m ph\u00e1t h\u00e0nh, Facebook s\u1ebd ch\u00ednh th\u1ee9c \u2018\u2019khai t\u1eed\u2019\u2019 ph\u1ea7n m\u1ec1m nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t do li\u00ean t\u1ee5c d\u00ednh v\u00e0o nhi\u1ec1u v\u1ee5 ki\u1ec7n ph\u00e1p l\u00fd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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