{"id":26188,"date":"2021-12-30T09:00:00","date_gmt":"2021-12-30T02:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=26188"},"modified":"2021-12-27T13:47:47","modified_gmt":"2021-12-27T06:47:47","slug":"chien-dich-marketing-tet-2022","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/chien-dich-marketing-tet-2022","title":{"rendered":"3 c\u00e1ch \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn d\u1ecbch marketing t\u1ebft 2022 online"},"content":{"rendered":"\n<p>M\u1ecdi n\u0103m T\u1ebft nguy\u00ean \u0111\u00e1n \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c theo c\u00e1c c\u00e1ch th\u1ee9c truy\u1ec1n th\u1ed1ng t\u1eeb x\u01b0a \u0111\u1ebfn nay. Th\u00ec n\u0103m nay c\u00f3 th\u1ec3 m\u1ecdi ng\u01b0\u1eddi s\u1ebd \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m \u0111\u00f3n t\u1ebft online. Hi\u1ec7n nay, xu h\u01b0\u1edbng \u0111\u00f3n t\u1ebft online ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi h\u01b0\u1edfng \u1ee9ng. V\u1eady c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 m\u00f4 ph\u1ecfng l\u1ea1i T\u1ebft \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi m\u1ecdi ng\u01b0\u1eddi b\u1eb1ng c\u00e1ch n\u00e0o? H\u00e3y c\u00f9ng kh\u00e1m ph\u00e1 3 c\u00e1ch \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c chi\u1ebfn d\u1ecbch <a href=\"https:\/\/adsplus.vn\/giai-phap-search-remarketing\/\"><strong>Marketing<\/strong><\/a> T\u1ebft 2022 online.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"760\" height=\"422\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/chien-dich-marketing-tet-2022.png\" alt=\"chi\u1ebfn d\u1ecbch marketing t\u1ebft 2022\" class=\"wp-image-26191\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/chien-dich-marketing-tet-2022.png 760w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/chien-dich-marketing-tet-2022-300x167.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<p>\u0110\u1ea1i d\u1ecbch COVID-19 xu\u1ea5t hi\u1ec7n v\u00e0o n\u0103m ngo\u00e1i, Marketer \u0111\u00e3 nghi\u00ean c\u1ee9u c\u00e1ch c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u1edf Vi\u1ec7t Nam. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 c\u00f3 ph\u1ea3n \u1ee9ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i ch\u01b0a t\u1eebng c\u00f3 trong h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. N\u0103m nay, Marketer \u0111\u00e3 kh\u00e1m ph\u00e1 nh\u1eefng th\u00f4ng tin chi ti\u1ebft m\u1edbi v\u1ec1 h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 YouTube khi Vi\u1ec7t Nam \u0111\u00f3n T\u1ebft online \u0111\u1ea7u ti\u00ean. Th\u00eam v\u00e0o \u0111\u00f3, chi\u1ebfn d\u1ecbch Marketing T\u1ebft 2022 c\u00f3 th\u1ec3 c\u0169ng s\u1ebd \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c online. Do \u0111\u00f3, Marketer xem x\u00e9t c\u00e1c c\u00e1ch m\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 chu\u1ea9n b\u1ecb t\u1ed1t h\u01a1n cho \u0111i\u1ec1u n\u00e0y. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p m\u1edbi. \u0110\u1ec3 t\u1eeb \u0111\u00e2y c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i v\u1edbi m\u1ecdi ng\u01b0\u1eddi khi Vi\u1ec7t Nam c\u00f9ng nhau ch\u00e0o \u0111\u00f3n n\u0103m Nh\u00e2m D\u1ea7n.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/lam-the-nao-de-co-the-thuyet-phuc-khach-hang-mot-cach-nhanh-chong-lead-digital-marketing\/\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch nhanh ch\u00f3ng ?<\/a><\/li><\/ul>\n\n\n\n<p>T\u1ebft 2021 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t l\u1ec5 k\u1ef7 ni\u1ec7m qu\u00e1 \u1ed3n \u00e0o nh\u01b0 nh\u1eefng n\u0103m tr\u01b0\u1edbc. Do quy \u0111\u1ecbnh h\u1ea1n ch\u1ebf COVID-19 khi\u1ebfn h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi ph\u1ea3i \u1edf nh\u00e0. Trong nh\u1eefng \u0111\u1ee3t b\u00f9ng ph\u00e1t d\u1ecbch b\u1ec7nh nghi\u00eam tr\u1ecdng nh\u1ea5t \u1edf Vi\u1ec7t Nam. L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn c\u00e1c \u0111i\u1ec3m b\u00e1n l\u1ebb v\u00e0 gi\u1ea3i tr\u00ed \u0111\u00e3 gi\u1ea3m 39% trong n\u0103m nay so v\u1edbi T\u1ebft 2020.<\/p>\n\n\n\n<p>B\u1ea5t ch\u1ea5p ho\u00e0n c\u1ea3nh, th\u00ec ng\u01b0\u1eddi d\u00e2n Vi\u1ec7t Nam v\u1eabn ki\u00ean c\u01b0\u1eddng v\u00e0 hy v\u1ecdng. M\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t g\u1ea7n \u0111\u00e2y m\u00e0 Marketer th\u1ef1c hi\u1ec7n v\u00e0o th\u00e1ng 5 n\u0103m 2021. Cho th\u1ea5y 70% ng\u01b0\u1eddi d\u00f9ng online \u0111\u1ec3 t\u00ecm nh\u1eefng c\u00e1ch m\u1edbi \u0111\u1ec3 t\u1ed5 ch\u1ee9c k\u1ef3 ngh\u1ec9 l\u1ec5 \u1edf nh\u00e0. C\u00e1c l\u01b0\u1ee3t t\u00ecm ki\u1ebfm \u201cxem g\u00ec h\u00f4m nay\u201d t\u0103ng 200% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i v\u00e0 l\u01b0\u1ee3t t\u00ecm ki\u1ebfm (\u0110\u00eam giao th\u1eeba) \u201c\u0111\u1ebfm ng\u01b0\u1ee3c\u201d t\u0103ng 38% trong c\u00f9ng th\u1eddi k\u1ef3. B\u00ean c\u1ea1nh \u0111\u00f3 m\u1ecdi ng\u01b0\u1eddi c\u0169ng b\u1eaft \u0111\u1ea7u mua s\u1eafm online nhi\u1ec1u h\u01a1n cho l\u1ec5 h\u1ed9i. Chi\u1ebfm m\u1ee9c t\u0103ng t\u1eeb 20 \u0111\u1ebfn 25% trong doanh thu b\u00e1n h\u00e0ng <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/xu-huong-thi-truong\/kinh-doanh-online\/\"><strong>online<\/strong><\/a> ngay tr\u01b0\u1edbc T\u1ebft 2021, so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m 2020.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"265\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/image-235-1024x265.png\" alt=\"chi\u1ebfn d\u1ecbch marketing t\u1ebft 2022\" class=\"wp-image-26189\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/image-235-1024x265.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/image-235-300x78.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/image-235-768x199.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2021\/12\/image-235.png 1032w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>M\u1eb7c d\u00f9 T\u1ebft 2022 c\u00f3 th\u1ec3 c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf t\u01b0\u01a1ng t\u1ef1 ho\u1eb7c kh\u00f3 kh\u0103n h\u01a1n nh\u01b0 n\u0103m 2021. M\u1eb7c d\u00f9 l\u00e0 c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf nh\u01b0ng 64% ng\u01b0\u1eddi d\u00e2n v\u1eabn cho r\u1eb1ng T\u1ebft v\u1eabn s\u1ebd th\u00fa v\u1ecb.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ebfp c\u1eadn m\u1ecdi ng\u01b0\u1eddi tr\u00ean chi\u1ebfc gh\u1ebf d\u00e0i c\u1ee7a h\u1ecd<\/strong><\/h2>\n\n\n\n<p>Trong l\u1ecbch s\u1eed, v\u00e0o d\u1ecbp T\u1ebft c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u1ea1p k\u1ef9 ph\u00e1t s\u00f3ng chi\u1ebfm \u01b0u th\u1ebf tr\u00ean c\u00e1c m\u00e0n h\u00ecnh TV. T\u1eeb \u0111\u00f3 l\u00e0m n\u1ea3y sinh nh\u1eadn th\u1ee9c r\u1eb1ng TV l\u00e0 c\u00e1ch \u0111\u1ec3 ti\u1ebfp c\u1eadn m\u1ecdi ng\u01b0\u1eddi trong m\u00f9a n\u00e0y.<\/p>\n\n\n\n<p>Nh\u01b0ng truy\u1ec1n h\u00ecnh ph\u00e1t s\u00f3ng kh\u00f4ng c\u00f2n l\u00e0 c\u00e1ch duy nh\u1ea5t m\u00e0 ng\u01b0\u1eddi d\u00e2n Vi\u1ec7t Nam s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u1ea3i tr\u00ed. Ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi s\u1edf h\u1eefu TV \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i. \u0110i\u1ec1u n\u00e0y \u0111\u00e3 khi\u1ebfn vi\u1ec7c ph\u00e1t tr\u1ef1c tuy\u1ebfn YouTube trong ph\u00f2ng kh\u00e1ch tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn.<\/p>\n\n\n\n<p>T\u00ednh \u0111\u1ebfn n\u0103m 2020, 92% ch\u1ee7 s\u1edf h\u1eefu TV \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i \u0111ang ph\u00e1t online n\u1ed9i dung YouTube tr\u00ean thi\u1ebft b\u1ecb TV. \u0110\u1ebfn th\u00e1ng 5 n\u0103m 2021, h\u01a1n 25 tri\u1ec7u ng\u01b0\u1eddi \u1edf Vi\u1ec7t Nam \u0111ang xem YouTube tr\u00ean m\u00e0n h\u00ecnh TV trong ph\u00f2ng kh\u00e1ch. \u0110\u00e1ng ch\u00fa \u00fd trong T\u1ebft 2021, 48% \u0111\u00e3 d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n nh\u1eefng n\u0103m tr\u01b0\u1edbc \u0111\u1ec3 xem TV \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i v\u1edbi gia \u0111\u00ecnh ho\u1eb7c m\u1ed9t m\u00ecnh.<\/p>\n\n\n\n<p>Trong T\u1ebft n\u0103m ngo\u00e1i, m\u1ecdi ng\u01b0\u1eddi nghe nh\u1ea1c, xem h\u00e0i k\u1ecbch v\u00e0 theo d\u00f5i c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh T\u1ebft tr\u00ean <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/kien-thuc\/youtube-marketing\/\"><strong>YouTube.<\/strong><\/a> T\u00ecm ki\u1ebfm tr\u00ean YouTube cho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh tr\u1ef1c ti\u1ebfp \u0111\u01b0\u1ee3c cung c\u1ea5p t\u1eeb TV \u0111\u00e3 t\u0103ng \u0111\u1ed9t bi\u1ebfn 12 l\u1ea7n so v\u1edbi th\u1eddi \u0111i\u1ec3m kh\u00f4ng ph\u1ea3i T\u1ebft. N\u1ed9i dung \u00e2m nh\u1ea1c \u0111\u1ea1t m\u1ee9c ng\u01b0\u1eddi xem cao nh\u1ea5t 54 %. V\u1edbi r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi theo d\u00f5i YouTube, h\u00e3y l\u1eadp k\u1ebf ho\u1ea1ch cho chi\u1ebfn d\u1ecbch Marketing T\u1ebft 2022 c\u1ee7a b\u1ea1n. \u0110\u1ec3 t\u1eeb \u0111\u00e2y b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn h\u1ecd tr\u00ean TV \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/5-xu-huong-marketing-thuong-mai-dien-tu\/\">5 Xu h\u01b0\u1edbng Marketing th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/a><\/li><\/ul>\n\n\n\n<p>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng nh\u1eefng thay \u0111\u1ed5i n\u00e0y trong h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. B\u1eb1ng c\u00e1ch cung c\u1ea5p n\u1ed9i dung ph\u1ed5 bi\u1ebfn trong d\u1ecbp T\u1ebft \u0111\u1ec3 ch\u00e0o \u0111\u00f3n v\u1edbi ng\u01b0\u1eddi xem. \u0110\u1ec3 chi\u1ebfm \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n c\u1ea1nh tranh v\u1ec1 ti\u1ebfng n\u00f3i v\u00e0 x\u00e2y d\u1ef1ng k\u1ebft n\u1ed1i \u0111\u1ed9c quy\u1ec1n v\u1edbi m\u1ecdi ng\u01b0\u1eddi. Th\u01b0\u01a1ng hi\u1ec7u h\u00e3y c\u1ed9ng t\u00e1c v\u1edbi nh\u1eefng creator n\u1ed9i dung. Ch\u01b0\u01a1ng tr\u00ecnh t\u00e0i tr\u1ee3 T\u1ebft c\u1ee7a YouTube k\u1ebft n\u1ed1i c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u1edf Vi\u1ec7t Nam v\u1edbi nh\u1eefng creator n\u1ed5i ti\u1ebfng tr\u00ean YouTube. \u0110\u1ec3 t\u1ea1o n\u1ed9i dung m\u00e0 m\u1ecdi ng\u01b0\u1eddi th\u00edch th\u00fa v\u00e0 ti\u1ebfp c\u1eadn h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi xem m\u1edbi.<\/p>\n\n\n\n<p>V\u00e0o T\u1ebft 2020, th\u01b0\u01a1ng hi\u1ec7u c\u00e0 ph\u00ea Vi\u1ec7t Nam Highlands Coffee \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi Hu\u1ef3nh L\u1eadp Official, k\u00eanh YouTube h\u00e0ng \u0111\u1ea7u v\u1edbi 3,2 tri\u1ec7u ng\u01b0\u1eddi \u0111\u0103ng k\u00fd. Hu\u1ef3nh L\u1eadp s\u1ea3n xu\u1ea5t n\u1ed9i dung ch\u01b0\u01a1ng tr\u00ecnh t\u1ea1p k\u1ef9 gi\u1ea3i tr\u00ed T\u1ebft. \u0110\u1ed3ng th\u1eddi Hu\u1ef3nh L\u1eadp c\u00f2n gi\u1edbi thi\u1ec7u c\u00e1c s\u1ea3n ph\u1ea9m c\u00e0 ph\u00ea v\u00e0 tr\u00e0 c\u1ee7a Highlands trong ch\u01b0\u01a1ng tr\u00ecnh.<\/p>\n\n\n\n<p>B\u1eb1ng c\u00e1ch \u0111\u1ec1 c\u1eadp \u0111\u1ebfn nh\u1eefng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 m\u1edf ra ti\u1ec1m n\u0103ng c\u1ee7a YouTube tr\u00ean TV \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i. \u0110\u1ec3 ti\u1ebfp c\u1eadn h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi tr\u00ean kh\u1eafp Vi\u1ec7t Nam trong d\u1ecbp T\u1ebft. Th\u00eam TV \u0111\u00e3 k\u1ebft n\u1ed1i v\u00e0o danh s\u00e1ch k\u1ebft h\u1ee3p ph\u01b0\u01a1ng ti\u1ec7n c\u1ee7a b\u1ea1n. \u0110\u1ec3 t\u1eeb \u0111\u00e2y m\u1ecdi ng\u01b0\u1eddi nh\u00ecn th\u1ea5y th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n khi h\u1ecd \u0111ang xem YouTube. Sau \u0111\u00f3, t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch chuy\u00ean d\u1ee5ng c\u00f3 th\u1ec3 theo d\u00f5i k\u1ef9 thu\u1eadt s\u1ed1 nh\u1eadn th\u1ee9c, \u00fd \u0111\u1ecbnh mua h\u00e0ng v\u00e0 n\u00e2ng cao th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>B\u1ea3n \u0111\u1ecba h\u00f3a n\u1ed9i dung&nbsp;<\/strong><\/h2>\n\n\n\n<p>S\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 v\u0103n h\u00f3a v\u00e0 ng\u00f4n ng\u1eef c\u1ee7a Vi\u1ec7t Nam gi\u1eefa c\u00e1c v\u00f9ng mi\u1ec1n hi\u1ec3n th\u1ecb tr\u00ean thanh t\u00ecm ki\u1ebfm trong d\u1ecbp T\u1ebft.<\/p>\n\n\n\n<p>N\u0103m ngo\u00e1i, l\u01b0\u1ee3t t\u00ecm ki\u1ebfm \u201cHoa T\u1ebft\u201d t\u0103ng 25% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i. Nh\u01b0ng nh\u1eefng l\u01b0\u1ee3t t\u00ecm ki\u1ebfm n\u00e0y xu\u1ea5t hi\u1ec7n l\u00e0 \u201cHoa \u0111\u00e0o\u201d \u1edf mi\u1ec1n B\u1eafc v\u00e0 \u201cHoa mai\u201d \u1edf mi\u1ec1n Nam. T\u01b0\u01a1ng t\u1ef1, trong khi l\u01b0\u1ee3t t\u00ecm ki\u1ebfm v\u1ec1 \u201cd\u00e2n ca\u201d (nh\u1ea1c truy\u1ec1n th\u1ed1ng) th\u01b0\u1eddng t\u0103ng \u0111\u1ed9t bi\u1ebfn trong d\u1ecbp T\u1ebft. M\u1ecdi ng\u01b0\u1eddi \u1edf c\u00e1c v\u00f9ng kh\u00e1c nhau c\u1ee7a Vi\u1ec7t Nam t\u00ecm ki\u1ebfm \u00e2m nh\u1ea1c d\u00e2n gian truy\u1ec1n th\u1ed1ng \u0111\u1ed9c \u0111\u00e1o c\u1ee7a v\u00f9ng c\u1ee7a h\u1ecd. V\u00ed d\u1ee5, \u1edf \u0110\u1ed3ng b\u1eb1ng s\u00f4ng H\u1ed3ng, \u0111\u00f3 l\u00e0 \u201cd\u00e2n ca quan h\u1ecd\u201d. Trong khi \u1edf duy\u00ean h\u1ea3i B\u1eafc Trung B\u1ed9 l\u00e0 \u201cd\u00e2n ca x\u1ee9 Ngh\u1ec7\u201d.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng \u0111i\u1ec1u m\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 h\u1ecdc h\u1ecfi t\u1eeb nh\u1eefng xu h\u01b0\u1edbng t\u00ecm ki\u1ebfm n\u00e0y. Kh\u00f4ng c\u00f3 c\u00e1ch ti\u1ebfp c\u1eadn chung n\u00e0o cho m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111a d\u1ea1ng v\u1ec1 v\u0103n h\u00f3a v\u00e0 ng\u00f4n ng\u1eef nh\u01b0 Vi\u1ec7t Nam. V\u00ec v\u1eady, \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1n gi\u1ea3 tr\u01b0\u1edbc, trong v\u00e0 sau T\u1ebft. H\u00e3y nh\u1ea5n v\u00e0o th\u00f4ng tin chi ti\u1ebft v\u1ec1 khu v\u1ef1c \u0111\u1ec3 b\u1ea3n \u0111\u1ecba h\u00f3a c\u00e1c qu\u1ea3ng c\u00e1o v\u00e0 th\u00f4ng \u0111i\u1ec7p cho quy m\u00f4 l\u1edbn. V\u1edbi c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 t\u00ednh n\u0103ng V\u1ecb tr\u00ed ph\u1ee5 trong C\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch ti\u1ebfp c\u1eadn. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 cung c\u1ea5p n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1n gi\u1ea3 \u1edf c\u00e1c khu v\u1ef1c c\u1ee5 th\u1ec3.\u00a0<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/tong-hop-cac-tinh-nang-automation-marketing\/\">T\u1ed5ng h\u1ee3p c\u00e1c t\u00ednh n\u0103ng Marketing Automation v\u00e0 c\u00e1ch \u1ee9ng d\u1ee5ng<\/a><\/li><\/ul>\n\n\n\n<p>M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 chi\u1ebfn d\u1ecbch truy\u1ec1n h\u00ecnh v\u00e0 YouTube k\u00e9o d\u00e0i 8 tu\u1ea7n c\u1ee7a P&amp;G cho nh\u00e3n hi\u1ec7u d\u1ea7u g\u1ed9i \u0111\u1ea7u Pantene. \u0110\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u \u1edf khu v\u1ef1c mi\u1ec1n n\u00fai trung du ph\u00eda B\u1eafc. C\u00f4ng ty \u0111\u00e3 s\u1eed d\u1ee5ng t\u00ednh n\u0103ng V\u1ecb tr\u00ed ph\u1ee5 trong C\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch ti\u1ebfp c\u1eadn. \u0110\u1ec3 t\u1eeb \u0111\u00e2y c\u00f3 th\u1ec3 ph\u00e2n ph\u1ed1i qu\u1ea3ng c\u00e1o c\u1ee5 th\u1ec3 cho nh\u1eefng ng\u01b0\u1eddi s\u1ed1ng \u1edf nh\u1eefng khu v\u1ef1c n\u00e0y. B\u1eb1ng c\u00e1ch th\u00eam chi\u1ebfn d\u1ecbch V\u1ecb tr\u00ed ph\u1ee5 v\u00e0o chi\u1ebfn d\u1ecbch qu\u1ed1c gia c\u1ee7a m\u00ecnh. P&amp;G \u0111\u00e3 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng ph\u1ea1m vi ti\u1ebfp c\u1eadn gia t\u0103ng v\u00e0 t\u0103ng c\u00e1c ch\u1ec9 s\u1ed1 cho th\u1ecb tr\u01b0\u1eddng \u01b0u ti\u00ean c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>&#8220;Chi\u1ebfn th\u1eafng \u1edf khu v\u1ef1c n\u00f4ng th\u00f4n l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng \u0111\u1ed1i v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia&#8221;. \u00d4ng Tommy Nguy\u1ec5n, Gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng c\u1ea5p cao c\u1ee7a P&amp;G Vi\u1ec7t Nam, cho bi\u1ebft. YouTube s\u1ebd t\u0103ng ph\u1ea1m vi ti\u1ebfp c\u1eadn gia t\u0103ng ch\u1ea5t l\u01b0\u1ee3ng th\u00e0nh c\u00f4ng. T\u1eeb \u0111\u00e2y s\u1ebd \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c chi\u1ebfn d\u1ecbch x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a P&amp;G trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1eed d\u1ee5ng chi\u1ebfn d\u1ecbch video c\u1ee7a YouTube \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng online<\/strong><\/h2>\n\n\n\n<p>Ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam c\u0169ng \u0111ang chuy\u1ec3n sang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. \u0110\u1ec3 t\u1eeb \u0111\u00e2y c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n truy\u1ec1n th\u1ed1ng T\u1ebft l\u00e0 l\u00e0m m\u1edbi b\u1ea3n th\u00e2n, nh\u00e0 c\u1eeda v\u00e0 t\u1eb7ng qu\u00e0.<\/p>\n\n\n\n<p>N\u1ec1n t\u1ea3ng mua s\u1eafm online Tiki ghi nh\u1eadn l\u01b0\u1ee3ng giao d\u1ecbch t\u0103ng 50% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i v\u00e0o th\u00e1ng 1 n\u0103m 2021. Sau khi nghi\u00ean c\u1ee9u th\u00ec c\u00f3 \u0111\u1ebfn 39% ng\u01b0\u1eddi cho bi\u1ebft h\u1ecd c\u00f3 k\u1ebf ho\u1ea1ch mua h\u00e0ng online nhi\u1ec1u h\u01a1n trong T\u1ebft 2022.<\/p>\n\n\n\n<p>C\u00f9ng v\u1edbi T\u00ecm ki\u1ebfm, YouTube l\u00e0 m\u1ed9t trong nh\u1eefng \u0111i\u1ec3m ti\u1ebfp x\u00fac quan tr\u1ecdng. V\u1edbi 80% ng\u01b0\u1eddi d\u00f9ng chuy\u1ec3n \u0111\u1ed5i gi\u1eefa hai n\u1ec1n t\u1ea3ng khi nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng Chi\u1ebfn d\u1ecbch h\u00e0nh \u0111\u1ed9ng video (VAC) tr\u00ean YouTube. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng khi h\u1ecd \u0111ang t\u00ecm ki\u1ebfm th\u1ee9 g\u00ec \u0111\u00f3 \u0111\u1ec3 xem tr\u00ean YouTube v\u00e0 \u0111\u01b0a h\u1ecd \u0111\u1ebfn c\u00e1c c\u1eeda h\u00e0ng online.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 chi\u1ebfn d\u1ecbch Marketing T\u1ebft 2022 c\u1ee7a L\u2019Or\u00e9al nh\u1eb1m th\u00fac \u0111\u1ea9y l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn c\u1eeda h\u00e0ng tr\u00ean th\u1ecb tr\u01b0\u1eddng Shopee. Th\u01b0\u01a1ng hi\u1ec7u L\u2019Or\u00e9al s\u1eed d\u1ee5ng \u0111\u1ec3 ti\u1ebfp c\u1eadn ng\u01b0\u1eddi ti\u00eau d\u00f9ng online. C\u00f9ng v\u1edbi Shopee, th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p h\u1ee3p t\u00e1c v\u1edbi Google \u0111\u1ec3 gi\u1edbi thi\u1ec7u c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c da c\u1ee7a m\u00ecnh tr\u00ean YouTube.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/marketing-tiktok\/\">Marketer n\u00ean s\u1eed d\u1ee5ng TikTok n\u1ebfu mu\u1ed1n marketing tr\u00ean TikTok<\/a><\/li><\/ul>\n\n\n\n<p>Khi kh\u00e1ch h\u00e0ng truy c\u1eadp v\u00e0o c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 v\u1ec1 s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c da tr\u00ean YouTube. H\u1ecd \u0111\u00e3 nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o VAC c\u1ee7a L&#8217;Or\u00e9al, Google v\u00e0 Shopee trong khi xem video. Tr\u00ean trang ch\u1ee7 c\u1ee7a YouTube, m\u1ecdi ng\u01b0\u1eddi s\u1ebd th\u1ea5y c\u00e1c video qu\u1ea3ng c\u00e1o v\u00e0 danh s\u00e1ch s\u1ea3n ph\u1ea9m. Khi kh\u00e1ch h\u00e0ng nh\u1ea5p v\u00e0o m\u1ed9t s\u1ea3n ph\u1ea9m trong chi\u1ebfn d\u1ecbch video action, h\u1ecd s\u1ebd \u0111\u01b0\u1ee3c chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ebfn c\u1eeda h\u00e0ng L\u2019Or\u00e9al\u2019s Shopee.<\/p>\n\n\n\n<p>L&#8217;Or\u00e9al c\u0169ng \u0111\u1ed3ng th\u1eddi ch\u1ea1y Chi\u1ebfn d\u1ecbch mua s\u1eafm, cho ph\u00e9p L&#8217;Or\u00e9al nh\u1eafm m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng tr\u00ean t\u00ecm ki\u1ebfm, YouTube v\u00e0 hi\u1ec3n th\u1ecb s\u1ea3n ph\u1ea9m. \u0110\u1ed3ng th\u1eddi \u0111\u01b0a h\u1ecd tr\u1edf l\u1ea1i c\u1eeda h\u00e0ng online c\u1ee7a m\u00ecnh. V\u1edbi ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng theo hai h\u01b0\u1edbng n\u00e0y, L&#8217;Or\u00e9al \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn chi ti\u00eau qu\u1ea3ng c\u00e1o g\u1ea5p kho\u1ea3ng 2 l\u1ea7n.<\/p>\n\n\n\n<p>V\u1edbi vi\u1ec7c T\u1ebft 2022 \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp l\u00e0 m\u1ed9t tr\u1ea3i nghi\u1ec7m digital kh\u00e1c, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng th\u00f4ng tin chi ti\u1ebft m\u1edbi nh\u1ea5t v\u1ec1 kh\u00e1ch h\u00e0ng cho ng\u00e0y t\u1ebft. \u0110\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch tr\u01b0\u1edbc v\u00e0 ti\u1ebfp c\u1eadn m\u1ecdi ng\u01b0\u1eddi tr\u00ean kh\u1eafp Vi\u1ec7t Nam khi h\u1ecd b\u01b0\u1edbc sang n\u0103m m\u1edbi. \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o chi\u1ebfn d\u1ecbch Marketing c\u1ee7a b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng cho T\u1ebft 2022 th\u00ec b\u1ea1n n\u00ean \u00e1p d\u1ee5ng ba c\u00e1ch tr\u00ean.\u00a0<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Marketing.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n\n\n\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u1ecdi n\u0103m T\u1ebft nguy\u00ean \u0111\u00e1n \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c theo c\u00e1c c\u00e1ch th\u1ee9c truy\u1ec1n th\u1ed1ng t\u1eeb x\u01b0a \u0111\u1ebfn nay. Th\u00ec n\u0103m nay c\u00f3 th\u1ec3 m\u1ecdi ng\u01b0\u1eddi s\u1ebd \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m \u0111\u00f3n t\u1ebft online. Hi\u1ec7n nay, xu h\u01b0\u1edbng \u0111\u00f3n t\u1ebft online ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi h\u01b0\u1edfng \u1ee9ng. V\u1eady c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 m\u00f4 ph\u1ecfng l\u1ea1i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26191,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[111],"tags":[126],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 c\u00e1ch \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn d\u1ecbch marketing t\u1ebft 2022 online<\/title>\n<meta name=\"description\" content=\"\u0110\u00f3n t\u1ebft online ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi h\u01b0\u1edfng \u1ee9ng. H\u00e3y c\u00f9ng kh\u00e1m ph\u00e1 3 c\u00e1ch \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c chi\u1ebfn d\u1ecbch Marketing t\u1ebft 2022 online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/chien-dich-marketing-tet-2022\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 c\u00e1ch \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn d\u1ecbch marketing t\u1ebft 2022 online\" \/>\n<meta property=\"og:description\" content=\"\u0110\u00f3n t\u1ebft online ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi h\u01b0\u1edfng \u1ee9ng. 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