{"id":26806,"date":"2022-01-26T15:00:00","date_gmt":"2022-01-26T08:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=26806"},"modified":"2022-01-19T10:53:22","modified_gmt":"2022-01-19T03:53:22","slug":"tang-truong-tiktok-co-hoi-gen-z","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/tang-truong-tiktok-co-hoi-gen-z","title":{"rendered":"D\u1ef1 b\u00e1o t\u0103ng tr\u01b0\u1edfng c\u1ee7a TikTok v\u00e0 c\u01a1 h\u1ed9i cho Gen Z"},"content":{"rendered":"\n<p>TikTok &#8211; \u1ee9ng d\u1ee5ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd nh\u1ea5t trong giai \u0111o\u1ea1n \u0111\u1ea1i d\u1ecbch b\u00f9ng n\u1ed5. Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf \u0111\u00f3, \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd trong t\u01b0\u01a1ng lai. B\u00ean c\u1ea1nh s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd \u0111\u00f3, c\u01a1 h\u1ed9i \u0111\u1ec3 Gen Z ph\u00e1t tri\u1ec3n tr\u00ean TikTok l\u00e0 bao nhi\u00eau?<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"760\" height=\"422\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/tiktok-gen-z.png\" alt=\"tiktok gen z\" class=\"wp-image-26814\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/tiktok-gen-z.png 760w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/tiktok-gen-z-300x167.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>D\u1ef1 b\u00e1o t\u0103ng tr\u01b0\u1edfng c\u1ee7a TikTok<\/strong><\/h2>\n\n\n\n<p>Theo m\u1ed9t nghi\u00ean c\u1ee9u, 68% Marketer cho bi\u1ebft h\u1ecd kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch s\u1eed d\u1ee5ng TikTok cho m\u1ee5c \u0111\u00edch Marketing v\u00e0o n\u0103m 2021. Tuy nhi\u00ean, 32% quan t\u00e2m \u0111\u1ebfn vi\u1ec7c t\u00ecm hi\u1ec3u v\u1ec1 n\u1ec1n t\u1ea3ng n\u00e0y.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00f3 m\u1ed9t c\u01a1 h\u1ed9i l\u1edbn cho b\u1ea1n tr\u00ean TikTok.<\/p>\n\n\n\n<p>Nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 c\u00f3 k\u1ebf ho\u1ea1ch t\u0103ng c\u01b0\u1eddng s\u1eed d\u1ee5ng TikTok c\u0169ng l\u00e0 nh\u1eefng ng\u01b0\u1eddi d\u00f9ng nhi\u1ec1u Facebook v\u00e0 Instagram. H\u1ecd r\u1ea5t quan t\u00e2m \u0111\u1ebfn vi\u1ec7c c\u1ea3i thi\u1ec7n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 doanh s\u1ed1 b\u00e1n h\u00e0ng. H\u1ecd h\u1ea7u h\u1ebft \u0111\u00e3 l\u00e0 Marketer t\u1eeb 5 n\u0103m tr\u1edf l\u00ean. Trong s\u1ed1 \u0111\u00f3, g\u1ea7n m\u1ed9t n\u1eeda s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o Facebook th\u01b0\u1eddng xuy\u00ean.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>C\u00e1c c\u01a1 h\u1ed9i tr\u00ean TikTok<\/strong><\/h3>\n\n\n\n<p>Theo SensorTower, TikTok l\u00e0 \u1ee9ng d\u1ee5ng kh\u00f4ng ph\u1ea3i tr\u00f2 ch\u01a1i \u0111\u01b0\u1ee3c t\u1ea3i xu\u1ed1ng nhi\u1ec1u nh\u1ea5t v\u00e0o th\u00e1ng 5.2021 v\u1edbi h\u01a1n 80 tri\u1ec7u l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng.<\/p>\n\n\n\n<p>Nh\u01b0 bi\u1ec3u \u0111\u1ed3 b\u00ean d\u01b0\u1edbi, TikTok s\u1ebd s\u00e1nh ngang v\u1edbi Snapchat khi n\u00f3i \u0111\u1ebfn s\u1ef1 ph\u00e1t tri\u1ec3n \u1edf Hoa K\u1ef3 trong v\u00e0i n\u0103m t\u1edbi. B\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y m\u1ee9c t\u0103ng tr\u01b0\u1edfng c\u1ee7a Instagram \u0111ang \u0111\u1ee9ng l\u1ea1i so v\u1edbi qu\u1ef9 \u0111\u1ea1o \u0111i l\u00ean c\u1ee7a TikTok.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"691\" height=\"466\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-122.png\" alt=\"tiktok gen z\" class=\"wp-image-26807\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-122.png 691w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-122-300x202.png 300w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><figcaption>S\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram, Snapchat, TikTok<\/figcaption><\/figure><\/div>\n\n\n\n<p>Bi\u1ec3u \u0111\u1ed3 d\u01b0\u1edbi \u0111\u00e2y cung c\u1ea5p cho b\u1ea1n c\u00e1i nh\u00ecn v\u0129 m\u00f4 v\u1ec1 s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a n\u1ec1n t\u1ea3ng ch\u00ednh. T\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng TikTok l\u00e0 87,1% trong \u0111\u1ea1i d\u1ecbch n\u0103m 2020. Trong khi \u0111\u00f3, Instagram ch\u1ec9 t\u0103ng 6,2%.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/tiktok-trends-2022\/\">14 TikTok Trends m\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i bi\u1ebft cho n\u0103m 2022<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ai s\u1eed d\u1ee5ng TikTok?<\/strong><\/h2>\n\n\n\n<p>Gen Z (9-24 tu\u1ed5i) l\u00e0 nh\u00f3m ng\u01b0\u1eddi d\u00f9ng l\u1edbn nh\u1ea5t tr\u00ean TikTok \u1edf Hoa K\u1ef3 v\u1edbi 37 tri\u1ec7u ng\u01b0\u1eddi. \u0110\u00e2y c\u0169ng l\u00e0 l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 d\u1ef1 ki\u1ebfn s\u1ebd t\u0103ng nhi\u1ec1u nh\u1ea5t trong 5 n\u0103m t\u1edbi l\u00ean 46,4 tri\u1ec7u ng\u01b0\u1eddi.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"941\" height=\"540\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-124.png\" alt=\"tiktok gen z\" class=\"wp-image-26809\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-124.png 941w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-124-300x172.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-124-768x441.png 768w\" sizes=\"(max-width: 941px) 100vw, 941px\" \/><\/figure><\/div>\n\n\n\n<p>\u0110\u1ec3 gi\u00fap hi\u1ec3u <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/chuyen-de\/quang-cao-tiktok-ads\/\"><strong>TikTok<\/strong><\/a> quan tr\u1ecdng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi Gen Z. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t nghi\u00ean c\u1ee9u s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n.<\/p>\n\n\n\n<p>TikTok l\u00e0 c\u00e1ch th\u1ee9 ba m\u00e0 Gen Z t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi. N\u00f3 ch\u1ec9 x\u1ebfp sau nh\u1eefng l\u1eddi truy\u1ec1n mi\u1ec7ng hay ho t\u1eeb b\u1ea1n b\u00e8 v\u00e0 gia \u0111\u00ecnh. N\u1ebfu b\u1ea1n mu\u1ed1n t\u1ea1o \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 kh\u00f4ng l\u1ed3 n\u00e0y. TikTok ch\u00ednh l\u00e0 \u1ee9ng d\u1ee5ng m\u00e0 b\u1ea1n ph\u1ea3i c\u00f3 m\u1eb7t.<\/p>\n\n\n\n<p>Trong c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u1edbi Gen Z \u0111\u1ec3 th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u. TikTok th\u01b0\u1eddng \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn nh\u01b0 l\u00e0 n\u01a1i \u0111\u1ea7u ti\u00ean m\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi th\u01b0\u1eddng \u0111\u01b0\u1ee3c ch\u00fa \u00fd. S\u1ef1 h\u1ea5p d\u1eabn c\u1ee7a TikTok r\u1ea5t ph\u00f9 h\u1ee3p v\u1edbi mong mu\u1ed1n t\u1ed5ng th\u1ec3 c\u1ee7a Gen Z v\u1ec1 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c \u00edt &#8220;s\u1ea3n xu\u1ea5t&#8221; h\u01a1n. C\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 nhi\u1ec1u n\u1ed9i dung h\u1eefu c\u01a1 h\u01a1n &#8220;ng\u01b0\u1eddi th\u1eadt&#8221;. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"693\" height=\"478\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125.png\" alt=\"tiktok\" class=\"wp-image-26810\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125.png 693w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125-300x207.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125-100x70.png 100w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125-218x150.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-125-436x300.png 436w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/><figcaption>Ng\u01b0\u1eddi d\u00f9ng Gen Z s\u1eed d\u1ee5ng Instagram, Snapchat, TikTok <\/figcaption><\/figure><\/div>\n\n\n\n<p>TikTok \u0111\u00e3 v\u01b0\u1ee3t qua t\u1ea5t c\u1ea3 c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c v\u1ec1 th\u1eddi gian d\u00e0nh cho n\u1ec1n t\u1ea3ng n\u00e0y. C\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 nh\u1eefng s\u1ef1 d\u1ef1 \u0111o\u00e1n v\u1ec1 \u1ee9ng d\u1ee5ng s\u1ebd gi\u1eef v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u trong nhi\u1ec1u n\u0103m t\u1edbi.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"698\" height=\"502\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-126.png\" alt=\"tiktok\" class=\"wp-image-26811\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-126.png 698w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/01\/image-126-300x216.png 300w\" sizes=\"(max-width: 698px) 100vw, 698px\" \/><figcaption>Th\u1eddi gian s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng trung b\u00ecnh<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 g\u00ec: <\/strong><\/h4>\n\n\n\n<p>N\u1ebfu b\u1ea1n \u0111ang t\u00ecm c\u00e1ch \u0111a d\u1ea1ng h\u00f3a ho\u1ea1t \u0111\u1ed9ng Marketing c\u1ee7a m\u00ecnh ngo\u00e0i Instagram. B\u1ea1n h\u00e3y xem x\u00e9t k\u1ef9 TikTok. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng n\u1ebfu b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau Gen Z b\u1eb1ng ho\u1ea1t \u0111\u1ed9ng Marketing c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Tin t\u1ee9c n\u1ed5i b\u1eadt v\u1ec1 TikTok<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1\/ Qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau theo khu v\u1ef1c th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c ch\u1ec9 \u0111\u1ecbnh <\/strong><\/h3>\n\n\n\n<p>TikTok \u0111ang \u00e1p d\u1ee5ng c\u00e1c ranh gi\u1edbi th\u1ef1c c\u1ee7a Nielsen DMA. Vi\u1ec7c n\u00e0y cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau 210 khu v\u1ef1c \u0111\u1ecba l\u00fd \u1edf Hoa K\u1ef3. Gi\u1edd \u0111\u00e2y, c\u00e1c Marketer c\u00f3 th\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o TikTok \u0111\u1ebfn c\u00e1c khu v\u1ef1c r\u1ea5t c\u1ee5 th\u1ec3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2\/ Qu\u1ea3ng c\u00e1o t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng tr\u00ean TikTok<\/strong><\/h3>\n\n\n\n<p>Nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 gi\u00fap c\u00e1c Marketer d\u1ec5 d\u00e0ng thu th\u1eadp th\u00f4ng tin kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong khi m\u1ecdi ng\u01b0\u1eddi \u0111ang s\u1eed d\u1ee5ng TikTok. D\u1eef li\u1ec7u t\u1ef1 \u0111\u1ed9ng \u0111i\u1ec1n v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ch\u1ec9nh s\u1eeda b\u1edfi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 TikTok.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>TikTok &#8211; \u1ee9ng d\u1ee5ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd nh\u1ea5t trong giai \u0111o\u1ea1n \u0111\u1ea1i d\u1ecbch b\u00f9ng n\u1ed5. Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf \u0111\u00f3, \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd trong t\u01b0\u01a1ng lai. B\u00ean c\u1ea1nh s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd \u0111\u00f3, c\u01a1 h\u1ed9i \u0111\u1ec3 Gen Z ph\u00e1t tri\u1ec3n tr\u00ean TikTok l\u00e0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26814,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[924],"tags":[975],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>D\u1ef1 b\u00e1o t\u0103ng tr\u01b0\u1edfng c\u1ee7a TikTok v\u00e0 c\u01a1 h\u1ed9i cho Gen Z<\/title>\n<meta name=\"description\" content=\"TikTok - \u1ee9ng d\u1ee5ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd nh\u1ea5t trong giai \u0111o\u1ea1n \u0111\u1ea1i d\u1ecbch b\u00f9ng n\u1ed5. B\u00ean c\u1ea1nh s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd \u0111\u00f3, c\u01a1 h\u1ed9i \u0111\u1ec3 Gen Z ph\u00e1t tri\u1ec3n tr\u00ean TikTok...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/tang-truong-tiktok-co-hoi-gen-z\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u1ef1 b\u00e1o t\u0103ng tr\u01b0\u1edfng c\u1ee7a TikTok v\u00e0 c\u01a1 h\u1ed9i cho Gen Z\" \/>\n<meta property=\"og:description\" content=\"TikTok - \u1ee9ng d\u1ee5ng ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd nh\u1ea5t trong giai \u0111o\u1ea1n \u0111\u1ea1i d\u1ecbch b\u00f9ng n\u1ed5. 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