{"id":29774,"date":"2022-08-23T08:30:00","date_gmt":"2022-08-23T01:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=29774"},"modified":"2022-09-23T09:02:00","modified_gmt":"2022-09-23T02:02:00","slug":"thong-ke-facebook-xu-huong-nganh-cham-soc-ca-nhan","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/thong-ke-facebook-xu-huong-nganh-cham-soc-ca-nhan","title":{"rendered":"[EBOOK] Th\u1ed1ng k\u00ea Facebook v\u1ec1 xu h\u01b0\u1edbng ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n"},"content":{"rendered":"\n<p>Ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c quan t\u00e2m nh\u1ea5t hi\u1ec7n nay. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 th\u1ed1ng k\u00ea xu h\u01b0\u1edbng mua s\u1eafm ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n tr\u00ean Facebook.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"760\" height=\"422\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/thong-ke-facebook-nganh-cham-soc-ca-nhan.png\" alt=\"th\u1ed1ng k\u00ea facebook ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n\" class=\"wp-image-29778\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/thong-ke-facebook-nganh-cham-soc-ca-nhan.png 760w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/thong-ke-facebook-nganh-cham-soc-ca-nhan-300x167.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-red-color\">\u0110i\u1ec1n ngay th\u00f4ng tin b\u00ean d\u01b0\u1edbi \u0111\u1ec3 nh\u1eadn ngay<\/span><\/strong><\/h2>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-red-color\">Ebook Th\u1ed1ng k\u00ea Facebook ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n<\/span><\/strong><\/h3>\n\n\n\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"3385135\",\n    formId: \"3a5273a5-b2b6-4e36-a740-76602a913173\"\n  });\n<\/script>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n, h\u00e0nh tr\u00ecnh mua h\u00e0ng s\u1ebd b\u1eaft \u0111\u1ea7u khi h\u1ecd b\u1eaft \u0111\u1ea7u ph\u00e1t sinh nhu c\u1ea7u ph\u00e1t sinh\/ mua l\u1ea1i. V\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c c\u00e1 nh\u00e2n, ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng c\u00f3 nhu c\u1ea7u t\u1ea1i si\u00eau th\u1ecb. Trong khi \u0111\u00f3, WOM c\u0169ng l\u00e0 m\u1ed9t k\u00eanh \u1ea3nh h\u01b0\u1edfng m\u1ea1nh m\u1ebd l\u00ean quy\u1ebft \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. <\/p>\n\n\n\n<p>B\u1ea5t ng\u1edd khi m\u1ea1ng x\u00e3 h\u1ed9i l\u1ea1i \u0111\u1ee9ng v\u1ecb tr\u00ed th\u1ee9 3 v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c c\u00e1 nh\u00e2n. M\u1eb7c d\u00f9 c\u00e1c TVC trong ng\u00e0nh n\u00e0y xu\u1ea5t hi\u1ec7n li\u00ean t\u1ee5c, tuy nhi\u00ean TV l\u1ea1i l\u00e0 k\u00eanh \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng \u00edt nh\u1ea5t.<\/p>\n\n\n\n<p><strong>M\u1ed9t s\u1ed1 quan t\u00e2m v\u1ec1 ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n c\u1ee7a ng\u01b0\u1eddi d\u00f9ng:<\/strong><\/p>\n\n\n\n<ul><li>N\u1ed9i dung ng\u01b0\u1eddi d\u00f9ng quan t\u00e2m nh\u01b0ng \u00edt khi nh\u1eadn \u0111\u01b0\u1ee3c: T\u00e1c d\u1ee5ng ph\u1ee5 (62%)<\/li><li>\u0110\u1ed9ng l\u1ef1c mua h\u00e0ng: \u0110\u00e1nh gi\u00e1 t\u00edch c\u1ef1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng (69%)<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ed5ng quan v\u1ec1 ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"392\" height=\"551\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-10.png\" alt=\"personal care\" class=\"wp-image-29776\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-10.png 392w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-10-213x300.png 213w\" sizes=\"(max-width: 392px) 100vw, 392px\" \/><\/figure><\/div>\n\n\n\n<p>V\u1edbi ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n, si\u00eau th\u1ecb l\u00e0 k\u00eanh \u1ea3nh h\u01b0\u1edfng nhi\u1ec1u nh\u1ea5t \u0111\u1ebfn kh\u00e1ch h\u00e0ng trong giai \u0111o\u1ea1n kh\u00e1m ph\u00e1 v\u1edbi 55%. X\u1ebfp sau \u0111\u00f3 l\u00e0 54% v\u1edbi k\u00eanh WOM &#8211; truy\u1ec1n mi\u1ec7ng. Nh\u01b0 \u0111\u00e3 n\u00f3i \u1edf tr\u00ean, TV l\u1ea1i l\u00e0 k\u00eanh \u00edt c\u00f3 t\u00e1c \u0111\u1ed9ng nh\u1ea5t v\u1edbi 31%.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"373\" height=\"578\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-11.png\" alt=\"facebook\" class=\"wp-image-29777\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-11.png 373w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-11-194x300.png 194w\" sizes=\"(max-width: 373px) 100vw, 373px\" \/><\/figure><\/div>\n\n\n\n<p>Khi \u0111\u1ebfn giai \u0111o\u1ea1n c\u00e2n nh\u1eafc th\u00ec Forum hay c\u00e1c h\u1ed9i nh\u00f3m c\u00e1c t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd nh\u1ea5t (53%). Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u0169ng l\u00e0 m\u1ed9t k\u00eanh \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. TV c\u0169ng x\u1ebfp v\u1ecb tr\u00ed cu\u1ed1i c\u00f9ng t\u01b0\u01a1ng \u0111\u01b0\u01a1ng nh\u01b0 giai \u0111o\u1ea1n kh\u00e1m ph\u00e1.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/adsplus.vn\/\" target=\"_blank\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Marketing.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c quan t\u00e2m nh\u1ea5t hi\u1ec7n nay. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 th\u1ed1ng k\u00ea xu h\u01b0\u1edbng mua s\u1eafm ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n tr\u00ean Facebook. \u0110i\u1ec1n ngay th\u00f4ng tin b\u00ean d\u01b0\u1edbi \u0111\u1ec3 nh\u1eadn ngay Ebook Th\u1ed1ng k\u00ea Facebook ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n \u0110\u1ed1i v\u1edbi ng\u00e0nh ch\u0103m s\u00f3c [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":29778,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[101,1189],"tags":[1143,1076,118],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[EBOOK] Th\u1ed1ng k\u00ea Facebook v\u1ec1 xu h\u01b0\u1edbng ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n<\/title>\n<meta name=\"description\" content=\"Ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c quan t\u00e2m nh\u1ea5t hi\u1ec7n nay. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 th\u1ed1ng k\u00ea xu h\u01b0\u1edbng mua s\u1eafm ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n tr\u00ean Facebook.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/thong-ke-facebook-xu-huong-nganh-cham-soc-ca-nhan\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[EBOOK] Th\u1ed1ng k\u00ea Facebook v\u1ec1 xu h\u01b0\u1edbng ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n\" \/>\n<meta property=\"og:description\" content=\"Ng\u00e0nh ch\u0103m s\u00f3c c\u00e1 nh\u00e2n l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c quan t\u00e2m nh\u1ea5t hi\u1ec7n nay. 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