{"id":29903,"date":"2022-08-18T13:53:16","date_gmt":"2022-08-18T06:53:16","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=29903"},"modified":"2022-08-18T14:14:39","modified_gmt":"2022-08-18T07:14:39","slug":"dinh-dang-quang-cao-mua-sam-tiktok-shopping-ads","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/dinh-dang-quang-cao-mua-sam-tiktok-shopping-ads","title":{"rendered":"TikTok gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng  qu\u1ea3ng c\u00e1o mua s\u1eafm TikTok Shopping Ads"},"content":{"rendered":"\n<p>TikTok \u0111\u00e3 gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u00ean TikTok Shopping Ads. Gi\u1edd \u0111\u00e2y ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 c\u00f3 th\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean 3 \u0111\u1ecbnh d\u1ea1ng n\u00e0y.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"760\" height=\"422\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/quang-cao-mua-sam-tiktok-shopping-ads.png\" alt=\"qu\u1ea3ng c\u00e1o mua s\u1eafm tiktok shopping ads\" class=\"wp-image-29910\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/quang-cao-mua-sam-tiktok-shopping-ads.png 760w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/quang-cao-mua-sam-tiktok-shopping-ads-300x167.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<p>TikTok ti\u1ebfp t\u1ee5c th\u00fac \u0111\u1ea9y th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi vi\u1ec7c gi\u1edbi thi\u1ec7u ba lo\u1ea1i qu\u1ea3ng c\u00e1o mua s\u1eafm. C\u00e1c \u0111\u1ecbnh d\u1ea1ng n\u00e0y s\u1ebd gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00f3 nhi\u1ec1u l\u1ef1a ch\u1ecdn v\u1ecb tr\u00ed m\u1edf r\u1ed9ng v\u01b0\u1ee3t ra ngo\u00e0i trang For You.<\/p>\n\n\n\n<p>Ba lo\u1ea1i qu\u1ea3ng c\u00e1o bao g\u1ed3m:<\/p>\n\n\n\n<ul><li>Qu\u1ea3ng c\u00e1o mua s\u1eafm video (Video shopping ads)<\/li><li>Catalog danh s\u00e1ch qu\u1ea3ng c\u00e1o (Catalog listing ads)<\/li><li>Qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u1ef1c ti\u1ebfp (Live shopping ads)<\/li><\/ul>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 truy c\u1eadp c\u00e1c \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o m\u1edbi trong tr\u00ecnh qu\u1ea3n l\u00fd Qu\u1ea3ng c\u00e1o TikTok th\u00f4ng qua vi\u1ec7c &#8220;B\u00e1n s\u1ea3n ph\u1ea9m&#8221;.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/tiktok-them-tinh-nang-dich-phu-de-tu-dong\/\">TikTok th\u00eam t\u00ednh n\u0103ng ph\u1ee5 \u0111\u1ec1 v\u00e0 d\u1ecbch t\u1ef1 \u0111\u1ed9ng cho video<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/dinh-dang-quang-cao-tiktok-ads\/\">T\u1ed5ng h\u1ee3p c\u00e1c \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o tr\u00ean TikTok Ads<\/a><\/li><\/ul>\n\n\n\n<p>C\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c qu\u1ea3ng c\u00e1o mua s\u1eafm m\u1edbi. Th\u1eadm ch\u00ed c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u00e0y c\u00f3 ho\u1eb7c kh\u00f4ng c\u00f3 c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed tr\u00ean TikTok.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 th\u00f4ng tin th\u00eam v\u1ec1 t\u1eebng lo\u1ea1i qu\u1ea3ng c\u00e1o m\u1edbi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Qu\u1ea3ng c\u00e1o mua s\u1eafm video (Video shopping ads)<\/strong><\/h2>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o mua s\u1eafm video cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o t\u1ea1o video c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c \u0111\u1ec3 hi\u1ec3n th\u1ecb tr\u00ean trang For You.<\/p>\n\n\n\n<p>Lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y k\u1ebft h\u1ee3p c\u00e1c t\u00ednh n\u0103ng t\u1eeb qu\u1ea3ng c\u00e1o TikTok hi\u1ec7n c\u00f3 l\u00e0:<\/p>\n\n\n\n<ul><li>Qu\u1ea3ng c\u00e1o b\u1ed9 s\u01b0u t\u1eadp (Collection Ads)<\/li><li>Qu\u1ea3ng c\u00e1o tr\u01b0ng b\u00e0y \u0111\u1ed9ng (Dynamic Showcase Ads)<\/li><\/ul>\n\n\n\n<p>\u0110\u1ecbnh d\u1ea1ng n\u00e0y s\u1ebd k\u1ebft h\u1ee3p video qu\u1ea3ng c\u00e1o v\u00e0 th\u1ebb s\u1ea3n ph\u1ea9m th\u00e0nh c\u00e1c bi\u1ebfn th\u1ec3 kh\u00e1c nhau. \u0110\u1ecbnh d\u1ea1ng c\u00f3 th\u1ec3 l\u00e0 s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3 \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng ho\u1eb7c th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u r\u1ed9ng h\u01a1n \u0111\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 c\u00e2n nh\u1eafc.<\/p>\n\n\n\n<p>Khi thu th\u1eadp d\u1eef li\u1ec7u, TikTok s\u1ebd t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t c\u1ee7a chi\u1ebfn d\u1ecbch b\u1eb1ng c\u00e1ch ch\u1ecdn t\u1ef1 \u0111\u1ed9ng c\u00e1c k\u1ebft h\u1ee3p chuy\u1ec3n \u0111\u1ed5i h\u00e0ng \u0111\u1ea7u.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"667\" height=\"450\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-41.png\" alt=\"qu\u1ea3ng c\u00e1o mua s\u1eafm tiktok shopping ads\" class=\"wp-image-29905\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-41.png 667w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-41-300x202.png 300w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/figure><\/div>\n\n\n\n<p>Khi ng\u01b0\u1eddi d\u00f9ng ch\u1ea1m v\u00e0o qu\u1ea3ng c\u00e1o, TikTok s\u1ebd t\u1ea1o trang \u0111\u00edch trong \u1ee9ng d\u1ee5ng. Trang \u0111\u00edch n\u00e0y \u0111\u01b0\u1ee3c d\u00f9ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh r\u00f5 h\u01a1n \u00fd \u0111\u1ecbnh mua c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. C\u00e1c trang n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi mua s\u1eafm t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 s\u1ea3n ph\u1ea9m. Sau \u0111\u00f3, trang s\u1ebd chuy\u1ec3n h\u01b0\u1edbng ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn website c\u1ee7a nh\u00e0 b\u00e1n l\u1ebb khi h\u1ecd s\u1eb5n s\u00e0ng mua h\u00e0ng.<\/p>\n\n\n\n<p>Collection Ads v\u00e0 Dynamic Showcase Ads s\u1ebd v\u1eabn c\u00f3 s\u1eb5n cho \u0111\u1ebfn cu\u1ed1i 2022. Sau \u0111\u00f3 TikTok c\u00f3 k\u1ebf ho\u1ea1ch lo\u1ea1i b\u1ecf ch\u00fang \u0111\u1ec3 c\u00f3 l\u1ee3i cho qu\u1ea3ng c\u00e1o mua s\u1eafm video.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Qu\u1ea3ng c\u00e1o danh s\u00e1ch danh m\u1ee5c (Catalog Listing Ads)<\/strong><\/h2>\n\n\n\n<p>Catalog Listing Ads s\u1ebd cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o qu\u1ea3ng b\u00e1 danh m\u1ee5c s\u1ea3n ph\u1ea9m tr\u00ean quy m\u00f4 l\u1edbn v\u1edbi c\u00e1c v\u1ecb tr\u00ed m\u1edbi tr\u00ean TikTok.<\/p>\n\n\n\n<p>\u0110i\u1ec1u m\u00e0 c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 cao v\u1ec1 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o n\u00e0y l\u00e0 h\u1ecd kh\u00f4ng b\u1eaft bu\u1ed9c ph\u1ea3i t\u1ea1o n\u1ed9i dung video.<\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o cho ph\u00e9p c\u00e1c th\u01b0\u01a1ng hi\u1ec7u xu\u1ea5t hi\u1ec7n tr\u01b0\u1edbc kh\u00e1n gi\u1ea3 TikTok m\u00e0 kh\u00f4ng c\u1ea7n t\u1ea1o video, \u0111\u00e2y l\u00e0 \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean.<\/p>\n\n\n\n<p>Thay v\u00ec video, \u0111\u1ecbnh d\u1ea1ng n\u00e0y s\u1ebd l\u1ea5y h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m t\u1eeb danh m\u1ee5c c\u1ee7a nh\u00e0 b\u00e1n l\u1ebb. Sau \u0111\u00f3 n\u1ec1n t\u1ea3ng s\u1ebd qu\u1ea3ng b\u00e1 ch\u00fang \u1edf nh\u1eefng v\u1ecb tr\u00ed c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c. Ng\u01b0\u1eddi d\u00f9ng s\u1ebd th\u1ea5y qu\u1ea3ng c\u00e1o th\u00f4ng qua n\u1ed9i dung c\u00f3 th\u01b0\u01a1ng hi\u1ec7u tr\u00ean trang For You.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u1ef1c ti\u1ebfp (Live Shopping Ads)<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"398\" height=\"695\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-43.png\" alt=\"tiktok shop\" class=\"wp-image-29907\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-43.png 398w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2022\/08\/image-43-172x300.png 172w\" sizes=\"(max-width: 398px) 100vw, 398px\" \/><\/figure><\/div>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u1ef1c ti\u1ebfp \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 qu\u1ea3ng b\u00e1 \u0111\u1ecbnh d\u1ea1ng mua s\u1eafm tr\u1ef1c ti\u1ebfp.<\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o gi\u00fap h\u01b0\u1edbng m\u1ecdi ng\u01b0\u1eddi t\u1eeb trang For You \u0111\u1ebfn s\u1ef1 ki\u1ec7n mua s\u1eafm tr\u1ef1c ti\u1ebfp.<\/p>\n\n\n\n<p>TikTok cho bi\u1ebft nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y c\u00f3 th\u1ec3 t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn m\u1ed9t s\u1ef1 ki\u1ec7n mua s\u1eafm tr\u1ef1c ti\u1ebfp b\u1eb1ng c\u00e1ch hi\u1ec3n th\u1ecb n\u00f3 tr\u01b0\u1edbc nh\u1eefng ng\u01b0\u1eddi s\u1eb5n s\u00e0ng mua.<\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o mua s\u1eafm TikTok Shopping Ads hi\u1ec7n c\u00f3 s\u1eb5n \u0111\u1ec3 th\u1eed nghi\u1ec7m. C\u00e1c Marketer v\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng m\u1edbi n\u00e0y trong c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp theo. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Y\u00eau c\u1ea7u<\/strong><\/h2>\n\n\n\n<p>Quy\u1ec1n truy c\u1eadp v\u00e0o qu\u1ea3ng c\u00e1o mua s\u1eafm y\u00eau c\u1ea7u nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ea1t tr\u1ea1ng th\u00e1i &#8220;c\u1ea5p m\u1ed9t&#8221; b\u1eb1ng c\u00e1ch t\u00edch h\u1ee3p c\u00e1c t\u00edn hi\u1ec7u n\u00e2ng cao v\u00e0 li\u00ean k\u1ebft danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. TikTok c\u00f3 m\u1ed9t h\u01b0\u1edbng d\u1eabn PDF ph\u00e1c th\u1ea3o to\u00e0n b\u1ed9 quy tr\u00ecnh.<\/p>\n\n\n\n<p>C\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o kh\u00f4ng b\u1eaft bu\u1ed9c ph\u1ea3i s\u1eed d\u1ee5ng TikTok Shop, m\u1ed9t gi\u1ea3i ph\u00e1p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong \u1ee9ng d\u1ee5ng, \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o mua s\u1eafm.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 TikTok Shop c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng v\u1edbi qu\u1ea3ng c\u00e1o mua s\u1eafm. Tuy nhi\u00ean, c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 h\u01b0\u1edbng ng\u01b0\u1eddi mua h\u00e0ng \u0111\u1ebfn m\u1ed9t website b\u00ean ngo\u00e0i.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/adsplus.vn\/\" target=\"_blank\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 TikTok.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>TikTok \u0111\u00e3 gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u00ean TikTok Shopping Ads. Gi\u1edd \u0111\u00e2y ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 c\u00f3 th\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean 3 \u0111\u1ecbnh d\u1ea1ng n\u00e0y. TikTok ti\u1ebfp t\u1ee5c th\u00fac \u0111\u1ea9y th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi vi\u1ec7c gi\u1edbi thi\u1ec7u ba lo\u1ea1i qu\u1ea3ng c\u00e1o mua s\u1eafm. C\u00e1c \u0111\u1ecbnh d\u1ea1ng n\u00e0y s\u1ebd gi\u00fap [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":29910,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[896],"tags":[975,909,1119],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TikTok gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm TikTok Shopping Ads<\/title>\n<meta name=\"description\" content=\"TikTok \u0111\u00e3 gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u00ean TikTok Shopping Ads. Gi\u1edd \u0111\u00e2y ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 c\u00f3 th\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean 3 \u0111\u1ecbnh d\u1ea1ng n\u00e0y.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/dinh-dang-quang-cao-mua-sam-tiktok-shopping-ads\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm TikTok Shopping Ads\" \/>\n<meta property=\"og:description\" content=\"TikTok \u0111\u00e3 gi\u1edbi thi\u1ec7u 3 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u00ean TikTok Shopping Ads. 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