{"id":31685,"date":"2023-02-27T09:30:00","date_gmt":"2023-02-27T02:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=31685"},"modified":"2023-04-19T15:54:08","modified_gmt":"2023-04-19T08:54:08","slug":"tiktok-pixel-la-gi","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/tiktok-pixel-la-gi","title":{"rendered":"TikTok Pixel l\u00e0 g\u00ec? C\u00e1ch c\u00e0i \u0111\u1eb7t TikTok Pixel v\u00e0o Website"},"content":{"rendered":"\n<p>TikTok Pixel l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 s\u1ebd gi\u00fap n\u00e2ng t\u1ea7m qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng Pixel v\u00e0 c\u00e0i \u0111\u1eb7t l\u00ean Website. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"722\" height=\"401\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel.png\" alt=\"tiktok pixel\" class=\"wp-image-31702\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel.png 722w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel-300x167.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel-218x121.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel-436x242.png 436w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel-720x401.png 720w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>TikTok Pixel l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<p>TikTok Pixel l\u00e0 m\u1ed9t \u0111o\u1ea1n m\u00e3 HTML gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o \u0111o l\u01b0\u1eddng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. H\u1ecd c\u00f3 th\u1ec3 theo d\u00f5i h\u00e0nh \u0111\u1ed9ng, h\u00e0nh vi v\u00e0 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean website. \u0110\u1ed1i v\u1edbi c\u00e1c Marketer, d\u1eef li\u1ec7u m\u00e0 TikTok Pixel cung c\u1ea5p s\u1ebd gi\u00fap hi\u1ec3u r\u00f5 h\u01a1n c\u00e1ch kh\u00e1ch truy c\u1eadp t\u01b0\u01a1ng t\u00e1c v\u1edbi website c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n h\u01a1n, \u0111\u00e2y l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng m\u1ea1nh m\u1ebd gi\u00fap theo d\u00f5i t\u00e1c \u0111\u1ed9ng c\u1ee7a qu\u1ea3ng c\u00e1o TikTok tr\u00ean website c\u1ee7a b\u1ea1n. \u0110o\u1ea1n m\u00e3 th\u00f4ng minh n\u00e0y cho ph\u00e9p b\u1ea1n theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Kh\u00f4ng ch\u1ec9 th\u1ebf, th\u01b0\u01a1ng hi\u1ec7u c\u00f2n c\u00f3 th\u1ec3 t\u00ecm \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng cho qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/thiet-ke-giao-dien-tiktok-shop\/\">TikTok ra m\u1eaft t\u00ednh n\u0103ng thi\u1ebft k\u1ebf giao di\u1ec7n TikTok Shop<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/chien-luoc-xay-dung-noi-dung-kenh-tiktok\/\">Chi\u1ebfn l\u01b0\u1ee3c x\u00e2y d\u1ef1ng n\u1ed9i dung tr\u00ean TikTok h\u1ea5p d\u1eabn ng\u01b0\u1eddi xem<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng TikTok Pixel<\/strong><\/h2>\n\n\n\n<p>Tr\u01b0\u1edbc khi \u0111i v\u00e0o c\u00e1ch thi\u1ebft l\u1eadp TikTok Pixel cho Website. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u1ee3i \u00edch m\u00e0 TikTok Pixel s\u1ebd mang l\u1ea1i cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Theo d\u00f5i d\u1eef li\u1ec7u t\u1ed1t h\u01a1n<\/strong><\/h3>\n\n\n\n<p>Pixel s\u1ebd \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o m\u1ed9t c\u00e1ch to\u00e0n di\u1ec7n h\u01a1n. C\u00f4ng c\u1ee5 n\u00e0y s\u1ebd x\u00e1c \u0111\u1ecbnh m\u1ed9t lo\u1ea1t s\u1ef1 ki\u1ec7n v\u00e0 theo d\u00f5i h\u00e0nh \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean website. N\u00f3 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t v\u00e0 chuy\u1ec3n \u0111\u1ed5i d\u1ef1a tr\u00ean c\u00e1c s\u1ef1 ki\u1ec7n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh m\u00e0 b\u1ea1n \u0111\u1eb7t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>T\u1ed1i \u01b0u h\u00f3a ph\u00e2n ph\u1ed1i qu\u1ea3ng c\u00e1o<\/strong><\/h3>\n\n\n\n<p>H\u1ec7 th\u1ed1ng s\u1ebd c\u00f3 th\u1ec3 t\u1ef1 t\u00ecm ra c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a n\u00e0y gi\u00fap nh\u1eafm m\u1ee5c ti\u00eau nh\u1eefng ng\u01b0\u1eddi d\u00f9ng ti\u1ec1m n\u0103ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng tr\u00ean website. V\u00ed d\u1ee5 nh\u01b0 \u0111\u0103ng k\u00fd, th\u00eam s\u1ea3n ph\u1ea9m v\u00e0o gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd ho\u1eb7c g\u1eedi th\u00f4ng tin thanh to\u00e1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Qu\u1ea3n l\u00fd \u0111\u1ed1i t\u01b0\u1ee3ng<\/strong><\/h3>\n\n\n\n<p>Qu\u1ea3n l\u00fd \u0111\u1ed1i t\u01b0\u1ee3ng s\u1ebd gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng Remarketing. Sau khi d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c thu th\u1eadp, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o v\u00e0 truy c\u1eadp \u0111\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh d\u1ef1a tr\u00ean m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u00e0 n\u01a1i h\u1ecd r\u1eddi kh\u1ecfi k\u00eanh. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1ch c\u00e0i \u0111\u1eb7t TikTok Pixel<\/strong><\/h2>\n\n\n\n<p>B\u1eaft \u0111\u1ea7u v\u1edbi TikTok Pixel ch\u1ec9 c\u1ea7n 6 b\u01b0\u1edbc \u0111\u01a1n gi\u1ea3n:<\/p>\n\n\n\n<ul><li>T\u1ea1o t\u00e0i kho\u1ea3n Pixel<\/li><li>C\u00e0i \u0111\u1eb7t Pixel<\/li><li>T\u1ea3i xu\u1ed1ng v\u00e0 c\u00e0i \u0111\u1eb7t tr\u00ecnh tr\u1ee3 gi\u00fap TikTok Pixel<\/li><li>Ch\u1ecdn m\u1ed9t ng\u00e0nh<\/li><li>X\u00e1c \u0111\u1ecbnh s\u1ef1 ki\u1ec7n<\/li><li>T\u1ea1o qu\u1ea3ng c\u00e1o TikTok c\u1ee7a b\u1ea1n<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. T\u1ea1o pixel TikTok c\u1ee7a b\u1ea1n<\/strong><\/h3>\n\n\n\n<p>Nh\u1ea5p v\u00e0o &#8216;Th\u01b0 vi\u1ec7n&#8217; tr\u00ean trang, sau \u0111\u00f3 nh\u1ea5p v\u00e0o &#8216;S\u1ef1 ki\u1ec7n&#8217; trong Tab Th\u01b0 vi\u1ec7n. Ch\u1ecdn Pixel trang web, sau \u0111\u00f3 nh\u1ea5n v\u00e0o &#8216;Qu\u1ea3n l\u00fd&#8217;.<\/p>\n\n\n\n<p>Sau \u0111\u00f3, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c \u0111\u01b0a \u0111\u1ebfn trang &#8216;T\u1ea1o pixel&#8217;, t\u1ea1i \u0111\u00e2y b\u1ea1n s\u1ebd nh\u1ea5p v\u00e0o n\u00fat &#8216;T\u1ea1o pixel&#8217;. Sau \u0111\u00f3, m\u1ed9t c\u1eeda s\u1ed5 b\u1eadt l\u00ean c\u00f3 t\u00ean &#8216;T\u00ean pixel&#8217; s\u1ebd xu\u1ea5t hi\u1ec7n. Nh\u1eadp t\u00ean, sau \u0111\u00f3 l\u1eb7p l\u1ea1i quy tr\u00ecnh n\u1ebfu b\u1ea1n c\u00f3 nhi\u1ec1u trang web.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. C\u00e0i \u0111\u1eb7t TikTok Pixel theo c\u00e1ch th\u1ee7 c\u00f4ng<\/strong><\/h3>\n\n\n\n<p>B\u1ea1n c\u00f3 hai t\u00f9y ch\u1ecdn \u0111\u1ec3 c\u00e0i \u0111\u1eb7t TikTok Pixel: &#8216;C\u00e0i \u0111\u1eb7t th\u1ee7 c\u00f4ng&#8217; ho\u1eb7c &#8216;C\u00e0i \u0111\u1eb7t b\u1eb1ng c\u00f4ng c\u1ee5 c\u1ee7a b\u00ean th\u1ee9 3&#8217; ch\u1eb3ng h\u1ea1n nh\u01b0 Google Tag Manager.<\/p>\n\n\n\n<p>\u0110\u1ec3 c\u00e0i \u0111\u1eb7t Th\u1ee7 c\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n v\u1edbi t\u01b0 c\u00e1ch l\u00e0 ch\u1ee7 s\u1edf h\u1eefu website s\u1ebd t\u1ef1 nh\u1eadp m\u00e3. Nh\u1ea5p v\u00e0o &#8216;C\u00e0i \u0111\u1eb7t m\u00e3 pixel theo c\u00e1ch th\u1ee7 c\u00f4ng&#8217;, sau \u0111\u00f3 ti\u1ebfp t\u1ee5c v\u1edbi &#8216;Ti\u1ebfp theo&#8217;.<\/p>\n\n\n\n<p>1. \u0110\u1eb7t t\u00ean cho pixel TikTok c\u1ee7a b\u1ea1n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"614\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-7-1024x614.png\" alt=\"tiktok pixel\" class=\"wp-image-31689\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-7-1024x614.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-7-300x180.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-7-768x461.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-7.png 1070w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>2. T\u1eeb \u0111\u00f3, nh\u1ea5p tr\u1ef1c ti\u1ebfp v\u00e0o m\u00e3 pixel nh\u01b0 minh h\u1ecda b\u00ean d\u01b0\u1edbi. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 nh\u1ea5p v\u00e0o li\u00ean k\u1ebft &#8216;t\u1ea3i xu\u1ed1ng m\u00e3 pixel&#8217;.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"999\" height=\"659\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-8.png\" alt=\"tiktok pixel\" class=\"wp-image-31691\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-8.png 999w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-8-300x198.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-8-768x507.png 768w\" sizes=\"(max-width: 999px) 100vw, 999px\" \/><\/figure><\/div>\n\n\n\n<p>3. Sau khi \u0111\u00e3 sao ch\u00e9p m\u00e3, h\u00e3y d\u00e1n m\u00e3 \u0111\u00f3 l\u00ean tr\u00ean ph\u1ea7n ti\u00eau \u0111\u1ec1 tr\u00ean website c\u1ee7a b\u1ea1n. M\u00e3 b\u1ea1n c\u1ea7n d\u00e1n s\u1ebd t\u01b0\u01a1ng t\u1ef1 d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"929\" height=\"320\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-9.png\" alt=\"tiktok pixel\" class=\"wp-image-31692\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-9.png 929w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-9-300x103.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-9-768x265.png 768w\" sizes=\"(max-width: 929px) 100vw, 929px\" \/><\/figure><\/div>\n\n\n\n<p>Sau \u0111\u00f3, ki\u1ec3m tra xem pixel \u0111\u00e3 \u0111\u01b0\u1ee3c th\u00eam th\u00e0nh c\u00f4ng hay ch\u01b0a b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng plugin TikTok Pixel Helper.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. C\u00e0i \u0111\u1eb7t TikTok Pixel b\u1eb1ng Google Tag Manager<\/strong><\/h3>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 c\u1ee7a b\u00ean th\u1ee9 ba n\u00ean s\u1eed d\u1ee5ng l\u00e0 Google Tag Manager (GTM). C\u00f4ng c\u1ee5 n\u00e0y s\u1ebd t\u1ef1 \u0111\u1ed9ng th\u00eam m\u00e3 pixel c\u1ee7a b\u1ea1n v\u00e0o website. \u0110\u1ec3 s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y, h\u00e3y l\u00e0m theo c\u00e1c b\u01b0\u1edbc d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n\n<p>Tr\u01b0\u1edbc khi s\u1eed d\u1ee5ng Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google, b\u1ea1n ph\u1ea3i c\u00f3 nh\u1eefng \u0111i\u1ec1u sau:<\/p>\n\n\n\n<ul><li>\u0110\u0103ng k\u00fd T\u00e0i kho\u1ea3n Google Tag Manager<\/li><li>Th\u00eam Google Tag Manager SDK v\u00e0o trang \u0111\u00edch<\/li><\/ul>\n\n\n\n<p>Sau \u0111\u00f3 ti\u1ebfn h\u00e0nh c\u00e1c b\u01b0\u1edbc ti\u1ebfp theo:<\/p>\n\n\n\n<p>1. Ch\u1ecdn &#8216;C\u00e0i \u0111\u1eb7t m\u00e3 pixel b\u1eb1ng c\u00f4ng c\u1ee5 c\u1ee7a b\u00ean th\u1ee9 3&#8217;, sau \u0111\u00f3 nh\u1ea5p v\u00e0o &#8216;Ti\u1ebfp theo&#8217;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"635\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10-1024x635.png\" alt=\"tiktok pixel\" class=\"wp-image-31693\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10-1024x635.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10-300x186.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10-768x476.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10-356x220.png 356w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-10.png 1034w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>2. Nh\u1ea5n v\u00e0o &#8216;K\u1ebft n\u1ed1i v\u1edbi t\u00e0i kho\u1ea3n Google&#8217; \u0111\u1ec3 th\u00eam t\u00e0i kho\u1ea3n Google Tag Manager.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"934\" height=\"738\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-11.png\" alt=\"tiktok pixel\" class=\"wp-image-31694\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-11.png 934w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-11-300x237.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-11-768x607.png 768w\" sizes=\"(max-width: 934px) 100vw, 934px\" \/><\/figure>\n\n\n\n<p>3. \u0110i\u1ec1n v\u00e0o c\u00e1c ph\u1ea7n Ch\u1ecdn t\u00e0i kho\u1ea3n, Ch\u1ecdn v\u00f9ng ch\u1ee9a v\u00e0 Kh\u00f4ng gian l\u00e0m vi\u1ec7c v\u1edbi th\u00f4ng tin li\u00ean quan.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"750\" height=\"701\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-12.png\" alt=\"tiktok pixel\" class=\"wp-image-31695\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-12.png 750w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-12-300x280.png 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p>4. Sau khi b\u1ea1n k\u1ebft n\u1ed1i th\u00e0nh c\u00f4ng GTM c\u1ee7a m\u00ecnh, h\u00e3y t\u1ea3i xu\u1ed1ng v\u00e0 c\u00e0i \u0111\u1eb7t &#8216;TikTok Pixel Helper&#8217;.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y s\u1ebd x\u00e1c nh\u1eadn r\u1eb1ng n\u00f3 \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00e0i \u0111\u1eb7t th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<p>\u0110\u1eb7t theo GMT<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"689\" height=\"524\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-13.png\" alt=\"c\u00e0i \u0111\u1eb7t pixel\" class=\"wp-image-31696\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-13.png 689w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-13-300x228.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-13-80x60.png 80w\" sizes=\"(max-width: 689px) 100vw, 689px\" \/><\/figure><\/div>\n\n\n\n<p>Sau khi th\u1ef1c hi\u1ec7n th\u00e0nh c\u00f4ng, ID PIXEL s\u1ebd hi\u1ec3n th\u1ecb tr\u00ean trang web GTM (Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google) nh\u01b0 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"835\" height=\"582\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-15.png\" alt=\"c\u00e0i \u0111\u1eb7t pixel\" class=\"wp-image-31698\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-15.png 835w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-15-300x209.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-15-768x535.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-15-100x70.png 100w\" sizes=\"(max-width: 835px) 100vw, 835px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Ch\u1ecdn Ng\u00e0nh ngh\u1ec1<\/strong><\/h3>\n\n\n\n<p>T\u1ea1i \u0111\u00e2y, b\u1ea1n c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn ng\u00e0nh ngh\u1ec1 ph\u00f9 h\u1ee3p v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh. B\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 c\u00e1ch th\u1ee9c x\u00e2y d\u1ef1ng k\u1ecbch b\u1ea3n kinh doanh ph\u00f9 h\u1ee3p v\u1edbi chu\u1ed7i s\u1ef1 ki\u1ec7n tr\u00ean website. Ng\u00e0nh n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m S\u1ef1 ki\u1ec7n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, S\u1ef1 ki\u1ec7n t\u01b0 v\u1ea5n, S\u1ef1 ki\u1ec7n t\u1ea3i xu\u1ed1ng, S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh v\u00e0 S\u1ef1 ki\u1ec7n g\u1eedi bi\u1ec3u m\u1eabu.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"780\" height=\"530\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-17.png\" alt=\"c\u00e0i \u0111\u1eb7t pixel\" class=\"wp-image-31700\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-17.png 780w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-17-300x204.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-17-768x522.png 768w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure><\/div>\n\n\n\n<p>Sau \u0111\u00f3, nh\u00e0 qu\u1ea3ng c\u00e1o s\u1ebd t\u1ef1 quy\u1ebft \u0111\u1ecbnh xem l\u1ef1a ch\u1ecdn n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. X\u00e1c \u0111\u1ecbnh s\u1ef1 ki\u1ec7n<\/strong><\/h3>\n\n\n\n<p>C\u00f3 m\u1ed9t lo\u1ea1t c\u00e1c s\u1ef1 ki\u1ec7n m\u1eb7c \u0111\u1ecbnh sau khi b\u1ea1n ch\u1ecdn m\u1ed9t danh m\u1ee5c ngo\u1ea1i tr\u1eeb &#8216;S\u1ef1 ki\u1ec7n t\u00f9y ch\u1ec9nh&#8217;. L\u00fac n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn x\u00f3a ho\u1eb7c th\u00eam m\u1ed9t s\u1ef1 ki\u1ec7n.<\/p>\n\n\n\n<p>\u0110\u1eb7t t\u00ean cho c\u00e1c s\u1ef1 ki\u1ec7n v\u00e0 \u0111\u1eb7t gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p, \u0111\u1eb7t \u0111\u01a1n v\u1ecb ti\u1ec1n t\u1ec7 v\u00e0 ph\u01b0\u01a1ng ph\u00e1p th\u1ed1ng k\u00ea.<\/p>\n\n\n\n<ul><li>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ch\u1ecdn &#8216;M\u1ecdi l\u00fac&#8217; ho\u1eb7c &#8216;M\u1ed9t l\u1ea7n&#8217; cho ph\u01b0\u01a1ng ph\u00e1p th\u1ed1ng k\u00ea.<\/li><li>Sau khi th\u1ef1c hi\u1ec7n t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u n\u00e0y, h\u00e3y nh\u1ea5p v\u00e0o &#8216;Ho\u00e0n th\u00e0nh&#8217;. Sau \u0111\u00f3 b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ebfn n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh quy t\u1eafc s\u1ef1 ki\u1ec7n.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"901\" height=\"471\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-18.png\" alt=\"c\u00e0i \u0111\u1eb7t pixel\" class=\"wp-image-31701\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-18.png 901w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-18-300x157.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/image-18-768x401.png 768w\" sizes=\"(max-width: 901px) 100vw, 901px\" \/><\/figure><\/div>\n\n\n\n<ul><li>\u00d4 tr\u1ed1ng \u0111\u1ea7u ti\u00ean n\u01a1i d\u00e1n URL trang<\/li><li>Sau \u0111\u00f3 nh\u1ea5p v\u00e0o C\u1eadp nh\u1eadt (Update)<\/li><li>Sau \u0111\u00f3 &#8216;ch\u1ecdn m\u1ed9t s\u1ef1 ki\u1ec7n&#8217; \u0111\u1ec3 \u0111\u1eb7t t\u00ean cho s\u1ef1 ki\u1ec7n<\/li><li>Ti\u1ebfp theo d\u00e1n &#8216;n\u00fat theo d\u00f5i&#8217;<\/li><li>\u1ee8ng d\u1ee5ng s\u1ebd t\u1ef1 \u0111\u1ed9ng t\u1ea3i v\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a TikTok Pixel Helper.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. T\u1ea1o qu\u1ea3ng c\u00e1o<\/strong><\/h3>\n\n\n\n<p>Khi \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m n\u00e0y \u0111\u1ed1i v\u1edbi ch\u1ee7 s\u1edf h\u1eefu website, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c d\u1eabn \u0111\u1ebfn &#8216;T\u1ea1o qu\u1ea3ng c\u00e1o&#8217; v\u00e0 &#8216;Ch\u1ecdn pixel&#8217; nh\u01b0 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u1edf tr\u00ean. \u1ede \u0111\u1ea7u b\u00ean kia, b\u1ea1n s\u1ebd th\u1ea5y &#8216;Ch\u1ecdn m\u1ed9t s\u1ef1 ki\u1ec7n&#8217; \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea1o. B\u1ea5m xong.<\/p>\n\n\n\n<p>Khi t\u1ea5t c\u1ea3 c\u00e1c b\u01b0\u1edbc n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u00e0 th\u00e0nh c\u00f4ng, d\u1eef li\u1ec7u c\u00e1c s\u1ef1 ki\u1ec7n s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean trang &#8216;Tr\u00ecnh qu\u1ea3n l\u00fd s\u1ef1 ki\u1ec7n&#8217;.<\/p>\n\n\n\n<p>Trong Pixel, c\u00e1c s\u1ef1 ki\u1ec7n \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb trong th\u1eddi gian th\u1ef1c v\u00e0 \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp theo tr\u00ecnh t\u1ef1 th\u1eddi gian. \u0110\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi gi\u1ecf h\u00e0ng, kh\u00e1ch truy c\u1eadp d\u1eebng l\u1ea1i \u1edf trang duy\u1ec7t s\u1ea3n ph\u1ea9m ho\u1eb7c h\u1ecd ti\u1ebfn h\u00e0nh th\u00eam v\u00e0o gi\u1ecf h\u00e0ng, sau \u0111\u00f3 \u0111\u1eb7t h\u00e0ng. N\u1ec1n t\u1ea3ng s\u1ebd c\u1eadp nh\u1eadt c\u1ee7a ng\u01b0\u1eddi d\u00f9ng theo tr\u00ecnh t\u1ef1 tr\u00ean cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/adsplus.vn\/\" target=\"_blank\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 TikTok.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>TikTok Pixel l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 s\u1ebd gi\u00fap n\u00e2ng t\u1ea7m qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng Pixel v\u00e0 c\u00e0i \u0111\u1eb7t l\u00ean Website. TikTok Pixel l\u00e0 g\u00ec? TikTok Pixel l\u00e0 m\u1ed9t \u0111o\u1ea1n m\u00e3 HTML gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o \u0111o l\u01b0\u1eddng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. H\u1ecd c\u00f3 th\u1ec3 theo d\u00f5i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":31702,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1133],"tags":[975,1037],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TikTok Pixel l\u00e0 g\u00ec? C\u00e1ch c\u00e0i \u0111\u1eb7t TikTok Pixel v\u00e0o Website<\/title>\n<meta name=\"description\" content=\"TikTok Pixel l\u00e0 m\u1ed9t \u0111o\u1ea1n m\u00e3 HTML gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o \u0111o l\u01b0\u1eddng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. H\u1ecd c\u00f3 th\u1ec3 theo d\u00f5i h\u00e0nh \u0111\u1ed9ng, h\u00e0nh vi v\u00e0 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/tiktok-pixel-la-gi\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok Pixel l\u00e0 g\u00ec? C\u00e1ch c\u00e0i \u0111\u1eb7t TikTok Pixel v\u00e0o Website\" \/>\n<meta property=\"og:description\" content=\"TikTok Pixel l\u00e0 m\u1ed9t \u0111o\u1ea1n m\u00e3 HTML gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o \u0111o l\u01b0\u1eddng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. H\u1ecd c\u00f3 th\u1ec3 theo d\u00f5i h\u00e0nh \u0111\u1ed9ng, h\u00e0nh vi v\u00e0 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/tiktok-pixel-la-gi\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdsplusVietnam\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-27T02:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-19T08:54:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2023\/02\/tiktok-pixel.png\" \/>\n\t<meta property=\"og:image:width\" content=\"722\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"wdt_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"wdt_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adsplus.vn\/blog\/tiktok-pixel-la-gi\",\"url\":\"https:\/\/adsplus.vn\/blog\/tiktok-pixel-la-gi\",\"name\":\"TikTok Pixel l\u00e0 g\u00ec? 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