{"id":34917,"date":"2024-02-01T09:00:00","date_gmt":"2024-02-01T02:00:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=34917"},"modified":"2024-01-10T14:31:27","modified_gmt":"2024-01-10T07:31:27","slug":"cong-viec-cro-la-gi","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/cong-viec-cro-la-gi","title":{"rendered":"CRO l\u00e0 g\u00ec? C\u00f4ng vi\u1ec7c c\u1ee7a CRO"},"content":{"rendered":"\n<p>B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng, c\u1ee9 100 ng\u01b0\u1eddi truy c\u1eadp trang web c\u1ee7a b\u1ea1n, ch\u1ec9 c\u00f3 2,35 ng\u01b0\u1eddi mua h\u00e0ng kh\u00f4ng? \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0, trang web c\u1ee7a b\u1ea1n \u0111ang b\u1ecf l\u1ee1 r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 ki\u1ebfm ti\u1ec1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 bi\u1ebfn nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1? C\u00e2u tr\u1ea3 l\u1eddi l\u00e0 CRO. V\u1eady CRO l\u00e0 g\u00ec? C\u00f4ng vi\u1ec7c ch\u00ednh c\u1ee7a CRO l\u00e0 l\u00e0m g\u00ec? C\u00f9ng t\u00ecm hi\u1ec3u trong b\u00e0i vi\u1ebft sau \u0111\u00e2y nh\u00e9!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"722\" height=\"401\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi.png\" alt=\"CRO l\u00e0 g\u00ec? C\u00f4ng vi\u1ec7c c\u1ee7a CRO\" class=\"wp-image-34927\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi.png 722w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi-300x167.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi-218x121.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi-436x242.png 436w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi-720x401.png 720w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h3>\n\n\n\n<ul>\n<li><a href=\"https:\/\/adsplus.vn\/blog\/marketing-executive-la-gi\">Marketing executive l\u00e0 g\u00ec?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/adsplus.vn\/blog\/cold-email-marketing-la-gi\">Cold email marketing l\u00e0 g\u00ec?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/adsplus.vn\/blog\/character-ai-la-gi\">Character AI l\u00e0 g\u00ec? \u0110\u00e2u l\u00e0 c\u00e1c t\u00ednh n\u0103ng n\u1ed5i b\u1eadt<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>CRO l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<p>CRO l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a t\u1eeb Conversion Rate Optimization, c\u00f3 ngh\u0129a l\u00e0 T\u1ed1i \u01b0u h\u00f3a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. \u0110\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c trong marketing t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a c\u00e1c trang web, \u1ee9ng d\u1ee5ng, chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb, v.v.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00f4ng vi\u1ec7c c\u1ee7a CRO l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<p>C\u00f4ng vi\u1ec7c c\u1ee7a CRO bao g\u1ed3m:<\/p>\n\n\n\n<ul>\n<li>X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i<\/li>\n\n\n\n<li>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i c\u1ea3i thi\u1ec7n<\/li>\n\n\n\n<li>Thi\u1ebft k\u1ebf v\u00e0 tri\u1ec3n khai c\u00e1c th\u1eed nghi\u1ec7m A\/B<\/li>\n\n\n\n<li>Theo d\u00f5i v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c thay \u0111\u1ed5i<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1c nhi\u1ec7m v\u1ee5 c\u1ee5 th\u1ec3 c\u1ee7a CRO <\/strong><\/h2>\n\n\n\n<p>C\u00e1c nhi\u1ec7m v\u1ee5 c\u1ee5 th\u1ec3 c\u1ee7a CRO c\u00f3 th\u1ec3 kh\u00e1c nhau t\u00f9y thu\u1ed9c v\u00e0o quy m\u00f4 v\u00e0 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p. Tuy nhi\u00ean, m\u1ed9t s\u1ed1 nhi\u1ec7m v\u1ee5 ph\u1ed5 bi\u1ebfn c\u1ee7a CRO bao g\u1ed3m:<\/p>\n\n\n\n<ul>\n<li>Ph\u00e2n t\u00edch h\u00e0nh vi ng\u01b0\u1eddi d\u00f9ng<\/li>\n\n\n\n<li>T\u1ed1i \u01b0u h\u00f3a n\u1ed9i dung<\/li>\n\n\n\n<li>T\u1ed1i \u01b0u h\u00f3a thi\u1ebft k\u1ebf web<\/li>\n\n\n\n<li>T\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ea7m quan tr\u1ecdng c\u1ee7a CRO<\/strong><\/h2>\n\n\n\n<p>CRO l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c quan tr\u1ecdng trong marketing. N\u00f3 gi\u00fap c\u00e1c doanh nghi\u1ec7p t\u0103ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn. B\u1eb1ng c\u00e1ch t\u1ed1i \u01b0u h\u00f3a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing c\u1ee7a m\u00ecnh, t\u1eeb \u0111\u00f3 thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 h\u01a1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0110\u1ec3 tr\u1edf th\u00e0nh CRO, c\u1ea7n nh\u1eefng k\u1ef7 n\u0103ng n\u00e0o?<\/strong><\/h3>\n\n\n\n<p>\u0110\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t CRO trong t\u01b0\u01a1ng lai, b\u1ea1n c\u1ea7n c\u00f3 c\u00e1c k\u1ef9 n\u0103ng sau:<\/p>\n\n\n\n<ul>\n<li>K\u1ef9 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u<\/li>\n\n\n\n<li>K\u1ef9 n\u0103ng thi\u1ebft k\u1ebf v\u00e0 th\u1eed nghi\u1ec7m<\/li>\n\n\n\n<li>K\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 thuy\u1ebft tr\u00ecnh<\/li>\n\n\n\n<li>K\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m<\/li>\n<\/ul>\n\n\n\n<p><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/p>\n\n\n\n<p><em><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>.<\/em><\/em> <em>H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul>\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong><a href=\"https:\/\/guru.edu.vn\/\">guru.edu.vn<\/a><\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">1ad.vn<\/a><\/strong><\/mark><\/li>\n<\/ul>\n\n\n","protected":false},"excerpt":{"rendered":"<p>B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng, c\u1ee9 100 ng\u01b0\u1eddi truy c\u1eadp trang web c\u1ee7a b\u1ea1n, ch\u1ec9 c\u00f3 2,35 ng\u01b0\u1eddi mua h\u00e0ng kh\u00f4ng? \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0, trang web c\u1ee7a b\u1ea1n \u0111ang b\u1ecf l\u1ee1 r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 ki\u1ebfm ti\u1ec1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 bi\u1ebfn nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1? [&hellip;]<\/p>\n","protected":false},"author":72,"featured_media":34927,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[921],"tags":[533,598],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CRO l\u00e0 g\u00ec? C\u00f4ng vi\u1ec7c c\u1ee7a CRO | Adsplus.vn<\/title>\n<meta name=\"description\" content=\"C\u00f4ng vi\u1ec7c c\u1ee7a CRO l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c trong marketing t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a c\u00e1c trang web, \u1ee9ng d\u1ee5ng,...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/cong-viec-cro-la-gi\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CRO l\u00e0 g\u00ec? C\u00f4ng vi\u1ec7c c\u1ee7a CRO | Adsplus.vn\" \/>\n<meta property=\"og:description\" content=\"C\u00f4ng vi\u1ec7c c\u1ee7a CRO l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c trong marketing t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a c\u00e1c trang web, \u1ee9ng d\u1ee5ng,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/cong-viec-cro-la-gi\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdsplusVietnam\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-01T02:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-10T07:31:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2024\/02\/cro-la-gi.png\" \/>\n\t<meta property=\"og:image:width\" content=\"722\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dung\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dung\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adsplus.vn\/blog\/cong-viec-cro-la-gi\",\"url\":\"https:\/\/adsplus.vn\/blog\/cong-viec-cro-la-gi\",\"name\":\"CRO l\u00e0 g\u00ec? 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