{"id":3741,"date":"2018-05-28T11:18:11","date_gmt":"2018-05-28T11:18:11","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=3741"},"modified":"2021-08-23T17:13:29","modified_gmt":"2021-08-23T10:13:29","slug":"nam-long-tuyet-chieu-toi-uu-hoa-tien-ich-mo-rong-quang-cao-adwords","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/nam-long-tuyet-chieu-toi-uu-hoa-tien-ich-mo-rong-quang-cao-adwords","title":{"rendered":"N\u1eb1m l\u00f2ng tuy\u1ec7t chi\u00eau t\u1ed1i \u01b0u h\u00f3a ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o Adwords"},"content":{"rendered":"\n<p>Doanh nghi\u1ec7p d\u00f9ng \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u1edbi m\u1ee5c \u0111\u00edch ch\u00ednh \u0111\u1ec3 kh\u00e1ch h\u00e0ng bi\u1ebft \u0111\u1ebfn. C\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 h\u1ecd mong mu\u1ed1n m\u1eabu qu\u1ea3ng c\u00e1o c\u00e0ng n\u1ed5i b\u1eadt, ch\u1ea5t l\u01b0\u1ee3ng. Th\u00ec l\u00fac n\u00e0y r\u1ea5t c\u1ea7n \u0111\u1ebfn ph\u01b0\u01a1ng ph\u00e1p ti\u1ec7n \u00edch m\u1edf r\u1ed9ng trong qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"212\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/google-300x212.png\" alt=\"ti\u1ec7n \u00edch m\u1edf r\u1ed9ng \" class=\"wp-image-3748\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/google-300x212.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/google-100x70.png 100w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/google-20x14.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/google.png 481w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>\u0110\u1ec3 m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00e0ng th\u00eam n\u1ed5i b\u1eadt v\u00e0 t\u0103ng th\u00eam \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng tr\u00ean <a href=\"https:\/\/adsplus.vn\/dich-vu-quang-cao-google-adwords-tai-adsplus-vn\/\"><strong>Google<\/strong><\/a>. Nh\u01b0ng l\u1ea1i gi\u00fap b\u1ea1n gi\u1ea3m chi ph\u00ed cho m\u1ed7i c\u00fa click v\u00e0o qu\u1ea3ng c\u00e1o. N\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 <em>ti\u1ec7n \u00edch m\u1edf r\u1ed9ng<\/em> trong qu\u1ea3ng c\u00e1o google ads. Sau \u0111\u00e2y Adsplus xin chia s\u1ebb b\u1ea1n m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p ti\u1ec7n \u00edch trong chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng cu\u1ed9c g\u1ecdi<\/strong><\/h2>\n\n\n\n<p>Ti\u1ec7n \u00edch n\u00e0y gi\u00fap b\u1ea1n th\u00eam s\u1ed1 \u0111i\u1ec7n tho\u1ea1i c\u1ee7a b\u1ea1n v\u00e0o cu\u1ed9c g\u1ecdi cho <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google ads<\/strong><\/a> b\u1eb1ng v\u0103n b\u1ea3n. V\u1edbi ti\u1ec7n \u00edch n\u00e0y kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 g\u1ecdi tr\u1ef1c ti\u1ebfp t\u1eeb m\u1eabu qu\u1ea3ng c\u00e1o. V\u00e0 b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 xem \u0111\u01b0\u1ee3c th\u00f4ng k\u00ea cu\u1ed9c g\u1ecdi t\u1eeb m\u1eabu qu\u1ea3ng c\u00e1o l\u00e0 bao nhi\u00eau.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"67\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2-300x67.png\" alt=\"google ads\" class=\"wp-image-3743\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2-300x67.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2-768x171.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2-610x136.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2-20x4.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/2.png 853w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>T\u00f9y theo thi\u1ebft b\u1ecb m\u00e0 ti\u1ec7n \u00edch n\u00e0y s\u1ebd hi\u1ec3n th\u1ecb kh\u00e1ch nhau:<\/p>\n\n\n\n<p>\u2013 V\u1edbi \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh th\u00ec ti\u1ec7n \u00edch n\u00e0y s\u1ebd hi\u1ec3n th\u1ecb b\u1eb1ng n\u00fat g\u1ecdi. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 g\u1ecdi tr\u1ef1c ti\u1ebfp cho b\u1ea1n b\u1eb1ng c\u00e1ch b\u1ea5m v\u00e0o n\u00fat g\u1ecdi tr\u00ean m\u1eabu qu\u1ea3ng c\u00e1o adwords.<\/p>\n\n\n\n<p>\u2013 V\u1edbi m\u00e1y t\u00ednh PC ho\u1eb7c m\u00e1y t\u00ednh x\u00e1ch tay. Th\u00ec ti\u1ec7n \u00edch n\u00e0y s\u1ebd hi\u1ec3n th\u1ecb s\u1ed1 \u0111i\u1ec7n tho\u1ea1i c\u1ee7a b\u1ea1n d\u01b0\u1edbi d\u1ea1ng text c\u00f9ng h\u00e0ng v\u1edbi d\u00f2ng link hi\u1ec3n th\u1ecb tr\u1ecdng m\u1eabu qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1ch c\u00e0i \u0111\u1eb7t <\/strong><\/h2>\n\n\n\n<p>\u0110\u1ebb c\u00e0i \u0111\u1eb7t b\u1ea1n v\u00e0o Tab ti\u1ec7n \u00edch m\u1edf r\u00f4ng qu\u1ea3ng c\u00e1o -&gt; ch\u1ecdn cu\u1ed9c g\u1ecdi -&gt; Click v\u00e0o Tab + TI\u1ec6N \u00cdCH M\u1ede R\u1ed8NG (Trong khung m\u00e0u \u0111\u1ecf b\u00ean d\u01b0\u1edbi) -&gt; + s\u1ed1 \u0111i\u1ec7n tho\u1ea1i m\u1edbi -&gt; Ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam r\u1ed3i th\u00eam s\u1ed1 \u0111i\u1ec7n tho\u1ea1i c\u1ee7a b\u1ea1n v\u00e0o \u0111\u00f3 -&gt; L\u01b0u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng li\u00ean k\u1ebft trang web<\/strong><\/h2>\n\n\n\n<p>Ti\u1ec7n \u00edch n\u00e0y gi\u00fap b\u1ea1n th\u00eam c\u00e1c link li\u00ean k\u1ebft nh\u01b0 c\u00e1c trang danh m\u1ee5c ho\u1eb7c trang s\u1ea3n ph\u1ea9m trong website\u2026 v\u00e0o trong m\u1eabu qu\u1ea3ng c\u00e1o <a href=\"https:\/\/adsplus.vn\/loi-ich-cua-google-ads\/\"><strong>Google ads<\/strong><\/a> , n\u00f3 s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec7n th\u1ecb b\u00ean d\u01b0\u1edbi d\u00f2ng link hi\u1ec3n th\u1ecb d\u01b0\u1edbi d\u1ea1ng text \u0111\u01b0\u1ee3c ch\u00e8n link trong \u0111\u00f3, khi ng\u01b0\u1eddi d\u00f9ng click v\u00e0o text link \u0111\u00f3 th\u00ec s\u1ebd t\u1ef1 \u0111\u1ed9ng chuy\u1ec3n t\u1edbi trang \u0111\u00edch m\u00e0 b\u1ea1n \u0111\u00e3 ch\u00e8n v\u00e0o link v\u00e0o text \u0111\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"70\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-300x70.png\" alt=\"google ads\" class=\"wp-image-3744\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-300x70.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-768x180.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-1024x240.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-610x143.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3-20x5.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/3.png 1034w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>\u0110\u1ec3 hi\u1ec3n th\u1ecb ti\u1ec7n \u00edch n\u00e0y t\u1ed1t b\u1ea1n c\u1ea7n:<\/p>\n\n\n\n<p>\u2013 Th\u00eam link text c\u00f3 trang \u0111\u00edch c\u00f3 li\u00ean quan t\u1edbi trang \u0111\u00edch c\u1ee7a m\u1eabu qu\u1ea3ng c\u00e1o tr\u00ean google<\/p>\n\n\n\n<p>\u2013 M\u1ed7i link text ph\u1ea3i tr\u1ecf v\u1ec1 c\u00e1c link kh\u00e1c nhau<\/p>\n\n\n\n<p>\u2013 M\u1ed7i Text link c\u00f3 t\u1ed1i \u0111a s\u1ed1 k\u00fd t\u1eeb hi\u1ec3n th\u1ecb l\u00e0 25 k\u00fd t\u1ef1<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e0i \u0111\u1eb7t t<\/strong>heo<strong> li\u00ean k\u1ebft trang web<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean b\u1ea1n click Tab ti\u1ec7n \u00edch m\u1edf r\u00f4ng qu\u1ea3ng c\u00e1o -&gt; Ti\u1ec7n \u00edch m\u1edf r\u00f4ng li\u00ean k\u1ebft web -&gt; + TI\u1ec6N \u00cdCH M\u1ede R\u1ed8NG -&gt; + li\u00ean k\u1ebft trang web m\u1edbi -&gt; Th\u00eam v\u0103n b\u1ea3n li\u00ean k\u1ebft v\u00e0 url trang \u0111\u00edch m\u00e0 b\u1ea1n mu\u1ed1n h\u01b0\u1edbng t\u1edbi -&gt; L\u01b0u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng ch\u00fa th\u00edch<\/strong><\/h2>\n\n\n\n<p>Ti\u1ec7n \u00edch n\u00e0y c\u0169ng li\u00ean k\u1ebft \u0111\u1ebfn trang web nh\u01b0ng ti\u1ec7n \u00edch n\u00e0y kh\u00f4ng c\u00f3 li\u00ean k\u1ebft trong \u0111\u00f3, ch\u1ec9 hi\u1ec3n th\u1ecb d\u01b0\u1edbi d\u1ea1ng v\u0103n b\u1ea3n. Ti\u1ec7n \u00edch n\u00e0y gi\u00fap b\u1ea1n th\u00eam text trong m\u1eabu qu\u1ea3ng c\u00e1o google \u0111\u1ec3 c\u00f3 th\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 c\u00e1c t\u00ednh n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"56\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4-300x56.png\" alt=\"google ads\" class=\"wp-image-3746\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4-300x56.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4-768x144.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4-610x115.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4-20x4.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/4.png 979w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e0i \u0111\u1eb7t t<\/strong>heo<strong> ch\u00fa th\u00edch<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean b\u1ea1n click Tab ti\u1ec7n \u00edch m\u1edf r\u00f4ng qu\u1ea3ng c\u00e1o -&gt; ch\u00fa th\u00edch -&gt; + TI\u1ec6N \u00cdCH M\u1ede R\u1ed8NG -&gt; + ch\u00fa th\u00edch m\u1edbi -&gt; Th\u00eam v\u0103n b\u1ea3n ch\u00fa th\u00edch (m\u1ed7i ch\u00fa th\u00edch \u0111\u01b0\u1ee3c ghi t\u1ed1i \u0111a l\u00e0 25 k\u00fd t\u1ef1).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng v\u1ecb tr\u00ed<\/strong><\/h2>\n\n\n\n<p>Ti\u1ec7n \u00edch n\u00e0y gi\u00fap b\u1ea1n th\u00eam b\u1ea3n \u0111\u1ed3 v\u00e0 s\u1ed1 \u0111i\u1ec7n tho\u1ea1i c\u1ee7a doanh nghi\u1ec7p c\u00f4ng ty b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam nhi\u1ec1u v\u1ecb tr\u00ed kh\u00e1c nhau, m\u1eabu qu\u1ea3ng c\u00e1o adwords s\u1ebd hi\u1ec7n th\u1ecb v\u1ecb tr\u00ed g\u1ea7n nh\u1ea5t n\u01a1i kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm.<\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn th\u00eam \u0111\u1ecba ch\u1ec9 theo c\u00e1ch th\u1ee7 c\u00f4ng ho\u1eb7c li\u00ean k\u1ebft trang Google+ \u0111\u1ecba ph\u01b0\u01a1ng v\u1edbi t\u00e0i kho\u1ea3n adwords c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"57\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5-300x57.png\" alt=\"ti\u1ec7n \u00edch m\u1edf r\u1ed9ng 4 \" class=\"wp-image-3747\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5-300x57.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5-768x147.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5-610x117.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5-20x4.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/04\/5.png 950w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e0i \u0111\u1eb7t<\/strong> theo<strong> v\u1ecb tr\u00ed<\/strong><\/h2>\n\n\n\n<p>\u2013 Li\u00ean k\u1ebft t\u1edbi trang G+<\/p>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean b\u1ea1n click Tab ti\u1ec7n \u00edch m\u1edf r\u00f4ng qu\u1ea3ng c\u00e1o -&gt; ch\u00fa th\u00edch -&gt; Th\u00eam v\u1ecb tr\u00ed c\u1ea5p t\u00e0i kho\u1ea3n -&gt; + TI\u1ec6N \u00cdCH M\u1ede R\u1ed8NG -&gt; Click Ho\u00e0n T\u1ea5t \u0111\u1ec3 th\u00eam ti\u1ec7n \u00edch n\u00e0y.<\/p>\n\n\n\n<p>\u2013 Li\u00ean k\u1ebft th\u1ee7 c\u00f4ng<\/p>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean b\u1ea1n click Tab ti\u1ec7n \u00edch m\u1edf r\u00f4ng qu\u1ea3ng c\u00e1o -&gt; ch\u00fa th\u00edch -&gt; Th\u00eam v\u1ecb tr\u00ed c\u1ea5p t\u00e0i kho\u1ea3n -&gt; + TI\u1ec6N \u00cdCH M\u1ede R\u1ed8NG -&gt; ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u v\u1ecb tr\u00ed th\u1ee7 c\u00f4ng -&gt; \u0110i\u1ec1n c\u00e1c th\u00f4ng tin -&gt; L\u01b0u \u0111\u1ec3 ho\u00e0n t\u1ea5t.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 4 ti\u1ec7n \u00edch m\u1edf r\u1ed9ng c\u1ea7n c\u00f3 \u0111\u1ec3 t\u0103ng hi\u1ec7u qu\u1ea3 trong vi\u1ec7c qu\u1ea3ng c\u00e1o google adwords v\u00e0 t\u0103ng n\u0103ng su\u1ea5t cho <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/xu-huong-thi-truong\/kinh-doanh-online\/\"><strong>doanh nghi\u1ec7p<\/strong><\/a>, Adsplus ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Google.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Doanh nghi\u1ec7p d\u00f9ng \u0111\u1ebfn qu\u1ea3ng c\u00e1o v\u1edbi m\u1ee5c \u0111\u00edch ch\u00ednh \u0111\u1ec3 kh\u00e1ch h\u00e0ng bi\u1ebft \u0111\u1ebfn. C\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 h\u1ecd mong mu\u1ed1n m\u1eabu qu\u1ea3ng c\u00e1o c\u00e0ng n\u1ed5i b\u1eadt, ch\u1ea5t l\u01b0\u1ee3ng. 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