{"id":39403,"date":"2025-05-25T07:30:00","date_gmt":"2025-05-25T00:30:00","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=39403"},"modified":"2025-05-26T15:07:42","modified_gmt":"2025-05-26T08:07:42","slug":"cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website","title":{"rendered":"C\u1ea5u tr\u00fac URL chu\u1ea9n SEO: Y\u1ebfu t\u1ed1 n\u1ec1n t\u1ea3ng gi\u00fap t\u0103ng tr\u01b0\u1edfng th\u1ee9 h\u1ea1ng website"},"content":{"rendered":"\n<p>D\u00f9 l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng trong SEO, nh\u01b0ng c\u1ea5u tr\u00fac URL l\u1ea1i th\u01b0\u1eddng b\u1ecb nhi\u1ec1u ng\u01b0\u1eddi b\u1ecf qua. Trong khi \u0111\u00f3, URL c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch \u0111\u1eb7t <strong>c\u1ea5u tr\u00fac URL chu\u1ea9n SEO<\/strong>? H\u00e3y c\u00f9ng Adsplus kh\u00e1m ph\u00e1 trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"722\" height=\"401\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1.png\" alt=\"C\u1ea5u tr\u00fac URL chu\u1ea9n SEO c\u00e1c SEOer \u0111\u00e3 bi\u1ebft?\" class=\"wp-image-39406\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1.png 722w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1-300x167.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1-218x121.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1-436x242.png 436w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail-1-720x401.png 720w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure><\/div>\n\n\n<h4 class=\"wp-block-heading\"><strong>Xem th\u00eam:<\/strong><\/h4>\n\n\n\n<ul>\n<li><a href=\"https:\/\/adsplus.vn\/blog\/cach-kiem-tra-va-toi-uu-toc-do-tai-trang-de-nang-cao-hieu-qua-seo\">C\u00e1ch ki\u1ec3m tra v\u00e0 t\u1ed1i \u01b0u t\u1ed1c \u0111\u1ed9 t\u1ea3i trang \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 SEO<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/adsplus.vn\/blog\/internal-link-la-gi-phan-biet-internal-link-va-external-link\">Internal link\u200b l\u00e0 g\u00ec? Ph\u00e2n bi\u1ec7t internal v\u00e0 external link<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/adsplus.vn\/blog\/cac-loai-phan-mem-seo-website-ban-can-biet\">C\u00e1c lo\u1ea1i ph\u1ea7n m\u1ec1m SEO website b\u1ea1n c\u1ea7n bi\u1ebft<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u1ea5u tr\u00fac URL chu\u1ea9n SEO l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<p>URL (Uniform Resource Locator) l\u00e0 \u0111\u1ecba ch\u1ec9 duy nh\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh t\u00e0i nguy\u00ean tr\u00ean Internet \u2013 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t trang web, m\u1ed9t b\u00e0i vi\u1ebft blog, h\u00ecnh \u1ea3nh hay t\u00e0i li\u1ec7u. N\u00f3i c\u00e1ch kh\u00e1c, URL l\u00e0 th\u1ee9 m\u00e0 ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y tr\u00ean thanh tr\u00ecnh duy\u1ec7t khi truy c\u1eadp v\u00e0o m\u1ed9t trang c\u1ee5 th\u1ec3.<\/p>\n\n\n\n<p>C\u1ea5u tr\u00fac URL chu\u1ea9n SEO l\u00e0 c\u00e1ch t\u1ed5 ch\u1ee9c, \u0111\u1ecbnh d\u1ea1ng URL sao cho v\u1eeba th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, v\u1eeba gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm d\u1ec5 d\u00e0ng thu th\u1eadp v\u00e0 hi\u1ec3u n\u1ed9i dung trang. M\u1ed9t URL chu\u1ea9n kh\u00f4ng ch\u1ec9 ch\u1ee9a th\u00f4ng tin c\u1ea7n thi\u1ebft m\u00e0 c\u00f2n gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, c\u1ea3i thi\u1ec7n CTR v\u00e0 gi\u1ea3m t\u1ef7 l\u1ec7 tho\u00e1t trang.<\/p>\n\n\n\n<p>Trong chi\u1ebfn l\u01b0\u1ee3c SEO t\u1ed5ng th\u1ec3, vi\u1ec7c x\u00e2y d\u1ef1ng URL h\u1ee3p l\u00fd ch\u00ednh l\u00e0 b\u01b0\u1edbc n\u1ec1n t\u1ea3ng gi\u00fap \u0111\u1ea3m b\u1ea3o hi\u1ec7u qu\u1ea3 l\u00e2u d\u00e0i cho to\u00e0n b\u1ed9 h\u1ec7 th\u1ed1ng n\u1ed9i dung.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u00e0nh ph\u1ea7n c\u1ea5u tr\u00fac URL chu\u1ea9n SEO<\/strong><\/h2>\n\n\n\n<p>Hi\u1ec3u r\u00f5 c\u00e1c th\u00e0nh ph\u1ea7n c\u1ee7a URL l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u1ec3 b\u1ea1n t\u1ed1i \u01b0u \u0111\u00fang c\u00e1ch. M\u1ed9t URL ho\u00e0n ch\u1ec9nh th\u01b0\u1eddng bao g\u1ed3m c\u00e1c ph\u1ea7n sau:<\/p>\n\n\n\n<ul>\n<li><strong>Giao th\u1ee9c (Protocol).<\/strong> Th\u01b0\u1eddng l\u00e0 http ho\u1eb7c https. Trong \u0111\u00f3, https \u0111\u01b0\u1ee3c Google \u01b0u ti\u00ean h\u01a1n v\u00ec th\u1ec3 hi\u1ec7n s\u1ef1 b\u1ea3o m\u1eadt v\u00e0 \u0111\u00e1ng tin c\u1eady c\u1ee7a website.<\/li>\n\n\n\n<li><strong>T\u00ean mi\u1ec1n (Domain name).<\/strong> L\u00e0 th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c \u0111\u1ecba ch\u1ec9 ch\u00ednh c\u1ee7a website (v\u00ed d\u1ee5: www.tenmien.com). M\u1ed9t t\u00ean mi\u1ec1n ng\u1eafn g\u1ecdn, d\u1ec5 nh\u1edb, d\u1ec5 \u0111\u00e1nh m\u00e1y v\u00e0 mang d\u1ea5u \u1ea5n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 l\u1ee3i th\u1ebf l\u1edbn trong SEO.<\/li>\n\n\n\n<li><strong>\u0110\u01b0\u1eddng d\u1eabn (Path).<\/strong> Ph\u1ea7n ph\u00eda sau t\u00ean mi\u1ec1n, th\u1ec3 hi\u1ec7n ph\u00e2n c\u1ea5p n\u1ed9i dung tr\u00ean website. V\u00ed d\u1ee5: \/blog\/cau-truc-url-chuan-seo.<\/li>\n\n\n\n<li><strong>Slug:<\/strong> l\u00e0 ph\u1ea7n cu\u1ed1i c\u00f9ng c\u1ee7a URL, m\u00f4 t\u1ea3 n\u1ed9i dung c\u1ee5 th\u1ec3 c\u1ee7a trang. Slug n\u00ean ch\u1ee9a t\u1eeb kh\u00f3a ch\u00ednh, ng\u1eafn g\u1ecdn, kh\u00f4ng d\u1ea5u, c\u00e1ch nhau b\u1eb1ng d\u1ea5u g\u1ea1ch ngang.<\/li>\n\n\n\n<li><strong>Tham s\u1ed1 (Query Parameters). <\/strong>Th\u01b0\u1eddng xu\u1ea5t hi\u1ec7n \u1edf d\u1ea1ng ?id=123, &amp;utm_source=&#8230;. V\u1edbi SEO, n\u00ean h\u1ea1n ch\u1ebf s\u1eed d\u1ee5ng v\u00ec c\u00f3 th\u1ec3 g\u00e2y ra tr\u00f9ng l\u1eb7p n\u1ed9i dung n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c x\u1eed l\u00fd \u0111\u00fang c\u00e1ch.<\/li>\n<\/ul>\n\n\n\n<p>Khi b\u1ea1n n\u1eafm v\u1eefng v\u00e0 t\u1ed1i \u01b0u t\u1eebng th\u00e0nh ph\u1ea7n trong URL, b\u1ea1n kh\u00f4ng ch\u1ec9 t\u1ea1o ra nh\u1eefng \u0111\u01b0\u1eddng d\u1eabn r\u00f5 r\u00e0ng, d\u1ec5 \u0111\u1ecdc m\u00e0 c\u00f2n x\u00e2y d\u1ef1ng m\u1ed9t c\u1ea5u tr\u00fac logic, g\u00f3p ph\u1ea7n n\u00e2ng cao th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm v\u00e0 hi\u1ec7u qu\u1ea3 SEO t\u1ed5ng th\u1ec3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 m\u1ed9t URL chu\u1ea9n SEO<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"722\" height=\"401\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1.png\" alt=\"Nh\u1eefng ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 c\u1ea5u tr\u00fac URL chu\u1ea9n SEO\" class=\"wp-image-39407\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1.png 722w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1-300x167.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1-218x121.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1-436x242.png 436w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-1-720x401.png 720w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure><\/div>\n\n\n<p>\u0110\u1ec3 m\u1ed9t URL th\u1ef1c s\u1ef1 mang l\u1ea1i gi\u00e1 tr\u1ecb trong chi\u1ebfn l\u01b0\u1ee3c SEO, kh\u00f4ng ch\u1ec9 c\u1ea7n ng\u1eafn g\u1ecdn v\u00e0 d\u1ec5 \u0111\u1ecdc m\u00e0 c\u00f2n ph\u1ea3i tu\u00e2n th\u1ee7 nh\u1eefng ti\u00eau ch\u00ed k\u1ef9 thu\u1eadt nh\u1ea5t \u0111\u1ecbnh. M\u1ed9t URL chu\u1ea9n SEO gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm d\u1ec5 thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 t\u0103ng tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. V\u1eady nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o quy\u1ebft \u0111\u1ecbnh m\u1ed9t URL c\u00f3 th\u1ef1c s\u1ef1 \u201cchu\u1ea9n\u201d hay kh\u00f4ng?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ng\u1eafn g\u1ecdn v\u00e0 d\u1ec5 hi\u1ec3u<\/strong><\/h3>\n\n\n\n<p>M\u1ed9t URL ng\u1eafn s\u1ebd d\u1ec5 chia s\u1ebb h\u01a1n, d\u1ec5 nh\u1edb h\u01a1n v\u00e0 kh\u00f4ng b\u1ecb c\u1eaft b\u1edbt tr\u00ean tr\u00ecnh duy\u1ec7t ho\u1eb7c k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. Tr\u00e1nh URL qu\u00e1 d\u00e0i, ch\u1ee9a nhi\u1ec1u k\u00fd t\u1ef1 d\u01b0 th\u1eeba ho\u1eb7c kh\u00f4ng mang th\u00f4ng tin r\u00f5 r\u00e0ng v\u1ec1 n\u1ed9i dung.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>C\u00f3 ch\u1ee9a t\u1eeb kh\u00f3a ch\u00ednh<\/strong><\/h3>\n\n\n\n<p>Vi\u1ec7c \u0111\u01b0a t\u1eeb kh\u00f3a ch\u00ednh v\u00e0o URL gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3u \u0111\u01b0\u1ee3c ch\u1ee7 \u0111\u1ec1 c\u1ee7a trang, \u0111\u1ed3ng th\u1eddi thu h\u00fat ng\u01b0\u1eddi d\u00f9ng khi h\u1ecd nh\u00ecn th\u1ea5y URL trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. Tuy nhi\u00ean, c\u1ea7n s\u1eed d\u1ee5ng t\u1ef1 nhi\u00ean, kh\u00f4ng nh\u1ed3i nh\u00e9t t\u1eeb kh\u00f3a.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>S\u1eed d\u1ee5ng d\u1ea5u g\u1ea1ch ngang \u0111\u1ec3 ph\u00e2n t\u00e1ch t\u1eeb<\/strong><\/h3>\n\n\n\n<p>Google khuy\u1ebfn ngh\u1ecb s\u1eed d\u1ee5ng d\u1ea5u g\u1ea1ch ngang (-) thay cho d\u1ea5u g\u1ea1ch d\u01b0\u1edbi (_) v\u00ec n\u00f3 gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm t\u00e1ch \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a trong URL. V\u00ed d\u1ee5:<\/p>\n\n\n\n<p>\u0110\u00fang: cau-truc-url-chuan-seo<\/p>\n\n\n\n<p>Sai: cautruc_url_chuanseo<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Kh\u00f4ng ch\u1ee9a tham s\u1ed1 ph\u1ee9c t\u1ea1p<\/strong><\/h3>\n\n\n\n<p>C\u00e1c tham s\u1ed1 nh\u01b0 ?id=123&amp;ref=abc n\u00ean \u0111\u01b0\u1ee3c lo\u1ea1i b\u1ecf kh\u1ecfi URL ch\u00ednh, tr\u1eeb khi b\u1eaft bu\u1ed9c s\u1eed d\u1ee5ng. Tham s\u1ed1 c\u00f3 th\u1ec3 g\u00e2y nh\u1ea7m l\u1eabn, tr\u00f9ng l\u1eb7p n\u1ed9i dung, kh\u00f3 theo d\u00f5i v\u00e0 kh\u00f4ng th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Th\u1ed1ng nh\u1ea5t v\u00e0 nh\u1ea5t qu\u00e1n<\/strong><\/h3>\n\n\n\n<p>URL n\u00ean c\u00f3 c\u1ea5u tr\u00fac \u0111\u1ed3ng b\u1ed9 trong to\u00e0n b\u1ed9 website, ph\u00e2n c\u1ea5p logic, v\u00ed d\u1ee5 nh\u01b0:<\/p>\n\n\n\n<p>\/blog\/seo-onpage<\/p>\n\n\n\n<p>\/blog\/seo-offpage<\/p>\n\n\n\n<p>\/dich-vu\/tu-van-seo<\/p>\n\n\n\n<p>Vi\u1ec7c nh\u1ea5t qu\u00e1n gi\u00fap qu\u1ea3n l\u00fd h\u1ec7 th\u1ed1ng t\u1ed1t h\u01a1n v\u00e0 h\u1ed7 tr\u1ee3 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm crawl n\u1ed9i dung hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n<p>T\u00f3m l\u1ea1i, m\u1ed9t URL chu\u1ea9n SEO l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a \u0111\u1ed9 ng\u1eafn g\u1ecdn, t\u00ednh m\u00f4 t\u1ea3 cao, th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng v\u00e0 d\u1ec5 hi\u1ec3u \u0111\u1ed1i v\u1edbi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1ch t\u1ed1i \u01b0u URL khi thay \u0111\u1ed5i c\u1ea5u tr\u00fac website<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"722\" height=\"401\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2.png\" alt=\"Nh\u1eefng c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u URL khi thay \u0111\u1ed5i c\u1ea5u tr\u00fac Website\" class=\"wp-image-39408\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2.png 722w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2-300x167.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2-218x121.png 218w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2-436x242.png 436w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-2-720x401.png 720w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure><\/div>\n\n\n<p>Vi\u1ec7c thay \u0111\u1ed5i URL l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi khi ph\u00e1t tri\u1ec3n website, nh\u01b0ng b\u1ea1n c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u00fang \u0111\u1ec3 tr\u00e1nh m\u1ea5t th\u1ee9 h\u1ea1ng:<\/p>\n\n\n\n<ul>\n<li><strong>D\u00f9ng redirect 301:<\/strong> chuy\u1ec3n v\u0129nh vi\u1ec5n t\u1eeb URL c\u0169 sang URL m\u1edbi \u0111\u1ec3 gi\u1eef l\u1ea1i gi\u00e1 tr\u1ecb SEO \u0111\u00e3 t\u00edch l\u0169y (link juice).<\/li>\n\n\n\n<li><strong>C\u1eadp nh\u1eadt sitemap:<\/strong> sau khi thay \u0111\u1ed5i, h\u00e3y c\u1eadp nh\u1eadt sitemap.xml v\u00e0 g\u1eedi l\u1ea1i cho Google th\u00f4ng qua Google Search Console.<\/li>\n\n\n\n<li><strong>Ki\u1ec3m tra li\u00ean k\u1ebft n\u1ed9i b\u1ed9:<\/strong> \u0111\u1ea3m b\u1ea3o c\u00e1c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 (internal links) \u0111\u1ec1u \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u00fang v\u1edbi URL m\u1edbi.<\/li>\n<\/ul>\n\n\n\n<p>Quy tr\u00ecnh t\u1ed1i \u01b0u h\u00f3a URL khi t\u00e1i c\u1ea5u tr\u00fac s\u1ebd gi\u00fap b\u1ea1n duy tr\u00ec hi\u1ec7u su\u1ea5t SEO m\u00e0 kh\u00f4ng m\u1ea5t \u0111i l\u01b0\u1ee3ng truy c\u1eadp \u0111ang c\u00f3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>K\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\n<p><strong>C\u1ea5u tr\u00fac URL chu\u1ea9n SEO<\/strong> gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3u r\u00f5 n\u1ed9i dung website v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb t\u1ed1t cho ng\u01b0\u1eddi d\u00f9ng. D\u00f9 l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 nh\u1ecf trong SEO k\u1ef9 thu\u1eadt, nh\u01b0ng n\u00f3 l\u1ea1i g\u00f3p ph\u1ea7n quan tr\u1ecdng v\u00e0o vi\u1ec7c n\u00e2ng cao kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t. N\u1ebfu c\u00f2n th\u1eafc m\u1eafc n\u00e0o v\u1ec1 ch\u1ee7 \u0111\u1ec1 n\u00e0y, h\u00e3y b\u00ecnh lu\u1eadn b\u00ean d\u01b0\u1edbi \u0111\u1ec3 \u0111\u01b0\u1ee3c Adsplus h\u1ed7 tr\u1ee3 nh\u00e9!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/adsplus.vn\/\"><strong>Adsplus.vn<\/strong><\/a><strong>&nbsp;<\/strong><\/h3>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft n\u00e0y.<\/em> <em>H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Marketing.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em>&nbsp;<\/p>\n\n\n\n<ul>\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i<\/mark><a href=\"https:\/\/guru.edu.vn\/\"> guru.edu.vn<\/a><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i setup t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i<\/mark><a href=\"https:\/\/hubs.la\/H0BrYSB0\"> 1ad.vn<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>D\u00f9 l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng trong SEO, nh\u01b0ng c\u1ea5u tr\u00fac URL l\u1ea1i th\u01b0\u1eddng b\u1ecb nhi\u1ec1u ng\u01b0\u1eddi b\u1ecf qua. Trong khi \u0111\u00f3, URL c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch \u0111\u1eb7t c\u1ea5u tr\u00fac URL chu\u1ea9n SEO? H\u00e3y c\u00f9ng Adsplus kh\u00e1m ph\u00e1 trong [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":39404,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1023],"tags":[1842,1841,270,882],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u1ea5u tr\u00fac URL chu\u1ea9n SEO: Y\u1ebfu t\u1ed1 n\u1ec1n t\u1ea3ng gi\u00fap t\u0103ng tr\u01b0\u1edfng th\u1ee9 h\u1ea1ng website - K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online<\/title>\n<meta name=\"description\" content=\"T\u1ed1i \u01b0u c\u1ea5u tr\u00fac URL gi\u00fap c\u1ea3i thi\u1ec7n SEO v\u00e0 t\u0103ng l\u01b0\u1ee3t truy c\u1eadp b\u1ec1n v\u1eefng. V\u1eady URL nh\u01b0 th\u1ebf n\u00e0o m\u1edbi l\u00e0 chu\u1ea9n? Xem ngay t\u1ea1i \u0111\u00e2y!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u1ea5u tr\u00fac URL chu\u1ea9n SEO: Y\u1ebfu t\u1ed1 n\u1ec1n t\u1ea3ng gi\u00fap t\u0103ng tr\u01b0\u1edfng th\u1ee9 h\u1ea1ng website - K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"og:description\" content=\"T\u1ed1i \u01b0u c\u1ea5u tr\u00fac URL gi\u00fap c\u1ea3i thi\u1ec7n SEO v\u00e0 t\u0103ng l\u01b0\u1ee3t truy c\u1eadp b\u1ec1n v\u1eefng. V\u1eady URL nh\u01b0 th\u1ebf n\u00e0o m\u1edbi l\u00e0 chu\u1ea9n? Xem ngay t\u1ea1i \u0111\u00e2y!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdsplusVietnam\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-25T00:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-26T08:07:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2025\/05\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website-thumbnail.png\" \/>\n\t<meta property=\"og:image:width\" content=\"722\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"wdt_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"wdt_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adsplus.vn\/blog\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website\",\"url\":\"https:\/\/adsplus.vn\/blog\/cau-truc-url-chuan-seo-yeu-to-nen-tang-giup-tang-truong-thu-hang-website\",\"name\":\"C\u1ea5u tr\u00fac URL chu\u1ea9n SEO: Y\u1ebfu t\u1ed1 n\u1ec1n t\u1ea3ng gi\u00fap t\u0103ng tr\u01b0\u1edfng th\u1ee9 h\u1ea1ng website - K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\",\"isPartOf\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#website\"},\"datePublished\":\"2025-05-25T00:30:00+00:00\",\"dateModified\":\"2025-05-26T08:07:42+00:00\",\"author\":{\"@id\":\"https:\/\/adsplus.vn\/blog\/#\/schema\/person\/f1220ca40b12e7b7c3d426c3dc260d4a\"},\"description\":\"T\u1ed1i \u01b0u c\u1ea5u tr\u00fac URL gi\u00fap c\u1ea3i thi\u1ec7n SEO v\u00e0 t\u0103ng l\u01b0\u1ee3t truy c\u1eadp b\u1ec1n v\u1eefng. V\u1eady URL nh\u01b0 th\u1ebf n\u00e0o m\u1edbi l\u00e0 chu\u1ea9n? 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