{"id":5675,"date":"2018-07-03T09:05:54","date_gmt":"2018-07-03T09:05:54","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=5675"},"modified":"2021-05-28T17:19:26","modified_gmt":"2021-05-28T10:19:26","slug":"diem-danh-9-bi-quyet-toi-uu-hoa-nguon-cap-du-lieu-san-pham-google-shopping","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/diem-danh-9-bi-quyet-toi-uu-hoa-nguon-cap-du-lieu-san-pham-google-shopping","title":{"rendered":"B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping"},"content":{"rendered":"\n

T\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m tr\u00ean Google Shopping kh\u00f4ng ch\u1ec9 gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a b\u1ea1n tr\u00ean SERP. M\u00e0 n\u00f3 c\u00f2n c\u00f3 th\u1ec3 mang l\u1ea1i nhi\u1ec1u doanh s\u1ed1 h\u01a1n. N\u1ebfu b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 b\u1eaft s\u00f3ng xu h\u01b0\u1edbng qu\u1ea3ng c\u00e1o m\u1edbi. Th\u00ec ch\u1eafc ch\u1eafn kh\u00f4ng th\u1ec3 b\u1ecf l\u1ee1 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m tr\u00ean Google Shopping.<\/strong><\/p>\n\n\n\n

\"t\u1ed1i<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

Nghi\u00ean c\u1ee9u c\u1ee7a Salsify cho th\u1ea5y 88% kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1ebfn th\u00f4ng tin c\u1ee7a s\u1ea3n ph\u1ea9m. \u0110\u00e2y ch\u00ednh l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a h\u1ecd. B\u00ean c\u1ea1nh \u0111\u00f3, n\u1ed9i dung c\u00f2n gi\u00fap b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed hi\u1ec3n th\u1ecb \u0111\u1eb9p h\u01a1n bao gi\u1edd h\u1ebft. H\u00e3y c\u00f9ng Adsplus.vn \u0111i\u1ec3m danh 9 b\u00ed quy\u1ebft \u0111\u1ea1t \u0111i\u1ec3m 10 khi t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m tr\u00ean Google Shopping.<\/p>\n\n\n\n

1. S\u1eafp x\u1ebfp n\u1ed9i dung <\/strong>h\u1ee3p l\u00fd<\/strong><\/h2>\n\n\n\n

Cho d\u00f9 b\u1ea1n l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t th\u01b0\u01a1ng hi\u1ec7u tr\u00ean trung t\u00e2m s\u1ea3n xu\u1ea5t. Hay ng\u01b0\u1eddi b\u00e1n l\u1ea1i tr\u00ean Merchant Center, b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean n\u00e0y l\u00e0 \u0111\u1ec3 t\u1ed5 ch\u1ee9c n\u1ed9i dung c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m b\u1ed1n m\u1ee5c h\u00e0nh \u0111\u1ed9ng:<\/p>\n\n\n\n

– T\u1eadp trung th\u00f4ng tin s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n<\/p>\n\n\n\n

– Ch\u1ec9nh s\u1eeda d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n theo th\u00f4ng s\u1ed1 k\u1ef9 thu\u1eadt c\u1ee7a Google<\/p>\n\n\n\n

– \u0110i\u1ec1u ch\u1ec9nh t\u1ea5t c\u1ea3 th\u00f4ng tin s\u1ea3n ph\u1ea9m kh\u00e1c cho c\u00e1c y\u00eau c\u1ea7u n\u1ed9i dung c\u1ee7a Google<\/p>\n\n\n\n

– T\u1ea1o quy tr\u00ecnh \u0111\u1ec3 c\u1eadp nh\u1eadt n\u1ed9i dung<\/p>\n\n\n\n

B\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n vi\u1ec7c n\u00e0y theo c\u00e1ch th\u1ee7 c\u00f4ng ho\u1eb7c ch\u1ecdn kh\u00f4ng cho h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd n\u1ed9i dung s\u1ea3n ph\u1ea9m nh\u01b0 Salsify.<\/p>\n\n\n\n

2. T\u1ed1i \u01b0u h\u00f3a ti\u00eau \u0111\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n<\/strong><\/h2>\n\n\n\n

S\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t v\u1ec1 ti\u00eau \u0111\u1ec1 mua s\u1eafm tr\u00ean Google. Kh\u00f4ng ch\u1ec9 l\u00e0m cho ti\u00eau \u0111\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 nh\u1ea5p \u0111\u01b0\u1ee3c. M\u00e0 c\u00f2n l\u00e0m cho ch\u00fang th\u00e2n thi\u1ec7n khi t\u00ecm ki\u1ebfm v\u1edbi c\u00e1c c\u00f4ng c\u1ee5: Bing ho\u1eb7c Google. N\u1ebfu kh\u00f4ng, ch\u00fang s\u1ebd kh\u00f4ng xu\u1ea5t hi\u1ec7n cho c\u00e1c h\u00e0nh \u0111\u1ed3ng t\u00ecm ki\u1ebfm c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

\"t\u1ed1i<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn x\u1ebfp h\u1ea1ng c\u1ee7a b\u1ea1n tr\u00ean Google Mua s\u1eafm:<\/p>\n\n\n\n

– Nh\u00e3n hi\u1ec7u<\/p>\n\n\n\n

– Thu\u1ed9c t\u00ednh<\/p>\n\n\n\n

– S\u1ed1 MPN \/ Ki\u1ec3u<\/p>\n\n\n\n

– Vi\u1ebft hoa qu\u00e1 m\u1ee9c<\/p>\n\n\n\n

– C\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 HTML<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng \u0111\u1ecdc<\/p>\n\n\n\n

H\u00e3y nh\u1edb r\u1eb1ng, c\u00e1c thu\u1ed9c t\u00ednh g\u1ea7n g\u0169i h\u01a1n nh\u01b0 th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c MPN \u1edf b\u00ean tr\u00e1i, tr\u1ecdng l\u01b0\u1ee3ng c\u00e0ng l\u1edbn trong thu\u1eadt to\u00e1n. N\u00f3i chung, ch\u1ec9 c\u1ea7n \u0111\u1ea3m b\u1ea3o c\u1eadp nh\u1eadt t\u1ea5t c\u1ea3 s\u1ed1 nh\u1eadn d\u1ea1ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. C\u00f9ng v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c bi\u1ebfn th\u1ec3 s\u1ea3n ph\u1ea9m trong Merchant Center. M\u1ed9t l\u00fd do kh\u00e1c \u0111\u1ec3 l\u00e0m nh\u01b0 v\u1eady, Google l\u1ea5y t\u1eeb danh m\u1ee5c c\u1ee7a nh\u00e0 cung c\u1ea5p. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng GTIN \u0111\u1ec3 \u0111\u1eb7t s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0o m\u1ed9t phi\u00ean \u0111\u1ea5u gi\u00e1 v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m c\u1ea1nh tranh t\u01b0\u01a1ng t\u1ef1.<\/p>\n\n\n\n

3. S\u1eed d\u1ee5ng t\u1eeb kh\u00f3a trong ti\u00eau \u0111\u1ec1 & m\u00f4 t\u1ea3<\/strong> \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u<\/h2>\n\n\n\n

Tr\u01b0\u1edbc ti\u00ean, h\u00e3y ki\u1ec3m tra nh\u1eefng t\u1eeb kh\u00f3a m\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n \u0111\u00e3 x\u1ebfp h\u1ea1ng. Sau \u0111\u00f3, b\u00e1o c\u00e1o c\u1ee5m t\u1eeb t\u00ecm ki\u1ebfm trong AdWords \u0111\u1ec3 t\u00ecm c\u00e1c truy v\u1ea5n ho\u1ea1t \u0111\u1ed9ng h\u00e0ng \u0111\u1ea7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n

L\u01b0u \u00fd: \u0110\u00f3 c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 t\u1eeb kh\u00f3a b\u1ea1n \u0111ang \u0111\u1eb7t gi\u00e1 th\u1ea7u trong Adwords (PPC). Ch\u00fang d\u1ef1a tr\u00ean nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1 \u0111ang nh\u1eadp v\u00e0o thanh t\u00ecm ki\u1ebfm.<\/p>\n\n\n\n

H\u00e3y t\u1ef1 h\u1ecfi m\u00ecnh nh\u1eefng \u0111i\u1ec1u sau \u0111\u00e2y khi b\u1ea1n ho\u00e0n th\u00e0nh t\u1eeb kh\u00f3a:<\/p>\n\n\n\n

– PLA c\u00f3 hi\u1ec3n th\u1ecb cho t\u1eeb kh\u00f3a n\u00e0y khi ch\u1ea1y t\u00ecm ki\u1ebfm th\u1ee7 c\u00f4ng kh\u00f4ng?<\/p>\n\n\n\n

– C\u00f3 \u00edt nh\u1ea5t m\u1ed9t trong c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n hi\u1ec3n th\u1ecb khi ch\u1ea1y t\u00ecm ki\u1ebfm n\u00e0y kh\u00f4ng?<\/p>\n\n\n\n

– Chi\u1ebfn d\u1ecbch mua s\u1eafm c\u1ee7a b\u1ea1n hi\u1ec7n chi ti\u00eau bao nhi\u00eau cho c\u00e1c t\u1eeb kh\u00f3a n\u00e0y?<\/p>\n\n\n\n

– Ti\u00eau \u0111\u1ec1 ho\u1eb7c m\u00f4 t\u1ea3 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 ch\u1ee9a t\u1eeb kh\u00f3a n\u00e0y kh\u00f4ng?<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh li\u00ean t\u1ee5. B\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n ph\u1ea3i c\u1eadp nh\u1eadt ti\u00eau \u0111\u1ec1 v\u00e0 m\u00f4 t\u1ea3 v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh khi b\u1ea1n nh\u1eadn th\u1ea5y c\u00e1c truy v\u1ea5n sinh l\u1eddi m\u1edbi n\u1ed5i l\u00ean trong Adwords.<\/p>\n\n\n\n

4. T\u1eadn d\u1ee5ng l\u1ee3i \u00edch c\u1ee7a danh m\u1ee5c s\u1ea3n ph\u1ea9m<\/strong> \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u<\/h2>\n\n\n\n

Danh m\u1ee5c s\u1ea3n ph\u1ea9m Google Shopping ch\u00ednh th\u1ee9c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y trong ph\u00e2n lo\u1ea1i s\u1ea3n ph\u1ea9m c\u1ee7a Google (GPC). Khi b\u1ea1n \u0111\u00e3 k\u1ebft h\u1ee3p c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh d\u1ef1a tr\u00ean ph\u00e2n lo\u1ea1i, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 n\u00ean t\u1eadn d\u1ee5ng ph\u1ea7n \u201clo\u1ea1i s\u1ea3n ph\u1ea9m\u201d c\u1ee7a bi\u1ec3u d\u1eef li\u1ec7u \u0111\u1ec3 tr\u1edf n\u00ean chi ti\u1ebft h\u01a1n.<\/p>\n\n\n\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 v\u00ed d\u1ee5 v\u1ec1 c\u1ed9t GPC so v\u1edbi c\u1ed9t Lo\u1ea1i s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

– GPC<\/strong>: Trang ch\u1ee7 > Trang tr\u00ed> N\u00e9m g\u1ed1i<\/p>\n\n\n\n

– Lo\u1ea1i s\u1ea3n ph\u1ea9m<\/strong>: Tr\u1ebb em v\u00e0 thi\u1ebfu ni\u00ean > s\u1ea3n ph\u1ea9m tr\u1ebb em > N\u1ec7m g\u1ed1i > G\u1ed1i v\u00e0ng<\/p>\n\n\n\n

B\u1ea1n cung c\u1ea5p c\u00e0ng nhi\u1ec1u chi ti\u1ebft th\u00ec vi\u1ec7c hi\u1ec3n th\u1ecb v\u00e0 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 th\u1ea7u c\u00e0ng d\u1ec5 d\u00e0ng h\u01a1n.<\/p>\n\n\n\n

5. Khu\u1ebfch \u0111\u1ea1i <\/strong>qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n v\u1edbi <\/strong>ti\u1ec7n \u00edch m\u1edf r\u1ed9ng <\/strong>s\u1ea3n ph\u1ea9m<\/strong><\/h2>\n\n\n\n
\"t\u1ed1i<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

Khi truy v\u1ea5n t\u00ecm ki\u1ebfm \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. M\u1ecdi s\u1ea3n ph\u1ea9m c\u00f3 li\u00ean quan s\u1ebd xu\u1ea5t hi\u1ec7n b\u00ean d\u01b0\u1edbi qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n trong qu\u00e1 tr\u00ecnh t\u1ea1o h\u1ed9p. C\u1ed9ng th\u00eam d\u1ef1a tr\u00ean ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m trong t\u00e0i kho\u1ea3n Google Merchant Center c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n

N\u1ebfu b\u1ea1n s\u1eafp tri\u1ec3n khai c\u00e1c ti\u1ec7n \u00edch m\u1edf r\u1ed9ng s\u1ea3n ph\u1ea9m. Vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n quan tr\u1ecdng h\u01a1n nhi\u1ec1u. L\u01b0u \u00fd t\u1eebng b\u01b0\u1edbc kh\u00e1c v\u00ec ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m chi ti\u1ebft v\u00e0 c\u1eadp nh\u1eadt c\u00f3 c\u01a1 h\u1ed9i t\u1ed1t nh\u1ea5t. T\u1eeb \u0111\u00f3 xem ti\u1ec7n \u00edch m\u1edf r\u1ed9ng s\u1ea3n ph\u1ea9m trong qu\u1ea3ng c\u00e1o danh s\u00e1ch s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

\u0110\u1ec3 th\u00eam ti\u1ec7n \u00edch m\u1edf r\u1ed9ng s\u1ea3n ph\u1ea9m v\u00e0o danh s\u00e1ch s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. H\u00e3y truy c\u1eadp Merchant Center v\u00e0 nh\u1ea5p v\u00e0o “Ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o”. T\u1eeb \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng th\u00eam ti\u1ec7n \u00edch m\u1edf r\u1ed9ng m\u1edbi. V\u00e0 ch\u1ecdn ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng \u1ee9ng.<\/p>\n\n\n\n

6. S\u1eed d\u1ee5ng ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i <\/strong><\/h2>\n\n\n\n
\"s\u1eed<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u c\u1ee7a Adsplus.vn v\u1ec1 qu\u1ea3ng c\u00e1o danh s\u00e1ch s\u1ea3n ph\u1ea9m Google:<\/p>\n\n\n\n

– Mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n<\/p>\n\n\n\n

– Gi\u1ea3m ng\u01b0\u1ee1ng v\u1eadn chuy\u1ec3n mi\u1ec5n ph\u00ed<\/p>\n\n\n\n

– Mua m\u1ed9t, Mua m\u1ed9t ho\u1eb7c Mua m\u1ed9t c\u00e1i, \u0111\u01b0\u1ee3c gi\u1ea3m gi\u00e1 50%<\/p>\n\n\n\n

– Gi\u1ea3m gi\u00e1 ph\u1ea7n tr\u0103m theo t\u1ea7ng (V\u00ed d\u1ee5: Gi\u1ea3m 5% cho \u0110\u01a1n \u0111\u1eb7t h\u00e0ng 50 \u0111\u00f4 la, Gi\u1ea3m 10% cho \u0110\u01a1n \u0111\u1eb7t h\u00e0ng t\u1eeb 100 \u0111\u00f4 la tr\u1edf l\u00ean)<\/p>\n\n\n\n

– Gi\u1ea3m gi\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee5 th\u1ec3 (V\u00ed d\u1ee5: M\u1ed9t cho m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u, \u0111\u01b0\u1ee3c nh\u00e0 s\u1ea3n xu\u1ea5t t\u00e0i tr\u1ee3)<\/p>\n\n\n\n

7. S\u1eed d\u1ee5ng t\u00ednh n\u0103ng t\u00f9y ch\u1ec9nh<\/strong><\/h2>\n\n\n\n

T\u00ednh n\u0103ng t\u00f9y ch\u1ec9nh cung c\u1ea5p cho b\u1ea1n kh\u1ea3 n\u0103ng ch\u1ea1y c\u00e1c b\u00e1o c\u00e1o chi ti\u1ebft h\u01a1n c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 th\u1ea7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 thu\u1ed9c t\u00ednh s\u1ea3n ph\u1ea9m m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng:<\/p>\n\n\n\n

– M\u00e0u<\/p>\n\n\n\n

– V\u1eadt ch\u1ea5t<\/p>\n\n\n\n

– Phong c\u00e1ch<\/p>\n\n\n\n

– K\u00edch th\u01b0\u1edbc<\/p>\n\n\n\n

B\u1ea1n kh\u00f4ng n\u00ean gi\u1edbi h\u1ea1n \u1edf c\u00e1c thu\u1ed9c t\u00ednh tr\u00ean m\u00e0 h\u00e3y s\u1eed d\u1ee5ng nh\u1eefng g\u00ec c\u00f3 li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0 suy ngh\u0129 v\u1ec1 lo\u1ea1i b\u00e1o c\u00e1o b\u1ea1n mu\u1ed1n xem.<\/p>\n\n\n\n

8. M\u00f4 t\u1ea3 c\u1ee7a b\u1ea1n c\u1ea7n chi ti\u1ebft<\/strong> \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u<\/h2>\n\n\n\n
\"m\u00f4<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

Google cho ph\u00e9p t\u1ed1i \u0111a 10.000 k\u00fd t\u1ef1 cho m\u00f4 t\u1ea3. V\u00ec th\u1ebf h\u00e3y t\u1eadn d\u1ee5ng l\u1ee3i th\u1ebf c\u1ee7a c\u00e1c k\u00fd t\u1ef1 \u0111\u00f3 v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t sau:<\/p>\n\n\n\n

– Nh\u1eafm m\u1ee5c ti\u00eau t\u1eeb 500 \u0111\u1ebfn 1.000 k\u00fd t\u1ef1, m\u1eb7c d\u00f9 gi\u1edbi h\u1ea1n 10K.<\/p>\n\n\n\n

– Bao g\u1ed3m c\u00e1c thu\u1ed9c t\u00ednh c\u00f3 li\u00ean quan nh\u1ea5t (k\u00edch th\u01b0\u1edbc, \u0111\u1ed9 tu\u1ed5i d\u1ef1 ki\u1ebfn, c\u00e1c t\u00ednh n\u0103ng \u0111\u1eb7c bi\u1ec7t, th\u00f4ng s\u1ed1 k\u1ef9 thu\u1eadt, v.v.)<\/p>\n\n\n\n

– Bao g\u1ed3m chi ti\u1ebft h\u00ecnh \u1ea3nh (m\u1eabu, t\u00e0i li\u1ec7u, thi\u1ebft k\u1ebf) c\u00f3 th\u1ec3 gi\u00fap Google tr\u1ea3 l\u1ea1i k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm t\u1eeb 500 \u0111\u1ebfn 1.000 k\u00fd t\u1ef1 ch\u00ednh x\u00e1c h\u01a1n cho ng\u01b0\u1eddi mua s\u1eafm<\/p>\n\n\n\n

– S\u1eed d\u1ee5ng \u0111\u00fang d\u1ea5u ch\u1ea5m c\u00e2u v\u00e0 ng\u1eef ph\u00e1p trong su\u1ed1t m\u00f4 t\u1ea3 c\u1ee7a b\u1ea1n. H\u1ea1n ch\u1ebf s\u1eed d\u1ee5ng c\u00e1c k\u00fd t\u1ef1 \u0111\u1eb7c bi\u1ec7t v\u00e0 d\u1ea5u ch\u1ea5m than<\/p>\n\n\n\n

9. Ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m<\/strong><\/h2>\n\n\n\n

N\u1ebfu h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n kh\u00f4ng hi\u1ec3n th\u1ecb \u0111\u00fang s\u1ea3n ph\u1ea9m, ch\u1ea5t l\u01b0\u1ee3ng k\u00e9m ho\u1eb7c th\u01b0a th\u1edbt, n\u00f3 c\u00f3 th\u1ec3 l\u00e0m m\u1ea5t \u0111i ng\u01b0\u1eddi mua s\u1eafm ti\u1ec1m n\u0103ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 nguy\u00ean t\u1eafc d\u00e0nh cho h\u00ecnh \u1ea3nh n\u1ed5i b\u1eadt tr\u00ean Google Shopping:<\/p>\n\n\n\n

– T\u1ea5t c\u1ea3 h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n ph\u1ea3i c\u00f3 \u0111\u1ed9 ph\u00e2n gi\u1ea3i cao nh\u1ea5t (t\u1ed1i thi\u1ec3u 800 pixel chi\u1ec1u r\u1ed9ng v\u00e0 chi\u1ec1u r\u1ed9ng v\u00e0 t\u1ed1i \u0111a k\u00edch th\u01b0\u1edbc t\u1ec7p 10MB)<\/p>\n\n\n\n

– M\u1ed7i h\u00ecnh \u1ea3nh b\u1ed5 sung ph\u1ea3i cung c\u1ea5p th\u00f4ng tin s\u1ea3n ph\u1ea9m b\u1ed5 sung cho kh\u00e1ch h\u00e0ng (\u0111\u00f3 l\u00e0 s\u1eed d\u1ee5ng, k\u00edch th\u01b0\u1edbc t\u01b0\u01a1ng \u0111\u1ed1i, ng\u01b0\u1eddi mua m\u1ee5c ti\u00eau)<\/p>\n\n\n\n

– Khi n\u00f3i \u0111\u1ebfn qu\u1ea7n \u00e1o v\u00e0 ph\u1ee5 ki\u1ec7n, ng\u01b0\u1eddi mua h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m t\u1eeb m\u1ecdi g\u00f3c \u0111\u1ed9.<\/p>\n\n\n\n

– H\u00ecnh \u1ea3nh ch\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m ph\u1ea3i bao g\u1ed3m ch\u1ebf \u0111\u1ed9 xem r\u00f5 r\u00e0ng c\u1ee7a s\u1ea3n ph\u1ea9m tr\u00ean n\u1ec1n tr\u1eafng<\/p>\n\n\n\n

Theo Salsify, 70% kh\u00e1ch h\u00e0ng s\u1ebd th\u00edch s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 \u00edt nh\u1ea5t ba b\u1ee9c \u1ea3nh. V\u00ec th\u1ebf h\u00e3y \u0111\u1ea3m b\u1ea3o b\u1ea1n c\u00f3 \u00edt nh\u1ea5t ba b\u1ee9c \u1ea3nh th\u1eadt ch\u1ea5t l\u01b0\u1ee3ng cho t\u1eebng s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

\"Ch\u1ea5t<\/figure><\/div>\n\n\n\n

B\u1ecf t\u00fai 9 b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m Google Shopping<\/em><\/p>\n\n\n\n

Tr\u00ean \u0111\u00e2y l\u00e0 9 b\u00ed quy\u1ebft gi\u00fap b\u1ea1n t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u tr\u00ean Google Shopping. N\u1ebfu b\u1ea1n ch\u01b0a \u201cl\u1ea5n s\u00e2n\u201d ho\u1eb7c v\u1eabn c\u00f2n nhi\u1ec1u kh\u00fac m\u1eafc v\u1edbi h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o m\u1edbi n\u00e0y, \u0111\u1eebng ng\u1ea7n ng\u1ea1i, h\u00e3y li\u00ean h\u1ec7 ngay v\u1edbi Adsplus.vn \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 t\u01b0 v\u1ea5n t\u1ed1t nh\u1ea5t nh\u00e9! Ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng!<\/p>\n\n\n\n

Adsplus.vn<\/strong><\/h4>\n\n\n\n

C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> Marketing<\/em>. V\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n