{"id":6410,"date":"2018-07-26T02:52:03","date_gmt":"2018-07-26T02:52:03","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=6410"},"modified":"2018-07-26T02:53:36","modified_gmt":"2018-07-26T02:53:36","slug":"pagerank-la-gi-va-nhung-thong-tin-can-biet-ve-pagerank","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/pagerank-la-gi-va-nhung-thong-tin-can-biet-ve-pagerank","title":{"rendered":"PageRank l\u00e0 g\u00ec? V\u00e0 nh\u1eefng th\u00f4ng tin c\u1ea7n bi\u1ebft v\u1ec1 PageRank"},"content":{"rendered":"

PageRank l\u00e0 g\u00ec? PageRank hay c\u00f2n g\u1ecdi l\u00e0 PR. D\u00f9 b\u1ea1n \u0111\u00e3 c\u00f3 nhi\u1ec1u ki\u1ebfn th\u1ee9c hay m\u1edbi l\u00e0m quen SEO th\u00ec c\u00f3 th\u1ec3 b\u1ea1n c\u0169ng quen v\u1edbi thu\u1eadt ng\u1eef n\u00e0y.<\/strong><\/p>\n

Sau \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin c\u01a1 b\u1ea3n\u00a0PageRank l\u00e0 g\u00ec<\/strong> t\u1ed5ng h\u1ee3p l\u1ea1i \u0111\u1ec3 b\u1ea1n hi\u1ec3u PageRank l\u00e0 g\u00ec.<\/p>\n

\"PageRank<\/p>\n

PageRank l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u0103ng PageRank<\/em><\/p>\n

PageRank l\u00e0 g\u00ec?<\/strong>
\nPageRank ch\u00ednh l\u00e0 ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng ch\u1ea5t l\u01b0\u1ee3ng link tr\u1ecf v\u1ec1 website c\u1ee7a b\u1ea1n, ch\u1ea5t l\u01b0\u1ee3ng b\u00e0i \u0111\u0103ng. Trang web c\u0169ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi \u0111\u1ecdc, review v\u00e0 b\u00ecnh lu\u1eadn h\u01a1n.<\/p>\n

Ch\u1ec9 s\u1ed1 PageRank \u0111\u01b0\u1ee3c \u0111\u01b0a ra b\u1edfi Larry Page, \u0111\u1ed3ng s\u00e1ng l\u1eadp v\u00e0 l\u00e0 CEO hi\u1ec7n nay c\u1ee7a Google. PR s\u1ebd gi\u00fap ph\u00e2n t\u00edch, t\u00ednh to\u00e1n v\u00e0 x\u1ebfp h\u1ea1ng cho c\u00e1c b\u00e0i post, website tr\u00ean to\u00e0n c\u1ea7u v\u1ec1 m\u1ee9c \u0111\u1ed9 t\u00edn nhi\u1ec7m \u2013 credibility tr\u00ean c\u1ed9ng \u0111\u1ed3ng Internet. Ch\u1ec9 s\u1ed1 PageRank x\u1ebfp h\u1ea1ng website d\u1ef1a theo s\u1ed1 l\u01b0\u1ee3ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c link tr\u1ecf v\u1ec1 \u2013 backlink \u0111\u1ebfn post hay website c\u1ee7a b\u1ea1n. Nh\u1eefng \u0111\u01b0\u1eddng link n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 d\u1ef1a theo ch\u1ec9 s\u1ed1 th\u1ed1ng k\u00ea c\u1ee7a c\u1ed5 m\u00e1y t\u00ecm ki\u1ebfm Google \u2013 SE.<\/p>\n

Trong m\u1ed9t l\u1ea7n qu\u00e9t c\u1ee7a m\u00ecnh, Google s\u1ebd nh\u1eadn di\u1ec7n c\u00e1c \u0111\u01b0\u1eddng link tr\u1ecf \u0111\u1ebfn web kh\u00e1c c\u0169ng nh\u01b0 gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng link n\u00e0y. C\u00e0ng c\u00f3 nhi\u1ec1u \u0111\u01b0\u1eddng link ch\u1ea5t l\u01b0\u1ee3ng tr\u1ecf v\u00e0o, credibility c\u1ee7a trang c\u00e0ng \u0111\u01b0\u1ee3c Google \u0111\u00e1nh gi\u00e1 cao v\u00e0 cho PageRank cao h\u01a1n. Tuy nhi\u00ean b\u1ea1n c\u0169ng nh\u1edb r\u1eb1ng Google PageRank kh\u00f4ng th\u01b0\u1eddng xuy\u00ean \u0111\u01b0\u1ee3c update.<\/p>\n

T\u1ea1i sao b\u1ea1n c\u1ea7n PageRank cho website?<\/strong>
\nM\u1ee5c ti\u00eau t\u0103ng PageRank l\u00e0 g\u00ec? Ch\u1eb3ng h\u1ea1n, n\u1ebfu b\u1ea1n s\u1edf h\u1eefu m\u1ed9t website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi m\u1ee5c \u0111\u00edch kinh doanh online. Khi ch\u1ec9 s\u1ed1 PR th\u1ea5p c\u00f3 th\u1ec3 l\u00e0m kh\u00e1ch h\u00e0ng nghi ng\u1edd \u0111\u1ed9 uy t\u00edn c\u1ee7a website v\u00e0 t\u1ea1o hi\u1ec7u \u1ee9ng kh\u00f4ng mong mu\u1ed1n l\u00e0 m\u1ea5t \u0111i c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

Tuy kh\u00f4ng ph\u1ea3i y\u1ebfu t\u1ed1 duy nh\u1ea5t quy\u1ebft \u0111\u1ecbnh k\u1ebft qu\u1ea3 hi\u1ec3n th\u1ecb c\u1ee7a website tr\u00ean trang k\u1ebft qu\u1ea3 tr\u1ea3 v\u1ec1 c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm SERP \u2013 Search Engine Result Page. N\u00f3 v\u1eabn l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t. \u0110\u01b0\u01a1ng nhi\u00ean, khi b\u1ea1n c\u00f3 PageRank c\u00e0ng cao, b\u1ea1n c\u00e0ng d\u1ec5 c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi gh\u00e9 th\u0103m h\u01a1n.<\/p>\n

N\u00f3i m\u1ed9t c\u00e1ch d\u1ec5 h\u00ecnh dung th\u00ec c\u00e1ch t\u00ednh PageRank l\u00e0 g\u00ec? M\u1ed7i link s\u1ebd \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t phi\u1ebfu b\u1ea7u \u0111\u1ebfn trang web. Khi trang c\u00f3 c\u00e0ng nhi\u1ec1u phi\u1ebfu b\u1ea7u, l\u1ea1i c\u00e0ng c\u00f3 nhi\u1ec1u c\u01a1 s\u1edf \u0111\u1ec3 \u0111\u1ea1t PageRank cao. T\u1ea5t nhi\u00ean th\u00ec Google c\u0169ng \u0111\u01b0a nhi\u1ec1u ti\u00eau ch\u00ed kh\u00e1c \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 PR cho website: \u0110\u01a1n v\u1ecb qu\u1ea3n l\u00fd t\u00ean mi\u1ec1n cung c\u1ea5p link, s\u1ef1 li\u00ean quan c\u1ee7a website tr\u1ecf link \u0111\u1ebfn b\u1ea1n, ph\u1ea7n v\u0103n b\u1ea3n b\u1ea1n ch\u00e8n anchor text,…<\/p>\n

Theo l\u1eddi c\u1ee7a Matt Cutts:<\/p>\n

\n
PR th\u00ec quan tr\u1ecdng nh\u01b0ng n\u00f3 ch\u1ec9 l\u00e0 m\u1ed9t trong h\u01a1n 200 nh\u00e2n t\u1ed1 \u0111\u00e1nh gi\u00e1 x\u1ebfp h\u1ea1ng cho m\u1ed9t website<\/em><\/h6>\n<\/blockquote>\n

 <\/p>\n

\"PageRank<\/em><\/p>\n

PageRank l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u0103ng PageRank<\/em><\/p>\n

T\u0103ng PageRank cho website nh\u01b0 th\u1ebf n\u00e0o?<\/strong><\/p>\n

C\u01a1 ch\u1ebf Google PageRank<\/em><\/h4>\n

Nh\u01b0 \u0111\u01b0\u1ee3c bi\u1ebft r\u1ed9ng r\u00e3i th\u00ec PageRank \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c links m\u00e0 m\u1ed9t website nh\u1eadn \u0111\u01b0\u1ee3c t\u1eeb c\u00e1c website kh\u00e1c tr\u00ean internet. Do \u0111\u00f3 c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t \u0111\u1ec3 t\u0103ng PageRank cho trang c\u1ee7a b\u1ea1n l\u00e0 d\u1ed3n l\u1ef1c v\u00e0o gi\u00fap c\u00e1c trang n\u1ed9i dung \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn r\u1ed9ng r\u00e3i v\u00e0 c\u00f3 nhi\u1ec1u link tr\u1ecf \u0111\u1ebfn.<\/p>\n

V\u1eady ch\u00ednh b\u1ea1n ho\u1eb7c m\u1ed9t chuy\u00ean gia ph\u1ea3i l\u00ean chi\u1ebfn l\u01b0\u1ee3c content th\u1eadt r\u00f5 r\u00e0ng \u0111\u1ec3 tri\u1ec3n khai. \u0110\u1ed3ng th\u1eddi t\u0103ng c\u01b0\u1eddng qu\u1ea3ng b\u00e1, chia s\u1ebb trang tr\u00ean c\u00e1c k\u00eanh th\u00f4ng tin \u0111\u1ec3 nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn trang.<\/p>\n

C\u00f4ng th\u1ee9c d\u01b0\u1edbi \u0111\u00e2y c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng t\u00ednh Google PageRank cho m\u1ed9t \u0111\u1ecba ch\u1ec9 web \u2013 URL:<\/p>\n

PR(A) = (1-d) + d*(PR(T1)\/C(T1) + (\u2026) + PR(Tn)\/C(Tn))<\/p>\n

Trong \u0111\u00f3:<\/p>\n

    \n
  • PR (A) l\u00e0 ch\u1ec9 s\u1ed1 PageRank c\u1ee7a trang A.<\/li>\n
  • d l\u00e0 m\u1ed9t h\u1eb1ng s\u1ed1. Gi\u00e1 tr\u1ecb th\u00f4ng th\u01b0\u1eddng l\u00e0 0,85 c\u00f3 th\u1ec3 thay \u0111\u1ed5i.<\/li>\n
  • PR (Tn) l\u00e0 ch\u1ec9 s\u1ed1 PageRank c\u1ee7a trang Tn khi cung c\u1ea5p cho trang A backlink.<\/li>\n
  • C (Tn): the number of external links (outgoing links) between pages Tn<\/li>\n<\/ul>\n

    Nh\u1eefng sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p v\u1edbi PageRank l\u00e0 g\u00ec?<\/strong><\/p>\n

    H\u00e3y lu\u00f4n nh\u1edb r\u1eb1ng PageRank l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng ph\u1ee9c t\u1ea1p, th\u00f4ng minh. Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng c\u1ed1 \u00fd \u0111\u00e1nh l\u1eeba n\u00f3 l\u00e0 kh\u00f4ng d\u1ec5 d\u00e0ng. \u0110\u00f4i khi vi\u1ec7c s\u1eed d\u1ee5ng th\u1ee7 thu\u1eadt kh\u00f4ng l\u00e0nh m\u1ea1nh c\u00f2n l\u00e0m Google \u0111\u1eb7t b\u1ea1n v\u00e0o danh s\u00e1ch h\u1ea1n ch\u1ebf c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c t\u00ednh PageRank, th\u1eadm ch\u00ed index. H\u00e3y xem m\u00ecnh c\u00f3 \u0111ang qu\u00e1 tay khi: T\u1ea1o h\u00e0ng lo\u1ea1t c\u00e1c link spam, t\u1ea1o link \u1ea9n tr\u00ean b\u00e0i post, trao \u0111\u1ed5i link c\u00f9ng c\u00e1c trang web kh\u00f4ng uy t\u00edn,\u2026<\/p>\n

    B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 c\u00f3 c\u00e1c hi\u1ec3u l\u1ea7m sau \u0111\u00e2y v\u1ec1 PageRank:<\/p>\n

      \n
    • C\u00f3 PR th\u1ef1c v\u00e0 PR \u1ea3o. PR \u1ea3o b\u1ea1n th\u1ea5y tr\u00ean thanh c\u00f4ng c\u1ee5 c\u00f3 th\u1ec3 ch\u00eanh l\u1ec7nh \u00edt nhi\u1ec1u v\u1edbi x\u1ebfp h\u1ea1ng th\u1ef1c t\u1ebf. Nguy\u00ean nh\u00e2n l\u00e0 PR \u1ea3o s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c update th\u01b0\u1eddng xuy\u00ean nh\u01b0 PR \u1ea3o.<\/li>\n
    • Webpage l\u00e0 th\u1ee9 \u0111\u01b0\u1ee3c Google \u0111\u00e1nh gi\u00e1 ch\u1ee9 kh\u00f4ng ph\u1ea3i website.<\/li>\n
    • D\u00f9 nhi\u1ec1u backlink \u0111i n\u1eefa nh\u01b0ng ch\u00fang ch\u1ec9 \u0111\u1ebfn t\u1eeb m\u1ed9t domain th\u00ec th\u1ee9 h\u1ea1ng c\u0169ng kh\u00f4ng \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n nhi\u1ec1u.<\/li>\n
    • Vi\u1ec7c \u0111\u1eb7t outbound link kh\u00f4ng h\u1ec1 l\u00e0m m\u1ea5t PageRank c\u1ee7a trang web. Nh\u1eefng outbound link h\u1ee3p l\u00fd v\u00e0 ch\u00ednh x\u00e1c lu\u00f4n \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch \u0111\u1ec3 c\u1ea3i thi\u1ec7n n\u1ed9i dung<\/li>\n<\/ul>\n

       <\/p>\n

      PageRank c\u1ee7a hi\u1ec7n t\u1ea1i?<\/strong>
      \nK\u1ec3 t\u1eeb 15\/04\/2016, c\u1ed9ng \u0111\u1ed3ng SEOers to\u00e0n c\u1ea7u \u0111\u00e3 c\u00f9ng \u0111\u00f3n nh\u1eadn tin ch\u1ea5n \u0111\u1ed9ng: PageRank c\u1ee7a t\u1ea5t c\u1ea3 blog hay website \u0111\u1ec1u \u0111\u01b0\u1ee3c reset v\u1ec1 0. Facebook thay \u0111\u1ed5i thu\u1eadt to\u00e1n c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch ch\u1ee7 \u0111\u1ed9ng, Google hay c\u00e1c c\u00f4ng ty l\u1edbn c\u0169ng v\u1eady. Vi\u1ec7c l\u00e0m n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c Google th\u00f4ng b\u00e1o tr\u01b0\u1edbc t\u1eeb 07\/03\/2016. C\u00f4ng c\u1ee5 PageRank Toobar \u0111\u00e3 b\u1ecb lo\u1ea1i b\u1ecf ch\u00ednh th\u1ee9c. V\u1eady PageRank l\u00e0 g\u00ec c\u1ee7a hi\u1ec7n t\u1ea1i?<\/p>\n

      \u0110i c\u00f9ng \u0111\u00f3, Google s\u1ebd kh\u00f4ng c\u00f2n cung c\u1ea5p c\u00e1c th\u00f4ng tin ch\u1ec9 s\u1ed1 PageRank n\u1eefa. N\u00f3i chung, b\u1ea1n kh\u00f4ng c\u00f2n kh\u1ea3 n\u0103ng bi\u1ebft \u0111\u01b0\u1ee3c PageRank c\u1ee7a trang web. Nh\u1eefng th\u00f4ng tin \u0111\u00e1nh ch\u1ea5t l\u01b0\u1ee3ng c\u1ea7n thi\u1ebft cho x\u1ebfp h\u1ea1ng tr\u00ean trang t\u00ecm ki\u1ebfm \u0111\u1ec1u \u0111\u01b0\u1ee3c Google s\u1eed d\u1ee5ng n\u1ed9i b\u1ed9. M\u1ee5c \u0111\u00edch h\u00e0nh \u0111\u1ed9ng n\u00e0y c\u1ee7a Google v\u1edbi PageRank l\u00e0 g\u00ec? Nhi\u1ec1u th\u00f4ng tin \u0111\u1ed3ng \u00fd r\u1eb1ng \u0111\u1ed9ng th\u00e1i n\u00e0y nh\u1eb1m lo\u1ea1i b\u1ecf n\u1ea1n spam backlink. N\u1ea1n b\u00e1n t\u00ean mi\u1ec1n c\u00f3 PageRank cao c\u0169ng kh\u00f4ng c\u00f2n.<\/p>\n

       <\/p>\n

      \"PageRank<\/p>\n

      PageRank l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u0103ng PageRank<\/em><\/p>\n

      V\u1eady hi\u1ec7n t\u1ea1i b\u1ea1n \u0111\u01b0\u01a1ng nhi\u00ean v\u1eabn c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh SEO cho trang m\u1ed9t c\u00e1ch b\u00ecnh th\u01b0\u1eddng, tuy kh\u00f4ng c\u00f2n bi\u1ebft \u0111\u01b0\u1ee3c PageRank n\u1eefa. C\u00f3 l\u1ebd \u0111\u00e3 \u0111\u1ebfn l\u00fac ch\u1ec9 s\u1ed1 Domain Authority (DA), Page Authority (PA), th\u1ee9 h\u1ea1ng Alexa hay m\u1ed9t ch\u1ec9 s\u1ed1 n\u00e0o s\u1ebd \u0111\u01b0\u1ee3c quan t\u00e2m h\u01a1n ch\u0103ng?<\/p>\n","protected":false},"excerpt":{"rendered":"

      PageRank l\u00e0 g\u00ec? PageRank hay c\u00f2n g\u1ecdi l\u00e0 PR. D\u00f9 b\u1ea1n \u0111\u00e3 c\u00f3 nhi\u1ec1u ki\u1ebfn th\u1ee9c hay m\u1edbi l\u00e0m quen SEO th\u00ec c\u00f3 th\u1ec3 b\u1ea1n c\u0169ng quen v\u1edbi thu\u1eadt ng\u1eef n\u00e0y. Sau \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin c\u01a1 b\u1ea3n\u00a0PageRank l\u00e0 g\u00ec t\u1ed5ng h\u1ee3p l\u1ea1i \u0111\u1ec3 b\u1ea1n hi\u1ec3u PageRank l\u00e0 g\u00ec. PageRank l\u00e0 g\u00ec? T\u1ea7m quan […]<\/p>\n","protected":false},"author":1,"featured_media":6393,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[108],"tags":[],"yoast_head":"\nPageRank l\u00e0 g\u00ec? V\u00e0 nh\u1eefng th\u00f4ng tin c\u1ea7n bi\u1ebft v\u1ec1 PageRank<\/title>\n<meta name=\"description\" content=\"PageRank l\u00e0 g\u00ec c\u00f3 l\u1ebd kh\u00f4ng ph\u1ea3i l\u00e0 thu\u1eadt ng\u1eef l\u1ea1 v\u1edbi c\u1ed9ng \u0111\u1ed3ng SEOers, tuy nhi\u00ean Google \u0111\u00e3 lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n Toobar n\u00e0y trong thu\u1eadt to\u00e1n...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/pagerank-la-gi-va-nhung-thong-tin-can-biet-ve-pagerank\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PageRank l\u00e0 g\u00ec? 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