{"id":7587,"date":"2018-09-12T07:22:39","date_gmt":"2018-09-12T07:22:39","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=7587"},"modified":"2021-09-07T15:01:38","modified_gmt":"2021-09-07T08:01:38","slug":"huong-dan-toi-uu-seo-website-de-tang-diem-chat-luong-quang-cao-google-ads","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/huong-dan-toi-uu-seo-website-de-tang-diem-chat-luong-quang-cao-google-ads","title":{"rendered":"H\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u SEO website \u0111\u1ec3 t\u0103ng \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o Google Ads"},"content":{"rendered":"\n

Hi\u1ec7n nay, k\u1ef9 thu\u1eadt t\u1ed1i \u01b0u SEO kh\u00f4ng c\u00f2n xa l\u1ea1 g\u00ec \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi ch\u1ea1y qu\u1ea3ng c\u00e1o. C\u00f3 r\u1ea5t nhi\u1ec1u b\u00e0i vi\u1ebft v\u00e0 video h\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u SEO website<\/span>. <\/span>Tuy nhi\u00ean, v\u1eabn c\u00f2n r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi than v\u00e3n r\u1eb1ng m\u1ea5t kh\u00e1 nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 SEO.<\/span> Nh\u01b0ng m\u00e0 t\u1eeb kho\u00e1 c\u1ee7a h\u1ecd v\u1eabn kh\u00f4ng l\u00ean top. Theo quan \u0111i\u1ec3m c\u1ee7a Adsplus, m\u1ea5u ch\u1ed1t ch\u00ednh cho v\u1ea5n \u0111\u1ec1 n\u00e0y l\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch ho\u00e0n h\u1ea3o tr\u01b0\u1edbc khi th\u1ef1c hi\u1ec7n.<\/span> Do \u0111\u00f3, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 h\u01b0\u1edbng t\u1ed1i \u01b0u SEO website m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o.<\/p>\n\n\n\n

\"huong
H\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u SEO website<\/figcaption><\/figure><\/div>\n\n\n\n

N\u1ebfu b\u1ea1n \u0111\u00e0 t\u1eebng ho\u1eb7c \u0111ang l\u00e0m SEO<\/span>. <\/span>C\u00f3 th\u1ec3 b\u1ea1n s\u1ebd nghe th\u1ea5y y\u00eau c\u1ea7u v\u1ec1 chi\u1ebfn d\u1ecbch hay k\u1ebf ho\u1ea1ch n\u00e0y. \u0110i\u1ec1u \u0111\u00e1ng ti\u1ebfc l\u00e0, ch\u01b0a c\u00f3 ngu\u1ed3n n\u00e0o c\u00f3 th\u1ec3 cung c\u1ea5p cho b\u1ea1n m\u1ed9t c\u00e1ch tho\u1ea3 m\u00e3n \u0111\u1ea7y \u0111\u1ee7 c\u1ea3. V\u1edbi kinh nghi\u1ec7m h\u01a1n 3 n\u0103m trong ng\u00e0nh<\/span>. Adsplus s\u1ebd h\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u SEO website<\/em> cho b\u1ea1n c\u0169ng nh\u01b0 \u0111\u01b0a ra c\u00e1c c\u00e1ch l\u00e0m \u0111\u1ed9c \u0111\u00e1o h\u01a1n. Trong b\u00e0i vi\u1ebft n\u00e0y, Adsplus s\u1ebd chia s\u1ebb nh\u1eefng ti\u00eau ch\u00ed h\u00e0ng \u0111\u1ea7u c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 t\u1ed1i \u01b0u SEO website<\/span>. C\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 t\u1ed1i \u01b0u m\u1eadt \u0111\u1ed9 t\u1eeb kho\u00e1 \u0111\u1ec3 nh\u1eafm ch\u1ecdn m\u1ee5c ti\u00eau ho\u00e0n h\u1ea3o. <\/span><\/p>\n\n\n\n

1. T\u1ed1i \u01b0u c\u00e1c th\u1ebb HTML quan tr\u1ecdng<\/span><\/h2>\n\n\n\n

Th\u1ebb ti\u00eau \u0111\u1ec1<\/b><\/span><\/h4>\n\n\n\n

\u0110\u1ec3 c\u00e1c y\u1ebfu t\u1ed1 t\u1eeb kh\u00f3a tr\u00ean trang, ti\u00eau \u0111\u1ec1 trang hi\u1ec7u qu\u1ea3 h\u01a1n. <\/span>Th\u00ec b\u1ea1n n\u00ean s\u1eed d\u1ee5ng c\u00e1c thu\u1eadt ng\u1eef t\u1eeb kho\u00e1\/c\u1ee5m t\u1eeb \u0111\u1eb7t \u1edf ph\u00eda \u0111\u1ea7u ti\u00ean. V\u1edbi nh\u1eefng ti\u00eau \u0111\u1ec1 ch\u1ee9a t\u1eeb kho\u00e1\/c\u1ee5m t\u1eeb \u0111\u1eb7t \u1edf \u0111\u1ea7u c\u00f3 m\u1ed1i t\u01b0\u01a1ng quan cao nh\u1ea5t v\u1edbi th\u1ee9 h\u1ea1ng website.<\/span><\/p>\n\n\n\n

Meta Description<\/b><\/h4>\n\n\n\n

M\u1eb7c d\u00f9 kh\u00f4ng \u0111\u01b0\u1ee3c xem l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u201ck\u1ebft qu\u1ea3 x\u1ebfp h\u1ea1ng\u201d<\/span>. <\/span>Th\u1ebf nh\u01b0ng th\u1ebb meta description l\u00e0 m\u1ed9t trong nh\u1eefng ph\u1ea7n bi\u00ean t\u1eadp n\u1ed9i dung <\/span>quan tr\u1ecdng. N\u00f3 truy\u1ec1n t\u1ea3i v\u1edbi ng\u01b0\u1eddi d\u00f9ng th\u00f4ng \u0111i\u1ec7p trang web c\u1ee7a b\u1ea1n. <\/span>B\u1edfi v\u00ec n\u1ebfu th\u1ebb Meta Description c\u00f3 ch\u1ee9 t\u1eeb kho\u00e1 \u0111\u01b0\u1ee3c t\u00ecm ki\u1ebfm th\u00ec c\u00e1c t\u1eeb kho\u00e1 \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c b\u00f4i \u0111\u1eadm. H\u01a1n n\u1eefa, khi b\u1ea1n vi\u1ebft th\u1ebb Meta Description h\u1ea5p d\u1eabn, ng\u01b0\u1eddi \u0111\u1ecdc c\u0169ng s\u1ebd mu\u1ed1n nh\u1ea5p v\u00e0o trang web c\u1ee7a b\u1ea1n<\/span>. T\u1eeb \u0111\u00e2y b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 gia t\u0103ng t\u1ec9 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o cao h\u01a1n. <\/span> <\/b><\/p>\n\n\n\n

Meta Keywords<\/b> <\/span><\/h4>\n\n\n\n

V\u1edbi m\u1ed9t l\u01b0u \u00fd duy nh\u1ea5t l\u00e0 b\u1ea1n kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng th\u1ebb Meta Keyword<\/span>. <\/span>Tuy nhi\u00ean n\u1ebfu c\u00e1c b\u1ea1n mu\u1ed1n s\u1eed d\u1ee5ng th\u00ec c\u0169ng n\u00ean h\u1ea1n ch\u1ebf, kh\u00f4ng l\u1ea1m d\u1ee5ng. <\/span>V\u00e0 b\u1ea1n ch\u1ec9 c\u00f3 th\u1ec3 d\u00f9ng t\u1ed1i \u0111a l\u00e0 8 t\u1eeb kh\u00f3a\/th\u1ebb Meta Keyword cho m\u1ed9t trang.<\/span><\/p>\n\n\n\n

Robots Meta<\/b><\/span><\/h4>\n\n\n\n

D\u00f9 kh\u00f4ng qu\u00e1 c\u1ea7n thi\u1ebft<\/span>. Nh\u01b0ng c\u00e1c b\u1ea1n c\u1ea7n ki\u1ec3m tra l\u1ea1i xem c\u00f3 th\u1ebb robots meta n\u00e0o \u0111ang c\u1ea5m Google Spider truy c\u1eadp v\u00e0 thu th\u1eadp d\u1eef li\u1ec7u c\u1ee7a b\u1ea1n kh\u00f4ng nh\u00e9.<\/span><\/p>\n\n\n\n

Rel = Canonical<\/b><\/span><\/h4>\n\n\n\n

Adsplus khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng th\u00eam th\u1ebb Canonical \u0111\u1ec3 ph\u00f2ng tr\u00e1nh b\u1ea5t k\u1ef3 b\u1ea3n sao ti\u1ec1m n\u0103ng, \u0111\u1ec3 tr\u00e1nh sao ch\u00e9p n\u1ed9i dung.<\/span><\/p>\n\n\n\n

2. URL<\/span><\/h3>\n\n\n\n

\u0110\u1ed9 d\u00e0i<\/b><\/span><\/h4>\n\n\n\n

B\u1ea1n n\u00ean s\u1eed d\u1ee5ng URL ng\u1eafn, c\u1ed1 g\u1eafng t\u1ea1o nhi\u1ec1u li\u00ean k\u1ebft qua l\u1ea1i b\u00ean trong trang web c\u1ee7a b\u1ea1n<\/span>. M\u1ed9t ph\u1ea7n \u0111\u1ec3 l\u00e0m phong ph\u00fa th\u00eam n\u1ed9i dung, ti\u1ec7n \u00edch cho ng\u01b0\u1eddi \u0111\u1ecdc<\/span>. Ph\u1ea7n kh\u00e1c c\u0169ng s\u1ebb lan truy\u1ec1n \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p t\u1ed1t h\u01a1n m\u00e0 b\u1ea1n mu\u1ed1n g\u1eedi \u0111\u1ebfn h\u1ecd. Th\u00f4ng th\u01b0\u1eddng th\u00ec m\u1ed9t URL c\u00f3 \u0111\u1ed9 d\u00e0i kh\u00f4ng qu\u00e1 100 k\u00fd t\u1ef1. <\/span><\/p>\n\n\n\n

T\u1eeb kho\u00e1<\/b><\/span><\/h4>\n\n\n\n

B\u1ea1n n\u00ean kh\u00e9o l\u00e9o ch\u00e8n m\u1ed9t s\u1ed1 t\u1eeb kho\u00e1 v\u00e0o trong URL \u0111\u1ec3 l\u00e0m t\u0103ng \u0111\u1ed9 ph\u1ed5 bi\u1ebfn xu\u1ea5t hi\u1ec7n c\u1ee7a c\u00e1c t\u1eeb kho\u00e1. L\u01b0u \u00fd l\u00e0 b\u1ea1n n\u00ean t\u1ed1i \u01b0u c\u1ea5u tr\u00fac c\u00e1c \u0111\u01b0\u1eddng d\u1eabn \u0111\u1ebfn c\u00e1c b\u00e0i vi\u1ebft c\u1ee7a trang.<\/span><\/p>\n\n\n\n

T\u00ean mi\u1ec1n ph\u1ee5 so v\u1edbi Pages<\/b><\/span><\/h4>\n\n\n\n

D\u00f9 \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 m\u1edbi nh\u01b0ng lu\u00f4n khi\u1ebfn c\u00e1c nh\u00e0 ch\u1ea1y qu\u1ea3ng c\u00e1o ph\u1ea3i b\u1eadn t\u00e2m<\/span>. <\/span>B\u1edfi v\u00ec h\u1ecd \u0111\u1ec1u c\u00f3 m\u1ed9t th\u1eafc m\u1eafc chung l\u00e0 n\u00ean s\u1eed d\u1ee5ng 1 t\u00ean mi\u1ec1n ph\u1ee5. <\/span>Hay s\u1eed d<\/span>\u1ee5ng m\u1ed9t th\u01b0 m\u1ee5c tr\u1ef1c thu\u1ed9c domain ch\u00ednh \u0111\u1ec3 l\u00e0m chuy\u00ean m\u1ee5c cho trang web c\u1ee7a h\u1ecd. <\/span><\/p>\n\n\n\n

B\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u1eb1ng t\u00ean mi\u1ec1n ph\u1ee5 (sub-domain) g\u1ea7n nh\u01b0 kh\u00f4ng li\u00ean quan v\u00e0 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn t\u00ean mi\u1ec1n ch\u00ednh<\/span>. <\/span>Tuy nhi\u00ean n\u1ebfu \u0111\u00f3 l\u00e0 m\u1ed9t th\u01b0 m\u1ee5c ho\u1eb7c m\u1ed9t pages tr\u1ef1c thu\u1ed9c t\u00ean mi\u1ec1n ch\u00ednh. <\/span>V\u00ed d\u1ee5: domain.com\/thu-muc<\/span>. <\/span>Th\u00ec th\u01b0 m\u1ee5c n\u00e0y s\u1ebd c\u00f3 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp v\u00e0 c\u00f3 li\u00ean quan \u0111\u1ebfn t\u00ean mi\u1ec1n ch\u00ednh. B\u1ea1n c\u00f3 th\u1ec3 d\u00f9ng m\u1ed9t t\u00ean mi\u1ec1n ph\u1ee5 khi n\u1ed9i dung c\u1ee7a t\u00ean mi\u1ec1n ph\u1ee5 ho\u00e0n to\u00e0n kh\u00f4ng li\u00ean quan ho\u1eb7c kh\u00e1c ho\u00e0n to\u00e0n v\u1edbi t\u00ean mi\u1ec1n ch\u00ednh. H\u01a1n n\u1eefa, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng l\u00e0 pages ho\u1eb7c th\u01b0 m\u1ee5c n\u1ebfu n\u1ed9i dung c\u00f3 t\u01b0\u01a1ng \u0111\u1ed3ng v\u1edbi t\u00ean mi\u1ec1n ch\u00ednh.<\/span><\/p>\n\n\n\n

Kho\u1ea3ng c\u00e1ch gi\u1eefa c\u00e1c t\u1eeb<\/b><\/span><\/h4>\n\n\n\n

D\u1ea5u g\u1ea1ch ngang v\u1eabn l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong c\u00e1c k\u00fd t\u1ef1 ph\u00e2n c\u00e1ch t\u1eeb kho\u00e1 trong URL<\/span>. Th\u1ebf nh\u01b0ng b\u1ea1n c\u0169ng n\u00ean c\u00e2n nh\u1eafc c\u00e1c k\u00fd t\u1ef1 kh\u00e1c cho ph\u00f9 h\u1ee3p v\u1edbi v\u0103n c\u1ea3nh xu\u1ea5t hi\u1ec7n t\u1eeb kho\u00e1<\/span>. B\u1ea1n kh\u00f4ng n\u00ean ch\u1ec9 bao quanh khu\u00f4n kh\u1ed5 l\u00e0 \u00e1p d\u1ee5ng d\u1ea5u g\u1ea1ch ngang.<\/span><\/p>\n\n\n\n

3. N\u1ed9i dung<\/span><\/h3>\n\n\n\n

S\u1ed1 l\u1ea7n l\u1eb7p t\u1eeb kho\u00e1<\/b><\/span><\/h4>\n\n\n\n

Kh\u00f3 c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c s\u1ed1 l\u1ea7n xu\u1ea5t hi\u1ec7n c\u1ee7a m\u1ed9t thu\u1eadt ng\u1eef, t\u1eeb kho\u00e1\/c\u1ee5m t\u1eeb tr\u00ean trang \u0111\u00f3. Trong m\u1ed9t trang ch\u1ec9 n\u00ean l\u1eb7p “2-3X cho trang ng\u1eafn, 4-6X tr\u00ean m\u1ed9t trang c\u00f3 n\u1ed9i dung d\u00e0i h\u01a1n<\/span>. <\/span>V\u00e0 <\/span>b\u1ea1n kh\u00f4ng n\u00ean ch\u00e8n c\u00e1c t\u1eeb kho\u00e1 v\u00e0o c\u00e2u m\u1ed9t c\u00e1ch c\u1ed1 t\u00ecnh. Vi\u1ec7c l\u1eb7p t\u1eeb kho\u00e1 tr\u00ean trang b\u1ea1n n\u00ean t\u00ecm hi\u1ec3u th\u00eam. <\/span>V\u00e0 \u00e1p d\u1ee5ng ch\u00ednh x\u00e1c \u0111\u1ec3 tr\u00e1nh tr\u01b0\u1eddng h\u1ee3p Google ph\u1ea1t v\u00ec SEO qu\u00e1 \u0111\u00e0<\/span>. L\u00fac n\u00e0y s\u1ebd gi\u1ea3m \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng website \u0111\u00e1ng k\u1ec3 \u0111\u1ea5y.<\/span><\/p>\n\n\n\n

M\u1eadt \u0111\u1ed9 t\u1eeb kho\u00e1<\/b><\/span><\/h4>\n\n\n\n

H\u1ea7u nh\u01b0 ch\u01b0a c\u00f3 m\u1ed9t th\u00f4ng tin ch\u00ednh x\u00e1c n\u00e0o c\u1ee7a Google cung c\u1ea5p v\u1ec1 th\u00f4ng tin cho bi\u1ebft m\u1ed9t trang n\u00ean c\u00f3 bao nhi\u00eau ph\u1ea7n tr\u0103m m\u1eadt \u0111\u1ed9 t\u1eeb kho\u00e1, th\u1ebf nh\u01b0ng \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi SEO chuy\u00ean nghi\u1ec7p, h\u1ecd \u0111\u1ec1u c\u00f3 nh\u1eefng \u00fd ki\u1ebfn ri\u00eang v\u1ec1 m\u1eadt \u0111\u1ed9 t\u1eeb kho\u00e1. \u0110\u1ed1i v\u1edbi Adsplus, m\u1eadt \u0111\u1ed9 t\u1eeb kho\u00e1 dao \u0111\u1ed9ng trong kho\u1ea3ng 1,5% – 5% tr\u00ean m\u1ed9t trang web l\u00e0 m\u1ee9c \u0111\u1ed9 t\u1ed1t. <\/span><\/p>\n\n\n\n

T\u1eeb kh\u00f3a li\u00ean quan<\/b><\/span><\/h4>\n\n\n\n

Th\u1eddi gian g\u1ea7n \u0111\u00e2y, Google \u0111\u00e3 \u0111ang v\u00e0 s\u1ebd lu\u00f4n c\u1eadp nh\u1eadt c\u00e1c thu\u1eadt to\u00e1n t\u1ed1t h\u01a1n \u0111\u1ec3 t\u1ed1i \u01b0u b\u1ea3ng x\u1ebfp h\u1ea1ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, nhi\u1ec1u l\u00fd thuy\u1ebft cho r\u1eb1ng vi\u1ec7c \u0111a d\u1ea1ng t\u1eeb kho\u00e1 s\u1eed d\u1ee5ng trong m\u1ed9t trang l\u00e0 ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ec3 t\u1ed1i \u01b0u ho\u00e1 n\u1ed9i dung c\u0169ng nh\u01b0 trang web, t\u1eeb \u0111\u00f3 mang l\u1ea1i nhi\u1ec1u gi\u00e1 tr\u1ecb t\u00edch c\u1ef1c cho b\u1ea1n. Adsplus khuy\u00ean b\u1ea1n ch\u1ec9 n\u00ean s\u1eed d\u1ee5ng \u00edt nh\u1ea5t m\u1ed9t ho\u1eb7c hai t\u1eeb kho\u00e1 li\u00ean quan \u0111\u1ec3 b\u1ed5 sung cho c\u00e1c t\u1eeb kho\u00e1 ch\u00ednh x\u00e1c m\u00e0 b\u1ea1n mu\u1ed1n t\u1ed1i \u01b0u.<\/span><\/p>\n\n\n\n

Th\u1ebb H1<\/b><\/span><\/h4>\n\n\n\n

Th\u1ebb H1 r\u1ea5t quan tr\u1ecdng l\u1edbn trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a on-page. Adsplus khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng th\u1ebb H1 nh\u01b0 m\u1ed9t ti\u00eau \u0111\u1ec1 trang c\u1ee7a b\u1ea1n s\u1ebd hi\u1ec7u qu\u1ea3 h\u01a1n vi\u1ec7c b\u1ea1n c\u1ed1 t\u00ecnh c\u00e0i t\u1eeb kh\u00f3a c\u1ea7n SEO v\u00e0o th\u1ebb H1. L\u01b0u \u00fd \u0111\u1eb7c bi\u1ec7t l\u00e0 m\u1ed7i trang ch\u1ec9 n\u00ean c\u00f3 m\u1ed9t th\u1ebb H1 m\u00e0 th\u00f4i.<\/span><\/p>\n\n\n\n

Th\u1ebb H2\/H3\/H4\/H5\/H6<\/b><\/span><\/h4>\n\n\n\n

Nh\u1eefng th\u1ebb n\u00e0y kh\u00f4ng quan tr\u1ecdng b\u1eb1ng th\u1ebb H1, Adsplus khuy\u00ean r\u1eb1ng b\u1ea1n ch\u1ec9 n\u00ean \u00e1p d\u1ee5ng n\u1ebfu c\u1ea7n thi\u1ebft. Kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng qu\u00e1 nhi\u1ec1u th\u1ebb heading tr\u00ean c\u00f9ng m\u1ed9t trang.<\/span><\/p>\n\n\n\n

Thu\u1ed9c t\u00ednh ALT<\/b><\/span><\/h4>\n\n\n\n

T\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn n\u00e0y, \u0111a s\u1ed1 c\u00e1c ng\u01b0\u1eddi l\u00e0m SEO ch\u1ec9 d\u00f9ng th\u1ebb Alt khi SEO h\u00ecnh \u1ea3nh<\/span>. <\/span>Th\u1ebf nh\u01b0ng Adsplus cho r\u1eb1ng th\u1ebb Alt c\u00f3 t\u00e1c \u0111\u1ed9ng kh\u00e1 l\u1edbn \u0111\u1ebfn vi\u1ec7c x\u1ebfp h\u1ea1ng website c\u1ee7a b\u1ea1n. V\u00ec v\u1eady, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng th\u1ebb Alt cho m\u1ee5c h\u00ecnh \u1ea3nh minh ho\u1ea1 tr\u00ean trang \u0111\u1ec3 t\u1ed1i \u01b0u ho\u00e1 t\u1eeb kho\u00e1.<\/span><\/p>\n\n\n\n

T\u00ean h\u00ecnh \u1ea3nh<\/b><\/span><\/h4>\n\n\n\n

T\u1eeb khi truy c\u1eadp v\u00e0o trang web th\u00f4ng qua h\u00ecnh \u1ea3nh \u0111ang tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn<\/span>. <\/span>Vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a h\u00ecnh \u1ea3nh \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea1t th\u1ee9 h\u1ea1ng cao l\u00e0 \u0111i\u1ec1u r\u1ea5t quan tr\u1ecdng. Do \u0111\u00f3, m\u1ed9t trong nh\u1eefng k\u1ef9 thu\u1eadt \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a h\u00ecnh \u1ea3nh ph\u1ea3i k\u1ec3 \u0111\u1ebfn. <\/span>\u0110\u00f3 l\u00e0 b\u1ea1n c\u1ea7n \u0111i\u1ec1u ch\u1ec9nh t\u00ean c\u1ee7a h\u00ecnh \u1ea3nh m\u00e0 b\u1ea1n \u0111\u0103ng t\u1ea3i s\u00e1t v\u1edbi t\u1eeb kh\u00f3a m\u00e0 b\u1ea1n mu\u1ed1n t\u1ed1i \u01b0u. Vi\u1ec7c \u0111\u1eb7t t\u00ean \u1ea3nh c\u00f3 ch\u1ee9a t\u1eeb kh\u00f3a c\u0169ng g\u00f3p ph\u1ea7n giup trang web c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u nhi\u1ec1u h\u01a1n.<\/span><\/p>\n\n\n\n

Bold \/ Strong<\/b><\/span><\/h4>\n\n\n\n

Nh\u01b0 m\u1ed9t \u0111i\u1ec1u nh\u1ea5n m\u1ea1nh mu\u1ed1n g\u1eedi t\u1edbi Google<\/span>. <\/span>C\u00e1c th\u1ebb bold v\u00e0 strong lu\u00f4n c\u00f3 t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd v\u1edbi ng\u01b0\u1eddi d\u00f9ng. <\/span>V\u00e0 t\u1ea5t nhi\u00ean Google c\u0169ng kh\u00f4ng ph\u1ea3i l\u00e0 ngo\u1ea1i l\u1ec7. B\u1ea1n n\u00ean t\u1eadn d\u1ee5ng b\u00f4i \u0111\u1eadm c\u00e1c t\u1eeb kh\u00f3a m\u00e0 b\u1ea1n mu\u1ed1n nh\u1ea5n m\u1ea1nh.<\/span> N\u00f3 s\u1ebd g\u00f3p ph\u1ea7n l\u00e0m t\u0103ng th\u00eam s\u1ef1 t\u1eadp trung v\u00e0o t\u1eeb kh\u00f3a t\u1ed1i \u01b0u \u1edf tr\u00ean trang web.<\/span><\/p>\n\n\n\n

Italtic\/G\u1ea1ch ch\u00e2n<\/b><\/span><\/h4>\n\n\n\n

T\u1eeb kh\u00f3a in nghi\u00eang\/g\u1ea1ch ch\u00e2n xu\u1ea5t hi\u1ec7n trong v\u0103n b\u1ea3n n\u1ed9i dung c\u00f3 m\u1ed1i t\u01b0\u01a1ng quan cao h\u01a1n m\u1ed9t ch\u00fat v\u1edbi b\u1ea3ng x\u1ebfp h\u1ea1ng cao h\u01a1n so v\u1edbi th\u1ebb in \u0111\u1eadm. Th\u1ebf n\u00ean, t\u1ed1t nh\u1ea5t l\u00e0 b\u1ea1n n\u00ean s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 th\u1ebb in nghi\u00eang v\u00e0 g\u1ea1ch ch\u00e2n cho t\u1eeb kh\u00f3a\/c\u1ee5m t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau trong v\u0103n b\u1ea3n.<\/span><\/p>\n\n\n\n

Comments HTML<\/b><\/span><\/h4>\n\n\n\n

Ch\u01b0a c\u00f3 m\u1ed9t th\u1ed1ng k\u00ea ch\u00ednh x\u00e1c n\u00e0o n\u00f3i v\u1ec1 t\u1ea7m \u1ea3nh h\u01b0\u1edfng c\u1ee7a m\u1ee5c Comment tr\u00ean trang web \u0111\u1ebfn v\u1ecb tr\u00ed x\u1ebfp h\u1ea1ng tr\u00ean Google, tuy nhi\u00ean qua m\u1ed9t s\u1ed1 nghi\u00ean c\u1ee9u v\u1ec1 t\u1ec9 l\u1ec7 xu\u1ea5t hi\u1ec7n Comment trong th\u1ebb Description khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm m\u1ed9t t\u1eeb kh\u00f3a li\u00ean quan, Adsplus cho r\u1eb1ng n\u1ed9i dung trong Comment c\u0169ng c\u00f3 m\u1ed9t s\u1ed1 t\u00e1c \u0111\u1ed9ng nh\u1ea5t \u0111\u1ecbnh t\u1edbi k\u1ebft qu\u1ea3 SEO.<\/span><\/p>\n\n\n\n

Do \u0111\u00f3, \u0111\u1ec3 h\u1ed7 tr\u1ee3 l\u00e0m t\u0103ng th\u00eam t\u00ednh t\u01b0\u01a1ng t\u00e1c cho ng\u01b0\u1eddi d\u00f9ng khi truy c\u1eadp v\u00e0o trang web, b\u1ea1n n\u00ean t\u1eadn d\u1ee5ng tri\u1ec7t \u0111\u1ec3 th\u1ebf m\u1ea1nh c\u1ee7a m\u1ee5c Comment trong trang web \u0111\u1ec3 h\u1ed7 tr\u1ee3 mi\u00eau t\u1ea3 th\u00eam m\u1ed9t s\u1ed1 \u00fd n\u1ed5i b\u1eadt trong ph\u1ea7n n\u1ed9i dung m\u00e0 b\u1ea1n mu\u1ed1n mang \u0111\u1ebfn cho ng\u01b0\u1eddi \u0111\u1ecdc.<\/span><\/p>\n\n\n\n

4. Li\u00ean k\u1ebft n\u1ed9i b\u1ed9 & V\u1ecb tr\u00ed trong C\u1ea5u tr\u00fac Website<\/span><\/h3>\n\n\n\n

Nh\u1ea5p chu\u1ed9t<\/b> <\/span><\/h4>\n\n\n\n

Vi\u1ec7c ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p chu\u1ed9t v\u00e0o c\u00e1c \u0111\u01b0\u1eddng d\u1eabn li\u00ean \u0111\u1ebfn trong n\u1ed9i b\u1ed9 trang web s\u1ebd gi\u00fap Google \u0111\u00e1nh gi\u00e1 trang web c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng h\u01a1n, \u0111\u1eb7t th\u1ee9 h\u1ea1ng cao h\u01a1n nhi\u1ec1u so v\u1edbi ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 thao t\u00e1c n\u00e0o khi truy c\u1eadp v\u00e0o website c\u1ee7a b\u1ea1n. N\u1ebfu nh\u01b0 t\u1eeb kho\u00e1 c\u1ee7a b\u1ea1n c\u00f3 t\u1ec9 l\u1ec7 nh\u1ea5p chu\u1ed9t nhi\u1ec1u, \u0111i\u1ec1u \u0111\u00f3 ch\u1ee9ng t\u1ecf r\u1eb1ng Google s\u1ebd \u0111\u00e1nh gi\u00e1 trang web c\u1ee7a b\u1ea1n \u0111ang ho\u1ea1t \u0111\u1ed9ng r\u1ea5t t\u1ed1t. \u0110\u1ec3 c\u00f3 th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p chu\u1ed9t di chuy\u1ec3n theo \u00fd b\u1ea1n mu\u1ed1n, b\u1ea1n n\u00ean ph\u00e2n t\u00edch c\u1ea5u tr\u00fac website v\u00e0 x\u00e2y d\u1ef1ng giao di\u1ec7n trang web \u0111\u1ec3 tr\u1edf n\u00ean th\u00e2n thi\u1ec7n h\u01a1n v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/span> <\/b><\/p>\n\n\n\n

Li\u00ean k\u1ebft trong n\u1ed9i dung so v\u1edbi c\u00e1c khu v\u1ef1c xung quanh<\/b><\/span><\/h4>\n\n\n\n

Wikipedia l\u00e0 m\u1ed9t trang web n\u1ed5i ti\u1ebfng v\u00e0 c\u00f3 \u0111\u1ed9 uy t\u00edn d\u1eabn \u0111\u1ea7u trong b\u1ea3ng x\u1ebfp h\u1ea1ng Google, b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1ch t\u1ea1o li\u00ean k\u1ebft trong n\u1ed9i dung c\u1ee7a Wikipedia \u0111\u1ec3 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n. <\/span> <\/b><\/p>\n\n\n\n

V\u1ecb tr\u00ed Li\u00ean k\u1ebft trong Sidebars & Footers<\/b><\/span><\/h4>\n\n\n\n

C\u00f3 r\u1ea5t nhi\u1ec1u v\u1ecb tr\u00ed \u0111\u1ec3 \u0111\u1eb7t li\u00ean k\u1ebft nh\u01b0: menu, n\u1ed9i dung, blogroll, footer\u2026 th\u1ebf nh\u01b0ng b\u1ea1n ch\u1ec9 n\u00ean \u0111\u1eb7t c\u00e1c li\u00ean k\u1ebft \u1edf m\u1ed9t v\u1ecb tr\u00ed d\u1ec5 d\u00e0ng nh\u00ecn th\u1ea5y v\u00e0 c\u00f3 \u00edch v\u1edbi ng\u01b0\u1eddi d\u00f9ng, tr\u00e1nh v\u00e0 h\u1ea1n ch\u1ebf vi\u1ec7c \u0111\u1eb7t c\u00e1c li\u00ean k\u1ebft v\u00e0o nh\u1eefng v\u1ecb tr\u00ed kh\u00f3 quan s\u00e1t v\u00e0 kh\u00f4ng c\u00f3 \u00fd ngh\u0129a v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/span><\/p>\n\n\n\n

5. C\u1ea5u tr\u00fac trang<\/span><\/h3>\n\n\n\n

V\u1ecb tr\u00ed t\u1eeb kh\u00f3a<\/b><\/span><\/h4>\n\n\n\n

Adsplus cho r\u1eb1ng t\u1eeb kh\u00f3a xu\u1ea5t hi\u1ec7n kho\u1ea3ng t\u1eeb 50 \u2013 150 t\u1eeb \u0111\u1ea7u ti\u00ean r\u1ea5t c\u00f3 \u00edch v\u00e0 c\u00f3 t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c t\u1edbi qu\u00e1 tr\u00ecnh thu th\u1eadp d\u1eef li\u1ec7u c\u1ee7a Google Spider. V\u1eady n\u00ean h\u00e3y c\u1ed1 g\u1eafng ch\u00e8n t\u1eeb kh\u00f3a c\u1ee7a b\u1ea1n v\u00e0o trong kho\u1ea3ng 50 \u2013 150 t\u1eeb \u0111\u1ea7u ti\u00ean trong n\u1ed9i dung trang web c\u1ee7a b\u1ea1n.<\/span><\/p>\n\n\n\n

C\u01a1 c\u1ea5u n\u1ed9i dung<\/b><\/span><\/h4>\n\n\n\n

M\u1ed9t b\u00e0i vi\u1ebft hay th\u01b0\u1eddng c\u00f3 c\u00e1c ph\u1ea7n m\u1edf \u0111\u1ea7u, th\u00e2n b\u00e0i, c\u00e1c v\u00ed d\u1ee5 v\u00e0 t\u1ed5ng k\u1ebft, v\u00e0 trong SEO c\u0169ng v\u1eady, b\u1ea1n n\u00ean c\u1ed1 g\u1eafng t\u1ea1o ra nh\u1eefng format n\u1ed9i dung v\u1edbi c\u1ea5u tr\u00fac chu\u1ea9n \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 c\u00e1i nh\u00ecn t\u1ed1t h\u01a1n v\u1ec1 \u00fd t\u01b0\u1edfng b\u1ea1n truy\u1ec1n t\u1ea3i trong n\u1ed9i dung. Hi\u1ec7n t\u1ea1i, Google ch\u01b0a c\u00f3 th\u00f4ng b\u00e1o ch\u00ednh th\u1ee9c cho th\u1ea5y trang web c\u1ee7a b\u1ea1n s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed cao h\u01a1n n\u1ebfu b\u1ea1n vi\u1ebft \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ph\u1ea7n nh\u01b0 tr\u00ean.<\/span><\/p>\n\n\n\n

Tr\u00ean \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 h\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u SEO website \u0111\u1ec3 b\u1ea5t k\u1ef3 Marketer n\u00e0o c\u0169ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u1ed1i \u01b0u website c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n

C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> Marketing.<\/em> V\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n