{"id":8172,"date":"2018-10-05T01:43:25","date_gmt":"2018-10-05T01:43:25","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=8172"},"modified":"2021-04-06T14:34:59","modified_gmt":"2021-04-06T07:34:59","slug":"dot-pha-voi-cach-tiep-can-moi-trong-marketing-den-nu-gioi","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/dot-pha-voi-cach-tiep-can-moi-trong-marketing-den-nu-gioi","title":{"rendered":"\u0110\u1ed9t ph\u00e1 v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi trong Marketing \u0111\u1ebfn n\u1eef gi\u1edbi"},"content":{"rendered":"\n

Tr\u01b0\u1edbc gi\u1edd, ph\u1ee5 n\u1eef lu\u00f4n \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a v\u1edbi thi\u00ean ch\u1ee9c ng\u01b0\u1eddi m\u1eb9. \u0110\u1ed3ng th\u1eddi, ph\u1ea3i c\u00f3 tr\u00e1ch nhi\u1ec7m c\u00e2n b\u1eb1ng gi\u1eefa gia \u0111\u00ecnh v\u00e0 c\u00f4ng vi\u1ec7c. Ho\u1eb7c \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn theo tu\u1ed5i t\u00e1c v\u00e0 t\u00ecnh tr\u1ea1ng h\u00f4n nh\u00e2n. \u00dd t\u01b0\u1edfng marketing n\u00e0y \u0111\u00e3 l\u1ed7i th\u1eddi r\u1ed3i. N\u1eef gi\u1edbi ng\u00e0y nay \u0111\u00e3 kh\u00e1c. H\u1ecd c\u00f3 nh\u1eefng m\u1ee5c ti\u00eau v\u00e0 mong mu\u1ed1n m\u1edbi m\u1ebb. B\u00e0i vi\u1ebft n\u00e0y \u0111\u1ec1 xu\u1ea5t m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi trong marketing \u0111\u1ebfn N\u1eef gi\u1edbi. V\u00e0 n\u00f3 kh\u00e1c v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn truy\u1ec1n th\u1ed1ng.<\/strong><\/p>\n\n\n\n

\"marketing<\/figure><\/div>\n\n\n\n

Theo s\u1ed1 li\u1ec7u t\u1eeb t\u1eadp \u0111o\u00e0n Ernst & Young, ph\u00e1i n\u1eef l\u00e0 \u201cth\u1ecb tr\u01b0\u1eddng m\u1edbi n\u1ed5i\u201d l\u1edbn nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi. Thu nh\u1eadp to\u00e0n c\u1ea7u c\u1ee7a h\u1ecd d\u1ef1 ki\u1ebfn t\u0103ng t\u1eeb 5 ngh\u00ecn t\u1ec9 USD l\u00ean 18 ngh\u00ecn t\u1ec9 USD tr\u01b0\u1edbc 2018. \u0110\u1ec3 d\u1ec5 h\u00ecnh dung, con s\u1ed1 n\u00e0y g\u1ea5p \u0111\u00f4i t\u0103ng tr\u01b0\u1edfng GDP c\u1ee7a Trung Qu\u1ed1c v\u00e0 \u1ea4n \u0110\u1ed9. Vi\u1ec7c \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u201cm\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u1edbi n\u1ed5i\u201d c\u00f3 l\u1ebd l\u00e0 \u0111i\u1ec1u l\u1ea1 l\u00f9ng khi m\u00f4 t\u1ea3 \u0111\u1ed9 l\u1edbn v\u1ec1 m\u1eb7t kinh t\u1ebf c\u1ee7a m\u1ed9t ph\u1ea7n hai d\u00e2n s\u1ed1 th\u1ebf gi\u1edbi. Nh\u01b0ng \u0111\u00f3 l\u00e0 s\u1ef1 th\u1eadt. Ph\u1ee5 n\u1eef qu\u1ea3n l\u00fd h\u01a1n 2\/3 chi ti\u00eau ti\u00eau d\u00f9ng to\u00e0n c\u1ea7u v\u00e0 qu\u1ea3n l\u00fd 60% t\u00e0i s\u1ea3n \u1edf M\u1ef9. <\/p>\n\n\n\n

Th\u1ebf n\u00ean c\u0169ng kh\u00f4ng c\u00f3 g\u00ec qu\u00e1 ng\u1ea1c nhi\u00ean khi c\u00f3 \u0111\u1ebfn 76% ph\u00e1i n\u1eef tr\u00ean to\u00e0n th\u1ebf gi\u1edbi c\u1ea3m th\u1ea5y \u0111\u00e2y l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 l\u00e0m\u2026 ph\u1ee5 n\u1eef. Nh\u01b0ng ch\u1ec9 9% ph\u1ee5 n\u1eef c\u1ea3m th\u1ea5y c\u00e1c marketer \u0111ang ti\u1ebfp c\u1eadn h\u1ecd m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. Ng\u01b0\u1eddi ta v\u1eabn ch\u01b0a hi\u1ec3u \u0111\u00fang v\u1ec1 vi\u1ec7c thu h\u00fat ph\u00e1i n\u1eef nh\u01b0 l\u00e0 m\u1ed9t kh\u00e1ch h\u00e0ng. V\u1eady \u0111i\u1ec1u g\u00ec ch\u01b0a \u0111\u00fang, c\u1ea7n thay \u0111\u1ed5i \u0111i\u1ec1u g\u00ec \u0111\u1ec3 l\u00e0m t\u1ed1t c\u00f4ng t\u00e1c marketing \u0111\u1ebfn n\u1eef gi\u1edbi?<\/p>\n\n\n\n

Vi\u1ec7c \u0111\u1ea7u ti\u00ean: H\u00e3y b\u1ecf \u0111i l\u1ed1i ngh\u0129 v\u1ec1 ph\u1ee5 n\u1eef nh\u01b0 l\u00e0 \u201cm\u1ed9t b\u00e0 m\u1eb9 b\u1eadn r\u1ed9n vi\u1ec7c nh\u00e0\u201d<\/strong><\/h4>\n\n\n\n

Trong nh\u1eefng n\u0103m qua, c\u00f3 r\u1ea5t nhi\u1ec1u nghi\u00ean c\u1ee9u v\u00e0 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u1ec1 ph\u00e1i n\u1eef. C\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0 l\u00e0 vi\u1ec7c chia ph\u00e1i n\u1eef th\u00e0nh 3 ph\u00e2n kh\u00fac: tr\u01b0\u1edbc khi l\u1eadp gia \u0111\u00ecnh, \u0111\u00e3 l\u1eadp gia \u0111\u00ecnh v\u00e0 sau khi ly h\u00f4n. Hay ph\u00e2n lo\u1ea1i 66 ki\u1ec3u b\u00e0 m\u1eb9 kh\u00e1c nhau. C\u00e1c nghi\u00ean c\u1ee9u lu\u00f4n c\u1ed1 g\u1eafng v\u1ebd m\u1ed9t b\u1ee9c tranh \u0111a d\u1ea1ng h\u01a1n. Nh\u01b0ng h\u1ecd \u0111\u1ec1u c\u00f3 m\u1ed9t \u0111i\u1ec3m chung: \u0111\u00e1nh gi\u00e1 ph\u1ee5 n\u1eef th\u00f4ng qua l\u0103ng k\u00ednh ng\u01b0\u1eddi m\u1eb9, \u0111\u1ecbnh ngh\u0129a ph\u1ee5 n\u1eef theo tr\u00e1ch nhi\u1ec7m l\u00e0m cha m\u1eb9. \u0110i\u1ec1u n\u00e0y d\u1eabn \u0111\u1ebfn vi\u1ec7c s\u1eed d\u1ee5ng m\u1ed9t thu\u1eadt ng\u1eef marketing ph\u1ed5 bi\u1ebfn \u0111\u1ec3 m\u00f4 t\u1ea3 ph\u1ee5 n\u1eef nh\u01b0 \u201cb\u00e0 m\u1eb9 b\u1eadn r\u1ed9n vi\u1ec7c nh\u00e0\u201d. <\/p>\n\n\n\n

Ngh\u0129 xem, bao nhi\u00eau l\u1ea7n b\u1ea1n \u0111\u1ecbnh ngh\u0129a ph\u00e1i m\u1ea1nh theo thi\u00ean ch\u1ee9c l\u00e0m b\u1ed1 c\u1ee7a h\u1ecd? R\u00f5 r\u00e0ng, s\u1ed1 l\u1ea7n c\u00f3 th\u1ec3 \u0111\u1ebfm tr\u00ean \u0111\u1ea7u ng\u00f3n tay. Trong khi c\u00f3 h\u01a1n 16% c\u00e1c \u00f4ng b\u1ed1 \u1edf M\u1ef9 l\u00e0 \u201c\u00f4ng b\u1ed1 n\u1ed9i tr\u1ee3\u201d. C\u00e1c v\u00ed d\u1ee5 sau \u0111\u00e2y s\u1ebd ch\u1ec9 ra s\u1ef1 l\u1ea1m d\u1ee5ng insight \u201cb\u00e0 m\u1eb9 b\u1eadn r\u1ed9n vi\u1ec7c nh\u00e0\u201d. Hillary Clinton \u0111\u00e3 l\u00e0 b\u00e0 ngo\u1ea1i. Th\u1ebf nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 c\u00f3 bu\u1ed9c b\u00e0 \u1ea5y ng\u1eebng l\u00e0m c\u00f4ng vi\u1ec7c quy\u1ec1n l\u1ef1c nh\u1ea5t th\u1ebf gi\u1edbi kh\u00f4ng? D\u0129 nhi\u00ean l\u00e0 kh\u00f4ng. Michelle Obama l\u00e0 m\u1ed9t \u201cb\u00e0 m\u1eb9 b\u1eadn r\u1ed9n vi\u1ec7c nh\u00e0\u201d. Th\u1ebf nh\u01b0ng, \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng ng\u0103n \u0111\u01b0\u1ee3c s\u1ee9c \u1ea3nh h\u01b0\u1edfng c\u1ee7a b\u00e0 \u0111\u1ebfn ng\u01b0\u1eddi d\u00e2n M\u1ef9.<\/p>\n\n\n\n

<\/h2>\n\n\n\n

Th\u00eam n\u1eefa, nhi\u1ec1u s\u1ed1 li\u1ec7u ch\u1ec9 ra r\u1eb1ng, 90% c\u00e1c b\u00e0 m\u1eb9 \u1edf Trung Qu\u1ed1c l\u00e0m vi\u1ec7c to\u00e0n th\u1eddi gian. V\u00e0 \u1edf Anh l\u00e0 h\u01a1n 70%. L\u00e0m m\u1eb9 kh\u00f4ng c\u00f2n l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a ph\u00e1i n\u1eef n\u1eefa, h\u1ecd c\u00f2n c\u00f3 c\u1ea3 s\u1ef1 nghi\u1ec7p. H\u00e3y h\u1ecfi ph\u00e1i n\u1eef tr\u00ean to\u00e0n th\u1ebf gi\u1edbi \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t trong cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd l\u00e0 g\u00ec. C\u00e2u tr\u1ea3 l\u1eddi nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u nh\u1ea5t kh\u00f4ng ph\u1ea3i l\u00e0 l\u00e0m cha m\u1eb9. H\u01a1n m\u1ed9t n\u1eeda cho r\u1eb1ng vui v\u1ebb l\u00e0 \u01b0u ti\u00ean s\u1ed1 m\u1ed9t. Ti\u1ebfp \u0111\u00f3 l\u00e0 kh\u1ecfe m\u1ea1nh. V\u00e0 \u0111i\u1ec1u \u0111\u1eb7c bi\u1ec7t \u1edf \u0111\u00e2y l\u00e0 \u0111\u00f3 \u0111\u1ec1u l\u00e0 nh\u1eefng quan \u0111i\u1ec3m h\u01b0\u1edbng \u0111\u1ebfn b\u1ea3n th\u00e2n. B\u1edfi m\u1ed7i ph\u1ee5 n\u1eef v\u1ed1n d\u0129 l\u00e0 m\u1ed9t c\u00e1 th\u1ec3 \u0111\u1ed9c l\u1eadp.<\/p>\n\n\n\n

C\u00f4ng b\u1eb1ng m\u00e0 n\u00f3i, vi\u1ec7c \u0111\u1ec1 c\u1eadp \u0111\u1ebfn ph\u1ee5 n\u1eef ch\u1ec9 qua l\u0103ng k\u00ednh ng\u01b0\u1eddi m\u1eb9 \u0111\u00e3 b\u1ecf qua s\u1ef1 th\u1eadt l\u00e0 nhi\u1ec1u ph\u1ee5 n\u1eef tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi \u0111ang t\u1eeb ch\u1ed1i vai tr\u00f2 l\u00e0m cha m\u1eb9. Th\u1eadm ch\u00ed l\u00e0 chuy\u1ec7n c\u01b0\u1edbi xin. Thay v\u00e0o \u0111\u00f3, h\u1ecd t\u1eadp trung t\u1eadn h\u01b0\u1edfng th\u1eddi k\u00ec \u201cv\u1ee3 ch\u1ed3ng son\u201d ho\u1eb7c \u201c\u0111\u1ed9c th\u00e2n\u201d. H\u01a1n 1\/2 ph\u1ee5 n\u1eef \u1edf Anh v\u00e0 M\u1ef9 tr\u1ea3 l\u1eddi n\u01b0\u1edbc \u0111\u00f4i v\u1ec1 vi\u1ec7c c\u00f3 con ho\u1eb7c kh\u00f4ng c\u01b0\u1edbi. Tr\u01b0\u1edbc khi cho r\u1eb1ng k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t n\u00e0y kh\u00f4ng li\u00ean quan, b\u1ea1n c\u1ea7n bi\u1ebft ph\u1ee5 n\u1eef \u0111\u1ed9c th\u00e2n \u0111\u01b0\u1ee3c xem l\u00e0 th\u00e0nh ph\u1ea7n quy\u1ebft \u0111\u1ecbnh trong cu\u1ed9c b\u1ea7u c\u1eed t\u1ea1i Hoa K\u1ef3.<\/p>\n\n\n\n

K\u1ebf \u0111\u1ebfn, h\u00e3y qu\u00ean h\u1ebft \u0111i nh\u1eefng \u0111i\u1ec1u b\u1ea1n cho r\u1eb1ng m\u00ecnh \u0111\u00e3 hi\u1ec3u v\u1ec1 ph\u00e1i n\u1eef<\/strong><\/h4>\n\n\n\n

Trong ch\u01b0\u01a1ng tr\u00ecnh nghi\u00ean c\u1ee9u mang t\u00ean Female Tribes c\u1ee7a JWT, m\u1ed9t trong nh\u1eefng quan s\u00e1t quan tr\u1ecdng l\u00e0 s\u1ef1 \u0111a d\u1ea1ng trong cu\u1ed9c s\u1ed1ng c\u1ee7a ph\u00e1i n\u1eef v\u00e0 c\u00e1ch ph\u00e1i n\u1eef \u1ea3nh h\u01b0\u1edfng t\u1ea1o \u1ea3nh h\u01b0\u1edfng tr\u00ean th\u1ebf gi\u1edbi. Nghi\u00ean c\u1ee9u ch\u1ec9 ra m\u1ed9t s\u1ed1 nguy\u00ean t\u1eafc n\u1ed5i b\u1eadt \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 ph\u00e1i n\u1eef nh\u01b0 sau:<\/p>\n\n\n\n

  1. Tu\u1ed5i t\u00e1c kh\u00f4ng c\u00f2n l\u00e0 th\u01b0\u1edbc \u0111o c\u00e1c giai \u0111o\u1ea1n trong cu\u1ed9c s\u1ed1ng<\/li>
  2. Thi\u00ean ch\u1ee9c l\u00e0m m\u1eb9 kh\u00f4ng c\u00f2n \u0111\u1ecbnh ngh\u0129a m\u1ed9t ng\u01b0\u1eddi ph\u1ee5 n\u1eef (n\u1ebfu \u0111i\u1ec1u \u0111\u00f3 t\u1eebng t\u1ed3n t\u1ea1i).<\/li>
  3. C\u1ea7n \u0111\u1ecbnh ngh\u0129a l\u1ea1i nh\u1eefng gi\u00e1 tr\u1ecb c\u1ee7a c\u1ee5m t\u1eeb \u201cnam gi\u1edbi\u201d v\u00e0 \u201cn\u1eef gi\u1edbi\u201d.<\/li>
  4. Ph\u00e1i n\u1eef kh\u00f4ng ch\u1ec9 l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u00e0 c\u00f2n l\u00e0 nh\u1eefng nh\u00e0 s\u00e1ng t\u1ea1o theo c\u00e1ch ri\u00eang c\u1ee7a m\u00ecnh.<\/li><\/ol>\n\n\n\n

    Tu\u1ed5i t\u00e1c kh\u00f4ng c\u00f2n l\u00e0 th\u01b0\u1edbc \u0111o c\u00e1c giai \u0111o\u1ea1n trong cu\u1ed9c s\u1ed1ng<\/strong><\/h4>\n\n\n\n

    Tr\u01b0\u1edbc \u0111\u00e2y, b\u1ea1n nh\u00ecn m\u1ed9t ph\u1ee5 n\u1eef v\u00e0 \u0111o\u00e1n \u0111\u01b0\u1ee3c c\u00f4 \u1ea5y \u0111ang \u1edf giai \u0111o\u1ea1n n\u00e0o trong cu\u1ed9c \u0111\u1eddi. Nh\u1eefng n\u0103m 20 tu\u1ed5i – \u0111\u1ed9c th\u00e2n, \u0111ang h\u1eb9n h\u00f2; 30 tu\u1ed5i tr\u1edf l\u00ean – l\u1eadp gia \u0111\u00ecnh v\u00e0 c\u00f3 con. Hay h\u01a1n 50 tu\u1ed5i – m\u1ec7t m\u1ecfi v\u1edbi vi\u1ec7c v\u1ec1 h\u01b0u v\u00e0 tu\u1ed5i gi\u00e0. Hi\u1ec7n nay, nh\u1eefng g\u00ec ta ch\u1ee9ng ki\u1ebfn l\u00e0 s\u1ed1 l\u01b0\u1ee3ng ph\u1ee5 n\u1eef \u1edf Anh tr\u00ean 35 tu\u1ed5i m\u1edbi c\u00f3 con nhi\u1ec1u h\u01a1n s\u1ed1 l\u01b0\u1ee3ng d\u01b0\u1edbi 35 tu\u1ed5i. Ngo\u00e0i ra s\u1ed1 l\u01b0\u1ee3ng ph\u1ee5 n\u1eef c\u00f3 con v\u00e0o tu\u1ed5i 40 c\u0169ng t\u0103ng l\u00ean.<\/p>\n\n\n\n

    \"marketing<\/figure><\/div>\n\n\n\n

    V\u1edbi nh\u00f3m 50 tu\u1ed5i, t\u1ef7 l\u1ec7 ly h\u00f4n t\u0103ng \u0111\u1ed9t bi\u1ebfn. Nh\u00f3m n\u00e0y kh\u00e1 gi\u1ed1ng v\u1edbi nh\u1eefng b\u1ea1n tr\u1ebb tu\u1ed5i 20 v\u1ec1 t\u00ecnh tr\u1ea1ng \u201c\u0111\u1ed9c th\u00e2n v\u00e0 \u0111ang h\u1eb9n h\u00f2\u201d. Th\u1ebf nh\u01b0ng, kh\u00e1c bi\u1ec7t l\u00e0 theo th\u1eddi gian, nh\u1eefng ph\u1ee5 n\u1eef n\u00e0y c\u00f3 s\u1eb5n m\u1ed9t kho\u1ea3n thu nh\u1eadp c\u1ed1 \u0111\u1ecbnh. M\u1ed9t v\u00ed d\u1ee5 v\u1ec1 \u0111\u1eb7c tr\u01b0ng c\u1ee7a nh\u00f3m tu\u1ed5i n\u00e0y l\u00e0 \u0111\u1ed9 tu\u1ed5i \u201ch\u1ed3i xu\u00e2n\u201d. T\u01b0\u01a1ng t\u1ef1 nh\u01b0 nh\u00f3m tu\u1ed5i 20, h\u1ecd c\u00f3 nh\u1eefng nhu c\u1ea7u v\u1ec1 c\u00e1c m\u1ed1i quan h\u1ec7 t\u00ecnh c\u1ea3m. <\/p>\n\n\n\n

    M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a M\u1ef9 c\u00f3 k\u1ebft qu\u1ea3 r\u1eb1ng 60% ph\u1ee5 n\u1eef tr\u00ean 60 tu\u1ed5i \u0111ang h\u1eb9n h\u00f2 s\u1ebd duy tr\u00ec c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00ecnh c\u1ea3m. V\u00e0 tr\u1ea3i nghi\u1ec7m v\u1ec1 s\u1ef1 th\u1ecfa m\u00e3n c\u1ee7a nh\u00f3m tu\u1ed5i 60-70 tu\u1ed5i l\u00e0 t\u01b0\u01a1ng t\u1ef1 v\u1edbi nh\u00f3m 30-40 tu\u1ed5i. V\u1eady, m\u1ed9t nh\u00e0 b\u00e1n l\u1ebb th\u1eddi trang, m\u1ed9t c\u1ed5ng th\u00f4ng tin h\u1eb9n h\u00f2 tr\u1ef1c tuy\u1ebfn ho\u1eb7c m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u s\u1ee9c kh\u1ecfe t\u00ecnh d\u1ee5c s\u1ebd th\u00e0nh c\u00f4ng n\u1ebfu thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a nh\u00f3m c\u00e1c \u201cph\u1ee5 n\u1eef l\u1edbn tu\u1ed5i\u201d.<\/p>\n\n\n\n

    Kh\u00f4ng c\u00f2n \u0111\u1ecbnh ngh\u0129a ph\u1ee5 n\u1eef b\u1edfi thi\u00ean ch\u1ee9c l\u00e0m m\u1eb9<\/strong><\/h4>\n\n\n\n

    Ch\u00fang ta \u0111\u00e3 quen v\u1edbi vi\u1ec7c m\u1ed9t khi c\u00f3 con, ph\u1ee5 n\u1eef s\u1ebd r\u1eddi b\u1ecf s\u1ef1 nghi\u1ec7p. Khi \u0111\u00f3, h\u1ecd ch\u1ec9 \u0111i l\u00e0m m\u1ed9t v\u00e0i gi\u1edd trong tu\u1ea7n, khi nh\u1eefng \u0111\u1ee9a tr\u1ebb \u0111ang \u0111i h\u1ecdc. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u00fang \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ng\u01b0\u1eddi nh\u01b0ng trong th\u1eddi \u0111\u1ea1i n\u00e0y. Ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y m\u1ee9c \u0111\u1ed9 kh\u1ea3 thi c\u1ee7a vi\u1ec7c k\u1ebft h\u1ee3p thi\u00ean ch\u1ee9c l\u00e0m m\u1eb9 v\u1edbi s\u1ef1 nghi\u1ec7p nh\u01b0 Christine Lagarde, Michelle Obama hay Michelle Bachelet. <\/p>\n\n\n\n

    \u0110\u00e3 c\u00f3 nghi\u00ean c\u1ee9u ch\u1ec9 ra h\u1ed9i ch\u1ee9ng n\u00e3o c\u00e1 v\u00e0ng sau sinh l\u00e0 kh\u00e1i ni\u1ec7m kh\u00f4ng r\u00f5 r\u00e0ng. V\u00e0 h\u1ea7u h\u1ebft c\u00e1c b\u1eadc cha m\u1eb9 tr\u1ebb s\u1ebd \u0111\u1ea7u h\u00e0ng s\u1ef1 m\u1ec7t m\u1ecfi. Nh\u01b0ng \u0111\u00e1ng ng\u1ea1c nhi\u00ean h\u01a1n l\u00e0 vi\u1ec7c l\u00e0m m\u1eb9 l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng nh\u1eadn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng l\u00fd lu\u1eadn. 79% ph\u1ee5 n\u1eef \u0111\u00e3 \u0111\u1ed3ng \u00fd r\u1eb1ng c\u00f3 con \u0111\u00e3 gi\u00fap c\u00e1c ch\u1ee9c n\u0103ng n\u00e0y ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n

    <\/h2>\n\n\n\n

    Ch\u00fang ta c\u0169ng th\u1ea5y r\u1eb1ng ph\u1ee5 n\u1eef th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u c\u00f4ng vi\u1ec7c kinh doanh \u1edf \u0111\u1ed9 tu\u1ed5i 50 tr\u1edf l\u00ean, v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00e1c \u201cBoompreneur\u201d (n\u1eef gi\u1edbi th\u1ebf h\u1ec7 baby-boomer kh\u1edfi nghi\u1ec7p). Ph\u1ee5 n\u1eef l\u00e0 c\u00e1c nh\u00e0 ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i, nh\u1eefng ng\u01b0\u1eddi ti\u00ean phong. H\u1ecd c\u0169ng l\u00e0 nh\u1eefng nh\u00e0 ph\u00e1t minh v\u00e0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi s\u00e1ng t\u1ea1o. Kh\u00f4ng ng\u1ea1c nhi\u00ean khi c\u00f3 74% ph\u1ee5 n\u1eef tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi chia s\u1ebb ch\u01b0a bao gi\u1edd l\u00e0 th\u1eddi \u0111i\u1ec3m ph\u00f9 h\u1ee3p h\u01a1n l\u00fac n\u00e0y \u0111\u1ec3 l\u00e0m m\u1ed9t ng\u01b0\u1eddi ph\u1ee5 n\u1eef. V\u00e0 c\u0169ng c\u1ea7n ch\u00fa \u00fd r\u1eb1ng h\u1ecd kh\u00f4ng n\u00f3i \u201cl\u00e0m m\u1ed9t ng\u01b0\u1eddi m\u1eb9\u201d m\u00e0 n\u00f3i \u201cl\u00e0m m\u1ed9t ng\u01b0\u1eddi ph\u1ee5 n\u1eef\u201d. <\/p>\n\n\n\n

    V\u00ec v\u1eady, h\u00e3y c\u00e2n nh\u1eafc v\u1ec1 vi\u1ec7c l\u00fac n\u00e0o c\u0169ng gi\u1edbi thi\u1ec7u ph\u1ee5 n\u1eef v\u1edbi vai tr\u00f2 l\u00e0m m\u1eb9 kh\u00f4ng? \u0110\u1ed1i v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c tr\u1ebb em, c\u00f3 th\u1ec3 gi\u1edbi thi\u1ec7u c\u00e1c \u00f4ng b\u1ed1 l\u00e0 ng\u01b0\u1eddi ch\u0103m s\u00f3c ch\u00ednh cho b\u00e9 kh\u00f4ng? H\u00e0nh \u0111\u1ed9ng n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u1ec3 ph\u1ea3n \u00e1nh nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra trong x\u00e3 h\u1ed9i hi\u1ec7n nay. N\u00f3 c\u00f2n ph\u1ee5c v\u1ee5 cho vi\u1ec7c chu\u1ea9n h\u00f3a vai tr\u00f2 c\u1ee7a c\u00e1c \u00f4ng b\u1ed1 trong vi\u1ec7c nu\u00f4i d\u1ea1y con c\u00e1i. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 gi\u00fap t\u0103ng s\u1ed1 ng\u00e0y ngh\u1ec9 ph\u00e9p c\u1ee7a cha m\u1eb9. Do \u0111\u00f3, th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ch\u1ec9 c\u00f3 c\u01a1 h\u1ed9i b\u00e1n s\u1ea3n ph\u1ea9m. M\u00e0 h\u1ecd c\u00f2n c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u g\u00ec \u0111\u00f3 t\u1ed1t cho x\u00e3 h\u1ed9i.<\/p>\n\n\n\n

    <\/h2>\n\n\n\n

    Trong nghi\u00ean c\u1ee9u, ch\u00fang t\u00f4i c\u0169ng quan s\u00e1t s\u1ee9c thuy\u1ebft ph\u1ee5c c\u1ee7a c\u00e1c h\u00ecnh \u1ea3nh tr\u00ean TV: 58% ph\u1ee5 n\u1eef cho r\u1eb1ng c\u00e1c h\u00ecnh m\u1eabu m\u1ea1nh m\u1ebd tr\u00ean m\u00e0n h\u00ecnh TV \u0111\u00e3 truy\u1ec1n c\u1ea3m h\u1ee9ng cho h\u1ecd tr\u1edf n\u00ean tham v\u1ecdng h\u01a1n ho\u1eb7c quy\u1ebft \u0111o\u00e1n h\u01a1n. Qu\u1ea3ng c\u00e1o kh\u00f4ng ch\u1ec9 \u201c\u0111\u1ea9y\u201d s\u1ea3n ph\u1ea9m \u0111i. N\u00f3 c\u00f2n c\u00f3 th\u1ec3 c\u00f3 \u1ea3nh h\u01b0\u1edfng t\u00edch c\u1ef1c \u0111\u1ebfn v\u0103n h\u00f3a. Mi\u1ec5n l\u00e0 ch\u00fang ta suy ngh\u0129 nghi\u00eam t\u00fac v\u1ec1 nh\u1eefng ng\u01b0\u1eddi \u0111\u01b0\u1ee3c \u0111\u01b0a l\u00ean m\u00e0n \u1ea3nh TV.<\/p>\n\n\n\n

    C\u1ea7n ph\u1ea3i \u0111\u1ecbnh ngh\u0129a l\u1ea1i c\u00e1c gi\u00e1 tr\u1ecb ‘nam gi\u1edbi’ v\u00e0 ‘n\u1eef gi\u1edbi’<\/strong><\/h4>\n\n\n\n

    M\u1ed9t trong nh\u1eefng \u0111\u1ecbnh ki\u1ebfn ph\u1ed5 bi\u1ebfn nh\u1ea5t cho r\u1eb1ng ph\u1ee5 n\u1eef kh\u00f4ng th\u1ec3 tr\u1edf th\u00e0nh nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u1ed1t. L\u00ed do l\u00e0 v\u00ec ph\u1ee5 n\u1eef qu\u00e1 \u201cn\u1eef t\u00ednh\u201d. V\u00e0 r\u1eb1ng n\u1eef t\u00ednh l\u00e0 m\u1ed9t \u0111i\u1ec3m y\u1ebfu, m\u1ed9t g\u00e1nh n\u1eb7ng ph\u00e1i n\u1eef c\u1ea7n ph\u1ea3i v\u01b0\u1ee3t qua. V\u1ec1 m\u1eb7t v\u0103n h\u00f3a, ch\u00fang ta tin r\u1eb1ng ph\u1ee5 n\u1eef c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t tr\u1ee3 l\u00fd gi\u1ecfi nh\u01b0ng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t l\u00e3nh \u0111\u1ea1o t\u1ed1t. M\u1ed9t ph\u1ea7n l\u00e0 do thi\u1ebfu c\u00e1c h\u00ecnh m\u1eabu n\u1eef gi\u1edbi th\u00e0nh c\u00f4ng. Th\u1ebf nh\u01b0ng, c\u0169ng v\u00ec ng\u01b0\u1eddi ta xem \u201cn\u1eef t\u00ednh\u201d g\u1eafn li\u1ec1n v\u1edbi gi\u00e1 tr\u1ecb nu\u00f4i d\u01b0\u1ee1ng ho\u1eb7c gi\u00e1 tr\u1ecb ng\u01b0\u1eddi m\u1eb9. Ch\u1ee9 \u0111\u00f3 kh\u00f4ng ph\u1ea3i t\u00ednh c\u00e1ch c\u1ee7a m\u1ed9t ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o. <\/p>\n\n\n\n

    Nh\u01b0ng m\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y \u0111\u00e3 ho\u00e0n to\u00e0n thay \u0111\u1ed5i suy ngh\u0129 n\u00e0y: nghi\u00ean c\u1ee9u to\u00e0n c\u1ea7u v\u1ec1 h\u01a1n 16.000 nh\u00e0 l\u00e3nh \u0111\u1ea1o \u0111\u00e3 ti\u1ebft l\u1ed9 r\u1eb1ng c\u00e1c n\u1eef l\u00e3nh \u0111\u1ea1o lu\u00f4n n\u1ed5i b\u1eadt h\u01a1n \u1edf c\u00e1c gi\u00e1 tr\u1ecb \u201cn\u1eef t\u00ednh\u201d nh\u01b0 h\u1ee3p t\u00e1c v\u00e0 team building. \u0110\u1ed3ng th\u1eddi h\u1ecd c\u0169ng n\u1ed5i tr\u1ed9i v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb g\u1eafn li\u1ec1n v\u1edbi kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o \u201cnam t\u00ednh\u201d. Ch\u1eb3ng h\u1ea1n nh\u01b0 ch\u1ee7 \u0111\u1ed9ng, \u0111\u1ed5i m\u1edbi, ch\u00ednh tr\u1ef1c v\u00e0 lu\u00f4n h\u01b0\u1edbng \u0111\u1ebfn k\u1ebft qu\u1ea3. K\u1ebft qu\u1ea3 \u0111\u00f3 \u0111\u00e3 ph\u00e1 b\u1ecf m\u1ed9t v\u00e0i \u0111\u1ecbnh ki\u1ebfn v\u1ec1 vi\u1ec7c qu\u1ea3n l\u00fd c\u1ee7a n\u1eef gi\u1edbi. Khi xem x\u00e9t hi\u1ec7u qu\u1ea3 l\u00e0m vi\u1ec7c c\u1ee7a ph\u00e1i n\u1eef trong c\u00e1c ng\u00e0nh \u0111i\u1ec3n h\u00ecnh d\u00e0nh cho nam nh\u01b0 k\u1ef9 thu\u1eadt v\u00e0 CNTT, ph\u1ee5 n\u1eef l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 h\u01a1n. <\/p>\n\n\n\n

    <\/h2>\n\n\n\n

    V\u00ec v\u1eady, h\u00e3y suy ngh\u0129 v\u1ec1 c\u00e1c h\u00ecnh m\u1eabu khi \u0111\u01b0a v\u00e0o v\u0103n h\u00f3a, c\u00e1ch truy\u1ec1n t\u1ea3i vai tr\u00f2 nam gi\u1edbi v\u00e0 n\u1eef gi\u1edbi trong truy\u1ec1n th\u00f4ng c\u1ee7a m\u00ecnh. Trong qu\u1ea3ng c\u00e1o ng\u00e0nh xe h\u01a1i, c\u00f3 l\u1ebd ta s\u1ebd th\u1ea5y nhi\u1ec1u ph\u1ee5 n\u1eef l\u00e1i xe h\u01a1n. V\u00ec th\u1ef1c t\u1ebf hi\u1ec7n nay \u1edf Hoa K\u1ef3 nhi\u1ec1u ph\u1ee5 n\u1eef c\u00f3 b\u1eb1ng l\u00e1i xe h\u01a1n nam gi\u1edbi. V\u00e0 ta c\u00f3 th\u1ec3 th\u1ea5y nhi\u1ec1u ph\u1ee5 n\u1eef h\u01a1n trong vai tr\u00f2 l\u00e3nh \u0111\u1ea1o kh\u00f4ng?<\/p>\n\n\n\n

    \"marketing<\/figure><\/div>\n\n\n\n

    M\u1ed9t trong nh\u1eefng \u0111\u1ecbnh ki\u1ebfn ph\u1ed5 bi\u1ebfn nh\u1ea5t cho r\u1eb1ng ph\u1ee5 n\u1eef kh\u00f4ng th\u1ec3 tr\u1edf th\u00e0nh nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u1ed1t b\u1edfi v\u00ec ph\u1ee5 n\u1eef qu\u00e1 \u201cn\u1eef t\u00ednh\u201d.<\/p>\n\n\n\n

    Ph\u1ee5 n\u1eef kh\u00f4ng ‘ch\u1ec9’ l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u00e0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi s\u00e1ng t\u1ea1o theo c\u00e1ch ri\u00eang c\u1ee7a h\u1ecd<\/strong><\/h4>\n\n\n\n

    Kh\u00f4ng n\u00ean ch\u1ec9 xem ph\u1ee5 n\u1eef l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng. C\u00f4 \u1ea5y th\u00edch mua s\u1eafm nh\u01b0ng \u0111\u1ed3ng th\u1eddi c\u0169ng l\u00e0 ng\u01b0\u1eddi d\u1ed3i d\u00e0o \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o. \u1ede \u1ea4n \u0110\u1ed9, ph\u1ee5 n\u1eef \u0111i\u1ec1u h\u00e0nh 8 trong 10 ng\u00e2n h\u00e0ng h\u00e0ng \u0111\u1ea7u. \u0110\u1ed3ng th\u1eddi, ki\u1ec3m so\u00e1t h\u01a1n 40% t\u00e0i s\u1ea3n c\u1ee7a \u1ea4n \u0110\u1ed9.Cc\u00e1c qu\u1ef9 t\u1ef1 b\u1ea3o hi\u1ec3m r\u1ee7i ro (hedge funds) do n\u1eef gi\u1edbi qu\u1ea3n l\u00fd c\u00f3 kh\u1ea3 n\u0103ng t\u1ea1o ra l\u1ee3i nhu\u1eadn cao h\u01a1n so v\u1edbi qu\u1ef9 do nam gi\u1edbi qu\u1ea3n l\u00fd; v\u00e0 c\u00e1c c\u00f4ng ty c\u00f3 ph\u1ee5 n\u1eef n\u1eb1m trong ban \u0111i\u1ec1u h\u00e0nh c\u0169ng c\u00f3 l\u1ee3i nhu\u1eadn cao h\u01a1n. <\/p>\n\n\n\n

    V\u00ec v\u1eady, b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1ch marketing \u0111\u1ebfn n\u1eef gi\u1edbi l\u00e0 c\u00e2n nh\u1eafc r\u1eb1ng kh\u00e1ch h\u00e0ng ho\u1eb7c ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh quan tr\u1ecdng c\u0169ng c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t ph\u1ee5 n\u1eef. \u00d4ng Brad Jakeman c\u1ee7a PepsiCo chia s\u1ebb r\u1eb1ng: \u201cV\u1edbi vai tr\u00f2 l\u00e0 m\u1ed9t client, t\u00f4i th\u1ea5y m\u1ec7t m\u1ecfi trong c\u00e1c cu\u1ed9c h\u1ecdp agency v\u1edbi m\u1ed9t nh\u00f3m to\u00e0n nam gi\u1edbi b\u00e0n v\u1ec1 c\u00e1ch \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c 85% doanh s\u1ed1 t\u1eeb ph\u00e1i n\u1eef\u201d.<\/p>\n\n\n\n

    V\u1ea5n \u0111\u1ec1 \u0111\u1eb7t ra: n\u1ebfu b\u1ea1n mu\u1ed1n marketing \u0111\u1ebfn n\u1eef gi\u1edbi, th\u00ec r\u1ea5t c\u1ea7n thi\u1ebft c\u00f3 s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a ph\u1ee5 n\u1eef. Bao nhi\u00eau l\u1ea7n c\u00e1c client v\u00e0 agency sai l\u1ea7m \u1edf \u0111i\u1ec3m n\u00e0y? C\u00e1c bu\u1ed5i brain-storming m\u00e0 to\u00e0n \u0111\u00e0n \u00f4ng th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a n\u1eef gi\u1edbi s\u1ebd kh\u00f4ng th\u1ec3 c\u00f3 s\u1ef1 \u0111a d\u1ea1ng v\u1ec1 m\u1eb7t \u00fd t\u01b0\u1edfng. \u0110\u00f3 l\u00e0 ch\u01b0a n\u00f3i \u0111\u1ebfn s\u1ef1 th\u1ea5u hi\u1ec3u to\u00e0n di\u1ec7n c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a n\u1eef gi\u1edbi.<\/p>\n\n\n\n

    V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 marketing \u0111\u1ebfn n\u1eef gi\u1edbi?<\/strong><\/h2>\n\n\n\n

    N\u1ebfu th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n marketing<\/a> \u0111\u1ebfn n\u1eef gi\u1edbi<\/strong><\/em> th\u00ec n\u00ean b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c tuy\u1ec3n d\u1ee5ng v\u00e0 trao quy\u1ec1n nhi\u1ec1u h\u01a1n cho n\u1eef gi\u1edbi. Khi \u0111\u00f3, ch\u00fang ta kh\u00f4ng c\u1ea7n nh\u1eefng nghi\u00ean c\u1ee9u hay h\u01b0\u1edbng d\u1eabn v\u1ec1 \u201ckh\u1ea3 n\u0103ng th\u1ea5u hi\u1ec3u n\u1eef gi\u1edbi\u201d b\u1edfi v\u00ec khi \u0111\u00f3 ta c\u00f3 ph\u1ee5 n\u1eef trong c\u00f9ng \u201cchi\u1ebfn tuy\u1ebfn\u201d.<\/p>\n\n\n\n

    C\u00e1c bu\u1ed5i brain-storming m\u00e0 to\u00e0n \u0111\u00e0n \u00f4ng th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a n\u1eef gi\u1edbi s\u1ebd kh\u00f4ng th\u1ec3 c\u00f3 s\u1ef1 \u0111a d\u1ea1ng v\u1ec1 m\u1eb7t \u00fd t\u01b0\u1edfng, ch\u1ee9 \u0111\u1eebng n\u00f3i \u0111\u1ebfn s\u1ef1 th\u1ea5u hi\u1ec3u to\u00e0n di\u1ec7n c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a n\u1eef gi\u1edbi.<\/p>\n\n\n\n

    <\/h2>\n\n\n\n

    Th\u1ee9 hai, ngh\u0129 v\u1ec1 ph\u1ee5 n\u1eef nh\u01b0 l\u00e0 m\u1ed9t c\u00e1 th\u1ec3, m\u1ed9t con ng\u01b0\u1eddi n\u00f3i chung, kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i ngh\u0129 theo ph\u01b0\u01a1ng di\u1ec7n gi\u1edbi t\u00ednh. Ng\u1eebng g\u1ecdi ph\u00e1i n\u1eef l\u00e0 \u201cng\u01b0\u1eddi ti\u00eau d\u00f9ng\u201d. V\u00e0 c\u0169ng \u0111\u1eebng xem n\u1eef quy\u1ec1n l\u00e0 m\u1ed9t xu h\u01b0\u1edbng hay m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. \u0110\u00f3 l\u00e0 m\u1ed9t c\u00e1ch th\u1ec3 hi\u1ec7n s\u1ef1 b\u00ecnh \u0111\u1eb3ng, m\u00e0 kh\u00f4ng c\u1ea7n m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u n\u00e0o trao quy\u1ec1n cho h\u1ecd. T\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u m\u00e0 nam gi\u1edbi l\u00e0m th\u00ec n\u1eef gi\u1edbi c\u0169ng c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n

    Th\u1ee9 ba, ngh\u0129 v\u1ec1 nh\u1eefng kh\u1ea3 n\u0103ng c\u1ee7a vi\u1ec7c l\u00e0 m\u1ed9t ng\u01b0\u1eddi ph\u1ee5 n\u1eef, thay v\u00ec tr\u00e1ch nhi\u1ec7m con c\u00e1i. T\u1eeb nh\u1eefng suy ngh\u0129 cao th\u01b0\u1ee3ng \u0111\u1ebfn \u01b0\u1edbc m\u01a1, hy v\u1ecdng v\u00e0 tham v\u1ecdng – v\u01b0\u1ee3t ra ngo\u00e0i gi\u1edbi h\u1ea1n c\u1ee7a gian b\u1ebfp – th\u00f4ng qua nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u0111\u01a1n gi\u1ea3n trong c\u00e1c s\u1ea3n ph\u1ea9m s\u00e1ng t\u1ea1o, ph\u00e1i n\u1eef c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t ng\u01b0\u1eddi h\u00e0i h\u01b0\u1edbc, c\u0169ng c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t anh h\u00f9ng, c\u0169ng c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t ng\u01b0\u1eddi th\u00f4ng minh. Ph\u1ee5 n\u1eef \u0111ang \u0111\u00f3ng vai tr\u00f2 l\u1edbn h\u01a1n trong x\u00e3 h\u1ed9i v\u00e0 v\u0103n h\u00f3a, v\u00ec v\u1eady ch\u00fang t\u00f4i mu\u1ed1n th\u1ea5y \u0111i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c ph\u1ea3n \u00e1nh trong qu\u1ea3ng c\u00e1o, s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

    V\u1edbi b\u00e0i vi\u1ebft n\u00e0y, ch\u00fac b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng h\u01a1n trong vi\u1ec7c marketing \u0111\u1ebfn n\u1eef gi\u1edbi nh\u00e9!<\/p>\n\n\n\n

    Adsplus.vn<\/strong><\/h4>\n\n\n\n

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