{"id":9045,"date":"2018-11-07T08:11:04","date_gmt":"2018-11-07T08:11:04","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=9045"},"modified":"2021-11-02T16:42:30","modified_gmt":"2021-11-02T09:42:30","slug":"bi-quyet-de-khai-thac-xu-huong-nguoi-tieu-dung-the-he-z","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/bi-quyet-de-khai-thac-xu-huong-nguoi-tieu-dung-the-he-z","title":{"rendered":"B\u00ed quy\u1ebft \u0111\u1ec3 khai th\u00e1c xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z"},"content":{"rendered":"\n<p>Xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z ( l\u00e0 nh\u1eefng ng\u01b0\u1eddi sinh t\u1eeb n\u0103m 1998 \u2013 2010) s\u1ebd l\u00e0 xu h\u01b0\u1edbng c\u1ee7a th\u1ebf h\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u01b0\u01a1ng lai. \u0110\u1eb7c bi\u1ec7t khi th\u1ebf h\u1ec7 n\u00e0y chi\u1ebfm \u0111\u1ebfn 1\/5 l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng trong n\u01b0\u1edbc. Con s\u1ed1 \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh kho\u1ea3ng 15 tri\u1ec7u ng\u01b0\u1eddi v\u00e0o n\u0103m 2025.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"157\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-300x157.png\" alt=\"xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng 01\" class=\"wp-image-9046\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-300x157.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-768x402.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-1024x536.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-610x319.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1-20x10.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture1-1.png 1562w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>M\u1eb7c d\u00f9 c\u00f2n r\u1ea5t tr\u1ebb nh\u01b0ng s\u1ee9c \u1ea3nh h\u01b0\u1edfng c\u1ee7a Gen Z \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng r\u1ea5t l\u1edbn. H\u1ea7u h\u1ebft c\u00e1c quy\u1ebft \u0111\u1ecbnh mua <a href=\"https:\/\/adsplus.vn\/blog\/chuyen-muc\/case-study-nganh\/marketing-fb-case-study-nganh\/\"><strong>th\u1ef1c ph\u1ea9m v\u00e0 th\u1ee9c u\u1ed1ng <\/strong><\/a>cho gia \u0111\u00ecnh \u0111\u1ec1u do Gen Z quy\u1ebft \u0111\u1ecbnh. Theo s\u1ed1 li\u1ec7u c\u1ee7a Nielsen Vi\u1ec7t Nam n\u0103m 2017. Nh\u00f3m th\u1ef1c ph\u1ea9m ng\u1eabu h\u1ee9ng v\u00e0 th\u1ee9c u\u1ed1ng \u2013 hai trong s\u1ed1 nh\u00f3m s\u1ea3n ph\u1ea9m ch\u1ecbu t\u00e1c \u0111\u1ed9ng t\u1eeb s\u1ef1 tham gia mua h\u00e0ng c\u1ee7a th\u1ebf h\u1ec7 Z. Hai ng\u00e0nh h\u00e0ng n\u00e0y c\u00f3 t\u1ed5ng th\u1ecb ph\u1ea7n tr\u1ecb gi\u00e1 6,6 t\u1ef7 USD. V\u1edbi b\u00e0i vi\u1ebft h\u00f4m nay ch\u00fang ta h\u00e3y c\u00f9ng ph\u00e2n t\u00edch v\u1ec1 <em>xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/em> c\u1ee7a th\u1ebf h\u1ec7 tr\u1ebb n\u00e0y nh\u00e9!<\/p>\n\n\n<div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/nam-bat-tam-ly-nguoi-tieu-dung-voi-tai-lieu-thau-hieu-va-xay-dung-trai-nghiem-khach-hang\/\">B\u1ed9 t\u00e0i li\u1ec7u \u201cTh\u1ea5u hi\u1ec3u v\u00e0 x\u00e2y d\u1ef1ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng\u201d<\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Gen Z \u1ea3nh h\u01b0\u01a1ng m\u1ea1nh m\u1ebd \u0111\u1ebfn c\u00e1c quy\u1ebft \u0111\u1ecbnh kinh doanh hi\u1ec7n nay<\/strong><\/h2>\n\n\n\n<p>Kh\u00f4ng ch\u1ec9 quy\u1ebft \u0111\u1ecbnh vi\u1ec7c s\u1eed d\u1ee5ng hai nh\u00f3m h\u00e0ng tr\u00ean. Xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z c\u00f2n quy\u1ebft \u0111\u1ecbnh c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed b\u00ean ngo\u00e0i, \u0103n t\u1ed1i. B\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m c\u00f4ng ngh\u1ec7 nh\u01b0 \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh, m\u00e1y t\u00ednh b\u1ea3ng, m\u00e1y t\u00ednh x\u00e1ch tay, \u0111\u1ed3ng h\u1ed3 th\u00f4ng minh.<\/p>\n\n\n\n<p>B\u00e0 Nguy\u1ec5n H\u01b0\u01a1ng Qu\u1ef3nh \u2013 Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Nielsen Vi\u1ec7t Nam cho bi\u1ebft nhi\u1ec1u th\u00f4ng tin. C\u00e1c b\u1ea1n tr\u1ebb ng\u00e0y nay c\u00f3 th\u1ec3 quan s\u00e1t, y\u00eau c\u1ea7u v\u00e0 l\u1ef1a ch\u1ecdn h\u00e0ng h\u00f3a v\u1edbi s\u1ef1 cho ph\u00e9p. \u0110\u1eb7c bi\u1ec7t trong khi h\u1ecd \u0111i mua s\u1eafm c\u00f9ng ng\u01b0\u1eddi l\u1edbn. C\u0169ng nh\u01b0 khi h\u1ecd \u0111ang mua h\u00e0ng m\u1ed9t m\u00ecnh t\u1ea1i c\u00e1c c\u1eeda h\u00e0ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"200\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-300x200.png\" alt=\"xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng 02\" class=\"wp-image-9047\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-300x200.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-768x511.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-1024x682.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-610x406.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2-20x13.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture3-2.png 1062w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00ed quy\u1ebft \u0111\u1ec3 khai th\u00e1c xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z<\/em><\/p>\n\n\n\n<p>\u201cS\u1ef1 gia t\u0103ng c\u00e1c h\u1ed9 gia \u0111\u00ecnh c\u00f3 thu nh\u1eadp k\u00e9p \u1edf Vi\u1ec7t Nam \u0111\u00e3 trao quy\u1ec1n cho nh\u1eefng b\u1ea1n tr\u1ebb. \u0110\u1ec3 h\u1ecd c\u00f3 th\u1ec3 tham gia s\u00e2u h\u01a1n v\u00e0o vi\u1ec7c mua s\u1eafm c\u1ee7a gia \u0111\u00ecnh t\u1eeb khi c\u00f2n nh\u1ecf. V\u00e0 khi s\u1ee9c mua c\u1ee7a th\u1ebf h\u1ec7 n\u00e0y ti\u1ebfp t\u1ee5c t\u0103ng l\u00ean. Th\u00ec c\u00e1c Marketer v\u00e0 nh\u00e0 qu\u1ea3ng c\u00e1o n\u00ean quan t\u00e2m nhi\u1ec1u h\u01a1n \u0111\u1ebfn vi\u1ec7c \u0111\u01b0a ra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3. \u0110\u1ec3 t\u1eeb \u0111\u00e2y c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong t\u01b0\u01a1ng lai\u201d, b\u00e0 Nguy\u1ec5n H\u01b0\u01a1ng Qu\u1ef3nh nh\u1eadn \u0111\u1ecbnh.<\/p>\n\n\n\n<p>Xem th\u00eam:<\/p>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/cong-viec-gen-z-tu-mang-xa-hoi\/\">Kh\u00f4ng ch\u1ec9 gi\u1ea3i tr\u00ed, Gen Z h\u1ecdc \u0111\u01b0\u1ee3c g\u00ec t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i ?<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/millennials-vs-gen-z-7-diem-khac-biet-trong-cach-marketing\/\">Millennials vs Gen Z: 7 \u0111i\u1ec3m kh\u00e1c bi\u1ec7t trong c\u00e1ch Marketing<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Gen Z d\u00e0nh r\u1ea5t nhi\u1ec1u th\u1eddi gian cho m\u1ea1ng x\u00e3 h\u1ed9i<\/strong><\/h2>\n\n\n\n<p>Kh\u00f4ng ch\u1ec9 th\u1ebf, xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z c\u00f2n d\u00e0nh kho\u1ea3ng th\u1eddi gian \u0111\u00e1ng k\u1ec3 cho c\u00e1c trang m\u1ea1ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i. V\u00ed d\u1ee5 nh\u01b0 Instagram, Facebook v\u00e0 <a href=\"https:\/\/adsplus.vn\/dich-vu-quang-cao-youtube\/\"><strong>YouTube<\/strong><\/a>. Theo nghi\u00ean c\u1ee9u m\u1edbi nh\u1ea5t c\u1ee7a Nielsen. C\u00f3 \u0111\u1ebfn 99% \u0111\u00e1p vi\u00ean Gen Z c\u00f3 t\u00e0i kho\u1ea3n Facebook, 77% c\u00f3 t\u00e0i kho\u1ea3n Zalo v\u00e0 64% c\u00f3 t\u00e0i kho\u1ea3n YouTube. Gen Z ch\u01b0a bao gi\u1edd bi\u1ebft \u0111\u1ebfn m\u1ed9t th\u1ebf gi\u1edbi m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a internet, \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"300\" height=\"177\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-300x177.png\" alt=\"xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng 03\" class=\"wp-image-9048\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-300x177.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-768x452.png 768w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-1024x603.png 1024w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-610x359.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3-20x12.png 20w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2018\/11\/Picture4-3.png 1562w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u00ed quy\u1ebft \u0111\u1ec3 khai th\u00e1c xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z<\/em><\/p>\n\n\n\n<p>V\u00ec l\u1edbn l\u00ean trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin. Do \u0111\u00f3, nh\u1eefng th\u1ee9 kh\u00f4ng th\u1ec3 thi\u1ebfu trong cu\u1ed9c s\u1ed1ng c\u1ee7a nh\u1eefng ng\u01b0\u1eddi tr\u1ebb n\u00e0y \u0111\u01b0\u1ee3c cho l\u00e0 \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng (45%) v\u00e0 internet (21%). Khi c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n thi\u1ebft y\u1ebfu trong cu\u1ed9c s\u1ed1ng. L\u00fac n\u00e0y h\u1ecd l\u1ea1i s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y cho c\u00e1c m\u1ee5c \u0111\u00edch kh\u00e1c nhau. V\u00ed d\u1ee5 nh\u01b0 k\u1ebft n\u1ed1i v\u1edbi b\u1ea1n b\u00e8 v\u00e0 gia \u0111\u00ecnh (93%), c\u1eadp nh\u1eadt nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra xung quanh (73%).<\/p>\n\n\n<div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/thi-hieu-tieu-dung-cua-nguoi-viet-co-xu-huong-thay-doi\/\">Th\u1ecb hi\u1ebfu ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t c\u00f3 xu h\u01b0\u1edbng thay \u0111\u1ed5i<\/a><\/div>\n\n\n\n<p>\u0110\u00e1ng ch\u00fa \u00fd h\u01a1n, h\u1ecd c\u00f2n s\u1eed d\u1ee5ng c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 b\u00e0y t\u1ecf \u00fd ki\u1ebfn, ni\u1ec1m tin c\u1ee7a m\u00ecnh (55%) v\u00e0 t\u01b0\u1eddng thu\u1eadt c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1eb1ng ng\u00e0y (42%). Tuy nhi\u00ean, c\u00e1c ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed bao g\u1ed3m \u0111i u\u1ed1ng tr\u00e0 s\u1eefa ho\u1eb7c g\u1eb7p b\u1ea1n b\u00e8 t\u1ea1i c\u00e1c qu\u00e1n c\u00e0 ph\u00ea, \u0111i xem phim, \u0111i si\u00eau th\u1ecb, t\u1ee5 t\u1eadp t\u1ea1i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i ho\u1eb7c gh\u00e9 th\u0103m nh\u00e0 b\u1ea1n b\u00e8 c\u0169ng l\u00e0 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng ti\u00eau bi\u1ec3u h\u1ecd y\u00eau th\u00edch.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Xem th\u00eam:<\/h4>\n\n\n\n<ul><li><a href=\"https:\/\/adsplus.vn\/blog\/chien-dich-marketing-da-anh-huong-den-gen-z-nhu-the-nao\/\">Chi\u1ebfn d\u1ecbch Marketing \u0111\u00e3 \u1ea3nh h\u01b0\u1edbng \u0111\u1ebfn Gen Z nh\u01b0 th\u1ebf n\u00e0o ?<\/a><\/li><li><a href=\"https:\/\/adsplus.vn\/blog\/cach-tiep-thi-den-the-he-z\/\">C\u00e1ch Marketing Gen Z gi\u00fap t\u0103ng doanh thu v\u01b0\u1ee3t b\u1eadc<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Gen Z xu\u1ea5t hi\u1ec7n \u1edf m\u1ecdi n\u1ec1n t\u1ea3ng<\/strong><\/h2>\n\n\n\n<p>Nh\u1eefng \u0111i\u1ec1u n\u00e0y cho th\u1ea5y xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z t\u01b0\u01a1ng t\u00e1c nhi\u1ec1u. Do \u0111\u00f3, h\u1ecd c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn nhi\u1ec1u v\u1edbi c\u00e1c th\u00f4ng tin v\u00e0 t\u01b0\u01a1ng t\u00e1c \u1edf r\u1ea5t nhi\u1ec1u k\u00eanh. Tuy nhi\u00ean, \u0111i\u1ec1u \u0111\u00e1ng l\u01b0u \u00fd l\u00e0 m\u1eb7c d\u00f9 ti\u1ebfp c\u1eadn nhi\u1ec1u v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m. Nh\u01b0ng Gen Z \u00edt trung th\u00e0nh v\u1edbi m\u1ed9t <a href=\"https:\/\/www.1ad.vn\/\"><strong>th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> n\u00e0o v\u00e0 th\u00edch c\u00f3 nh\u1eefng tr\u1ea3i nghi\u1ec7m m\u1edbi.<\/p>\n\n\n\n<p>H\u1ecd s\u1eb5n s\u00e0ng th\u1eed c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1edbi n\u1ebfu c\u1ea3m th\u1ea5y nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 th\u00fa v\u1ecb. M\u1eb7c d\u00f9 \u0111\u00e3 y\u00eau th\u00edch v\u00e0 th\u01b0\u1eddng xuy\u00ean s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c s\u1ed1 li\u1ec7u nghi\u00ean c\u1ee9u c\u1ee7a Nielsen Vi\u1ec7t Nam cho th\u1ea5y ch\u1ec9 c\u00f3 kho\u1ea3ng 16% s\u1ed1 ng\u01b0\u1eddi thu\u1ed9c Gen Z c\u1ea9n th\u1eadn l\u1ef1a ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u tr\u01b0\u1edbc khi mua v\u00e0 kh\u00f4ng th\u00edch thay \u0111\u1ed5i. Theo c\u00e1c chuy\u00ean gia, \u0111i\u1ec1u n\u00e0y c\u0169ng t\u1ed1t. V\u00ec c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi ra m\u1eaft.<\/p>\n\n\n\n<p>Tr\u01b0\u1edbc th\u1ef1c t\u1ebf c\u1ee7a xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z, b\u00e0 Nguy\u1ec5n H\u01b0\u01a1ng Qu\u1ef3nh t\u01b0 v\u1ea5n. \u201cMu\u1ed1n ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0y, doanh nghi\u1ec7p c\u1ea7n s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn \u0111a k\u00eanh. H\u1ecd \u0111\u1eebng qu\u00e1 ch\u00fa tr\u1ecdng v\u00e0o k\u00eanh tr\u1ef1c tuy\u1ebfn m\u00e0 b\u1ecf qu\u00ean k\u00eanh truy\u1ec1n th\u00f4ng truy\u1ec1n th\u1ed1ng hay c\u00e1c c\u1eeda h\u00e0ng offline. Vi\u1ec7c nh\u1eadn \u0111\u00fang th\u00f4ng \u0111i\u1ec7p th\u00f4ng qua nh\u1eefng n\u1ec1n t\u1ea3ng ph\u00f9 h\u1ee3p v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t \u0111\u1ec3 l\u00e0m cho Gen Z ch\u00fa \u00fd \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u\u201d.<\/p>\n\n\n\n<p class=\"has-text-align-right\"><em>Ngu\u1ed3n: Doanhnhansaigon<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adsplus.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adsplus.vn<\/a><\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft <\/em>n\u00e0y<em>. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1<\/em> <em>Marketing.<\/em> V<em>\u00e0 c\u00e1c Tips ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Gen Z ( l\u00e0 nh\u1eefng ng\u01b0\u1eddi sinh t\u1eeb n\u0103m 1998 \u2013 2010) s\u1ebd l\u00e0 xu h\u01b0\u1edbng c\u1ee7a th\u1ebf h\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u01b0\u01a1ng lai. \u0110\u1eb7c bi\u1ec7t khi th\u1ebf h\u1ec7 n\u00e0y chi\u1ebfm \u0111\u1ebfn 1\/5 l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng trong n\u01b0\u1edbc. Con s\u1ed1 \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh kho\u1ea3ng 15 tri\u1ec7u ng\u01b0\u1eddi v\u00e0o n\u0103m [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9048,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[110],"tags":[142,143,141],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u00ed quy\u1ebft \u0111\u1ec3 khai th\u00e1c xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1ebf h\u1ec7 Z<\/title>\n<meta name=\"description\" content=\"Tr\u01b0\u1edbc th\u1ef1c t\u1ebf c\u1ee7a xu h\u01b0\u1edbng ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1ebf h\u1ec7 Z, c\u1ea7n s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn \u0111a k\u00eanh, ch\u00fa tr\u1ecdng c\u1ea3 k\u00eanh online v\u00e0 offline.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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