{"id":9988,"date":"2019-01-09T08:36:13","date_gmt":"2019-01-09T08:36:13","guid":{"rendered":"https:\/\/adsplus.vn\/blog\/?p=9988"},"modified":"2021-03-29T11:51:18","modified_gmt":"2021-03-29T04:51:18","slug":"xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua","status":"publish","type":"post","link":"https:\/\/adsplus.vn\/blog\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua","title":{"rendered":"Xu h\u01b0\u1edbng Marketing c\u00e1 nh\u00e2n h\u00f3a, b\u1ea1n \u0111\u00e3 bi\u1ebft hay ch\u01b0a?"},"content":{"rendered":"\n<p><strong>Marketing c\u00e1 nh\u00e2n h\u00f3a l\u00e0 chi\u1ebfn l\u01b0\u1ee3c Marketing d\u1ef1a tr\u00ean c\u01a1 s\u1edf ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u1ec3 truy\u1ec1n t\u1ea3i nh\u1eefng th\u00f4ng \u0111i\u1ec7p c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ebfn kh\u00e1ch h\u00e0ng.&nbsp;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"368\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-01-1.png\" alt=\"marketing c\u00e1 nh\u00e2n h\u00f3a\" class=\"wp-image-9992\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-01-1.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-01-1-300x158.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-01-1-610x321.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-01-1-20x11.png 20w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n\n\n\n<p>Marketing c\u00e1 nh\u00e2n h\u00f3a hay c\u00f2n g\u1ecdi l\u00e0 Personalized Marketing hay Marketing 1-1.&nbsp;C\u00e1 nh\u00e2n h\u00f3a gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n. N\u00f3 ph\u1ea3i g\u1eedi \u0111\u00fang th\u00f4ng \u0111i\u1ec7p cho \u0111\u00fang ng\u01b0\u1eddi v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m. Nh\u01b0ng tr\u00ean h\u1ebft th\u00ec n\u1ed9i dung kh\u00f4ng n\u00ean ch\u1ec9 xoay quanh nh\u00e3n hi\u1ec7u ri\u00eang c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"uu-diem-vuot-troi-cua-ca-nhan-hoamarketing\"><b><strong>\u01afu \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a Personalized Marketing<\/strong><\/b><\/span><\/h2>\n\n\n\n<p>L\u1ee3i \u00edch d\u1ec5 nh\u1eadn th\u1ea5y nh\u1ea5t c\u1ee7a marketing c\u00e1 nh\u00e2n h\u00f3a \u0111\u00f3 l\u00e0 t\u0103ng hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch <a href=\"https:\/\/adsplus.vn\/blog\/living-diversity-chinh-la-ky-nang-marketing-quan-trong\/\"><strong>marketing<\/strong><\/a>. Nh\u1eefng website b\u00e1n l\u1ebb s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c Marketing c\u00e1 nh\u00e2n h\u00f3a c\u00f3 doanh s\u1ed1 trung b\u00ecnh cao h\u01a1n 19% so v\u1edbi nh\u1eefng website kh\u00f4ng s\u1eed d\u1ee5ng Marketing c\u00e1 nh\u00e2n h\u00f3a. Personalized Marketing c\u0169ng gi\u00fap t\u0103ng doanh thu trung b\u00ecnh tr\u00ean m\u1ed7i email l\u00ean g\u1ea5p 6 l\u1ea7n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"466\" src=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-02.png\" alt=\"marketing c\u00e1 nh\u00e2n h\u00f3a\" class=\"wp-image-9990\" srcset=\"https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-02.png 700w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-02-300x200.png 300w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-02-610x406.png 610w, https:\/\/adsplus.vn\/blog\/wp-content\/uploads\/2019\/01\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua-02-20x13.png 20w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n\n\n\n<p>L\u1ee3i \u00edch th\u1ee9 hai kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng l\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1ed9t c\u00e1ch m\u1ea1nh m\u1ebd. Trong th\u1eddi \u0111\u1ea1i th\u00f4ng tin n\u00e0y, m\u1ed7i ng\u00e0y kh\u00e1ch h\u00e0ng \u0111\u1ecdc h\u00e0ng ch\u1ee5c tin t\u1ee9c v\u00e0 tin qu\u1ea3ng c\u00e1o. Nh\u1eefng th\u00f4ng tin t\u1eeb Marketing c\u00e1 nh\u00e2n h\u00f3a s\u1ebd mang \u0111\u1ebfn s\u1ef1 n\u1ed5i b\u1eadt. Qua \u0111\u00f3, thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng h\u01a1n.<\/p>\n\n\n\n<p>L\u1ee3i \u00edch th\u1ee9 ba c\u1ee7a Marketing c\u00e1 nh\u00e2n h\u00f3a \u0111\u00f3 l\u00e0 gi\u00fap t\u0103ng m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. K\u1ebft qu\u1ea3 c\u1ee7a m\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t cho th\u1ea5y r\u1eb1ng: C\u00f3 \u0111\u1ebfn 64% s\u1ed1 kh\u00e1ch h\u00e0ng th\u00edch nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng l\u1eddi khuy\u00ean, l\u1eddi t\u01b0 v\u1ea5n mang t\u00ednh c\u00e1 nh\u00e2n h\u00f3a khi mua h\u00e0ng online. Th\u00eam n\u1eefa l\u00e0 trong 69% s\u1ed1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi \u0111\u00e3 cho bi\u1ebft th\u00f4ng tin v\u1ec1 s\u1edf th\u00edch c\u1ee7a b\u1ea3n th\u00e2n \u0111\u1ec3 t\u00ecm nh\u1eefng s\u1ea3n ph\u1ea9m y\u00eau th\u00edch. Khi c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch n\u00e0y, h\u00e3y l\u00ean \u00fd t\u01b0\u1edfng cho k\u1ebf ho\u1ea1ch n\u1ed9i dung lan truy\u1ec1n.<\/p>\n\n\n\n<p><strong>Xem th\u00eam:<\/strong><\/p>\n\n\n<div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/concept-la-gi-neu-concept-khong-phai-la-linh-hon-cua-tvc\/\">Concept l\u00e0 g\u00ec? N\u1ebfu Concept kh\u00f4ng ph\u1ea3i l\u00e0 \u201clinh h\u1ed3n\u201d c\u1ee7a TVC<\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n kh\u00f4ng c\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung m\u1ed7i ng\u00e0y th\u00ec c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c b\u1ea1n \u0111\u00e3 \u0111\u00e1nh m\u1ea5t s\u1ef1 chuy\u1ec3n \u0111\u1ed5i t\u1eeb kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng sang kh\u00e1ch h\u00e0ng trung th\u00e0nh. \u0110\u1ed3ng th\u1eddi, l\u00e3ng ph\u00ed c\u01a1 h\u1ed9i trong vi\u1ec7c t\u1ea1o ra m\u1ed1i quan h\u1ec7 t\u1ed1t v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>Personalized Marketing th\u1ef1c s\u1ef1 ph\u00e1t huy t\u1ed1i \u0111a m\u1ecdi c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n t\u00f9y ch\u1ec9nh n\u1ed9i dung sao cho ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3. \u0110\u00f3 l\u00e0 vi\u1ec7c \u00e1p d\u1ee5ng t\u00ednh c\u00e1 nh\u00e2n h\u00f3a m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n trong su\u1ed1t qu\u00e1 tr\u00ecnh tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Kh\u00e1ch h\u00e0ng lu\u00f4n mu\u1ed1n t\u00ecm hi\u1ec3u b\u1ea1n v\u1edbi t\u01b0 c\u00e1ch m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. Trong khi \u0111\u00f3, h\u1ecd c\u0169ng mu\u1ed1n b\u1ea1n hi\u1ec3u v\u1ec1 h\u1ecd nhi\u1ec1u h\u01a1n. Ch\u1ee9 kh\u00f4ng l\u00e0 nh\u1eefng con s\u1ed1 doanh thu tr\u00ean b\u1ea3ng t\u00ednh.<\/p>\n\n\n\n<p>H\u00e3y tri\u1ec3n khai n\u1ed9i dung c\u1ee7a b\u1ea1n gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n lu\u00f4n ti\u1ebfp di\u1ec5n, v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 l\u00e0m cho m\u00ecnh tr\u1edf n\u00ean c\u00f3 \u00fd ngh\u0129a \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng thay v\u00ec ch\u1ec9 \u0111\u01a1n thu\u1ea7n trao \u0111\u1ed5i mua b\u00e1n v\u1edbi nhau qua th\u01b0 \u0111i\u1ec7n t\u1eed. V\u00e0 \u0111i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00f4ng ty c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1 trung th\u00e0nh.<\/p>\n\n\n\n<p><strong>Xem th\u00eam:<\/strong><\/p>\n\n\n<div class=\"custom-button-row\"><a target=\"_blank\" class=\"custom-button\" href=\"https:\/\/adsplus.vn\/blog\/thuong-mai-la-gi-tran-dau-da-cam-go-cua-cac-doanh-nghiep\/\">Th\u01b0\u01a1ng m\u1ea1i l\u00e0 g\u00ec \u2013 Tr\u1eadn \u0111\u1ea5u \u0111\u00e1 \u201ccam go\u201d c\u1ee7a c\u00e1c doanh nghi\u1ec7p<\/a><\/div>\n\n\n\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 xu h\u01b0\u1edbng Personalized Marketing hi\u1ec7n nay. H\u00e3y chia s\u1ebb b\u00e0i vi\u1ebft n\u1ebfu b\u1ea1n th\u1ea5y b\u00e0i vi\u1ebft h\u1eefu \u00edch nh\u00e9!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Adsplus.vn<\/strong><\/h4>\n\n\n\n<p><em>C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 xem b\u00e0i vi\u1ebft n\u00e0y. H\u00e3y c\u1eadp nh\u1eadt th\u00eam c\u00e1c b\u00e0i vi\u1ebft t\u1eeb Adsplus \u0111\u1ec3 bi\u1ebft th\u00eam nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Marketing v\u00e0 c\u00e1c Tips ch\u1ea1y Qu\u1ea3ng C\u00e1o (Ads) hi\u1ec7u qu\u1ea3.<\/em><\/p>\n\n\n\n<ul><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c kh\u00f3a h\u1ecdc Google Ads, Facebook Ads t\u1ea1i <strong>guru.edu.vn<\/strong><\/span><\/li><li><span class=\"has-inline-color has-vivid-red-color\">Tham kh\u1ea3o c\u00e1c g\u00f3i set up t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Ads, Facebook Ads t\u1ea1i <strong><a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/hubs.la\/H0BrYSB0\" target=\"_blank\">1ad.vn<\/a><\/strong><\/span><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Marketing c\u00e1 nh\u00e2n h\u00f3a l\u00e0 chi\u1ebfn l\u01b0\u1ee3c Marketing d\u1ef1a tr\u00ean c\u01a1 s\u1edf ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u1ec3 truy\u1ec1n t\u1ea3i nh\u1eefng th\u00f4ng \u0111i\u1ec7p c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ebfn kh\u00e1ch h\u00e0ng.&nbsp; Marketing c\u00e1 nh\u00e2n h\u00f3a hay c\u00f2n g\u1ecdi l\u00e0 Personalized Marketing hay Marketing 1-1.&nbsp;C\u00e1 nh\u00e2n h\u00f3a gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n. N\u00f3 ph\u1ea3i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9992,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[110],"tags":[311,313,312],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Xu h\u01b0\u1edbng Marketing c\u00e1 nh\u00e2n h\u00f3a b\u1ea1n \u0111\u00e3 bi\u1ebft hay ch\u01b0a?<\/title>\n<meta name=\"description\" content=\"Marketing c\u00e1 nh\u00e2n h\u00f3a l\u00e0 chi\u1ebfn l\u01b0\u1ee3c Marketing d\u1ef1a tr\u00ean c\u01a1 s\u1edf ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u1ec3 truy\u1ec1n t\u1ea3i nh\u1eefng th\u00f4ng \u0111i\u1ec7p c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ebfn kh\u00e1ch h\u00e0ng.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsplus.vn\/blog\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Xu h\u01b0\u1edbng Marketing c\u00e1 nh\u00e2n h\u00f3a b\u1ea1n \u0111\u00e3 bi\u1ebft hay ch\u01b0a?\" \/>\n<meta property=\"og:description\" content=\"Marketing c\u00e1 nh\u00e2n h\u00f3a l\u00e0 chi\u1ebfn l\u01b0\u1ee3c Marketing d\u1ef1a tr\u00ean c\u01a1 s\u1edf ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u1ec3 truy\u1ec1n t\u1ea3i nh\u1eefng th\u00f4ng \u0111i\u1ec7p c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ebfn kh\u00e1ch h\u00e0ng.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsplus.vn\/blog\/xu-huong-marketing-ca-nhan-hoa-ban-da-biet-hay-chua\" \/>\n<meta property=\"og:site_name\" content=\"K\u00eanh chia s\u1ebb ki\u1ebfn th\u1ee9c marketing online\" \/>\n<meta property=\"article:publisher\" 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